Embrace Disruption Public Relations » Cleaning

Make Your Sweetheart Swoon: A Fail-Proof Three-Step Guide To Valentine’s Day

Embrace Disruption PR — Mon, 02 Feb 2015 15:31:29 +0000

TORONTO, ON (February 2, 2015) - Valentine’s Day can be a dreaded holiday for many. The expectation, planning and execution for the “most romantic” day of the calendar year are enough to make just about anyone buckle under the pressure. This year, the fine folk at Helpling.com want to make things a little bit easier for both men and women, by providing a three-step guide to making your sweetheart swoon on Valentine’s Day. February 14th no longer has to be a dreaded holiday if you just take a few measures to make the day stand out for your special someone.

Step One: Get Shopping

Buy A Frame: Type and print a list of the ten things you love about your significant other and place it in the frame. This thoughtful and personalized gift is the perfect way to make your sweetie smile.
Make A Playlist: Because Valentine’s Day lands on a Saturday this year, you have the advantage of making themed playlists to complement each part of the day. Feeling lazy? Head over to Songza or Spotify and get pre-made lists to set the mood.
Find Their Favourites: Whether you’ve been in a relationship for three months or three years, you usually have a good idea of your partner’s favourite things. Grab a selection of them and put them in a decorative basket or box. The thoughtfulness and time put into sourcing all of their favourite things will undoubtedly be a huge hit.
Get Breakfast Supplies: As outlined before, Valentine’s Day lands on a Saturday, so what better way to surprise your sweetheart than with breakfast in bed? Grab the essentials like eggs and bacon, and don’t forget some strawberries with icing sugar!

Step Two: Prepare Your Home

Clean The House: Although not always the most romantic task, a clean house will make the love of your life beam with delight. Take the time to get your space tidy, and if you don’t have the time, you can always outsource. Check out Helpling.com where you can book an experienced and insured cleaner who will come in to save the day.
Dress Up Your Space: This task doesn’t have to be hard. Often times you can find some amazing romantic decorations at the most convenient of places, including your local dollar store.
Draw A Bath: There’s nothing more romantic than drawing a relaxing bath for your significant other. Go the extra mile and pick up some bath products to spruce up the experience, or better yet, make some (as directed by Martha Stewart) with your partner’s favourite scents.
Spruce Up Your Sheets: Imagine the surprise and delight of your partner as they come out of the bath and into glamourous new sheets? Be sure to check out your local Winners or Marshalls for amazing deals on top thread counts!

Step Three: Make The Day Count

Communicate In The Morning: Not everyone lives with their significant other, so it’s important to take the time to give your special someone a call in the morning. Wish them a Happy Valentine’s Day. A little effort goes a long way.
Serve Breakfast: Now that you have all the materials for breakfast, follow through and actually make it. Remember: presentation counts. A single rose in a tiny vase can dress up your whole presentation — find ways to indulge your partner in small details (this is also the perfect time to present your framed list that you put together earlier).
Have Activities Ready: Beyond breakfast, have some activities planned for your sweetie, whether that means a walk through the city, cooking class or a dinner out — put some effort into having the agenda planned. If you’re planning to dine in, make the planning easier with Toronto-based Chef’s Plate, who will deliver perfectly portioned ingredients and chef-inspired recipes to cook a meal at home (receive $25 off with the promotional code: VDAYCHEF)!
Enjoy: As stressful as this holiday may seem, it’s meant to serve as a chance for couples to celebrate their affection for each other. Take time to enjoy your partner’s company and show them just how much you love them.

This Valentine’s Day, Helpling.com has partnered with specialty stores Bakes & Goods (2523 Yonge St.), Chef’s Plate, and Gilded & Green (3232 Yonge St.) to offer a special giftcard with all Valentine’s related purchases. To participate and find more information, please visit http://www.helpling.com/valentine.

For more information, photos or interview requests, please contact:

Cory Stewart | Embrace Disruption PR

o: 416.963.9857 e: cory@embracedisruption.com

About Helpling:

Helpling Canada is a fast-growing company based in Toronto. The company’s mission is to make home cleaning services conveniently accessible to customers at a transparent hourly rate. Launched in Toronto in December 2014, Helpling is an online platform for booking cleaners quickly. The service is also available in Germany, where the global headquarters are based, as well as Austria, France, Sweden, Italy, Brazil, Spain and the Netherlands. Helpling is supported by Rocket Internet, the world’s largest internet incubator.

Website: http://www.helpling.com

Facebook: http://www.facebook.com/helpling

Twitter: http://www.twitter.com/helplingca

Instagram: @helplingca

Ditch Your New Year’s Resolution Day is January 17, 2015: 5 online tools to avoid falling back into bad habits

Embrace Disruption PR — Tue, 13 Jan 2015 16:28:04 +0000

Toronto, ON (January 13, 2015) – Did you know: Saturday, January 17, 2015 is officially deemed “Ditch Your New Year’s Resolutions Day”? With just 8% of people actually achieving their yearly resolutions (Statistic Brain, 2014), Helpling.com, a web-based platform for booking home cleaning services, is providing five easy online tools that can help you curb the urge to ditch your newly-made personal vows.

“Most people start the New Year with good intentions, but after returning from holidays and getting back into the busyness of life, resolutions have a tendency to be forgotten. A lot of people don’t even bother making resolutions because they don’t think they can maintain them,” says Helpling.com managing director Blake Connoy. “With the growing ability to manage our lifestyles online, the Helpling team has five simple online tools that you can use to help keep your resolutions on track.”

Helpling.com offers the following to ensure Torontonians stick to their goals over the next 12 months:

5 Online Tools To Keep Your New Year’s Resolutions

1. Stick To A Healthy Diet: Eating better is on everyone’s agenda in the New Year. Nowadays, you don’t need to resort to ordering a greasy pizza online, as there are plenty of home delivery services that send healthy fresh-made food to your door. Not only is this a great way to better your eating habits, but it also takes the guess work and effort out of planning healthy meals. Some examples of Toronto-based delivery services include fresh food from ChefsPlate.com and EssentialMealDelivery.com, which allow you to follow a meal plan based on your lifestyle.

2. Keep Your Home Clean: A recent survey conducted by Helpling.com revealed that Torontonians want clean homes, but only 5% actually enjoy cleaning. Get a fresh, clean start to your 2015 by usingHelpling.com to take care of the dirty work. Helpling allows you to book a local, experienced, and insured cleaner in just a few clicks for just $25 an hour – taking the stress out of keeping up with your cleaning in the New Year.

3. Keep Fit: While you may vow to go to the gym in the New Year, it doesn’t always happen. There are some amazing apps that allow you to track and keep up with a fitness routine at your own pace, in the comfort of your home. Some of these include: Human (an app that encourages you to get your 30 minutes of activity each day) and Instant Fitness (an app that provides easy workouts for you to do anywhere).

4. Save More Money: Tracking your money can be a real bore, but with sites like Mint.com, you’re able to set budgets, analyze your spending (how much you’ve spent on entertainment, food, etc. each week), and get a hold on where you should scale back — all without having to sort through your monthly bank statements.

5. Learn Something New: Improving your skills and furthering your knowledge (whether for work or for personal growth) is another popular resolution. Learning company Lynda.com allows you to select online courses that you can complete at your own pace from home. Whether web design, photography, business, software or creative skills, there are tutorials available online for you to increase your learning in the New Year.