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	<title>Embrace Disruption Public Relations &#187; Client News</title>
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		<title>Cory Stewart Claims ‘I Shoulda Known Better&#8217; with Biting and Bold New Pop Single</title>
		<link>http://embracedisruption.com/2024/05/21/cory-stewart-claims-shoulda-known-better-biting-bold-new-pop-single/</link>
		<comments>http://embracedisruption.com/2024/05/21/cory-stewart-claims-shoulda-known-better-biting-bold-new-pop-single/#comments</comments>
		<pubDate>Tue, 21 May 2024 19:12:18 +0000</pubDate>
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		<description><![CDATA[Cory Stewart Claims ‘I Shoulda Known Better&#8217; with Biting and Bold New Pop Single TORONTO, ON (May 22 2024) - On May 31, 2024, Canadian pop artist Cory Stewart is set to release his bold and brassy new dance-pop single &#8220;I Shoulda Known Better&#8221;.  The new track is a followup to the first single ‘One [&#8230;]]]></description>
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<p style="text-align: center;"><b>Cory Stewart Claims ‘I Shoulda Known Better&#8217; with Biting and Bold New Pop Single</b></p>
<p style="text-align: left;"><b>TORONTO, ON (May 22 2024) </b>- On May 31, 2024, Canadian pop artist Cory Stewart is set to release his bold and brassy new dance-pop single &#8220;I Shoulda Known Better&#8221;.  The new track is a followup to the first single ‘One More Day With You’ off his highly anticipated upcoming sophomore album.</p>
<p style="text-align: left;"><img class="aligncenter size-full wp-image-8285" alt="Screen Shot 2024-05-21 at 3.09.13 PM" src="http://embracedisruption.com/wp-content/uploads/2024/05/Screen-Shot-2024-05-21-at-3.09.13-PM.png" width="955" height="346" /></p>
<p>&#8220;I Shoulda Known Better&#8221; is a sassy and infectious anthem that delves into the complexities of a friendship gone sour. Delivering signature witty lyrics with a wink, the new track explores Stewart&#8217;s experience of deeply trusting a friend, despite the constant display of red flags and deceptive behaviour. Boasting sultry saxophone accents and a fresh modern melody, ‘I Shoulda Known Better’ examines the themes of self discovery and identity.</p>
<p>Produced by longtime collaborator and JUNO winner Gavin Bradley, &#8220;I Shoulda Known Better&#8221; showcases Stewart’s ongoing artist evolution, while further demonstrating the development of his signature unique sound. Speaking about the inspiration behind &#8220;I Shoulda Known Better”, Cory shares, &#8220;This song is about learning from your mistakes and trusting your instincts. Nothing stings more than experiencing betrayal or being deceived by someone you care for. I know people can relate to that. Ultimately, this track serves as a reminder to cherish the genuine connections in our life and to let go of those who don&#8217;t have our best interests at heart.”</p>
<p>Accompanying the release of &#8220;I Shoulda Known Better” is a brazen and eye-catching music video, produced, edited, shot, and directed by Stewart. Filmed in Canada’s beautiful cottage country, the video is set against several unique backdrops including an abandoned trailer and the famous Screaming Heads of Midlothian. Through the unforgettable visuals and spicy storytelling, Stewart&#8217;s music comes to life, offering viewers a glimpse into<b> </b>the struggle of his recent and very relatable life experience.</p>
<p>“I Shoulda Known Better” will be available on all streaming platforms on May 31, 2024, and supporters can pre-save today by visiting <a href="https://lnk.to/coryiskb">https://lnk.to/coryiskb</a>.</p>
<p><b>About Cory Stewart:</b></p>
<p>Cory Stewart (The Orchard) has been described as a wickedly witty pop artist with a “smooth voice” (Billboard, 2020) who creates “fearless, unapologetic and relentlessly catchy” music (Canadian Beats, 2018). Cory has been a supporting act for several legendary artists including Boy George and Crystal Waters. Stewart’s debut album ‘TOV’ was released in January 2021, hitting #9 on the iTunes Pop Charts and receiving overwhelming praise from critics.</p>
<p>A Royal Conservatory of Music vocal program graduate, Stewart has been a songwriter and student of music since the age of seven, receiving accolades from numerous music festivals across Canada. Cory has also toured and performed in several countries around the world including Canada, Germany, the Netherlands and Austria.</p>
<p>Cory recently completed The QUEERANTINE North American tour for which he was recognized with an award from the 2022 <a href="https://thewavys.org/">Wavy Awards</a> for his work in the Queer music community.</p>
<p>Website: <a href="http://www.coryjstewart.com">http://www.coryjstewart.com</a></p>
<p>Instagram: <a href="http://www.instagram.com/coryjstewart">http://www.instagram.com/coryjstewart</a></p>
<p>Spotify: <a href="https://open.spotify.com/artist/6chEgA34uO3ZPksMEbnaZf?si=y5GHbQgCS9afRLSw8Ummyw">https://open.spotify.com/artist/6chEgA34uO3ZPksMEbnaZf?si=y5GHbQgCS9afRLSw8Ummyw</a></p>
<p>YouTube: <a href="https://www.youtube.com/user/CoryJStewart">https://www.youtube.com/user/CoryJStewart</a></p>
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		<title>Toronto’s Top QTBIPOC Emerging Artists and Creators Set to Deck the Halls at the “One &amp; Only Artist Market” this December</title>
		<link>http://embracedisruption.com/2023/11/09/torontos-top-qtbipoc-emerging-artists-creators-set-deck-halls-one-artist-market-december/</link>
		<comments>http://embracedisruption.com/2023/11/09/torontos-top-qtbipoc-emerging-artists-creators-set-deck-halls-one-artist-market-december/#comments</comments>
		<pubDate>Thu, 09 Nov 2023 16:47:09 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<description><![CDATA[Toronto’s Top QTBIPOC Emerging Artists and Creators Set to Deck the Halls at the “One &#38; Only Artist Market” this December TORONTO, ON (November 9, 2023) - No more resting Grinch face! Holiday shopping is about to “sleigh” thanks to SKETCH Working Arts’ ‘One &#38; Only Artist Market’ returning December 9-10, 2023 from 2:00 p.m. to [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2023/11/sketch.jpg"><img class="aligncenter size-full wp-image-8266" alt="sketch" src="http://embracedisruption.com/wp-content/uploads/2023/11/sketch.jpg" width="700" height="700" /></a></p>
<p><b>Toronto’s Top QTBIPOC Emerging Artists and Creators Set to Deck the Halls </b><b>at the “One &amp; Only Artist Market” this December</b></p>
<p><b>TORONTO, ON (November 9, 2023) </b>- No more resting Grinch face! Holiday shopping is about to “sleigh” thanks to SKETCH Working Arts’ ‘One &amp; Only Artist Market’ returning December 9-10, 2023 from 2:00 p.m. to 7:00 p.m. at SKETCH Studios (180 Shaw Street, lower level). Gift-givers this year will have the chance to shop from over 40 QTBIPOC emerging artists and creators featuring handmade and unique pieces, including jewelry, ceramics, upcycled apparel, stickers, handmade books, zines and more. Now in its fifth year, 100% of the proceeds from all sales during the holiday market go directly to the artists.</p>
<p>Open to the public and boasting free admission, the ‘One &amp; Only Artist Market’ is one of the countless initiatives SKETCH offers through its wraparound community arts support that engages Queer, Trans, Black, Indigenous and other racialized young people so they can meet their basic needs, explore their creativity and become builders of creative communities. In 2022, SKETCH engaged over 400 program participants and generated $239,740 for young people within the community. As one of the most unique QTBIPOC holiday markets in the city, the ‘One &amp; Only Artist Market’ is a lifeline for artists during one of the most trying financial times of the year.</p>
<p>”Since coming to SKETCH, I feel more confident identifying as an artist with my skills and knowledge, only growing more and more,” remarks a previous SKETCH participant. “The more I engage in this community, the more I meet other artists as well. Coming to SKETCH has given me a reliable source of artistic mentorship. I know that if I have a project I am working towards, I can count on SKETCH for solid feedback.&#8221;</p>
<p>&#8220;As we gear up for the festive season, we look forward to coming together to uplift our QTBIPOC artists and creators,” says Paulina O&#8217;Kieffe-Anthony, the Executive Director of SKETCH. “By supporting the &#8216;One &amp; Only Artist Market’, you not only bring joy to your loved ones but also help foster a nurturing environment where young artists can thrive and build a stronger, more inclusive creative community together.”</p>
<p>For more updates on SKETCH and the ‘One &amp; Only Artist Market’, visit <a href="http://sketch.ca">sketch.ca</a> or follow SKETCH on Instagram at <a href="http://instagram.com/sketchtoronto">@sketchtoronto</a>.</p>
<p>&nbsp;</p>
<p><b>About SKETCH Working Arts:</b></p>
<p>SKETCH Working Arts is a community arts and arts education organization that engages young Queer, Trans, and Black, Indigenous, other racialized people, as well as those navigating poverty, living houseless. SKETCH provides programming in Arts Leadership, Arts Production and Arts Wellness so that young people can build skills and capacities to become powerful change agents through arts and culture. We believe in the power of the arts to heal, illuminate, bring together, and catalyze action to make change.</p>
<p>Website: <a href="https://www.sketch.ca/">https://www.sketch.ca/</a></p>
<p>Instagram: <a href="https://www.instagram.com/sketchtoronto/">https://www.instagram.com/sketchtoronto/</a></p>
<p>Facebook: <a href="https://www.facebook.com/SketchArtsProgramming">https://www.facebook.com/SketchArtsProgramming</a></p>
<p>X: <a href="https://twitter.com/SKETCHToronto">https://twitter.com/SKETCHToronto</a></p>
<p>&nbsp;</p>
<p><b> </b></p>
<p><a href="mailto:cory@embracedisruption.com"> </a></p>
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		<title>All Queer Indie Music Event Creates New Performance Platform for 2SLGBTQIA+ Artists</title>
		<link>http://embracedisruption.com/2023/01/04/queer-indie-music-event-creates-new-performance-platform-2slgbtqia-artists/</link>
		<comments>http://embracedisruption.com/2023/01/04/queer-indie-music-event-creates-new-performance-platform-2slgbtqia-artists/#comments</comments>
		<pubDate>Wed, 04 Jan 2023 20:12:19 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<description><![CDATA[QUEER MUSIC SOCIAL hosts its inaugural event in downtown Toronto with some the city’s top Queer artists, including JUNO nominated Tafari Anthony, Michelle Mondesir, IAMREBELWILL and Cory Stewart &#160; TORONTO, ON (January 5, 2023) &#8211; Toronto’s music scene is gaining a new outlet for Queer musicians come January 26, 2023 with the inaugural QUEER MUSIC [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2023/01/qmsss.png"><img class="aligncenter size-full wp-image-8255" alt="qmsss" src="http://embracedisruption.com/wp-content/uploads/2023/01/qmsss.png" width="802" height="373" /></a></p>
<p>QUEER MUSIC SOCIAL hosts its inaugural event in downtown Toronto with some the city’s top Queer artists, including JUNO nominated Tafari Anthony, Michelle Mondesir, IAMREBELWILL and Cory Stewart</p>
<p>&nbsp;</p>
<p><b>TORONTO, ON (January 5, 2023) &#8211; </b>Toronto’s music scene is gaining a new outlet for Queer musicians come January 26, 2023 with the inaugural <a href="http://queermusicsocial.com"><b>QUEER MUSIC SOCIAL</b></a> presented by pop musician Cory Stewart. Featuring a lineup of some of the city’s top Queer talent including Michelle Mondesir, IAMREBELWILL, Tafari Anthony and Stewart, <b>QUEER MUSIC SOCIAL</b> will provide a platform outside of Pride celebrations for Queer musicians to be seen, heard and celebrated.</p>
<p>With 92% of LGBT consumers considering themselves passionate music fans (<a href="https://musicbiz.org/wp-content/uploads/2017/06/LGBTQWhereIsTheRepreseentation.pdf">GLAAD, 2016</a>), <b>QUEER MUSIC SOCIAL</b> fills a big void in the Toronto Queer music community. Taking place in the Queer owned and operated new west end hot spot <a href="http://boomboxtoronto.com">Boombox Toronto</a> (647 College Street), the evening promises to be a community-building extravaganza for both performers and attendees alike.</p>
<p><b>QUEER MUSIC SOCIAL</b> initially began in 2020 as an online artist community, in which Cory Stewart hosted special guests such as music PR expert Eric Alper and 604 Records (Marianas Trench, Carly Rae Jepsen) President Jonathan Simkin for Q&amp;A style sessions. The monthly event provided an opportunity for 2SLGBTQIA+ indie artists to get a peek behind the curtain of the music industry through an intimate and informal chat with numerous industry experts.</p>
<p>“Both being Queer and trying to navigate the music industry can make a person feel very isolated. The vision with <b>QUEER MUSIC SOCIAL</b> is to provide a safe space for 2SLGBTQIA+ artists and music fans to connect and feel a sense of community &#8211; all while enjoying some of the best artistry our city has to offer,” says Cory Stewart. “As wonderful as Pride celebrations are, there are few platforms servicing the needs of our community the other 11 months of the year and my hope is that this may provide a solution to that problem.”</p>
<p>Tickets for <b>QUEER MUSIC SOCIAL</b> ($15 advance, $20 door) are now on sale at <a href="http://queermusicsocial.com">www.queermusicsocial.com</a>.</p>
<p><b>About Cory Stewart:</b></p>
<p>Cory Stewart (AWAL/Kobalt) has been described as a wickedly witty pop artist with &#8220;smooth voice&#8221; (Billboard, 2020) that creates “fearless, unapologetic and relentlessly catchy” music (Canadian Beats, 2018). Cory has been a supporting act for a number of legendary artists including <b>Boy George </b>and <b>Crystal Waters</b>. Stewart’s debut album &#8216;TOV&#8217; was released in January 2021, hitting #9 on the iTunes Pop Charts and receiving overwhelming praise from critics.</p>
<p>Stewart recently completed the seven-city QUEERANTINE Tour across the United States, for which he received a 2022 Wavy Award. He is about to release a new EP entitled “SH/EETS” which will hit all streaming platforms on January 27, 2023.</p>
<p>Twitter: <a href="http://www.twitter.com/coryjstewart">www.twitter.com/coryjstewart</a></p>
<p>Instagram: <a href="http://www.instagram.com/coryjstewart">www.instagram.com/coryjstewart</a></p>
<p>Website: <a href="http://www.coryjstewart.com">www.coryjstewart.com</a></p>
<p>&nbsp;</p>
<p><b>ABOUT THE ARTISTS:</b></p>
<p><b>Tafari Anthony</b></p>
<p>Tafari (pronounced Ta-far-eye) Anthony is a JUNO nominated artist whose music blends pop, soul and alternative. Known for his sleek vocal tones, sultry melodies and music which oozes with personality, Tafari leaves listeners in awe – somewhat apt considering his name means “He who inspires awe”.</p>
<p>Tafari has spent much of his career working behind the scenes with various artists. He has written and vocal produced for Juno nominated artists (Tanika Charles, Samantha Martin &amp; Delta Sugar), and Drag Race royalty (Priyanka, Katya) among others. His authentically humble but powerful performance style has kept him as an in-demand vocalist throughout the country, allowing him to have toured through Europe, Canada, the United States, and even a stint in South Korea.</p>
<p>Tafari has seen success with his music garnering acclaim from the likes of PAPER Magazine, Billboard, Gay Times, Earmilk and MTV to name a few. His latest EP “The Way You See Me” was released to critical acclaim from PAPER Magazine &amp; Billboard in November 2020 &amp; nominated for a 2022 JUNO Award for Adult Contemporary Album of The Year.</p>
<p><b>Michelle Mondesir</b></p>
<p>Michelle Mondesir has always had a passion for music. She is a singer, songwriter, pianist and producer but also the CEO of the recording studio Poetic Groove Productions.</p>
<p>Her accomplishments over the past 10 years is quite impressive as she&#8217;s been nominated and won a number of awards.</p>
<p>Though currently fronting the indie alt-rock band Madame Psychosis which has produced two successful albums, she also released 17 solo R&amp;B songs in 2019.</p>
<p>Michelle released “Give Me All Your Lovin’” on Nov 1st, which BuzzMusic refers to as “a few minutes of musical bliss and delicacy” and EARMILK says that “(Michelle) has a natural talent for crafting soul- gripping musical arrangements”. More recently, Michelle released &#8220;Sunday Sun&#8221; on Dec 9th, which BuzzMusic calls &#8220;a song of hope and love&#8221; and says &#8220;the vocal performance is absolutely flawless.&#8221; Furthermore Reignland says, &#8220;The song consists of soulful vocals over a hip hop undertone and beautiful harmonies that add fire to the already outstanding song.&#8221;</p>
<p>2020 proved to be a difficult and frustrating year but also inspired Michelle to write &#8220;Crazy World&#8221; released on June 25th, which She Makes Music describes as &#8220;honest and inspirational&#8221;. Later Michelle featured Toronto-based artist pHoenix Pagliacci of TRP.P on her single “Look What You Started.”</p>
<p>Most recently Michelle teamed up with Cory Stewart on his debut album &#8220;TOV&#8221; (released Jan 22 2021) for the uptempo pop track &#8220;End of Me&#8221; which Metro Weekly refers to as &#8220;a showstopper of a dance track&#8221; and UK-based Culture Fix calls &#8220;a dreamy and intoxicating number that ponders how a relationship can deteriorate&#8230;[that is] ethereal and emotive&#8221;.</p>
<p>Michelle looks forward to working with Madame Psychosis on their third studio album as well as continued R&amp;B work.</p>
<p><b>IAMREBELWILL</b></p>
<p>Born and raised in bilingual Montreal, Toronto-based pop entertainer, IAMREBELWILL is influenced by the showmanship of Janet Jackson, the eclectic artistry of Andre 3000 and the vibes and feels of Kaytranada.</p>
<p>His EP RebelFuturism, the artist is using his voice to challenge the stereotypical perspective in mainstream pop music and help empower the underrepresented LGTBQ+ and POC community to be fearlessly themselves. RebelFuturism, is seductive, contemporary pop, soaked in the neon bleached nightclub vibes of house bass-lines, infused with irresistible pop hooks and melodies. “It’s a soundtrack for modernity, addressing sexuality, sexual fluidity, identity and equality,” says Rebel. “As a proud queer black man I wanted to create something that gave a voice to my experience and a voice to folks whose stories the majority of time are not told.”</p>
<p><b>For more information, photo and interview requests, please contact: </b></p>
<p>Danielle Watson, EDPR, <a href="mailto:danielle@embracedisruption.com">danielle@embracedisruption.com</a></p>
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		<title>Critically Acclaimed Madonna-themed Podcast “Inside The Groove” Returns For Third Smash Season</title>
		<link>http://embracedisruption.com/2021/05/12/critically-acclaimed-madonna-themed-podcast-inside-groove-returns-third-smash-season/</link>
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		<pubDate>Wed, 12 May 2021 17:30:01 +0000</pubDate>
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		<description><![CDATA[“With both humor and skill, Russell unfurls the history behind Madonna’s work and isolates specific elements of multitrack recordings to get to the heart of what makes her tunes tick.”  - The New York Times  TORONTO, ON (May 12, 2021) - Music does indeed make the people come together, as Edward Russell quickly learned after [&#8230;]]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;"><i>“With both humor and skill, Russell unfurls the history behind Madonna’s work and isolates specific elements of multitrack recordings to get to the heart of what makes her tunes tick.” </i></p>
<p><center>
<p style="text-align: center;"><i>- The New York Times </i></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2021/05/C1Lv3Yv6_400x400.jpg"><img class="size-full wp-image-8243 aligncenter" alt="C1Lv3Yv6_400x400" src="http://embracedisruption.com/wp-content/uploads/2021/05/C1Lv3Yv6_400x400.jpg" width="399" height="399" /></a></center></p>
<p><b>TORONTO, ON (May 12, 2021) </b>- Music does indeed make the people come together, as Edward Russell quickly learned after launching his ‘story behind the Madonna songs’ themed podcast, <a href="https://smarturl.it/ITGMadonna"><b>Inside The Groove</b></a>. Initially released in 2020 to coincide with the 30th anniversary of Vogue — possibly Madonna’s best known and most enduring hit — <b>Inside The Groove</b> has fascinated fans and captured critic’s attention, becoming a new staple on the podcast music charts. Now beginning its third season of uncovering the stories behind the songs, <b>Inside The Groove</b> has also picked up a nomination for a <a href="https://canpodawards.ca/vote/foreign/">Canadian Podcast Award</a>.</p>
<p>After pouring through hundreds of articles about the origins of Madonna songs, Russell soon realized he had an opportunity (and the knowledge) to fill in the blanks for many of the Queen of pop’s most celebrated songs. Keen to put a particular focus on the stories behind the songs, Russell launched his first episode soon after the world shut down, and it became an instant hit.</p>
<p>“Madonna courts controversy which sometimes overshadows the music, but as a songwriter, she’s not often given the credit she deserves,” says Russell. “Like A Prayer was written in just a few hours with her collaborator Pat Leonard sat at a keyboard while she lay on the floor and wrote the melody and lyrics. She recorded the vocals an hour later, and that was it – she never sang it again.”</p>
<p>Word of mouth soon spread, and as the podcast covered other Madonna songs like Music and Hung Up, it started to garner even more attention. Especially when Savage Garden singer Darren Hayes – a massive Madonna fan himself – was interviewed.</p>
<p>Now, as the podcast enters its third season, after glowing reviews from publications like The New York Times and The Guardian, it also receives an Outstanding Foreign Series nomination at the <a href="https://canpodawards.ca/vote/foreign/">Canadian Podcast Awards</a>.</p>
<p>“This nomination is an incredible honour. I’m just a guy in his home office, trying to do a day job but also keep up the momentum. Sometimes I pinch myself at its success. I’m a bit of a statistics freak, so I couldn’t believe when at one point it was the most listened to artist-specific podcast in the world,” says Russell. “It proves that Madonna’s music has stood the test of time. Artists like Billie Eilish and Taylor Swift are ruling the charts, but the success of Inside The Groove shows that Madonna’s music still remains an important piece of our culture.”</p>
<p>To listen to Inside the Groove, visit: <a href="https://smarturl.it/ITGMadonna">https://smarturl.it/ITGMadonna</a></p>
<p>To vote for Inside The Groove in the Canadian Podcast Awards, visit: <a href="https://canpodawards.ca/vote/foreign/">https://canpodawards.ca/vote/foreign/</a></p>
<p>&nbsp;</p>
<p><b>About Inside The Groove:</b></p>
<p>Inside The Groove is a podcast that tells the story behind Madonna&#8217;s most famous songs. Hosted by Edward Russell, each episode focuses on a particular Madonna track or era, discussing the creative process, along with how each song was received. With reference to music videos and live performances, each episode often references snippets from individual track multitrack sessions.</p>
<p>Website: <a href="https://t.co/NKYILzX3Ad?amp=1">insidethegroove.co.uk</a></p>
<p>Twitter: <a href="http://twitter.com/insidethegroove">twitter.com/insidethegroove</a></p>
<p>Instagram: <a href="http://instagram.com/insidethegroove1">instagram.com/insidethegroove1</a></p>
]]></content:encoded>
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		<title>Visionary Artist J GRGRY Announces Groundbreaking Performance at Seattle’s Historic Moore Theatre</title>
		<link>http://embracedisruption.com/2021/02/24/visionary-artist-j-grgry-announces-groundbreaking-performance-seattles-historic-moore-theatre/</link>
		<comments>http://embracedisruption.com/2021/02/24/visionary-artist-j-grgry-announces-groundbreaking-performance-seattles-historic-moore-theatre/#comments</comments>
		<pubDate>Wed, 24 Feb 2021 18:54:49 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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				<content:encoded><![CDATA[<p>Songwriter, producer and multi-instrumentalist J GRGRY will stream an impressive three hour interactive concert on Amazon’s Twitch platform on March 20, 2021, alongside an all-star line up of supporting players.</p>
<p><b>SEATTLE, WA (February 23, 2021) &#8211; </b>On March 20, 2021, at 3:00 p.m. PST/6:00 p.m. EST, Queer artist <a href="https://www.jgrgrymusic.com/">J GRGRY</a> will return to his hometown of Seattle, Washington’s legendary <a href="https://www.stgpresents.org/theatres/history/moore">Moore Theatre</a>, where he will perform a first-of-its-kind, interactive, visually-electrifying live concert, streamed exclusively on Amazon streaming platform <a href="http://twitch.tv/jgrgry">Twitch</a>. GRGRY will be accompanied by a slew of music industry all-stars including, drummer Ben Smith (HEART and Roadcase Royale); guitarist CJ Stout (A Pile of Pedals and Vendetta Red); keys, bass and vocalist Emily McVicker (solo artist); lighting director Tim Semakula (Earth, Wind &amp; Fire, Sheryl Crow and K Flay); and visual artist and projectionist Amy Billharz.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-1.52.23-PM.png"><img class="aligncenter size-full wp-image-8233" alt="jg" src="http://embracedisruption.com/wp-content/uploads/2021/02/Screen-Shot-2021-02-24-at-1.52.23-PM.png" width="585" height="235" /></a></p>
<p>The live-stream event will mark the start of a new direction for J GRGRY, after recently deciding to remove his entire, extensive music catalogue from all popular streaming services. GRGRY has shifted focus to music production streams and performing live on Twitch to retain autonomy, cultivate active, engaged community members, and have unadulterated access to consistent revenue streams.</p>
<p>“Twitch has built-in models to compensate artists in real-time and the connections made with fans and audience members is unparalleled,” says J GRGRY. “Throughout all my years of touring, doing press and radio campaigns, and chasing the illusion of income from streaming royalties &#8211; I truly believe Twitch is the foundational piece to creating a larger, healthier middle class for musicians from all walks of life.”</p>
<p>Fans of J GRGRY will be able to access the March 20th concert at no cost by visiting <a href="http://twitch.tv/jgrgry"><b>twitch.tv/jgrgry</b></a>. The live-stream will begin at 3:00 p.m. PST/6:00 p.m. EST sharp, and will feature the following setlist (subject to change):</p>
<p>1. Ships</p>
<p>2. eFlower</p>
<p>3. Dinosaurs</p>
<p>4. Haunted Horses</p>
<p>5. Rare Poisons</p>
<p>6. Erase The Shore</p>
<p>7. Floodlands</p>
<p>8. Cave Birds</p>
<p>9. Grafitti</p>
<p>10. Flowers + Champagne</p>
<p>11. China Creek</p>
<p>12. Open Roads</p>
<p>13. Imagination</p>
<p>14. Bees</p>
<p>15. Don&#8217;t Ever Give Up</p>
<p>&nbsp;</p>
<p><b>About J GRGRY</b></p>
<p>J GRGRY (pronounced J Gregory) is a queer songwriter, producer and multi-instrumentalist, originally from Seattle WA. Often compared to Peter Gabriel, David Bowie and Annie Lennox. JG writes songs that are lyrically captivating and emotionally relevant. He blends organic and synthetic instruments with an honest, earnest voice to create depth and texture in the vein of these 80s Prog-Pop icons. His live show is full of makeup, costumes, elaborate visuals and lighting design inspired by the great arena and festival shows that have resonated with him over the years. Radio stations KEXP and 107.7 The End helped launch JG into national attention in America. West coast tours, fly-out dates to NYC and festival performances followed, including bills shared with The Killers, The Lumineers, Portugal The Man, and many others.</p>
<p>Website: https://www.jgrgrymusic.com/</p>
<p>Twitch: <a href="https://www.twitch.tv/jgrgry">https://www.twitch.tv/jgrgry</a></p>
<p>YouTube: <a href="https://www.youtube.com/channel/UCDTFOyq9Dz28h2HIchz-rIQ">https://www.youtube.com/channel/UCDTFOyq9Dz28h2HIchz-rIQ</a></p>
<p>Instagram: <a href="https://www.instagram.com/jgrgrymusic/">https://www.instagram.com/jgrgrymusic/</a></p>
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		<title>Cory Stewart Drops Long-Awaited Debut Pop Album, ‘TOV’</title>
		<link>http://embracedisruption.com/2021/01/12/cory-stewart-drops-long-awaited-debut-pop-album-tov/</link>
		<comments>http://embracedisruption.com/2021/01/12/cory-stewart-drops-long-awaited-debut-pop-album-tov/#comments</comments>
		<pubDate>Tue, 12 Jan 2021 18:16:19 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<description><![CDATA[Queer Toronto-based artist offers an impressive 46-minute album debut delivered in three distinctive (and catchy) acts TORONTO, ON (January 12, 2021) - On January 22, 2021, Toronto-based pop artist Cory Stewart drops his 17-track debut album ‘TOV’, a musical journey broken into three acts: betrayal, heartbreak and survival. Meticulously crafted over three years by Stewart and award-winning Canadian [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2021/01/tov-cover-smaller.jpg"><img class="aligncenter size-full wp-image-8227" alt="tov-cover-smaller" src="http://embracedisruption.com/wp-content/uploads/2021/01/tov-cover-smaller.jpg" width="1000" height="1000" /></a></p>
<p><em>Queer Toronto-based artist offers an impressive 46-minute album debut delivered in three distinctive (and catchy) acts</em></p>
<p><strong>TORONTO, ON (January 12, 2021) - </strong>On January 22, 2021, Toronto-based pop artist <a href="http://coryjstewart.com/" target="_blank">Cory Stewar</a><a href="http://coryjstewart.com/" target="_blank">t</a> drops his 17-track debut album ‘TOV’, a musical journey broken into three acts: betrayal, heartbreak and survival. Meticulously crafted over three years by Stewart and award-winning Canadian producer <a href="http://www.gavinbradley.com/" target="_blank">Gavin Bradley</a>: ‘TOV’ was named after one of Cory’s life-long friends, Tovah Natalie, who passed away from cancer during the 2020 pandemic. &#8216;TOV&#8217; is the follow-up to Stewart&#8217;s EP &#8217;7 Different Sides&#8217;, which led to him opening for Boy George and the Culture Club in 2018.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2021/01/TOV-promo-2.jpg"><img class="aligncenter size-full wp-image-8225" alt="TOV promo 2" src="http://embracedisruption.com/wp-content/uploads/2021/01/TOV-promo-2.jpg" width="2293" height="2293" /></a>The album will be released under label Embrace Disruption (in partnership with AWAL/Kobalt) and features an all-star list of LGBTQ+ indie musicians, contributors and collaborators including Gavin Bradley, Jxckson, Kisos, MDL CHLD, Michelle Mondesir (of Madame Psychosis) and Zach Benson.</p>
<p>Pulling from influences in Stewart’s musical career, including the dance elements of Madonna and Kylie Minogue, the humour of Bette Midler, and the drama of Phantom of the Opera, Stewart hopes ‘TOV’ will be more than just a collection of songs, but a story of resilience and strength &#8211; geared to be experienced in full album form.</p>
<p>“Listening to an album from top to bottom is a lost pleasure these days,” says Stewart. “When writing songs for ‘TOV’, I worked closely with Gavin (Bradley) to make sure we told a story — one that could only be fully understood by listening in full; while also ensuring that each song carries its own individual narrative.”</p>
<p>Tracks like ‘<em>What If’</em>, <em>‘Poison’ (feat. MDL CHLD)</em> and <em>‘End of Me’ (feat. Michelle Mondesir)</em> explore themes of betrayal (both self-inflicted and external) through a dance floor beat, while <em>‘Happiness in Heartache’</em>, <em>‘Little Lies’</em> and <em>‘Do You’</em> examine the complexities of heartbreak, through several perspectives. Followed by <em>’Grab the Fire’ (feat. Jxckson)</em>, <em>‘No More Trips to London’</em> (featuring background vocals from Stewart’s mother, written about the loss of his grandmother), <em>‘Unhappy’</em> and <em>‘Little One’</em> (written and recorded for the album’s namesake Tovah &#8211; and played for her the night she passed), which deal with the pain of loss, and the struggle of survival. The album is also seasoned with tracks like <em>’Tu·mul·tu·ous Situation’</em>, <em>‘Cut Those **** off’</em> and <em>‘Maybe I’m Insane’</em> which act as story-telling interstitials throughout the project’s 46-minute runtime.</p>
<p>&nbsp;</p>
<p><strong><em>‘TOV’ Track Listing</em></strong></p>
<p><strong><em>t.   Betrayal</em></strong></p>
<p>1. What If<br />
2. Poison (feat. MDL CHLD)<br />
3. Outta My Head<br />
4. End of Me (feat. Michelle Mondesir)</p>
<p><strong><em>o.   Heartbreak</em></strong></p>
<p>5. Tu·mul·tu·ous Situation<br />
6. Happiness in Heartache<br />
7. Little Lies<br />
8. Do You<br />
9. Anyway</p>
<p><strong><em>v.   Survival</em></strong></p>
<p>10. Cut Those **** off<br />
11. Grab the Fire (LP Version) [feat. Jxckson]<br />
12. You’re Like Mom<br />
13. No More Trips to London<br />
14. Unhappy<br />
15. Maybe I’m Insane<br />
16. Why Do I Even Try<br />
17. Little One (feat. Tovah Natalie) [Demo]<br />
&nbsp;</p>
<p><strong>&#8216;TOV&#8217; will be available on all streaming platforms January 22, 2021, and can be pre-saved/purchased by visiting <a href="http://coryjstewart.com/" target="_blank">http://coryjstewart.com</a>.</strong><br />
&nbsp;</p>
<p><strong>About Cory Stewart</strong></p>
<p>Cory Stewart has been described as synth-pop’s “smooth voice&#8221; (Billboard, 2020) who creates “fearless, unapologetic and relentlessly catchy” music (Canadian Beats, 2018). Stewart has been a supporting act for several legendary artists including the likes of Boy George and Crystal Waters. He is the host of the Official Queerantine Aftershow, which accompanies the weekly TRL-style indie music showcase show <a href="https://www.youtube.com/channel/UC2VX4qJ8pJgnfs4KNU-13fg">Queerantine</a>, airing Sundays at 4:30 p.m. EST (new season begins January 2021). Cory also hosts the monthly online event &#8220;Queer Music Social&#8221;, which gathers musicians from around the world, and pairs them with music experts for Q&amp;A style panels.</p>
<p>Website: <a href="http://www.coryjstewart.com/">www.coryjstewart.com</a></p>
<p>Twitter: <a href="http://www.twitter.com/coryjstewart">www.twitter.com/coryjstewart</a></p>
<p>Instagram: <a href="http://www.instagram.com/coryjstewart">www.instagram.com/coryjstewart</a></p>
<p>Twitch: <a href="http://www.twitch.tv/coryjstewart">www.twitch.tv/coryjstewart</a></p>
]]></content:encoded>
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		<title>Toronto’s Cory Stewart and Austin’s Jxckson Unite on Sizzling New Dancehall-Pop Single “Grab the Fire”</title>
		<link>http://embracedisruption.com/2020/12/01/torontos-cory-stewart-austins-jxckson-unite-sizzling-new-dancehall-pop-single-grab-fire/</link>
		<comments>http://embracedisruption.com/2020/12/01/torontos-cory-stewart-austins-jxckson-unite-sizzling-new-dancehall-pop-single-grab-fire/#comments</comments>
		<pubDate>Tue, 01 Dec 2020 13:00:38 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<description><![CDATA[TORONTO, ON  - As the weather gets cooler outside, pop artists Cory Stewart and Jxckson are determined to heat things up with their blazing new dancehall-inspired track, “Grab the Fire”. Coming to all streaming platforms December 3, 2020, the pair’s new single was inspired by the artists&#8217; fire astrological signs; Cory being an Aries and Jxckson being a Leo. [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><center><img class="size-medium wp-image-8211 aligncenter" alt="gtf-full" src="http://embracedisruption.com/wp-content/uploads/2020/11/gtf-full-300x300.png" width="300" height="300" /></center><strong>TORONTO, ON  - </strong>As the weather gets cooler outside, pop artists <strong><a href="http://coryjstewart.com">Cory Stewart</a> and</strong> <a href="https://jxckson.com/"><strong>Jxckson</strong></a> are determined to heat things up with their blazing new dancehall-inspired track, “Grab the Fire”. Coming to all streaming platforms December 3, 2020, the pair’s new single was inspired by the artists&#8217; fire astrological signs; Cory being an Aries and Jxckson being a Leo.</p>
<p>The two fiery singers met shortly after the pandemic hit at the online TRL-style indie music video showcase “<a href="https://www.youtube.com/channel/UC2VX4qJ8pJgnfs4KNU-13fg">Queerantine</a>”, which coincidentally earned its name through a Twitter suggestion from Jxckson, and of which Stewart hosts an after-show companion called “<a href="https://www.youtube.com/channel/UC2VX4qJ8pJgnfs4KNU-13fg">The Official Queerantine Aftershow with Cory Stewart</a>”. After bonding in the stream chat, the two quickly made plans to collaborate over Zoom. In the course of three sessions, the pair wrote “Grab the Fire”, and then went to recording studios in their respective cities to lay down vocals. Co-produced by Stewart and JUNO winner Gavin Bradley, the song features trombone, strings, pop synths, and a dancehall-inspired beat.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2020/11/Screen-Shot-2020-11-30-at-7.11.35-PM.png"><img class="aligncenter size-full wp-image-8220" alt="Screen Shot 2020-11-30 at 7.11.35 PM" src="http://embracedisruption.com/wp-content/uploads/2020/11/Screen-Shot-2020-11-30-at-7.11.35-PM.png" width="577" height="317" /></a></p>
<p>“It was such a delight to have the opportunity to work with Jxckson on this track,” says Stewart. “After we finished writing Grab the Fire, it was evident that we’d landed on the perfect amalgamation of both of our sounds. Without sounding too presumptuous, I think I can confidently say we’ll be working on a follow-up track in the very near future!”</p>
<p>&#8220;Collaborating with Cory felt so natural and organic &#8211; which is particularly important to me,” says Jxckson. “I didn’t quite know what to expect prior to our first virtual session but I soon realized the magic we could create working together. In the end, It’s insane to see how our unique styles came together and blended so effortlessly.&#8221;</p>
<p>“Grab the Fire” will be released December 3, 2020 on all major streaming platforms, and will be accompanied by a same-day online Twitch release party at 7 p.m. ET on Stewart’s channel: <a href="http://www.twitch.tv/coryjstewart">http://www.twitch.tv/coryjstewart</a>. To stream “Grab the Fire” when released, please visit: <a href="https://snd.click/iujg">https://snd.click/iujg</a>.<br />
<strong>About Cory Stewart</strong></p>
<p>Cory Stewart has been described as synth-pop’s “smooth voice&#8221; (Billboard, 2020) who creates “fearless, unapologetic and relentlessly catchy” music (Canadian Beats, 2018).  He is the host of the Official Queerantine Aftershow, which accompanies the weekly TRL-style indie music showcase show <a href="https://www.youtube.com/channel/UC2VX4qJ8pJgnfs4KNU-13fg">Queerantine</a>, airing Sundays at 4:30 p.m. EST (new season begins January 2021). Stewart has been a supporting act for several legendary artists including the likes of Boy George and Crystal Waters. Cory also hosts the monthly online event called &#8220;Queer Music Social&#8221;, which gathers musicians from around the world, and pairs them with music experts for Q&amp;A style panels.</p>
<p>Website: <a href="http://www.coryjstewart.com/">www.coryjstewart.com</a><br />
Twitter: <a href="http://www.twitter.com/coryjstewart">www.twitter.com/coryjstewart</a><br />
Instagram: <a href="http://www.instagram.com/coryjstewart">www.instagram.com/coryjstewart</a><br />
Twitch: <a href="http://www.twitch.tv/coryjstewart">www.twitch.tv/coryjstewart</a></p>
<p>&nbsp;</p>
<p><strong>About Jxckson</strong></p>
<p>Jxckson is an Austin-based pop singer and dancer best known for his keen pop instincts. Delivering his best lines with a smirk, Jxckson combines infectious melodies with witty lyrics and metaphors. Although he treats genre as a moving target, Jxckson’s unique storytelling approach to his lyricsis a constant presence in his music. Jxckson was recently mentioned in PAPER magazine. His latest single, a dancehall-inspired pop track, “Mango” has been featured on an official ‘them.&#8217; magazine playlist and has hit #1 on the QReview music chart.</p>
<p>Website: <a href="http://www.jxckson.com/">www.jxckson.com</a><br />
Twitter: <a href="http://www.twitter.com/jxckson_music">www.twitter.com/jxckson_music</a><br />
Instagram: <a href="http://www.instagram.com/jxckson.music">www.instagram.com/jxckson.music</a></p>
<p><b> </b></p>
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		<title>Passionate human rights defender and refugee Christopher Nkambwe receives Canada’s largest single cash award in recognition of outstanding LGBTQIA2S+ leadership</title>
		<link>http://embracedisruption.com/2020/11/11/passionate-human-rights-defender-refugee-christopher-nkambwe-receives-canadas-largest-single-cash-award-recognition-outstanding-lgbtqia2s-leadership/</link>
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		<pubDate>Wed, 11 Nov 2020 17:50:31 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<description><![CDATA[TORONTO, ON (November 10, 2020) &#8211; On the evening of November 5, 2020, Ugandan-born LGBTQIA2S+ activist, refugee and trans woman Christopher Nkambwe (pronouns: she/her) was honoured with Community One Foundation’s Steinert &#38; Ferreiro Award, a commemorative award and $10,000 cash prize that celebrates unsung heroes for their contributions to the Canadian LGBTQIA2S+ community. Christopher, a [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2020/05/logo.png"><img class="aligncenter size-full wp-image-8161" alt="logo" src="http://embracedisruption.com/wp-content/uploads/2020/05/logo.png" width="620" height="164" /></a></p>
<p><b>TORONTO, ON (November 10, 2020) &#8211; </b>On the evening of November 5, 2020, Ugandan-born LGBTQIA2S+ activist, refugee and trans woman Christopher Nkambwe (pronouns: she/her) was honoured with <a href="http://communityone.ca"><b>Community One Foundation</b></a>’s Steinert &amp; Ferreiro Award, a commemorative award and $10,000 cash prize that celebrates unsung heroes for their contributions to the Canadian LGBTQIA2S+ community. Christopher, a journalism graduate and long time human rights defender, is the 15th recipient of Community One Foundation’s Steinert &amp; Ferreiro Award, superseding 2019 award recipient Kimahli Powell, Executive Director of the Canadian non-profit organization Rainbow Railroad.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2020/11/Screen-Shot-2020-11-10-at-11.43.35-AM.png"><img class="aligncenter size-full wp-image-8208" alt="Screen Shot 2020-11-10 at 11.43.35 AM" src="http://embracedisruption.com/wp-content/uploads/2020/11/Screen-Shot-2020-11-10-at-11.43.35-AM.png" width="970" height="441" /></a></p>
<p>Christopher Nkambwe’s activism journey began in Uganda, where she served as the Executive Director and founder of Service Workers in Group Foundation Uganda, along with volunteering at several other LGBTQIA2S+ organizations, advocating for better health and economic services for the community. Christopher was also at the forefront of organizing underground Pride Uganda events from 2014 to 2016, to highlight issues affecting the LGBTQIA2S+ community, before the event was bombarded by Uganda police &#8211; resulting in many being arrested for promoting homosexuality, an act that is against the law and culture in Uganda. In 2019, Christopher was conducting voluntary peer outreach for HIV/AIDS testing and counselling, along with Hepatitis B screening and condom distribution, when Ugandan police raided, attacked and threatened her with life imprisonment, which led her to seek asylum in Canada.</p>
<p>Upon arrival in Canada, Christopher began her journey as a refugee claimant in Toronto. She was presented many challenges as a newcomer to the country; including finding employment, a lawyer and legal aid and even acquiring basic shelter. During her first few nights in Toronto, Christopher was forced to sleep outside the urinals of the 109 Peter Street intake centre, because of overcrowding in city shelters. After successfully submitting her refugee claim, it was these very challenges that ended up being the catalyst for Christopher’s next advocacy efforts.</p>
<p>After four months of enduring the difficult immigration process and acquiring her refugee protection documents, Christopher sought free legal advice from The 519 legal clinic to register her LGBTQIA2S+ charity organization, The African Centre For Refugees in Ontario Canada. Through this organization, Christopher is able to integrate African LGBTQIA2S+ refugees to Canada through extensive social work and community development. She has been able to assist over 300 individuals with employment, health and housing referrals, despite having to run her organization with her part-time job cleaning salary, and no external funding. Christopher is continuing her important work throughout the COVID-19 pandemic, along with volunteering at several LGBTQIA2S+ organizations including The 519 and Black Lives Matter. She has also recently been chosen by The Ontario Council for Agencies Serving Immigrants to be a part of their advisory committee. Currently, The African Centre For Refugees in Ontario Canada is seeking out opportunities to acquire laptops for their staff, and PPE equipment for over 300 refugees.</p>
<p>“It is with great honour that we are able to present Christopher Nkambwe with this year’s Steinert and Ferreiro Award,” says Community One Foundation Co-Chair Andrew Mainprize. “Although a tough decision, with many qualified applicants this year, it’s clear that Christopher’s tireless efforts to help LGBTQIA2S+ refugees, despite facing so many of her own challenges, embodies everything that this award represents. It is people like Christopher who continue to inspire, promote growth and create change at the heart of the Canadian LGBTQIA2S+ community.”</p>
<p>&nbsp;</p>
<p><b>About Community One:</b></p>
<p>Established in 1980 as the Lesbian and Gay Community Appeal, Community One Foundation provides grants to LGBTTIQQ2S community projects in Greater Toronto Area including Durham, Halton, Peel and York Regions, focusing on the areas of arts and culture, health and social services, and research and education. The Foundation also promotes community philanthropy through strategic partnerships such as the Bill 7 Award and the LGBT Giving Network.</p>
<p><b>Website: </b><a href="http://www.communityone.ca">www.communityone.ca</a></p>
<p><b>Facebook</b>: <a href="http://www.facebook.com/CommunityOneFoundation/">www.facebook.com/CommunityOneFoundation/</a></p>
<p><b>Twitter</b>: <a href="http://www.twitter.com/C1Foundation">www.twitter.com/C1Foundation</a></p>
<p><b>Instagram</b>: <a href="http://www.instagram.com/C1Foundation">www.instagram.com/C1Foundation</a></p>
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		<title>Canadian Electronic Producer Velvet Code Collaborates with Multi-Platinum NYC Producer FORD on New Release and Music Video for ’Break The Silence’</title>
		<link>http://embracedisruption.com/2020/10/15/canadian-electronic-producer-velvet-code-collaborates-multi-platinum-nyc-producer-ford-new-release-music-video-break-silence/</link>
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		<pubDate>Thu, 15 Oct 2020 15:23:02 +0000</pubDate>
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		<description><![CDATA[TORONTO, ON (October 13, 2020) - Queer and gender-fluid Canadian artist and producer Velvet Code has released a revisited Halloween-inspired version of their popular track ‘Break The Silence’, featuring multi-platinum NYC-based transgender and non-binary producer, FORD. This release will mark the first on Velvet Code’s new LGBTQIA+ music label, SO FIERCE MUSIC, and is a follow-up to the artist’s official [&#8230;]]]></description>
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<p><strong>TORONTO, ON (October 13, 2020) - </strong>Queer and gender-fluid Canadian artist and producer <strong>Velvet Code</strong> has released a revisited Halloween-inspired version of their popular track ‘<strong>Break The Silence</strong>’, featuring multi-platinum NYC-based transgender and non-binary producer, <strong>FORD</strong>. This release will mark the first on Velvet Code’s new LGBTQIA+ music label, <a href="https://sofiercemusic.com/"><strong>SO FIERCE MUSIC</strong></a>, and is a follow-up to the artist’s official remixes of Lady Gaga’s ‘Sour Candy feat. BLACKPINK’ and ‘Stupid Love’, released earlier this summer. The release is also accompanied by a haunting new music video, in which Velvet Code artistically conveys people’s struggle with isolation and mental health while under quarantine.</p>
<p style="text-align: center;"><strong>Listen to ‘Break The Silence feat. FORD’ by clicking </strong><a href="https://snd.click/BreakTheSilence" target="_blank"><strong>here</strong></a><strong>.</strong></p>
<p style="text-align: center;"><strong>Watch the &#8216;Break The Silence feat. FORD music video by clicking </strong><a href="https://youtu.be/iFthi5tLbZg"><strong>here</strong></a><strong>. </strong></p>
<p>Velvet Code and FORD first met through a label executive, with Velvet quickly becoming obsessed with FORD’s use of bass and drums. FORD’s extensive experience (with credits on over 375 releases, including 56 Billboard hits) is evident in this new production of ‘Break The Silence’ and was driven by FORD’s initial reaction to the lyrics and message of the track.</p>
<p>“What grabbed me first were the powerful lyrics; totally my kind of anthem,” says FORD. “I wanted the music to match that anthemic vibe with an infectious pounding swing, the kind that makes you drive a little too fast.”</p>
<p>Velvet Code has had a busy 2020. In addition to launching their new LGBTQ+ label without borders, <a href="https://sofiercemusic.com/"><strong>SO FIERCE MUSIC</strong></a>, this fall; the artist also hosts the weekly <strong>“Rise To The Rhythm”</strong> radio mix-show which is broadcast to over 130 digital, FM and satellite radio stations around the world. In addition to releasing ‘Break The Silence feat. FORD’, Velvet is also preparing for SO FIERCE MUSIC artist Sofonda Cox’s new release ‘Thrive’, arriving Friday, October 16, 2020.</p>
<p><strong>About Velvet Code:</strong></p>
<p>Velvet Code is a Canadian Electronic Music DJ, producer and artist based in Toronto, Canada. As a DJ and music producer, Velvet Code’s influences include DJ Paulo, Laidback Luke, Dada Life, BloodPop, Avicii, Peter Rauhofer, David Guetta and Calvin Harris. Velvet’s music can be described as ‘80s and 90s-influenced electronic dance music (“EDM”), most notably the sub-genres of EDM known as electro-house and progressive. Velvet Code’s weekly radio mixshow, “Rise To The Rhythm,” can now be heard on more than 133 digital, FM and satellite radio stations around the world each week; the stations include  <a href="http://www.airgayradio.com/">Air Gay Radio </a>and <a href="https://www.housepartyradio.net/">House Party Radio</a> on Saturdays, <a href="http://www.ineedmusic.pt/">I Need Music Radio </a>on Mondays, <a href="https://radio.edmsessions.com/">EDM Sessions Radio</a> on Thursdays, and <a href="http://smoothlingfm.com/">Smooth Living 89.8 </a>on Fridays. Velvet is also the founder of SO FIERCE MUSIC, an LGBTQIA+ record label and entertainment services company without borders.</p>
<p>Website: <a href="https://www.sofiercemusic.com/" target="_blank">https://www.sofiercemusic.com</a></p>
<p>Social Media &amp; Streaming Services: <a href="https://compiled.social/velvetcode">https://compiled.social/velvetcode</a></p>
<p><strong>About FORD: </strong></p>
<p>One of the hottest Electronic Music Producers in the world, FORD is hitting strides as the Multi-Platinum production &amp; EDM remixing maestro for major labels and stars. With credits on over 375 commercial releases (including 56 Billboard Hits), FORD has been producing music with the biggest stars on the planet for more than 25 years. FORD is recognized as one of the world&#8217;s most talented music producers, earning production credits on records selling over 30 million copies world wide.Since 2003, FORD has earned 19 Multi-platinum, Platinum and Gold RIAA sales awards for producing, mixing and remixing many of the world&#8217;s biggest artists including: Michael Jackson (for which FORD also earned a RIAA Diamond Award with 13.4 million copies sold), Ludacris, Rob Thomas, and countless other reputable artists.</p>
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		<title>Cory Stewart Collaborates with NYC Producer Zach Benson to Release 80’s Inspired Track ‘Little Lies’</title>
		<link>http://embracedisruption.com/2020/10/08/cory-stewart-collaborates-nyc-producer-zach-benson-release-80s-inspired-track-little-lies/</link>
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		<pubDate>Thu, 08 Oct 2020 16:01:03 +0000</pubDate>
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		<description><![CDATA[TORONTO, ON (October 7, 2020) - On October 15, 2020, Canadian pop singer-songwriter Cory Stewart will release his brand new track “Little Lies” via AWAL/Kobalt. The song is co-written and produced by NYC music darling Zach Benson. The track sees Stewart provide his most impressive vocal performance yet. His “smooth voice” (Jon Ali, Billboard, 2020) and artfully crafted lyrics bring [&#8230;]]]></description>
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<p><strong>TORONTO, ON (October 7, 2020)</strong> - On October 15, 2020, Canadian pop singer-songwriter <a href="http://coryjstewart.com">Cory Stewart</a> will release his brand new track “Little Lies” via AWAL/Kobalt. The song is co-written and produced by NYC music darling <a href="http://zachbensonmusic.com">Zach Benson.</a></p>
<p>The track sees Stewart provide his most impressive vocal performance yet. His “smooth voice” (Jon Ali, <a href="mailto:https://www.billboard.com/articles/news/pride/9352432/queer-necessities-april-2020-playlist">Billboard, 2020</a>) and artfully crafted lyrics bring listeners to a place of nostalgia and relatability with a tale-as-old-as-time love story gone wrong. Stewart’s collaboration with rising New York City talent Zach Benson is whimsical, reflective, and the perfect addition to listener’s fall playlists.</p>
<p>“Writing this song with Cory was a perfect little escape from the chaos of quarantine,” says producer and co-writer Zach Benson. “We were instantly bouncing ideas off of each other and trying our hardest to make each other laugh or smile or go ‘yeaaaaahhh’. It’s dancey, it’s sassy, it’s vulnerable, and I’m so stoked for people to hear it!”</p>
<p>“This song was cathartic for me in many ways,” says Stewart. “Although we wrote it with a wronged relationship in mind, Zach was very aware of the fact that I’d lost someone very important in my life. Through it all, Zach gave me a chance to escape my grief and return to what I love, writing music. His commitment to being a friend and a collaborator is absolutely responsible for how amazing this song turned out.”</p>
<p>Over the past few months, Cory has spent a majority of his time working on other upcoming musical collaborations, along with hosting the Official Queerantine Aftershow (a Twitch-based talk show that <a href="http://www.twitch.tv/coryjstewart" target="_blank">airs</a> Sundays at 4:45 p.m. EST, highlighting indie LGBTQ+ musicians) as well as spearheading an initiative with Community One Foundation, which awarded $50,000 in COVID-19 relief to drag performers in the Greater Toronto Area.</p>
<p>Little Lies will be available for streaming/download on all platforms on October 15, 2020 at <a href="http://smarturl.it/corylies" target="_blank">http://smarturl.it/corylies</a> (Spotify) and <a href="https://smarturl.it/coryliesi" target="_blank">https://smarturl.it/coryliesi</a> (iTunes)</p>
<p>About Cory Stewart:</p>
<p>Cory Stewart (AWAL/Kobalt) has been described as an artist that creates “fearless, unapologetic and relentlessly catchy” music (Canadian Beats, 2018), providing a fresh perspective on LGBTQ+ issues. Cory has been a supporting act for a number of legendary artists including Boy George, Crystal Waters and Murray Head. Cory is also the host of the Official Queerantine Aftershow, which accompanies the weekly TRL-style indie music showcase show <a href="https://www.youtube.com/channel/UC2VX4qJ8pJgnfs4KNU-13fg" target="_blank">Queerantine</a>, airing Sundays at 4:30 p.m. EST. Stewart’s debut album is expected early 2021.</p>
<p>Website: <a href="http://www.coryjstewart.com/" target="_blank">www.coryjstewart.com</a></p>
<p>Twitter: <a href="http://www.twitter.com/coryjstewart" target="_blank">www.twitter.com/coryjstewart</a></p>
<p>Instagram: <a href="http://www.instagram.com/coryjstewart" target="_blank">www.instagram.com/coryjstewart</a></p>
<p>Twitch: <a href="http://www.twitch.tv/coryjstewart" target="_blank">www.twitch.tv/coryjstewart</a></p>
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		<title>Community One Foundation Awards Over $80,000 to LGBTTIQQ2S+ Initiatives in the Greater Toronto Area</title>
		<link>http://embracedisruption.com/2020/09/30/community-one-foundation-awards-80000-lgbttiqq2s-initiatives-greater-toronto-area/</link>
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		<pubDate>Wed, 30 Sep 2020 18:16:03 +0000</pubDate>
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		<description><![CDATA[TORONTO, ON (September 29, 2020) ‐ Fresh off the heels of gifting $50,000 in pandemic relief to drag performers across the Greater Toronto Area, Community One Foundation (a non-profit organization that provides grants to LGBTTIQQ2S+ community projects), is announcing the recipients of their 2020 Rainbow Grants. The Rainbow Grant program, which began in 1980, is [&#8230;]]]></description>
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<p><b>TORONTO, ON (September 29, 2020)</b> ‐ Fresh off the heels of gifting $50,000 in pandemic relief to drag performers across the Greater Toronto Area, <a href="http://communityone.ca"><b>Community One Foundation</b></a> (a non-profit organization that provides grants to LGBTTIQQ2S+ community projects), is announcing the recipients of their 2020 Rainbow Grants. The Rainbow Grant program, which began in 1980, is one of many foundation initiatives supporting the LGBTTIQQ2S+ community, and has funded millions over the years through donations from individual donors and corporate partners.</p>
<p>For 40 years, Rainbow Grants have helped nurture the early days of many Greater Toronto LGBTTIQQ2S community initiatives, grassroots projects, established organizations, and one-off projects. There are three different tiers of grants awarded; <b>Genera</b>l (for projects or people that are not a part of an organization, charity, or corporation),  <b>Foundation</b> (for registered charities) and the newly created  <b>James Stewart Rainbow Grant</b>, (available to a charitable organization that provides a transformative project for the betterment of the community for years to come for up to $10,000) &#8211; created thanks to a generous bequest from famed mathematician and philanthropist James Stewart.</p>
<p><i>“Our approach to giving has always been community focused first,” says Community One Foundation co-chair Andrew Mainprize. “With the added challenges of the pandemic, our allocations committee took extra care to make sure the unprecedented $80,000 in grants delivered this year were gifted to the organizations in the GTA who need it most.”</i></p>
<p><i>“Community One at its heart has always sought opportunities and connections across our community to identify &amp; support programs/initiatives that will continue to support and enrich the GTA,” says co-chair Terry Greene. “Since 1980, we’ve helped support essential organizations including The 519, Buddies In Badtimes Theatre, Black CAP, The ArQuives, and many others. Now more than ever, we’re grateful to be able to keep our tradition of giving alive during these trying times.”</i></p>
<p>The following is a list of Rainbow Grant recipients in 2020:</p>
<p><b>General Grants</b></p>
<p><b>Queer Food Guides</b> &#8211; promoting skill-sharing and care in LGBTQ+ communities through food by inviting LGBTQ+ people who are 50 years or older to host cooking classes with an intergenerational audience. Each session will include free food care packages delivered to people from the community who are in need.</p>
<p><b>Mishmeres Nefashos</b> &#8211; an educational workshop for college and high school student organizations and other community groups within the Orthodox Jewish community, creating awareness amongst community members regarding LGBTQ+ issues. The program will empower participants to advocate and work towards more inclusion in their communities.</p>
<p><b>Cultivate &#8211; LGBTQ Yoga Summit</b> &#8211; this summit will focus on QTBIPOC yoga practitioners who are striving to create space for marginalized communities. The goal is to enhance knowledge through sharing circles, share practices/models, and offer classes to the community.</p>
<p><b>Music in Community: Rainbow Writes</b> &#8211; music workshops for LGBTTIQQ2S youth hosted at the legendary Phase One Studios. Under the mentorship of successful local LGBTQ2S+ artists, such as Lynx from Random Order, participating youth will collaborate on the creation of original songs of self-expression, advocacy, and celebration for their community.</p>
<p><b>Pay-it-Forward Community Nurturing</b> &#8211; led by Paperhouse Outreach Collective and their youth-leaders. this group will “Pay-It-Forward” by co-hosting a 2-day mini-conference in Toronto, February 2021, for GTA-based 2SLGBTQIAP, Deaf, Mad, disabled, and BIPOC youth and community members.</p>
<p><b>The POZ-TO Awards </b>- recognizes those who are doing work in the community to raise funds for ASOs and awareness to fight the stigma associated with being HIV+. The 8th annual POZ-To Awards continues to build community and is slated to take place at Buddies In Bad Times Theatre.</p>
<p><b>AQUA: Asian Queer Alliance</b> &#8211; providing food/craft socials and educational or skill-building workshops. This group will organize at least one program per month, to support 70 queer Asian cis and trans women and non-binary people in the GTA.</p>
<p><b>Glory Hole Gallery</b> – the world&#8217;s first, and only, miniature gallery space dedicated to the creative talents of LGBTQ2S+ artists; all while pushing the boundaries of creativity within a 12&#8243;x 12&#8243; box. The gallery showcases the perspectives of diverse and intersectional LGBTQ2S+ experiences through collaborations, exhibitions, and talks.</p>
<p>&nbsp;</p>
<p><b>Foundation Grants</b></p>
<p><b>Access Me – Boys in Chairs Collective</b> &#8211; a new theatre piece created by Boys In Chairs Collective. This will be a co-produced premiere production with Cahoots Theatre at Toronto&#8217;s Buddies In Bad Times Theatre.</p>
<p><b>Searching for Eastman </b>- Will enhance the immersive experience for audiences and adds video projection to stage design to create promotional material for dissemination to theatres.</p>
<p><b>Bind Safe </b>– an educational video series and downloadable PDF to promote safe binding practices, education around the basics of gender dysphoria, and additional resources where both youth and parents can seek support.</p>
<p><b>Eating Disorders in the LGBTQ2S Community: A Toolkit for Compassion and Inclusivity for Every Body </b>- creating toolkits, available in both hard copy and electronically, to provide information on eating disorders regarding the unique needs of the LGBTQ2S Community. It will focus on the requirements of the community who are directly affected by disordered eating and also provide guidance to professionals serving them.</p>
<p><b>Rainbows Pride in Scarborough (RPIS)</b> - Galaxy Photo Express (GPE) continues from Disability Express Photo Shoot, allowing youth to educate and bring awareness to community organizations and the broader community. GPE will offer education, workshops, and training and decrease invisibility around ableism and sexism. GPE empowers LGBTQ2+ youth to become educators and leaders in their own communities.</p>
<p><b>Rainbow Cultural Adventures: Reducing Social Isolation Through the Arts</b> &#8211; provides opportunities for LGBTQ+ seniors to experience Toronto&#8217;s cultural landscape through outings (from movies and cultural performances to educational speakers). This project will create connections among LGBTQ+ seniors, provide a sense of belonging, and foster community and pride.</p>
<p><b>Rainbow GPS Project for Asian LGBTQ Newcomers</b> &#8211; an orientation project for East/Southeast Asian LGBTQ newcomers transitioning to live in Toronto. Through monthly drop-in sessions, LGBTQ concepts are introduced including gender identities, coming out, relationships, and online safety by learning the language, culture, and resources to navigate and connect to the Toronto LGBTQ community.</p>
<p><b>Sistema: Fay and Flay</b> &#8211; this project will enable at-risk children ages 6-14 in neighbourhoods across Toronto and who are students in Sistema’s after-school program, to participate in workshops with drag stars Fay &amp; Fluffy.</p>
<p>&nbsp;</p>
<p><b>James Stewart Grant</b></p>
<p><b>The Gender Identity, Attraction &amp; Orientation Puppetry Project </b>- focusing on the creation of three educational puppetry performances to be researched, developed, and tested by a group of queer arts professionals and writing experts, eventually to be performed for school children (JK-Grade 1, Grades 2-3, and Grades 4-6) in the GTA.</p>
<p>&nbsp;</p>
<p><b>About Community One:</b></p>
<p>Established in 1980, Community One Foundation provides grants to LGBTTIQQ2S community projects in Greater Toronto Area including Durham, Halton, Peel and York Regions, focusing on the areas of arts and culture, health and social services, and research and education. The Foundation also promotes community philanthropy through strategic partnerships such as the Bill 7 Award and the LGBT Giving Network.</p>
<p>&nbsp;</p>
<p><b>Website: </b>http://www.communityone.ca</p>
<p><b>Facebook</b>: <a href="https://www.facebook.com/CommunityOneFoundation/">http://www.facebook.com/CommunityOneFoundation/</a></p>
<p><b>Instagram:</b> http://www.instagram.com/C1foundation</p>
<p><b>Twitter</b>: http://www.twitter.com/C1Foundation</p>
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		<title>Canadian Electronic Artist Velvet Code Releases Official Lady Gaga Remix of Sour Candy (feat. BLACKPINK)</title>
		<link>http://embracedisruption.com/2020/08/11/canadian-electronic-artist-velvet-code-releases-official-lady-gaga-remix-sour-candy-feat-blackpink/</link>
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		<pubDate>Tue, 11 Aug 2020 13:03:41 +0000</pubDate>
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		<description><![CDATA[TORONTO, ON (August 10, 2020) - With much anticipation, Velvet Code has recently released an official 90’s house-inspired remix for Lady Gaga and BLACKPINK’s “Sour Candy” (Universal/Interscope); a track that appears in its original form on Gaga’s sixth full-length studio album, Chromatica. This new collaboration marks the second official Gaga remix released by Velvet Code this year, with the first being lead Chromatica single, “Stupid Love”. [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2020/08/117138231_3171007096323991_7301044411037265411_o.jpg"><img class="aligncenter size-medium wp-image-8189" alt="117138231_3171007096323991_7301044411037265411_o" src="http://embracedisruption.com/wp-content/uploads/2020/08/117138231_3171007096323991_7301044411037265411_o-300x300.jpg" width="300" height="300" /></a></p>
<p><strong>TORONTO, ON (August 10, 2020) - </strong>With much anticipation, <strong>Velvet Code</strong> has recently released an official 90’s house-inspired remix for <strong>Lady Gaga and BLACKPINK’s</strong> “<strong>Sour Candy</strong>” (Universal/Interscope); a track that appears in its original form on <strong>Gaga’s</strong> sixth full-length studio album, <strong>Chromatica</strong>. This new collaboration marks the second official Gaga remix released by Velvet Code this year, with the first being lead <strong>Chromatica</strong> single, <strong>“Stupid Love”</strong>.</p>
<p><strong>Listen to “Sour Candy &#8211; Velvet Code Remix” by clicking </strong><a href="https://soundcloud.com/velvetcode/sour-candy-velvet-code-remix" target="_blank"><strong>here</strong></a><strong>.</strong></p>
<p>The Velvet Code remix of “Sour Candy” is a 128 BPM mix of 90’s house synth, circuit house melodies and organ instrumentals overtop a base of modern house percussion. The remixed version of the track was produced by Velvet Code.</p>
<p>In addition to the new Gaga remix, <strong>Velvet Code</strong> also released a new single in July 2020 entitled “<a href="https://ensis.lnk.to/TeenageDreamer" target="_blank"><strong>Teenage Dreamer</strong></a>”. The song has amassed over 250,000 plays across all streaming platforms in less than 2 weeks. He also hosts the weekly <strong>“Rise To The Rhythm”</strong> radio mix-show; which is broadcast to over 130 digital, FM and satellite radio stations around the world. He also hosts a weekly one-hour “<strong>Solitary Confinement Saturdays</strong>” show on Facebook Live, Mixcloud Live, YouTube, Twitch and Periscope to an average of 5,000 – 10,000 viewers. Velvet is also in the midst of developing an inclusive LGBTQ+ record label, which will be formally announced in September.<br />
<strong>About Velvet Code:</strong></p>
<p>Velvet Code is a Canadian Electronic Music DJ, producer and artist based in Toronto, Canada. As a DJ and music producer, Velvet Code’s influences include Laidback Luke, Dada Life, BloodPop, Avicii, Peter Rauhofer, David Guetta and Calvin Harris. His music can be described as ‘80s and 90s-influenced electronic dance music (“EDM”), most notably the sub-genres of EDM known as electro house and house. Velvet Code’s latest single, “Teenage Dreamer” was recorded in Toronto, Canada, with his official video recorded completely while under quarantine. Velvet Code’s weekly radio mixshow, “Rise To The Rhythm,” can now be heard on more than 133 digital, FM and satellite radio stations around the world each week; the stations include Dash Radio’s ElectroCity, Jack’d Up Radio Network and its affiliates, and many others.</p>
<p>Website: <a href="http://www.velvetcode.com/" target="_blank">http://www.velvetcode.com</a></p>
<p>Social Media &amp; Streaming Services: <a href="https://compiled.social/velvetcode" target="_blank">https://compiled.social/velvetcode</a></p>
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		<title>LGBTQIA+ Total Request Live-Inspired Show ‘Queerantine’ Kicks Off Season Two</title>
		<link>http://embracedisruption.com/2020/08/05/lgbtqia-total-request-live-inspired-show-queerantine-kicks-season-two/</link>
		<comments>http://embracedisruption.com/2020/08/05/lgbtqia-total-request-live-inspired-show-queerantine-kicks-season-two/#comments</comments>
		<pubDate>Wed, 05 Aug 2020 16:45:12 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<description><![CDATA[Acclaimed weekly online music video showcase, aimed at supporting up-and-coming indie queer musicians, begins its 10-week run on August 9, 2020 NEW YORK, NY (August 5, 2020) - Queerantine, a one-of-a-kind, weekly music video showcase highlighting artists across the LGBTQIA+ spectrum, created and hosted by musical artist Kisos, will make its triumphant return to streaming platform Twitch on [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><center></p>
<p dir="ltr"><a href="http://embracedisruption.com/wp-content/uploads/2020/08/7-Q.png"><img class="size-medium wp-image-8183 aligncenter" alt="7 Q" src="http://embracedisruption.com/wp-content/uploads/2020/08/7-Q-300x300.png" width="300" height="300" /></a></p>
<p></center></p>
<p dir="ltr">Acclaimed weekly online music video showcase, aimed at supporting up-and-coming indie queer musicians, begins its 10-week run on August 9, 2020</p>
<p dir="ltr"><strong>NEW YORK, NY (August 5, 2020) </strong>- <strong>Queerantine</strong>, a one-of-a-kind, weekly music video showcase highlighting artists across the LGBTQIA+ spectrum, created and hosted by musical artist <a href="http://www.kisosmusik.com/" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://www.kisosmusik.com&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNFqGNJoTAHILoD_8UtXfrT5MUTrDg">Kisos</a>, will make its triumphant return to streaming platform Twitch on Sunday, August 9, 2020, at 3:00 p.m. EST.</p>
<p dir="ltr">Queerantine’s first season premiered on March 22, 2020 with host <strong>Kisos</strong> and week one co-host, emerging artist <strong>Zach Benson</strong>, to support and elevate queer musicians during the pandemic crisis. Over the course of 15 weeks, Queerantine developed a strong, dedicated following among musicians and fans alike, each week celebrating up to 12 independent artist music videos from around the world. With a rotating all-star cast of co-hosts including the likes of <strong>Michael Medrano, Raquel Lily, Elliot Jones, NYC DJ Jon Ali and more</strong>, Queerantine quickly became the Sunday afternoon event for the world-wide LGBTQIA+ community. Throughout the first season, <strong>Queerantine also acted as a fundraising platform, raising over $4500 for Black Lives Matter and $2000 for NYC-based charity <a href="https://www.glitsinc.org/" target="_blank" data-saferedirecturl="https://www.google.com/url?q=https://www.glitsinc.org/&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNFNimHGDnv0fiMhxPGwYyKai_YLXg">G.L.I.T.S.</a> (Gays and Lesbians Living In a Transgender Society).</strong></p>
<p dir="ltr"><em>“Finding community is HARD! Once the pandemic started and LGBTQ+ meeting places closed, I felt the need to create a platform that not only acted as a digital hangout but also fostered true friendships and connections within the community,” said creator Kisos. “By the end of the first season, we had artists who met over the course of season one, featuring their own new collaborations on the show. That’s when my heart officially melted, and I knew Queerantine was truly making a difference.”</em></p>
<p dir="ltr"><a href="http://embracedisruption.com/wp-content/uploads/2020/08/Queerantine-Poster-Twitter.png"><img class="aligncenter size-full wp-image-8181" alt="Queerantine Poster - Twitter" src="http://embracedisruption.com/wp-content/uploads/2020/08/Queerantine-Poster-Twitter.png" width="1024" height="512" /></a> <a href="http://embracedisruption.com/wp-content/uploads/2020/08/QUEERANTINE-Thumbnail-Ep-2-1.png"><img class="aligncenter size-large wp-image-8182" alt="QUEERANTINE Thumbnail - Ep 2 (1)" src="http://embracedisruption.com/wp-content/uploads/2020/08/QUEERANTINE-Thumbnail-Ep-2-1-1030x579.png" width="1030" height="579" /></a></p>
<p dir="ltr">Season two of Queerantine promises to bring fans a whole new line-up of exciting, emerging indie LGBTQIA+ music videos and co-hosts, including <strong>Miss Eaves, Megan Lenius, Matkai Burmaster </strong>among many others.<strong> It will also see the debut of The Official Queerantine Aftershow (airing directly after Queerantine) hosted by Toronto-based pop artist <a href="http://www.coryjstewart.com/" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://www.coryjstewart.com&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNFNsWFh0WncfrDLXyIkiOK_CrgEog">Cory Stewart</a>. </strong></p>
<p dir="ltr"><strong>Queerantine</strong> can be streamed weekly on Sundays at 3:00 p.m. EST starting August 9, 2020 at<a href="https://www.twitch.tv/itskisos" target="_blank" data-saferedirecturl="https://www.google.com/url?q=https://www.twitch.tv/itskisos&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNGV--NMpxiE_GyGMbowmCFgZsGkuQ"> https://www.twitch.tv/itskisos</a><wbr />. <strong>The Official Queerantine Aftershow</strong> will air directly following the Queerantine broadcast at <a href="https://www.twitch.tv/coryjstewart" target="_blank" data-saferedirecturl="https://www.google.com/url?q=https://www.twitch.tv/coryjstewart&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNEjAxS-DQpyJTarPS2otlnMptWFpw">https://www.twitch.tv/<wbr />coryjstewart</a>.<br />
<strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8"> </strong></p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">About Queerantine: </strong></p>
<p dir="ltr">Queerantine is a one-of-a-kind, weekly music video showcase highlighting artists across the LGBTQIA+ spectrum, airing on Sunday afternoons at 3:00 p.m. EST, presented by musical artist Kisos.</p>
<p dir="ltr">Each week host Kisos sources 10 visuals, that he and a co-host can spotlight and react to — live on Twitch (a well-known video live streaming service operated by Twitch Interactive, a subsidiary of Amazon) while interacting with and inviting an engaged audience to discover new and exciting musical artists in the community.</p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8"><a href="https://www.youtube.com/playlist?list=PLMNT6LfFoU7eHYZ4DjJny7tILRnAmgTMS" target="_blank" data-saferedirecturl="https://www.google.com/url?q=https://www.youtube.com/playlist?list%3DPLMNT6LfFoU7eHYZ4DjJny7tILRnAmgTMS&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNGAzbOC5IohMqEu2v7nWI2jW7siaw"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8" style="color: #333333;">Twitter: </strong></a><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8" style="color: #333333;"><a href="http://www.twitter.com/queerantineshow" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://www.twitter.com/queerantineshow&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNF1pn31BTF4rVcUFLK7cnFSaWPwsg">@queerantineshow</a></strong></strong></p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">Instagram: <a href="http://www.instagram.com/queerantineshow" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://www.instagram.com/queerantineshow&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNHsBAv2IawxdhXGHmz3F9GJTpyrTg">@queerantineshow</a></strong></p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">About Kisos: </strong></p>
<p dir="ltr">NYC-based moody alt-pop singer Kisos began his career in music publicity in 2014. Soon after, he translated his first music job into his own publicity firm, Miller Place, while simultaneously cultivating a strong following on live-stream service Twitch (<a href="http://twitch.tv/itskisos" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://twitch.tv/itskisos&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNGEx1hggq-s_6BU4YMBcnViblZzqQ">twitch.tv/itskisos</a>).</p>
<p dir="ltr">A regular fixture on outlets such as Billboard Pride, Atwood Magazine, Paper Magazine, Highclouds and Spotify&#8217;s own Cosmic Playlists, Out Now and Discover Weekly; Kisos is a strong, quirky and loveable advocate for the LGBTQ+ community.</p>
<p dir="ltr">Along with hosting several weekly live shows on Twitch, Kisos recently released his sophomore EP which has been streamed over 500,000 times across all platforms.</p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">Website:<a href="http://www.kisosmusik.com/" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://www.kisosmusik.com&amp;source=gmail&amp;ust=1596731969744000&amp;usg=AFQjCNFqGNJoTAHILoD_8UtXfrT5MUTrDg"> kisosmusik.com</a></strong></p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">Twitter:<a href="http://www.twitter.com/itskisos" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://www.twitter.com/itskisos&amp;source=gmail&amp;ust=1596731969745000&amp;usg=AFQjCNF-el6-U1ztqX3ERdCfYvVAneAI_w"> @itskisos</a></strong></p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">Instagram:<a href="http://www.instagram.com/itskisos" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://www.instagram.com/itskisos&amp;source=gmail&amp;ust=1596731969745000&amp;usg=AFQjCNFtcHa3_-NSl1C9-hgONq_xLlfitg"> @itskisos</a></strong></p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">About Cory Stewart:</strong></p>
<p dir="ltr">Cory Stewart (AWAL/Kobalt) has been described as an artist that creates “fearless, unapologetic and relentlessly catchy” music (Canadian Beats), providing a fresh perspective on LGBTQ+ issues. With over 500,000 downloads and streams of his music, Cory has been a supporting act for a number of legendary artists including Boy George, Crystal Waters and Murray Head.</p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">Website:<a href="http://coryjstewart.com/" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://coryjstewart.com/&amp;source=gmail&amp;ust=1596731969745000&amp;usg=AFQjCNGPc_YfA30RXqIbuolh1yBXyT47nA"> coryjstewart.com</a></strong></p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">Instagram:<a href="http://instagram.com/coryjstewart" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://instagram.com/coryjstewart&amp;source=gmail&amp;ust=1596731969745000&amp;usg=AFQjCNHPJQdOLHp5qQTkj6cyZQ2--dYZkw"> @coryjstewart</a></strong></p>
<p dir="ltr"><strong id="m_7330468143210124899docs-internal-guid-299b62f6-7fff-712c-5349-784fbae90be8">Twitter:<a href="http://twitter.com/coryjstewart" target="_blank" data-saferedirecturl="https://www.google.com/url?q=http://twitter.com/coryjstewart&amp;source=gmail&amp;ust=1596731969745000&amp;usg=AFQjCNE4iL9bQZ0eLYFmvL9jS5BMuPe3YQ"> @coryjstewart</a></strong></p>
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		<title>Canadian Electronic Artist Velvet Code Debuts New LGBTQ+ Summer Anthem, “Teenage Dreamer”</title>
		<link>http://embracedisruption.com/2020/07/13/canadian-electronic-artist-velvet-code-debuts-new-lgbtq-summer-anthem-teenage-dreamer/</link>
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		<pubDate>Mon, 13 Jul 2020 17:21:29 +0000</pubDate>
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		<description><![CDATA[TORONTO, ON &#8211; Fresh off the heels of releasing an official remix for Lady Gaga’s “Stupid Love” (Universal/Interscope), Velvet Code is making a spectacular return to form with his new single, “Teenage Dreamer”. The song, dropping Friday, July 24, 2020, is accompanied by a cutting-edge, digitally enhanced 4K music video, filmed entirely while in self-isolation. [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><b>TORONTO, ON &#8211; </b>Fresh off the heels of releasing an official remix for <b>Lady Gaga</b>’s “<b>Stupid Love</b>” (Universal/Interscope), <b>Velvet Code </b>is making a spectacular return to form with his new single, “<b>Teenage Dreamer</b>”. The song, dropping Friday, July 24, 2020, is accompanied by a cutting-edge, digitally enhanced 4K music video, filmed entirely while in self-isolation.</p>
<p>Blending vibrant progressive house and electronic influences, “<b>Teenage Dreamer</b>” is the first follow-up single to Velvet Code’s 2019 sophomore album release, <b>“Dreamer”</b>. The song, which is written, produced, mixed and mastered by <b>Velvet Code</b>, is an empowering electronic anthem filled with nostalgic and thought-provoking lyrics; aimed to connect with fellow members of the LGBTQ+ community</p>
<p>“Over the past few difficult months, I’ve felt compelled to write a song that empowers listeners to continue to dream big and not give up hope,” says Velvet Code. “Teenage Dreamer embodies the joy and happiness I’d like to impart on my amazing supporters as they navigate through these tough times.”</p>
<p><b><a href="http://embracedisruption.com/wp-content/uploads/2020/07/Screen-Shot-2020-07-13-at-1.18.17-PM.png"><img class="aligncenter size-full wp-image-8174" alt="velvet" src="http://embracedisruption.com/wp-content/uploads/2020/07/Screen-Shot-2020-07-13-at-1.18.17-PM.png" width="615" height="332" /></a></b></p>
<p>In addition to producing and releasing new music, Velvet Code also hosts the weekly <b>“Rise To The Rhythm”</b> radio mix-show; which is broadcast to over 130 digital, FM and satellite radio stations around the world. He also hosts a weekly one-hour “<b>Solitary Confinement Saturdays</b>” show on Facebook and Instagram live to an average of 20,000 &#8211; 30,000 viewers. Velvet is also in the midst of developing an inclusive LGBTQ+ record label, which will be formally announced later this year.</p>
<p><b>“Teenage Dreamer”</b> can be <a href="https://ensis.lnk.to/TeenageDreamer">pre-saved here</a>, and will be available on all major music platforms beginning Friday, July 24, 2020, including Spotify, iTunes, Apple Music, Beatport, Google Play/YouTube, Amazon, Pandora, Deezer, Tidal, iHeartRadio, ClaroMusica, Saavn, MediaNet, and Shazam.</p>
<p>&nbsp;</p>
<p><b>About Velvet Code:</b></p>
<p>Velvet Code is a Canadian Electronic Music DJ, producer and artist based in Toronto, Canada. As a DJ and music producer, Velvet Code’s influences include DJ Paulo, Laidback Luke, Dada Life, BloodPop, Avicii, Peter Rauhofer, David Guetta and Calvin Harris. His music can be described as ‘80s and 90s-influenced electronic dance music (“EDM”), most notably the sub-genres of EDM known as electro-house and progressive. Velvet Code’s second full-length 2019 studio album “Dreamer” was recorded in Toronto, Canada with additional production in New York and Los Angeles. On Dreamer, Velvet Code collaborated with songwriter Wendy Starland (Lady Gaga), with production contributions from Gavin Bradley, Joe Laporta (Sterling Sound NYC), Rob Bryton, Robi Banerji and Scott Kelly (Westlake Studios). Velvet Code’s weekly radio mixshow, “Rise To The Rhythm,” can now be heard on more than 133 digital, FM and satellite radio stations around the world each week; the stations include Dash Radio’s ElectroCity, Jack’d Up Radio Network and its affiliates, EDMSessions Radio and many others.</p>
<p>Website: <a href="http://www.velvetcode.com">http://www.velvetcode.com</a></p>
<p>Social Media &amp; Streaming Services: <a href="https://compiled.social/velvetcode">https://compiled.social/velvetcode</a></p>
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		<title>Breakout Artist Cory Stewart Announces Nu Disco Single ‘Do You’ in Celebration of ’National Get Over It Day’ (Monday, March 9, 2020)</title>
		<link>http://embracedisruption.com/2020/03/09/breakout-artist-cory-stewart-announces-nu-disco-single-celebration-national-get-day-monday-march-9-2020/</link>
		<comments>http://embracedisruption.com/2020/03/09/breakout-artist-cory-stewart-announces-nu-disco-single-celebration-national-get-day-monday-march-9-2020/#comments</comments>
		<pubDate>Mon, 09 Mar 2020 20:29:58 +0000</pubDate>
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		<description><![CDATA[Canadian queer singer-songwriter collaborates with producer Gavin Bradley (Nelly Furtado, Kylie Minogue) on new earworm single TORONTO, ON - Hot off the heels of his smash single, “Why Do I Even Try” receiving over 100,000 streams and downloads in its first two months of release, Canadian-born singer Cory Stewart announces his anthemic nu-disco single “Do You”, available [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2020/03/DO-YOU-COVER.jpg"><img class="aligncenter size-full wp-image-8150" alt="DO YOU COVER" src="http://embracedisruption.com/wp-content/uploads/2020/03/DO-YOU-COVER.jpg" width="3000" height="3000" /></a></p>
<p>Canadian queer singer-songwriter collaborates with producer Gavin Bradley (Nelly Furtado, Kylie Minogue) on new earworm single<br />
<strong></strong></p>
<p><strong>TORONTO, ON </strong>- Hot off the heels of his smash single, “Why Do I Even Try” receiving over 100,000 streams and downloads in its first two months of release, Canadian-born singer <a href="http://coryjstewart.com/" target="_blank"><strong>Cory Stewart</strong></a> announces his anthemic nu-disco single “<a href="https://soundcloud.com/coryjstewart/do-you-full-mix/s-IPaTz" target="_blank"><strong>Do You</strong></a>”, available on <a href="https://nationaldaycalendar.com/national-get-over-it-day-march-9/">National Get Over It Day</a> (Monday, March 9, 2020). The song, written and produced by Stewart and award-winning musician <strong>Gavin Bradley</strong> (Nelly Furtado, Kylie Minogue), is best described as a cross between <strong>Madonna</strong>&#8216;s Confessions on a Dancefloor album and <strong>Kylie Minogue</strong>&#8216;s Fever album; with a dash of <strong>ABBA</strong>.</p>
<p>Strategically at the midpoint between Valentine&#8217;s Day and April Fools Day, National Get Over It Day (March 9) was created by Jeff Goldblatt in 2005 after having trouble getting over an ex-girlfriend. Appropriately, Stewart’s “Do You” deals with themes of toxic relationships, betrayal, and unfaithfulness atop a relentlessly catchy arrangement and undeniably catchy lyrics and harmonies.</p>
<p><iframe src="https://www.youtube.com/embed/mA4Ms7uZRgI" height="315" width="560" allowfullscreen="" frameborder="0"></iframe></p>
<p>ABOVE: Stewart has received support from a number of well known LGBTQ+ personalities and artists on his new single, including<br />
<strong>Mathew V, Slow Dance, Brock McGillis (WOW Presents), Kisos and others</strong>.</p>
<p><em>“Cory Stewart, one of Canada&#8217;s leading dance/pop recording artists, has done it again with his new single ‘Do You’. ‘Do You’ is an incredible blend of flavours from the 70&#8242;s disco days, the electro of the 80’s and the popping beats of the 90’s, brought together for today’s audience. You actually forget Stewart’s lyrics are a story of distrust and heartbreak. But that’s Cory. Even in bad times, he’s always finding a way to bring joy to the dance floor.” </em><strong><em>Rudy Blair, </em></strong><em>award-winning Canadian music journalist</em></p>
<p>After opening for legendary artists <strong>Boy George</strong> and <strong>Crystal Waters</strong> in 2018 and having highlighted 2019 with a number of successful stops on his ‘No More Trips Tour’, Stewart is looking forward to releasing his first full-length album entitled ‘dropdead’ later this year.</p>
<p>Stay tuned for much more to come from Stewart, including a list of upcoming 2020 tour dates.</p>
<p><strong>‘Do You’ is available on the following platforms (and more) at 12:00 a.m. ET on March 9, 2020.</strong></p>
<p><a href="http://open.spotify.com/album/02Ahbl4TWzBC6cAUCqIFSE" target="_blank">Spotify</a> / <a href="http://geo.music.apple.com/ca/album/do-you-single/1497017355?app=itunes" target="_blank">iTunes</a></p>
<p><strong>About Cory Stewart</strong></p>
<p>Cory Stewart (AWAL) has been described as an artist that creates “fearless, unapologetic and relentlessly catchy” music (Canadian Beats, 2018), providing a fresh perspective on LGBTQ+ issues. Cory has been a supporting act for a number of legendary artists including Boy George, Crystal Waters and Murray Head.</p>
<p>Stewart has been a songwriter and student of music since the age of seven, receiving accolades from numerous music festivals across Canada. A former member of the Amabile Boys Choir of London, Canada, Cory has had the opportunity to travel and perform in several countries around the world including Canada, Germany, the Netherlands and Austria.<br />
<a href="http://coryjstewart.com/" target="_blank">Website</a> / <a href="http://instagram.com/coryjstewart" target="_blank">Instagram</a> / <a href="http://twitter.com/coryjstewart" target="_blank">Twitter</a> / <a href="https://www.youtube.com/user/CoryJStewart" target="_blank">YouTube</a></p>
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		<title>Twelve Seriously Ill Canadian Children Aim to Raise $30,000 for Starlight Children’s Foundation Canada Over The Holidays</title>
		<link>http://embracedisruption.com/2019/12/11/twelve-seriously-ill-canadian-children-aim-raise-30000-starlight-childrens-foundation-canada-holidays/</link>
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		<pubDate>Wed, 11 Dec 2019 19:27:50 +0000</pubDate>
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		<description><![CDATA[TORONTO, ON (December 10, 2019) &#8211; This holiday season, 12 thoughtful seriously ill children are working with Starlight Children’s Foundation Canada to provide toys to hospitalized sick kids across Canada. Each with the goal of raising $2,500, the Starlight children are being matched and supported by several generous sponsors and celebrity ambassadors. The campaign, aptly [&#8230;]]]></description>
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<p><b><a href="http://embracedisruption.com/wp-content/uploads/2019/12/SCF-30Years-Logo-LightBackground.png"><img class="size-full wp-image-8108 aligncenter" alt="SCF-30Years-Logo-LightBackground" src="http://embracedisruption.com/wp-content/uploads/2019/12/SCF-30Years-Logo-LightBackground-e1576092354561.png" width="300" height="479" /></a></b></p>
<p><b>TORONTO, ON (December 10, 2019)</b> &#8211; This holiday season, 12 thoughtful seriously ill children are working with <a href="http://starlightcanada.org">Starlight Children’s Foundation Canada</a> to provide toys to hospitalized sick kids across Canada. Each with the goal of raising $2,500, the Starlight children are being matched and supported by several generous sponsors and celebrity ambassadors. The campaign, aptly named “<a href="https://12kids.starlightcanada.org/">12 Kids of Starlight</a>”, aims to raise a total of $30,000 for the charity.</p>
<p>“Each year, thousands of children’s hospital beds are filled with kids who are too sick to go home for the holidays or celebrate with their families and loved ones. Kids who may not have a chance to celebrate another holiday,” says Starlight Canada executive director Brian Bringolf. “The donations received over the next month will help Starlight bring a bit of normalcy, comfort and joy to over 100 children’s wards this holiday season.”</p>
<p>Joining the 12 children (listed below) in their impressive philanthropic efforts are a number of generous sponsors who have agreed to match funds raised by each child. Sponsors include Samfiru Tumarkin LLP, iFinance, Access Storage, <a href="http://CANADALEND.COM">CANADALEND.COM</a>, Serve Construction Ltd., Alutron Modules, Magen Boys, Gluckstein Lawyers, Hunter Dental, and grand prize sponsor Air Canada Foundation.</p>
<p>Additionally, many well-known Canadians are showing their online support for the 12 Starlight kids including Rick and Angie Campanelli, Ann Kaplan (Real Housewives of Toronto), Hilary Farr (Love It or List It), Simone Denny (Love Inc.), Cindy Sampson (Private Eyes) and many more.</p>
<p>Interested donors to the 12 Kids of Starlight campaign can visit <a href="https://12kids.starlightcanada.org/">https://12kids.starlightcanada.org/</a> for more information. For each $10 donation, names are entered in a prize pool draw which includes exclusive items such as two Economy Class return tickets for any scheduled Air Canada destination in North America, including Hawaii, Mexico and the Caribbean; 14K Yellow Gold Diamond Earrings; an Ultimate Day of Golf package from Lebovic Golf Club and many more.</p>
<p>&nbsp;</p>
<p><b>Meet the 12 Kids of Starlight </b><a href="https://12kids.starlightcanada.org/starlight-stories">(view photos by clicking here)</a></p>
<p>Alisha</p>
<p>Alisha was born not breathing and without a heartbeat for a staggering 26 minutes. This led to multiple organ failure and brain damage. As a result, Alisha has had 33 anaesthesia&#8217;s, a lot of daily medication and a g-tube to be fed at night. She has also received a kidney transplant. Alisha has spent 4 Christmases and birthdays in hospital. Through Starlight, Alisha gets some breaks from her worries so she can just have fun!</p>
<p>Qadim</p>
<p>Qadim has Angelman’s syndrome, a neurological condition which affects coordination, cognitive development, and speech. Although he is non-verbal and requires many days in the hospital each year, Qadim is rarely without a smile on his face and is keen to always help other people. Through Starlight, Qadim has seen a whole new, accessible side of life and loves every adventure he goes on!</p>
<p>Avery</p>
<p>Avery was born at just 28 weeks gestation and immediately spent the first three months of her life in the NICU. During those first few days she had a major brain bleed which led to fluid on the brain and the development of spastic hemiplegia – a form of cerebral palsy. Now, a huge Shawn Mendes fan and a girl discovering her passions, Avery turns to Starlight to help her have fun days out in between her hospital visits.</p>
<p>Delainey</p>
<p>Delainey was born with a rare chromosome abnormality: Full Trisomy 13 / Patau syndrome. With just a 10% chance of surviving to her first birthday, now 7-years-old Delainey is defying all the odds. She was super excited to see Barbie + Fashionistas Wheelchair doll released this year, and with the help of her family, is spreading the word that inclusivity and representation in toys is vital for the critically ill community!</p>
<p>Madison</p>
<p>Madison has cerebral palsy and nephrotic syndrome. Her life has been filled with appointments, therapies, surgeries and doctors appointments. Being a part of Starlight’s programs, ensures that Madison and her family have time to spend together, to have a break from the treatments, and be around other families going through similar situations as themselves.</p>
<p>Mia</p>
<p>Mia has the degenerative and chronic condition cystic fibrosis, which causes thicker, stickier mucus than usual to accumulate in many vital organs of the body. Despite this disease having no cure, a strict daily medication schedule and an inability to meet people with the same condition due to the risk of cross infection, Mia lives life to the fullest and ensures she can have fun with Starlight through our programming.</p>
<p>Cole</p>
<p>Cole has an unknown form of Muscular Dystrophy, severe scoliosis, a single kidney, deafness in his left ear, asthma and a feeding tube. Despite this plethora of illnesses, Cole finds ways to do everything that his friends are able to do, including racing in cars at Starlight’s Drive 4 Smiles event! Cole constantly proves to people that no matter what obstacles lay in your way, you can still live life to the fullest!</p>
<p>Cori</p>
<p>Cori has a lesion in her brain which causes seizures and sudden paralysis. Not knowing when an attack will occur or what side effects her endless medications will bring, her illness limits a lot of fun in life. But with Starlight’s accessible events and not taking ‘no’ for an answer when it comes to inclusion, Cori knows she’s not alone when she meets other people who have similar challenges to her.</p>
<p>Ella</p>
<p>Ella was both with a heart defect called transposition of the great arteries. Though 9 heart surgeries before the age of 5, this young girl has to take lots of medication each day. Despite all this, Ella always has a smile for everyone. Being the 2018 Starlight Bear designer, she loved showing people ‘Sparkles’ and help raise awareness for the heart community.</p>
<p>Joshua</p>
<p>Joshua has been diagnosed with Ehlers-Danlos syndrome and juvenile arthritis, meaning that every day he experiences pain and aching in his joints, hyper-mobility and has no idea when his joints might dislocate and cause him pain. After experience a Once In A Lifetime wish with Starlight, where he was completely pain free for a week, Joshua is making it his mission that all sick children can smile and feel the happiness he does with Starlight!</p>
<p>Tristan</p>
<p>Tristan was diagnosed with DIPG at three years old – cancer of the brain stem, an almost non-survivable diagnosis. In his last months, Starlight granted Tristan his wish of playing the newest Pokémon game before its release, along with a whole truckload of toys. Tristan passed away in June 2018, but today, his parents fundraise for Starlight to both raise awareness and grant other children opportunities like this.</p>
<p>Sarah</p>
<p>Sarah was first diagnosed with leukemia in October 2012. Despite numerous rounds of chemotherapy and radiation, she has unfortunately relapsed three times, fighting this illness again now for the fourth. Throughout her journey, Starlight has provided Sarah and her family with day trips and events that help them remember better days, and look forward to the next one coming up.</p>
<p><b>About Starlight Children’s Foundation Canada</b></p>
<p>Starlight Children’s Foundation® Canada does what no medicine can do: create priceless smiles and memories for seriously ill children and their families. For over 30 years, Starlight Canada has been spreading joy to sick kids across the country through a unique blend of hospital to home programs designed for the whole family. With your help, together we can create more magic in-hospital, grant more wishes out-of-hospital and spread more sparkles across Canada!</p>
<p>You can keep up to date with Starlight smiles and support our mission by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a>, following us on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram </a>and <a href="https://twitter.com/StarlightCanada">Twitter</a>, and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube </a>channel.</p>
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		<title>Fashion Retailer and Canadian Charity Team Up to Bring Designer Hospital Gowns to Sick Children Over the Holidays</title>
		<link>http://embracedisruption.com/2019/12/03/fashion-retailer-canadian-charity-team-bring-designer-hospital-gowns-sick-children-holidays/</link>
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		<pubDate>Tue, 03 Dec 2019 17:30:34 +0000</pubDate>
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		<description><![CDATA[The Ardene Foundation and Starlight Children’s Foundation™ Canada bring the comfort and fashion of the WARD + ROBES program to over 100 Canadian hospitals &#160; TORONTO, ON - This holiday season, the Ardene Foundation, the dedicated charity organization of fashion retailer Ardene, has pledged to bring Starlight Children’s Foundation Canada’s globally recognized WARD + ROBES [&#8230;]]]></description>
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<p>The Ardene Foundation and Starlight Children’s Foundation™ Canada bring the comfort and fashion of the WARD + ROBES program to over 100 Canadian hospitals</p>
<p>&nbsp;</p>
<p><b>TORONTO, ON -</b> This holiday season, the <a href="http://www.ardenefoundation.org/"><b>Ardene Foundation</b></a>, the dedicated charity organization of fashion retailer Ardene, has pledged to bring <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a><b>’s</b> globally recognized <b>WARD + ROBES</b> program to over 100 hospitals across Canada<i>. </i>The Starlight Children’s Foundation is<i> </i>a non-profit dedicated to creating priceless smiles and memories to seriously ill children and their families.<i> </i>Its <b>WARD + ROBES</b> program is an initiative that provides stylish and unique hospital gowns to sick children, helping them feel more empowered while in the hospital.</p>
<p>The <b>WARD + ROBES</b> gowns, designed by Toronto fashion house Notion Mfg., are 100% Canadian-made, with fabric that exceeds hospital grade standards. Design features include pockets for monitors, four ties for full back coverage and access areas for IVs and ports. With over 20 ever-changing unique designs, the WARD + ROBES gowns are fashioned to cater to a variety of interests for hospitalized teens, one of the most underserved patient populations.</p>
<p>In 2016, Starlight Canada began offering <b>WARD + ROBES </b>to the Children’s Hospital of Eastern Ontario in partnership with Rethink Canada. This year, Ardene Foundation’s significant contribution to the program will make the gowns available in hospitals across all 10 Canadian provinces, just in time for the holidays.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2019/12/Starlight-Canadas-Ward-Robes.png"><img class="aligncenter size-full wp-image-8102" alt="Starlight-Canadas-Ward-Robes" src="http://embracedisruption.com/wp-content/uploads/2019/12/Starlight-Canadas-Ward-Robes.png" width="564" height="261" /></a></p>
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<p>“The holidays are often seen as a time of celebration and cheer, however many of our Starlight children will be spending them within the confines of a hospital room, fearful for what the future may bring,” says Starlight Canada executive director Brian Bringolf. “WARD + ROBES help seriously ill children regain a sense of identity during uncertain times. Through the generous support of the Ardene Foundation, our Starlight kids can find a reason to smile through a particularly difficult and isolating hospitalization period.”</p>
<p>“Ardene and Starlight have worked together for several years, and we continue to be proud of our ongoing partnership. The [Ardene] Foundation’s goal is to fuel the dreams of future generations and shape a better world. By supporting the WARD + ROBES program, we hope to inspire a sense of confidence, joy, and hope for children and teens in need.” says Ardene Foundation Director Mark Dervishian.</p>
<p>Over the past five years, the Ardene Foundation has contributed over a million dollars for Starlight Canada’s in and out-of-hospital programming. Along with being the National Sponsor of Starlight Canada’s <b>WARD + ROBES</b>, Ardene annually sponsors a number of other Starlight initiatives including: the Starlight/Ardene Room at Montreal Children’s Hospital (a beautifully designed and fun-filled playroom, created to get kids through long, boring and scary hospital stays); Great Escapes Wishes (a variety of exclusive events, including screenings, harbour cruises, holiday parties, sporting events, picnics and more); Fun Centers (Internet-ready, sanitized, mobile entertainment units featuring a flat-screen, gaming system and digital games and movies for all ages) and fundraising events such as the Starlight Gala, Ski-A-Thon and Tea &amp; Tiaras.</p>
<p>Also over the month of December, Ardene is conducting a nation-wide, in-store fundraising campaign, in which holiday shoppers can donate $1 at checkout to Starlight Canada’s WARD + ROBES program. To help support Ardene in their pledge to bring happiness to hospitalized children this holiday season, make a donation at one of their 300 Canadian locations: <a href="https://www.ardene.com/ca/en/stores/">https://www.ardene.com/ca/en/stores/</a></p>
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<p><b>About Starlight Children’s Foundation Canada</b></p>
<p>Starlight Children’s Foundation® Canada does what no medicine can do: create priceless smiles and memories for seriously ill children and their families. For over 30 years, Starlight Canada has been spreading joy to sick kids across the country through a unique blend of hospital to home programs designed for the whole family. With your help, together we can create more magic in-hospital, grant more wishes out-of-hospital and spread more sparkles across Canada!</p>
<p>You can keep up to date with Starlight smiles and support our mission by visiting <a href="http://www.starlightcanada.org">www.starlightcanada.org</a>, following us on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram </a>and <a href="https://twitter.com/StarlightCanada">Twitter</a>, and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube </a>channel.</p>
<p><b>About Ardene</b></p>
<p>Ardene is the ultimate value fashion destination in North America and beyond. With 350+ stores in Canada, an expanding international presence, and a growing e-commerce business at <a href="http://ardene.com/">ardene.com</a>, the company is inspired by the ever-changing world of its customers. Ardene believes that fashion shouldn&#8217;t be exclusive or intimidating – it should be real, and it should be celebrated with youthful confidence and fearless enthusiasm. The company&#8217;s mission is to connect with customers by offering unique and inspiring fashion experiences at the best prices.</p>
<p><b>About Ardene Foundation</b></p>
<p>The Ardene Foundation is Ardene&#8217;s dedicated charity organization, committed to community initiatives and social responsibility. The Foundation&#8217;s mission is to inspire meaningful change in the realms of empowerment, poverty, education, and health by leveraging the strength of the Ardene community. Their ultimate goal is to make a positive local and global impact that improves lives and fuels the dreams of future generations.</p>
<p>Learn more about The Ardene Foundation by visiting <a href="http://www.ardenefoundation.org/">www.ardenefoundation.org</a>.</p>
<p>&nbsp;</p>
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		<title>Canada’s Best Wellness Retreat Celebrates 25 Years in Service with Inaugural Winter Spa Festival</title>
		<link>http://embracedisruption.com/2019/01/23/canadas-best-wellness-retreat-celebrates-25-years-service-inaugural-winter-spa-festival/</link>
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		<pubDate>Wed, 23 Jan 2019 14:50:56 +0000</pubDate>
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		<description><![CDATA[Grail Springs Retreat Centre for Wellbeing to offer new, unique and transformative travel experiences from February 9th &#8211; March 9th, 2019 in celebration of milestone anniversary TORONTO, ON (January 22, 2019) &#8211; On the heels of their 25th anniversary, Grail Springs Retreat Centre for Wellbeing (2004 Bay Lake Road, Bancroft, Ontario) has once again been [&#8230;]]]></description>
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<p><a href="http://embracedisruption.com/wp-content/uploads/2019/01/Screen-Shot-2019-01-23-at-6.43.57-AM.png"><img class="aligncenter size-full wp-image-8085" alt="Screen Shot 2019-01-23 at 6.43.57 AM" src="http://embracedisruption.com/wp-content/uploads/2019/01/Screen-Shot-2019-01-23-at-6.43.57-AM.png" width="967" height="366" /></a></p>
<p>Grail Springs Retreat Centre for Wellbeing to offer new, unique and transformative travel experiences from February 9th &#8211; March 9th, 2019 in celebration of milestone anniversary</p>
<p><b>TORONTO, ON (January 22, 2019)</b> &#8211; On the heels of their 25th anniversary, <a href="https://www.grailsprings.com">Grail Springs Retreat Centre for Wellbeing</a> (2004 Bay Lake Road, Bancroft, Ontario) has once again been named winner of <a href="http://worldspaawards.com/award/canada-best-wellness-retreat/2018">Canada’s Best Wellness Retreat</a> for the third consecutive year, by the <a href="http://worldspaawards.com/">World Spa Awards</a>, which acknowledge, reward and celebrate excellence across the rapidly evolving spa and wellness sector. In celebration of this milestone anniversary and award, the celebrated retreat announces Winter Spa Fest, a special offering for upcoming guests (outlined below), catering to the improvement of visitor’s physical, mental, emotional and spiritual wellbeing.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2019/01/25-year-anniversay-Grail-Team-photo.jpg"><img class="aligncenter size-full wp-image-8086" alt="25 year anniversay - Grail Team photo" src="http://embracedisruption.com/wp-content/uploads/2019/01/25-year-anniversay-Grail-Team-photo.jpg" width="1280" height="926" /></a></p>
<p>As a special thank you, during the period of February 9, 2019 to March 9, 2019, visitors of Grail Springs’ first ever <a href="https://www.grailsprings.com/winter-spa-fest">Winter Spa Fest</a> will receive  25th anniversary themed incentives such as 25% off all spa treatments, $25 spa tastings (anything from a back, neck and shoulder massage by the fire, a relaxing foot massage to Reiki), snowshoe excursions to their crystal outcrop meditation area, evening walks by lantern across the lake, campfires with Mayan hot chocolate chili and much more. The retreat will also be introducing their new aromatherapy product line ‘Grail Alchemy’ made from the beautiful waters of their spring-fed lake.</p>
<p>“25 years ago, during a blackout caused by a winter storm, we received our very first paying guests at what is now known as Grail Springs Retreat Centre for Wellbeing. The building was under construction and we were in the final phases of painting, tiling, putting in carpets and receiving deliveries of furniture,” says Founder &amp; CEO, Grail Springs Retreat Centre for Wellbeing’s Madeleine Marentette. “At approximately 8 p.m., a convoy of lights were seen coming down our driveway. It was several Hydro One trucks and personnel looking for a place to lay their heads. All from out of town, they had heard there was a chance we could house them as all other accommodations were full. With only mattresses on the floor, they cared not. We scurried to find the new sheets, blankets and pillows (in the dark) and lo and behold made our first dollar. Grail Springs has been shining light in to people&#8217;s lives since the day it opened &#8211; during a blackout. I am so proud that Grail Springs has not only survived so much adversity and hardship itself, but is now a consistent and trusted lamp-stand for others who seek guidance in their health and wellbeing.”</p>
<p>Recognized for their educational component and specialized treatment processes such as the Cleanse and Energize Program and their signature Life Transformation Program, Grail Springs welcomes guests from all over the world to experience their healing alkaline waters, saunas, salt tubs and healing spa. From yoga, meditation and spiritual enrichment, to a full menu of healthy plant-based eating options, the full-service retreat offers cutting edge treatments, delivered by a dedicated staff of highly regarded coaches, instructors, healers and therapists.</p>
<p>Setting the retreat apart from others is their unique environment which boasts a vital spring-fed lake and meditation installations such as a labyrinth, volcanic ash healing bed, and a unique equine meditation experience. The group also worked with a professional Geomancer to optimize the rich deposits of minerals of the area. The property highlights the crystals and granite rocks which leads to a unique crystal outcrop meditation area.</p>
<p>No stranger to receiving accolades, Grail Springs will be adding their third World Spa award to an impressive list of recognition including Canadian Spa &amp; Wellness Award Winner, Tripadvisor Traveler&#8217;s Choice Award, Tripadvisor Winner Certificate of Excellence and SpaFinder Best Body, Mind &amp; Spirit Spa, among many others. With over 35% of guests returning annually for an average stay of 5 to 21 nights, Grail Springs has become a popular healing ritual for guests from around the globe.</p>
<p>To read more about Grail Springs Retreat Centre for Wellbeing, please visit their website at: http://www.grailsprings.com</p>
<p>&nbsp;</p>
<p><b>About Grail Springs Retreat Centre for Wellbeing:</b></p>
<p>Located in the Mineral Capital of Canada, and the oldest exposed rock in the world, Grail Springs is close enough for an easy drive from Toronto International Airport, yet far enough to feel you have escaped to another world. With hundreds of acres of pristine forest, walking trails, crystal outcrop, abundant wildlife, meditation gardens and a curative spring-fed lake, individuals are inspired by the stunning natural beauty and are recharged by the potent healing environment that supports them.</p>
<p>Website: <a href="https://www.grailsprings.com/">https://www.grailsprings.com/</a></p>
<p>Twitter: <a href="https://twitter.com/grailsprings">https://twitter.com/grailsprings</a></p>
<p>Facebook: <a href="https://www.facebook.com/GrailSpringsWellnessRetreat">https://www.facebook.com/GrailSpringsWellnessRetreat</a></p>
<p>YouTube: <a href="https://www.youtube.com/user/MadeleineGrail">https://www.youtube.com/user/MadeleineGrail</a></p>
<p>Instagram: <a href="https://www.instagram.com/grailspringswellnessretreat/">https://www.instagram.com/grailspringswellnessretreat/</a></p>
<p>&nbsp;</p>
<p><b>For photos, interviews, media requests and additional information, please contact:</b></p>
<p>Cory Stewart, EDPR, email: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a>, phone: 647.638.1586</p>
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		<title>Boy Diagnosed With Ehlers-Danlos Syndrome To Receive Shopping Spree at Windsor Toys&#8221;R&#8221;Us, Canada Store</title>
		<link>http://embracedisruption.com/2018/11/08/boy-diagnosed-ehlers-danlos-syndrome-receive-shopping-spree-windsor-toysrus-canada-store/</link>
		<comments>http://embracedisruption.com/2018/11/08/boy-diagnosed-ehlers-danlos-syndrome-receive-shopping-spree-windsor-toysrus-canada-store/#comments</comments>
		<pubDate>Thu, 08 Nov 2018 15:50:10 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=8076</guid>
		<description><![CDATA[Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to over 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital. WINDSOR, ON (November 8, 2018)- On November 20, 2018, Toys&#8221;R&#8221;Us, Canada in partnership with Starlight Children’s Foundation Canada, will provide eleven-year-old Colby, who was diagnosed with [&#8230;]]]></description>
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<p>Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to over 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital.</p>
<p><b>WINDSOR, ON (November 8, 2018)</b>- On November 20, 2018, <a href="http://www.toysrus.ca"><b>Toys&#8221;R&#8221;Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a>, will provide eleven-year-old Colby, who was diagnosed with Ehlers-Danlos Syndrome (a connective tissue disorder) and suspected dysautonomia (a disorder that affects the autonomic nervous system), with a <b>3-Minute Dash </b>shopping spree at a Windsor <b>Toys”R&#8221;Us </b>(3039 Howard Avenue, Windsor, Ontario, N8X 3T9). Starting at 7:00 a.m., Colby will have the chance to race through the store with his family and fill shopping carts with as many free toys as possible within a three-minute timeframe. The annual 3-Minute Dash program was designed to provide seriously ill children with much-needed positive memories away from the hospital.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/11/Screen-Shot-2018-11-08-at-10.37.12-AM.png"><img class="aligncenter size-full wp-image-8077" alt="Screen Shot 2018-11-08 at 10.37.12 AM" src="http://embracedisruption.com/wp-content/uploads/2018/11/Screen-Shot-2018-11-08-at-10.37.12-AM.png" width="856" height="590" /></a></p>
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<p><b>More about Colby</b></p>
<p>Colby has been struggling with his health from the young age of just 18 months old. Through his many symptoms, including low oxygen saturation, Bradycardia, Tachycardia, chronic pain, and cyanosis, doctors have had a hard time determining his many possible conditions. With the diagnosis of Ehlers-Danlos Syndrome just two years ago and a suspected dysautonomia diagnosis on the way, Colby and his family are doing their best to remain positive and embrace the fun moments in life. A big fan of the outdoors, Colby is looking forward to getting a new scooter and drone during his 3-Minute Dash.</p>
<p>The 3-Minute Dash program is donated by Toys&#8221;R&#8221;Us, Canada as part of their long-standing partnership with Starlight Canada and has been expanded to gift over 10 Canadian families with shopping sprees in Ottawa, Barrie and Toronto in Ontario; Langley and Kamloops in British Columbia; Edmonton, Alberta; Pembina, Manitoba; Regina, Saskatchewan; Laval and Lasalle in Montreal and St. John’s, Newfoundland. For the past five years, dash recipients have been randomly selected as part of an internal Starlight Canada contest, in which families are asked to share the details of their child’s care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p>“On a day-to-day basis, we witness the bravery, strength and struggles that seriously ill children and their families face,” says Starlight executive director, Brian Bringolf. “Throughout the course of the calendar year, Starlight aims to provide distractive programming to make children smile and help families cope. We are beyond thrilled to have generous partners in Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us, who have helped us create initiatives like the 3-Minute Dash for our very deserving Starlight families.”</p>
<p>Over the past 20 years, Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us Canada have been and continue to be one of Starlight’s most involved and valued partners. Through in-store and online campaigns, 3-Minute Dashes, Presenting Sponsor of the Starlight Gala and donations to in and out-of-hospital programs, they have donated an incredible $19 million to Starlight and are extraordinary advocates of Starlight’s cause.</p>
<p>“We are proud to partner with Starlight and are delighted to bring 13 Starlight Dashes to communities across Canada this year,” says Melanie Teed-Murch, President, Toys&#8221;R&#8221;Us Canada. “At Toys&#8221;R&#8221;Us Canada, we believe that play is a right and we will champion the power of play for children across the country.  Play inspires endless possibilities of fun, imagination and wonder and for the families who take part in the shopping sprees, the Dashes offer their children much needed moments of playful escape on their journey.”</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys&#8221;R&#8221;Us has made a commitment to sponsor several Starlight Canada initiatives including: </b></p>
<ul>
<li><b></b><b>85 Hospital Grants</b> - Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b></b><b>10,500 ER Admit Kits</b> - A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b></b><b>7,000 Baby &amp; Toddler Fun Kits</b> - Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b></b><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation to attend dashes, photos or interview requests, please contact:</b></p>
<p>&nbsp;</p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread millions of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p>Hashtag: #StarDash</p>
<p><b>About Toys&#8221;R&#8221;Us, Canada:</b></p>
<p>Since 1984, Toys“R”Us Canada has been Canada’s leading dedicated specialty retailer of toys and baby products.  As Canada’s trend authority in toys and baby products, the company brings national brands, exclusive products, innovative loyalty programs and unique partnerships to Canadians at its 82 stores across Canada and through its e-commerce sites <a href="http://www.toysrus.ca">Toysrus.ca</a> and <a href="http://www.babiesrus.ca">Babiesrus.ca</a>.  Committed to giving back to our communities, we focus our charity efforts on supporting children and their families whether enhancing resources and services, helping development through play or offering distraction and encouragement to seriously ill children.  Toys&#8221;R&#8221;Us Canada is a subsidiary of Fairfax Financial Holdings Limited.  For store locations and convenient online shopping, visit <a href="http://www.toysrus.ca">www.toysrus.ca</a> and <a href="http://www.babiesrus.ca">www.babiesrus.ca</a>.</p>
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		<title>Boy Diagnosed With Leukemia To Receive Shopping Spree at Hamilton Toys&#8221;R&#8221;Us, Canada Store</title>
		<link>http://embracedisruption.com/2018/11/07/boy-diagnosed-leukemia-receive-shopping-spree-hamilton-toysrus-canada-store/</link>
		<comments>http://embracedisruption.com/2018/11/07/boy-diagnosed-leukemia-receive-shopping-spree-hamilton-toysrus-canada-store/#comments</comments>
		<pubDate>Wed, 07 Nov 2018 15:48:08 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<description><![CDATA[  Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to over 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital. HAMILTON, ON (November 7, 2018)- On November 21, 2018, Toys&#8221;R&#8221;Us, Canada in partnership with Starlight Children’s Foundation Canada, will provide six-year-old Ethan, who was diagnosed with acute lymphoblastic [&#8230;]]]></description>
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<p><img class="aligncenter size-full wp-image-8058" alt="Screen Shot 2018-10-22 at 10.20.56 AM" src="http://embracedisruption.com/wp-content/uploads/2018/10/Screen-Shot-2018-10-22-at-10.20.56-AM.png" width="707" height="96" /></p>
<p align="center">Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to over 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital.</p>
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<p><strong>HAMILTON, ON (November 7, 2018)</strong>- On November 21, 2018, <a href="http://www.toysrus.ca/">Toys&#8221;R&#8221;Us, Canada</a> in partnership with <a href="http://www.starlightcanada.org/">Starlight Children’s Foundation Canada</a>, will provide six-year-old Ethan, who was diagnosed with acute lymphoblastic leukemia earlier this summer, with a <strong>3-Minute Dash </strong>shopping spree at a Hamilton <strong>Toys”R&#8221;Us </strong>(970 Upper Wentworth Street, Hamilton, Ontario, L98A 4V8). Starting at 7:00 a.m., Ethan will have the chance to race through the store with his family and fill shopping carts with as many free toys as possible within a three-minute timeframe. The annual 3-Minute Dash program was designed to provide seriously ill children with much-needed positive memories away from the hospital.</td>
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<td valign="top"><strong>More about Ethan</strong></p>
<p>On June 1st, 2018, little Ethan was diagnosed with acute lymphoblastic leukemia. The past few months have been a difficult time for both Ethan and his family, but they are very much looking forward to taking a break from treatment to enjoy their 3-Minute Dash! A fan of building and creating things, Ethan can’t wait to pick up some new Lego sets and PAW Patrol figurines.</p>
<p>The 3-Minute Dash program is donated by Toys&#8221;R&#8221;Us, Canada as part of their long-standing partnership with Starlight Canada and has been expanded to gift over 10 Canadian families with shopping sprees in Ottawa, Barrie and Toronto in Ontario; Langley and Kamloops in British Columbia; Edmonton, Alberta; Pembina, Manitoba; Regina, Saskatchewan; Laval and Lasalle in Montreal and St. John’s, Newfoundland. For the past five years, dash recipients have been randomly selected as part of an internal Starlight Canada contest, in which families are asked to share the details of their child’s care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p>“On a day-to-day basis, we witness the bravery, strength and struggles that seriously ill children and their families face,” says Starlight executive director, Brian Bringolf. “Throughout the course of the calendar year, Starlight aims to provide distractive programming to make children smile and help families cope. We are beyond thrilled to have generous partners in Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us, who have helped us create initiatives like the 3-Minute Dash for our very deserving Starlight families.”</p>
<p>Over the past 20 years, Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us Canada have been and continue to be one of Starlight’s most involved and valued partners. Through in-store and online campaigns, 3-Minute Dashes, Presenting Sponsor of the Starlight Gala and donations to in and out-of-hospital programs, they have donated an incredible $19 million to Starlight and are extraordinary advocates of Starlight’s cause.</p>
<p>“We are proud to partner with Starlight and are delighted to bring 13 Starlight Dashes to communities across Canada this year,” says Melanie Teed-Murch, President, Toys&#8221;R&#8221;Us Canada. “At Toys&#8221;R&#8221;Us Canada, we believe that play is a right and we will champion the power of play for children across the country.  Play inspires endless possibilities of fun, imagination and wonder and for the families who take part in the shopping sprees, the Dashes offer their children much needed moments of playful escape on their journey.”</p>
<p>&nbsp;</p>
<p><strong>This year, in addition to the 3-Minute Dash, Toys&#8221;R</strong><strong>&#8220;Us</strong><strong> has made a commitment to sponsor several Starlight Canada initiatives including: </strong></p>
<ul>
<li><strong>85 Hospital Grants</strong> - Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><strong>10,500 ER Admit Kits</strong> - A variety of care products for children and parents during unexpected hospital stays.</li>
<li><strong>7,000 Baby &amp; Toddler Fun Kits</strong> - Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><strong>Baby Resources for Hospitals Program</strong> – Supplying easy to sanitize crib mobiles and activity centersalong with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
</ul>
<p>&nbsp;</p>
<p><strong>For more information, media accreditation to attend dashes, photos or interview requests, please contact:</strong></p>
<p><strong>Cory Stewart</strong>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><strong>cory@embracedisruption.com</strong></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><strong>About Starlight Children’s Foundation Canada:</strong></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread millions of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p>Hashtag: #StarDash</p>
<p><strong>About Toys&#8221;R</strong><strong>&#8220;Us</strong><strong>, Canada:</strong></p>
<p>Since 1984, Toys“R”Us Canada has been Canada’s leading dedicated specialty retailer of toys and baby products.  As Canada’s trend authority in toys and baby products, the company brings national brands, exclusive products, innovative loyalty programs and unique partnerships to Canadians at its 82 stores across Canada and through its e-commerce sites <a href="http://www.toysrus.ca/">Toysrus.ca</a> and <a href="http://www.babiesrus.ca/">Babiesrus.ca</a>.  Committed to giving back to our communities, we focus our charity efforts on supporting children and their families whether enhancing resources and services, helping development through play or offering distraction and encouragement to seriously ill children.  Toys&#8221;R&#8221;Us Canada is a subsidiary of Fairfax Financial Holdings Limited.  For store locations and convenient online shopping, visit <a href="http://www.toysrus.ca/">www.toysrus.ca</a> and <a href="http://www.babiesrus.ca/">www.babiesrus.ca</a>.</td>
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		<title>Nexus Commerce Introduces Direct-to-Consumer eCommerce Solution For Unilever Canada’s Baby Dove</title>
		<link>http://embracedisruption.com/2018/11/07/nexus-commerce-introduces-direct-consumer-ecommerce-solution-unilever-canadas-baby-dove/</link>
		<comments>http://embracedisruption.com/2018/11/07/nexus-commerce-introduces-direct-consumer-ecommerce-solution-unilever-canadas-baby-dove/#comments</comments>
		<pubDate>Wed, 07 Nov 2018 15:44:11 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
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		<category><![CDATA[Nexus Commerce]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=8067</guid>
		<description><![CDATA[Strategy and channel enablement firm drives unique campaign to strengthen online consumer purchase experience. TORONTO, ON (November 7, 2018) — With the holiday season rapidly approaching, Nexus Commerce (a Toronto-based e-commerce strategy and channel enablement firm), has teamed up with Unilever Canada to introduce a direct-to-consumer campaign for a selection of the company’s Baby Dove [&#8230;]]]></description>
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<p><a href="http://embracedisruption.com/wp-content/uploads/2018/11/Screen-Shot-2018-11-07-at-10.24.07-AM.png"><img class="aligncenter size-medium wp-image-8069" alt="Screen Shot 2018-11-07 at 10.24.07 AM" src="http://embracedisruption.com/wp-content/uploads/2018/11/Screen-Shot-2018-11-07-at-10.24.07-AM-300x144.png" width="300" height="144" /></a></p>
<p>Strategy and channel enablement firm drives unique campaign to strengthen online consumer purchase experience.</p>
<p><b>TORONTO, ON (November 7, 2018) — </b>With the holiday season rapidly approaching, Nexus Commerce (a Toronto-based e-commerce strategy and channel enablement firm), has teamed up with Unilever Canada to introduce a direct-to-consumer campaign for a selection of the company’s Baby Dove products. The campaign, titled <a href="http://www.mybabydove.com">My Baby Dove</a> (<a href="http://mybabydove.ca">mybabydove.ca</a>), directs customers to a branded microsite, where they can create personalized Baby Dove products, and have them delivered directly to their home. The direct-to-consumer (D2C) approach aims to add new revenue streams, strengthen the relationship between consumer and brand, and provide unique product offerings to Canadian customers.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/11/Screen-Shot-2018-11-07-at-10.30.45-AM.png"><img class="aligncenter size-full wp-image-8068" alt="Screen Shot 2018-11-07 at 10.30.45 AM" src="http://embracedisruption.com/wp-content/uploads/2018/11/Screen-Shot-2018-11-07-at-10.30.45-AM.png" width="1075" height="457" /></a></p>
<p>The e-commerce market is <a href="https://www.statista.com/topics/2728/e-commerce-in-canada/">booming in Canada</a>, with revenue amounting to over 38.74 billion CAD in 2017, and projections suggesting it will reach almost 55.78 billion CAD by 2021. Throughout the last decade, Amazon has dominated the e-commerce marketplace and has even introduced its own line of private label brands. However, emerging D2C companies like Casper Mattress and Dollar Shave Club are disrupting this space with their unique approach to selling product. Not only are direct-to-consumer brands growing fast, but also operating more efficiently, using infrastructure to grow and connect more meaningfully to their customers.</p>
<p>Direct-to-consumer channels are now being used in many different product categories. Large brands like Nike have <a href="https://www.fool.com/investing/2017/09/19/under-the-covers-of-nikes-fast-growing-direct-to-c.aspx">reported</a> that D2C retail and digital are accounting for 70% of their overall sales growth. With higher product gross margins than that of e-commerce, along with the increased ability for data retention and satisfying customer experiences, D2C is quickly becoming an attractive option for Canadian companies. This evident shift in focus was a driving factor for Mudit Rawat and Stephen Tallevi when developing Nexus Commerce, a consulting firm that assists in providing D2C strategies and solutions to their clients.</p>
<p>“Building and managing a direct-to-consumer e-commerce channel is complicated,” says founder Stephen Tallevi. “Brands need to assign dedicated internal resources, deal with multiple technologies, fulfilment and last mile vendors, not to mention provide 24/7 customer support.”</p>
<p>“Our ultimate goal is to uncover new e-commerce revenue channels and build and strengthen consumers relationships with brands,” says founder Mudit Rawat. “Through direct-to-consumer initiatives, we’ve been able to help brands stay closer to customers: building deeper brand affinity and better e-commerce experiences.”</p>
<p>With over 20 years of experience, the Nexus Commerce team has worked with a number of popular brands including Ben &amp; Jerry’s, Nescafé, Vaseline, Grocery Gateway and Delissio. Aside from My Baby Dove this year, some of the group’s recent D2C campaigns include personalized Vaseline lip tin delivery across Canada, a campaign that went viral and saw purchase conversion rates of over 20% (average rates are generally 1.5%-2.5%) and frozen apple blossom home and office deliveries through the Ontario-based apple farm, Chudleigh’s.</p>
<p>Nexus Commerce continues to provide direct-to-consumer solutions to many of Canada’s top brands. To learn more about Nexus Commerce and their services, visit https://www.nexuscommerce.co.</p>
<p>&nbsp;</p>
<p><b>For more information, photo or interview requests, please contact: </b></p>
<p>Cory Stewart, Embrace Disruption PR, c: 647.638.1586, e: cory@embracedisruption.com</p>
<p>&nbsp;</p>
<p><b>About Nexus Commerce:</b></p>
<p>Nexus Commerce builds and manages direct-to-consumer (D2C) channels for CPG brands. Our agility and flexibility to work within and around existing CPG processes ensures that projects are launched with speed and on budget. From strategy formulation to customer insights to product fulfillment, Nexus Commerce&#8217;s integrated approach delivers D2C capabilities to any brand entering or looking to grow further within the D2C market. Find out more about Nexus Commerce at <a href="http://nexuscommerce.co/">NexusCommerce.co</a></p>
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		<title>Starlight Children’s Foundation™ Canada Unveils 10th Anniversary Limited Edition Collectible Bear Designed By Five-Year-Old Girl with Heart Defect</title>
		<link>http://embracedisruption.com/2018/10/24/starlight-childrens-foundation-canada-unveils-10th-anniversary-limited-edition-collectible-bear-designed-five-year-old-girl-heart-defect/</link>
		<comments>http://embracedisruption.com/2018/10/24/starlight-childrens-foundation-canada-unveils-10th-anniversary-limited-edition-collectible-bear-designed-five-year-old-girl-heart-defect/#comments</comments>
		<pubDate>Wed, 24 Oct 2018 15:31:02 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<guid isPermaLink="false">http://embracedisruption.com/?p=8061</guid>
		<description><![CDATA[Organization partners with Toys&#8221;R&#8221;Us Canada for 10th consecutive year to allow a Starlight child the chance to make her toy dream come true. &#160; TORONTO, ON (October 24, 2018) - Starlight Children’s Foundation Canada, in partnership with Toys“R”Us Canada, is proud to announce the release of their 10th Anniversary Limited Edition Collectible Bear, designed by [&#8230;]]]></description>
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<p>Organization partners with Toys&#8221;R&#8221;Us Canada for 10th consecutive year to allow a Starlight child the chance to make her toy dream come true.</p>
<p>&nbsp;</p>
<p><b>TORONTO, ON (October 24, 2018) </b>- <a href="http://www.starlightcanada.org">Starlight Children’s Foundation Canada</a>, in partnership with <a href="http://toysrus.ca">Toys“R”Us Canada</a>, is proud to announce the release of their <a href="http://bit.ly/sparklesbear">10th Anniversary Limited Edition Collectible Bear,</a> designed by five-year-old Starlight child Ella. Celebrating a decade-long collaboration between Starlight children and Toys&#8221;R&#8221;Us, this year’s bear “Sparkles” will be available both online and in-store across the country, with proceeds going directly towards brightening the lives of seriously ill children and their families.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/10/Screen-Shot-2018-10-24-at-11.21.58-AM.png"><img class="aligncenter size-full wp-image-8062" alt="Screen Shot 2018-10-24 at 11.21.58 AM" src="http://embracedisruption.com/wp-content/uploads/2018/10/Screen-Shot-2018-10-24-at-11.21.58-AM.png" width="568" height="306" /></a></p>
<p><b>About the designer, Ella </b></p>
<p>Before birth, Ella was diagnosed with transposition of the great arteries (a congenital heart defect) and developed increased blood pressure in the heart-to-lung system at only six months old. This adorable little girl has already received a donor artery, undergone nine heart surgeries, and until this summer, was connected to oxygen around the clock (requiring her to constantly be careful of tubing, particularly when playing with her big brother Cameron).</p>
<p><b>About the bear, Sparkles</b></p>
<p>Despite challenges in her life, Ella can always be found with a big smile on her face, which is why she requested that Sparkles must have a big smile too! Ella wanted Sparkles to have an embroidered heart on his chest (to represent her journey as a “heart kid”), along with gold, glittery feet (her favourite colour). Beyond Sparkle’s appearance, Ella says Sparkles can fly, and his favourite food is chicken and fries. He also gives GREAT hugs!</p>
<p>“At Starlight, we believe no illness should ever get in the way of having fun,” says Starlight Canada Executive Director Brian Bringolf. “Looking back at a decade of these courageous Starlight Bear kids, we feel privileged to share their stories and thankful to our long-time partners at Toys&#8221;R&#8221;Us Canada for making this initiative happen year after year.”</p>
<p>Starlight Canada and Toys&#8221;R&#8221;Us Canada have been partners for 20 years. Through the support of their amazing team members and customers, Toys&#8221;R&#8221;Us Canada has raised over $19 million dollars for Starlight.</p>
<p><b>Starlight Children’s Foundation Canada’s 10th anniversary collectible bear “Sparkles” retails for $19.99 and is available in Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us stores across Canada and online at </b><a href="http://bit.ly/sparklesbear"><b>http://bit.ly/sparklesbear</b></a><b>.</b></p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread millions of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p>Hashtag: #SparklesBear</p>
<p><b>About Toys&#8221;R&#8221;Us Canada:</b></p>
<p>Since 1984, Toys&#8221;R&#8221;Us Canada has been Canada’s leading dedicated specialty retailer of toys and baby products.  As Canada’s trend authority in toys and baby products, the company brings national brands, exclusive products, innovative loyalty programs and unique partnerships to Canadians at its 82 stores across Canada and through its e-commerce sites <a href="http://www.toysrus.ca">Toysrus.ca</a> and <a href="http://www.babiesrus.ca">Babiesrus.ca</a>.  Committed to giving back to our communities, we focus our charity efforts on supporting children and their families whether enhancing resources and services, helping development through play or offering distraction and encouragement to seriously ill children. Toys&#8221;R&#8221;Us Canada is a subsidiary of Fairfax Financial Holdings Limited.  For store locations and convenient online shopping, visit <a href="http://www.toysrus.ca">www.toysrus.ca</a> and <a href="http://www.babiesrus.ca">www.babiesrus.ca</a>.</p>
<p>&nbsp;</p>
<p><b>For additional photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart | Embrace Disruption PR </b></p>
<p><b>p: 647.638.1586 | e: </b><a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</p>
<p></b></a></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/10/sparkles.jpg"><img class="aligncenter size-full wp-image-8063" alt="sparkles" src="http://embracedisruption.com/wp-content/uploads/2018/10/sparkles.jpg" width="500" height="500" /></a></p>
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		<title>Boy Diagnosed With Leukemia To Receive Shopping Spree at Ottawa Toys&#8221;R&#8221;Us, Canada Store this Fall</title>
		<link>http://embracedisruption.com/2018/10/22/boy-diagnosed-leukemia-receive-shopping-spree-ottawa-toysrus-canada-store-fall/</link>
		<comments>http://embracedisruption.com/2018/10/22/boy-diagnosed-leukemia-receive-shopping-spree-ottawa-toysrus-canada-store-fall/#comments</comments>
		<pubDate>Mon, 22 Oct 2018 14:43:31 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<guid isPermaLink="false">http://embracedisruption.com/?p=8056</guid>
		<description><![CDATA[Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to over 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital. OTTAWA, ON (October 22, 2018) - On October 29, 2018, Toys&#8221;R&#8221;Us, Canada in partnership with Starlight Children’s Foundation Canada will provide nine-year-old Sam, who was diagnosed [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2018/10/Screen-Shot-2018-10-22-at-10.20.56-AM.png"><img class="aligncenter size-full wp-image-8058" alt="Screen Shot 2018-10-22 at 10.20.56 AM" src="http://embracedisruption.com/wp-content/uploads/2018/10/Screen-Shot-2018-10-22-at-10.20.56-AM.png" width="707" height="96" /></a></p>
<p>Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to over 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital.</p>
<p><b>OTTAWA, ON (October 22, 2018) </b>- On October 29, 2018, <a href="http://www.toysrus.ca"><b>Toys&#8221;R&#8221;Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will provide nine-year-old Sam, who was diagnosed with acute lymphoblastic leukemia in 2017, with a <b>3-Minute Dash </b>shopping spree at an Ottawa <b>Toys”R&#8221;Us </b>(St. Laurent Shopping Centre, 1200 St. Laurent, Ottawa, Ontario, K1K 3B8). Starting at 7:00 a.m., Sam will have the chance to race through the store with his family and fill shopping carts with as many free toys as possible within a three-minute timeframe. The annual 3-Minute Dash program was designed to   provide seriously ill children with much-needed positive memories away from the hospital.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/10/Screen-Shot-2018-10-22-at-10.24.09-AM.png"><img class="aligncenter size-full wp-image-8057" alt="Screen Shot 2018-10-22 at 10.24.09 AM" src="http://embracedisruption.com/wp-content/uploads/2018/10/Screen-Shot-2018-10-22-at-10.24.09-AM.png" width="971" height="318" /></a></p>
<p><b>More about Sam</b></p>
<p>Little Sam first became ill right before his eighth birthday last year. He’s had months of difficult treatment to endure, including tough medications and dreaded needles; but can still be found with a big smile on his face. A big fan of Teenage Mutant Ninja Turtles and Star Wars, Sam sets his eyes on not only toys for himself, but plans to pick up a few extra toys to share with children in need. With his ninth birthday having just passed, Sam is poised to have a very memorable birthday this year, this time outside of the hospital.</p>
<p>The 3-Minute Dash program is donated by Toys&#8221;R&#8221;Us, Canada as part of their long-standing partnership with Starlight Canada and has been expanded to gift 10 Canadian families with shopping sprees in Barrie and Toronto in Ontario; Langley and Kamloops in British Columbia; Edmonton, Alberta; Pembina, Manitoba; Regina, Saskatchewan; Laval and Lasalle in Montreal and St. John’s, Newfoundland. For the past five years, dash recipients have been randomly selected as part of an internal Starlight Canada contest, in which families are asked to share the details of their child’s care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p>“On a day-to-day basis, we witness the bravery, strength and struggles that seriously ill children and their families face,” says Starlight executive director, Brian Bringolf. “Throughout the course of the calendar year, Starlight aims to provide distractive programming to make children smile and help families cope. We are beyond thrilled to have generous partners in Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us, who have helped us create initiatives like the 3-Minute Dash for our very deserving Starlight families.”</p>
<p>Over the past 20 years, Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us Canada have been and continue to be one of Starlight’s most involved and valued partners. Through in-store and online campaigns, 3-Minute Dashes, Presenting Sponsor of the Starlight Gala and donations to in and out-of-hospital programs, they have donated an incredible $19 million to Starlight and are extraordinary advocates of Starlight’s cause.</p>
<p>“We are proud to partner with Starlight and are delighted to bring 10 Starlight Dashes to communities across Canada this year,” says Melanie Teed-Murch, President, Toys&#8221;R&#8221;Us Canada. “At Toys&#8221;R&#8221;Us Canada, we believe that play is a right and we will champion the power of play for children across the country.  Play inspires endless possibilities of fun, imagination and wonder and for the families who take part in the shopping sprees, the Dashes offer their children much needed moments of playful escape on their journey.”</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys&#8221;R&#8221;Us has made a commitment to sponsor several Starlight Canada initiatives including: </b></p>
<ul>
<li><b></b><b>85 Hospital Grants</b> - Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b></b><b>10,500 ER Admit Kits</b> - A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b></b><b>7,000 Baby &amp; Toddler Fun Kits</b> - Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b></b><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation to attend dashes, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread millions of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p>Hashtag: #StarDash</p>
<p><b>About Toys&#8221;R&#8221;Us, Canada:</b></p>
<p>Since 1984, Toys“R”Us Canada has been Canada’s leading dedicated specialty retailer of toys and baby products.  As Canada’s trend authority in toys and baby products, the company brings national brands, exclusive products, innovative loyalty programs and unique partnerships to Canadians at its 82 stores across Canada and through its e-commerce sites <a href="http://www.toysrus.ca">Toysrus.ca</a> and <a href="http://www.babiesrus.ca">Babiesrus.ca</a>.  Committed to giving back to our communities, we focus our charity efforts on supporting children and their families whether enhancing resources and services, helping development through play or offering distraction and encouragement to seriously ill children.  Toys&#8221;R&#8221;Us Canada is a subsidiary of Fairfax Financial Holdings Limited.  For store locations and convenient online shopping, visit <a href="http://www.toysrus.ca">www.toysrus.ca</a> and <a href="http://www.babiesrus.ca">www.babiesrus.ca</a>.</p>
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		<title>Starlight Children’s Foundation Canada Selected as Recipient for  Tim Hortons Annual Smile Cookie Campaign in Durham Region</title>
		<link>http://embracedisruption.com/2018/09/13/starlight-childrens-foundation-canada-selected-recipient-tim-hortons-annual-smile-cookie-campaign-durham-region/</link>
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		<pubDate>Thu, 13 Sep 2018 19:20:24 +0000</pubDate>
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		<description><![CDATA[100% of the campaign funds raised will go towards brightening the lives of seriously ill Durham Region children. TORONTO, ON (September 13, 2018) &#8211; Beginning September 17th, citizens of Durham Region will be bursting with smiles as Tim Hortons kicks off their delectable annual #SmileCookie campaign. This year, Tim Hortons stores in the region have selected [&#8230;]]]></description>
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<p>100% of the campaign funds raised will go towards brightening the lives of seriously ill Durham Region children.</p>
<p><b>TORONTO, ON (September 13, 2018)</b> &#8211; Beginning September 17th, citizens of Durham Region will be bursting with smiles as Tim Hortons kicks off their delectable annual #SmileCookie campaign. This year, Tim Hortons stores in the region have selected Starlight Children’s Foundation Canada as their official Smile Cookie partner. Starlight Canada is an organization that aims to brighten the lives of seriously ill children through a number of in and out-of-hospital programs.</p>
<p>This year, Starlight Canada will receive 100% of the Smile Cookie sales to fund programs in the Durham region, much like those provided to Starlight alumni ambassador and Durham resident, Emily. Emily was born with Spinda Bifida, a severe birth defect of the spine that has affected all aspects of her life. Throughout her journey, Emily has endured nine surgeries, fifteen invasive procedures and is constantly battling infections. At the age of 11, Emily was enrolled with Starlight Children’s Foundation and received a very special wish: a trip to Disney!</p>
<p>“Starlight has done an amazing job at keeping a smile on my face, and has had such a huge impact on my life,” says Emily. “My hope is that on the week of September 17, the generous people of Durham will make many trips to their local Tim Hortons and purchase a cookie to support Starlight and our community.”</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/09/Screen-Shot-2018-09-13-at-3.02.44-PM.png"><img class="aligncenter size-full wp-image-8054" alt="Screen Shot 2018-09-13 at 3.02.44 PM" src="http://embracedisruption.com/wp-content/uploads/2018/09/Screen-Shot-2018-09-13-at-3.02.44-PM.png" width="604" height="254" /></a></p>
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<p>“We are honoured and very thankful to be selected as the Durham Region official Tim Hortons Smile Cookie partner,” says Vice President of Development (and Durham resident), Trevor Dicaire, Starlight Canada. “Throughout the entirety of this week; when you get a smile, you’ll give a smile to thousands of seriously ill children.”</p>
<p>Funds raised this year will bring Fun Centers (mobile entertainment units featuring a flat screen television and a Nintendo Wii U gaming system preloaded with a wide variety of games), Comfort Kits (kits packed with a range of entertainment and distraction activities), Great Escapes (movie screenings, harbour cruises, holiday parties, sporting events and picnics), Day Brighteners (tickets to a concert, sporting event, museum and attractions) and Wishes directly to sick children in Durham.</p>
<p>From September 17th to 23rd, those living in Ajax, Bowmanville, Courtice, Newcastle, Orono, Oshawa, Pickering, Port Perry, Uxbridge and Whitby can support Starlight by dropping in to their local Tim Horton’s to purchase a Smile Cookie for $1.00.</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread millions of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p>Hashtag: #SmileCookie</p>
<p><b>About Tim Hortons®:</b></p>
<p>Tim Hortons®, part of Restaurant Brands International, is one of North America&#8217;s largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, Tim Hortons appeals to a broad range of guest tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. Tim Hortons has more than 4,700 system wide restaurants located in Canada, the United States and around the world. More information about the company is available at <a href="https://www.timhortons.com/">www.timhortons.com</a>.</p>
<p><b>For additional photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart | Embrace Disruption PR </b></p>
<p><b>p: 647.638.1586 | e: </b><a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a></p>
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		<title>Canadian ElectroPop Artist Velvet Code Breaks His Five Year Silence with New Single from Upcoming Sophomore Album</title>
		<link>http://embracedisruption.com/2018/08/22/canadian-electropop-artist-velvet-code-breaks-five-year-silence-new-single-upcoming-sophomore-album/</link>
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		<pubDate>Wed, 22 Aug 2018 13:15:39 +0000</pubDate>
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		<description><![CDATA[Award-winning musician addresses the subject of mental health with September 12 release, “Break The Silence”. TORONTO, ON (August 21, 2018) &#8211; Award-winning Canadian electropop artist Velvet Code is thrilled to announce the September 12, 2018 release of his highly-anticipated first single “Break The Silence”, from his upcoming sophomore album. Collaborating with industry legend Wendy Starland (the [&#8230;]]]></description>
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<p>Award-winning musician addresses the subject of mental health with September 12 release, “Break The Silence”.</p>
<p><b>TORONTO, ON (August 21, 2018)</b> &#8211; Award-winning Canadian electropop artist <a href="http://www.velvetcode.com"><b>Velvet Code</b></a> is thrilled to announce the September 12, 2018 release of his highly-anticipated first single “<b>Break The Silence</b>”, from his upcoming sophomore album. Collaborating with industry legend <b>Wendy Starland</b> (the woman responsible for developing and discovering <b>Lady Gaga</b>), “Break The Silence” is being billed as a confident follow-up to Code’s previously acclaimed work, which has been featured on hit television shows such as <b>Jersey Shore</b> and <b>The Hills</b>.</p>
<p>Fresh from signing with the revolutionary <b>AWAL/Kobalt</b> label (representing artists like <b>David Guetta</b> and <b>R3HAB</b>), Velvet’s new single aims to shine light on the pressing issue of mental health. Throughout his career, the openly gay musician has dealt with varying degrees of depression and anxiety, and hopes that messages in his <b>Freddy Mercury, Depeche Mode</b> and <b>Imagine Dragons</b> influenced music will help listeners going through difficult times.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/08/Screen-Shot-2018-08-22-at-9.13.12-AM.png"><img class="aligncenter size-full wp-image-8049" alt="Screen Shot 2018-08-22 at 9.13.12 AM" src="http://embracedisruption.com/wp-content/uploads/2018/08/Screen-Shot-2018-08-22-at-9.13.12-AM.png" width="613" height="270" /></a></p>
<p>“With this new single and album, I’ve reached deep into my soul to expose the truth about my life over the last number of years,” says Velvet. “When writing Break The Silence, I was dealing with issues surrounding my own self-worth — resulting in this release being the most brutally honest version of me. I hope that listeners can relate, gain clarity, and realize that they are not alone in their struggles.”</p>
<p>“Velvet Code combines the influences of infectious melodies from the 80’s with a modern edge,” says Wendy Starland. “There’s an awesome fan base waiting to sing along with these songs from the soul. Velvet Code is all heart.”</p>
<p>No stranger to main-stream media, Velvet Code has been praised by the likes of <a href="http://perezhilton.com/2008-09-08-listen-to-this-soft-on-the-inside#.W2MZ8thKgWo">Perez Hilton</a>, Pop Justice, and <a href="http://www.digitalspy.com/music/news/a407552/velvet-code-unveils-get-outta-my-house-music-video/">Digital Spy</a> (among many others), and has toured with popular electropunk band Mindless Self Indulgence. When writing his debut album “Black.Blue.Blind”, Velvet worked with legendary producer Mark Saunders (Shiny Toy Guns, Erasure, The Cure) and received the “Dance/Electronica – Song of the Year” award for his song “Say You Love Me” at the 8th Annual Independent Music Awards.</p>
<p>In 2013, Velvet released “Get Outta My House”, which appeared on the Billboard Dance music charts for 15 weeks and peaked at #19. The single also spent 10 weeks on the UK Music Week Upfront Club Charts where it peaked at #3. Since 2013, Velvet has spent his time working on his follow up to “Black.Blue.Blind”, while also writing songs for other prominent artists.</p>
<p>Fans can expect a full-length album entitled “Dreams and Nightmares” from Velvet Code this fall. The album is a collection of real-life stories from Velvet’s personal experiences over the past five years.</p>
<p>“My hope is that people can relate to this album in some way, to know that we all struggle, but it&#8217;s never hopeless, and then in that moment, forget about their problems and just hit the dance floor,” says Velvet Code</p>
<p>‘Break The Silence’ will be available on all major music platforms beginning September 12, 2018, including Spotify, iTunes, Apple Music, Google Play/YouTube, Amazon, Pandora, Deezer, Tidal, iHeartRadio, ClaroMusica, Saavn, MediaNet, and Shazam.</p>
<p>&nbsp;</p>
<p><b>About Velvet Code:</b></p>
<p>Velvet Code is a Canadian electropop artist, known for his heavy 80’s musical influences and addictive dance floor tracks. A fixture on the Billboard, Dance and Club charts, the award-winning musician released his debut album ‘Black.Blue.Blind.’ in 2007. His sophomore album ‘Dreams and Nightmares’ is due to be released this fall.</p>
<p>Website: http://www.velvetcode.com</p>
<p>Facebook: <a href="https://www.facebook.com/velvetcodeofficial/">https://www.facebook.com/velvetcodeofficial/</a></p>
<p>Twitter: <a href="https://twitter.com/velvetcodemusic">https://twitter.com/velvetcodemusic</a></p>
<p>Instagram: <a href="http://instagram.com/velvetcodeofficial">http://instagram.com/velvetcodeofficial</a></p>
<p>YouTube: <a href="https://www.youtube.com/user/velvetcodeworld">https://www.youtube.com/user/velvetcodeworld</a></p>
<p>Spotify: https://open.spotify.com/artist/7EZWiujk2DXkuWUsSaUCKd</p>
<p>iTunes: https://itunes.apple.com/bw/artist/velvet-code/272489221</p>
<p>Apple Music: https://itunes.apple.com/us/artist/velvet-code/272489221</p>
<p>Deezer: https://www.deezer.com/artist/68898</p>
<p>&nbsp;</p>
<p><b>About Wendy Starland:</b></p>
<p>&nbsp;</p>
<p>Wendy Starland discovered &amp; developed Lady Gaga, was honoured by the Songwriter’s Hall Of Fame, contributed to Grammy nominated on Moby’s album Last Night, and was named VH1’s “Best Emerging Artist.” She is also a featured judge on the #1 hit TV show in France, Les Anges, which is in its 10th season. With over 100 songs licensed, Starland has worked and performed with Lady Gaga, Moby, Snoop Dogg, Wu Tang Clan, Billy Ray Cyrus, Capone, <a href="http://apl.de/">Apl.de</a>.Ap of the Black Eyed Peas, Steve Aoki, Sheryl Crow, Jack White, ACO Val Vibrata Symphony Orchestra conducted by Maestro Luisella Chiarini, MTV, VH1, NBC, ABC, E!, CBS, and FOX.</p>
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		<title>Canada’s Best Wellness Retreat, Grail Springs Retreat Centre for Wellbeing, Hosts #WeAreTheChange Summer Festival and Conference for Women this July 13 to 15</title>
		<link>http://embracedisruption.com/2018/06/21/canadas-best-wellness-retreat-grail-springs-retreat-centre-wellbeing-hosts-wearethechange-summer-festival-conference-women-july-13-15/</link>
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		<pubDate>Thu, 21 Jun 2018 15:36:27 +0000</pubDate>
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		<description><![CDATA[Renowned Bancroft-based retreat will showcase world-class speakers, advocates and workshops at unique event this summer TORONTO, ON (June 21, 2018) &#8211; This July 13th to 15th, Grail Springs Retreat Centre for Wellbeing (2004 Bay Lake Road, Bancroft, Ontario) will play host to the ground-breaking women’s festival and conference, #WeAreTheChange. Hosted by Grail Springs founder Madeleine Marentette [&#8230;]]]></description>
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<p style="text-align: center;">Renowned Bancroft-based retreat will showcase world-class speakers, advocates and workshops at unique event this summer</p>
<p><b>TORONTO, ON (June 21, 2018)</b> &#8211; This July 13th to 15th, <a href="https://www.grailsprings.com">Grail Springs Retreat Centre for Wellbeing</a> (2004 Bay Lake Road, Bancroft, Ontario) will play host to the ground-breaking women’s festival and conference, <a href="https://www.grailsprings.com/festival-and-conference">#WeAreTheChange</a>. Hosted by Grail Springs founder Madeleine Marentette and MC’d by award-winning comedian Carla Collins, the event aims to help women define, shape and lead meaningful social change in people, animals and the planet. Featuring an all-star group of workshops and speakers, the event will also feature an outdoor spa, morning yoga, an evening sound bath concert, opening and closing ceremonies, music, drumming, an evening forest illumination walk, and many more activities.</p>
<p>For just over 24 years, Grail Springs has been dedicated to improving the physical, mental, emotional and spiritual well-being of their guests. Located across one hundred acres in the heart of the Canadian Shield, #WeAreTheChange will provide attendees with a restorative and rejuvenating agenda, brimming with activities geared to defining and shaping a better future for themselves and others.</p>
<p>Speakers and workshop leaders at this year’s #WeAreTheChange will include: Christine Luckasavitch, Algonquin Anishinaabekwe of the Crane Clan; Evita Ochel, The Healthytarian; Dr. Zoe Lumiere, Allowing Love; Sara Bingham, Women&#8217;s March Canada; Jennifer Love, One More Woman Movement; Theresa Laurico, Socialight Canada; Joanne McArthur, WEAnimals; Vera Lopez, Spirits of the Earth; Helga Soley Vidars, Eagle Women Global; Nancy Peckford, Equal Voice Canada; Brigitte Breau and Marketa Schusterova, Sea Shepherd; Sarah Buchanan, Environmental Defense Canada and Cathy Mines, United Hearts of Allies.</p>
<p>In addition to the speakers and workshops, conference members will enjoy a Shamanic Sound Meditation (designed to induce a deep state of relaxation and healing for the mind, body and spirit), outdoor yoga, a luxurious and relaxing mud bake, a traditional indigenous water ceremony and a healing forest illumination walk.</p>
<p>“With movements like #MeToo and #TimesUp, 2018 has been a year of great change and progress for women across the globe,” says Founder &amp; CEO, Grail Springs Retreat Centre for Wellbeing’s Madeleine Marentette. “At Grail Springs, we strive to provide a sanctuary for individuals to improve their lives. We are very much looking forward to connecting with women from all walks of life at #WeAreTheChange, helping them to make a meaningful impact and inspire change within their many different communities.”</p>
<p>Recently recognized as Canada’s Best Wellness Retreat by the World Spa Awards, Grail Springs is known for their educational and specialized treatment processes. The centre welcomes guests year-round from all over the world to experience their healing alkaline waters, saunas, salt tubs and a state-of-the-art spa.</p>
<p>Tickets for this year’s #WeAreTheChange festival and conference start at $75 and can be purchased at http://www.grailsprings.com/festival-and-conference.</p>
<p>&nbsp;</p>
<p><b>About Grail Springs Retreat Centre for Wellbeing:</b></p>
<p>Located in the Mineral Capital of Canada, and the oldest exposed rock in the world, Grail Springs is close enough for an easy drive from Toronto International Airport, yet far enough to feel you have escaped to another world. With hundreds of acres of pristine forest, walking trails, crystal outcrop, abundant wildlife, meditation gardens and a curative spring-fed lake, individuals are inspired by the stunning natural beauty and are recharged by the potent healing environment that supports them.</p>
<p>Website: <a href="https://www.grailsprings.com/">https://www.grailsprings.com/</a></p>
<p>Twitter: <a href="https://twitter.com/grailsprings">https://twitter.com/grailsprings</a></p>
<p>Facebook: <a href="https://www.facebook.com/GrailSpringsWellnessRetreat">https://www.facebook.com/GrailSpringsWellnessRetreat</a></p>
<p>YouTube: <a href="https://www.youtube.com/user/MadeleineGrail">https://www.youtube.com/user/MadeleineGrail</a></p>
<p>Instagram: <a href="https://www.instagram.com/grailspringswellnessretreat/">https://www.instagram.com/grailspringswellnessretreat/</a></p>
<p>&nbsp;</p>
<p><b>For photos, interviews, media requests and additional information, please contact:</b></p>
<p>Cory Stewart, EDPR, email: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a>, phone: 647.638.1586</p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>Young Winnipeg Boy with Cystic Fibrosis to Receive Shopping Spree at  Toys&#8221;R&#8221;Us Canada Store this Summer</title>
		<link>http://embracedisruption.com/2018/06/20/young-winnipeg-boy-cystic-fibrosis-receive-shopping-spree-toysrus-canada-store-summer/</link>
		<comments>http://embracedisruption.com/2018/06/20/young-winnipeg-boy-cystic-fibrosis-receive-shopping-spree-toysrus-canada-store-summer/#comments</comments>
		<pubDate>Wed, 20 Jun 2018 19:06:07 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=8040</guid>
		<description><![CDATA[Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us (Canada) Ltd. will gift shopping sprees to 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital. WINNIPEG, MB (June 20, 2018)- On Tuesday, July 24, 2018, Toys&#8221;R&#8221;Us Canada in partnership with Starlight Children’s Foundation Canada will provide nine-year-old Conner, who suffers from [&#8230;]]]></description>
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<p>Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us (Canada) Ltd. will gift shopping sprees to 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital.</p>
<p><b>WINNIPEG, MB (June 20, 2018)</b>- On Tuesday, July 24, 2018, <a href="http://www.toysrus.ca"><b>Toys&#8221;R&#8221;Us Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will provide nine-year-old Conner, who suffers from cystic fibrosis, with a <b>3-Minute Dash </b>shopping spree at a local  <b>Toys&#8221;R&#8221;Us store</b> (1910 Pembina Hwy, Winnipeg, MB, R3T 4S5). Starting at 7:00 a.m., Conner will have the chance to race through the store with his family and fill shopping carts with as many free toys as possible within a three-minute timeframe. The annual 3-Minute Dash program was designed to provide seriously ill children with much-needed positive memories away from the hospital.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/06/Screen-Shot-2018-06-20-at-1.20.05-PM.png"><img class="aligncenter size-full wp-image-8041" alt="Screen Shot 2018-06-20 at 1.20.05 PM" src="http://embracedisruption.com/wp-content/uploads/2018/06/Screen-Shot-2018-06-20-at-1.20.05-PM.png" width="663" height="343" /></a></p>
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<p><b>More about Conner</b></p>
<p>Conner is a spirited nine-year-old boy (turning 10 on August 7), who loves video gaming, bike and scooter riding and playing soccer. After countless hours spent in hospital, at both visits and check-ups, Conner is thrilled to have won this year’s Winnipeg dash. He hopes to pick up a PS4 and a bluetooth speaker while navigating the store on July 24.</p>
<p>The 3-Minute Dash program is donated by Toys&#8221;R&#8221;Us Canada as part of their long-standing partnership with Starlight Canada and has been expanded to gift 10 Canadian families with shopping sprees in Barrie and Toronto in Ontario; Langley and Kamloops in British Columbia; Edmonton, Alberta; Pembina, Manitoba; Regina, Saskatchewan; Laval and Lasalle in Montreal and St. John’s, Newfoundland. For the past five years, dash recipients have been randomly selected as part of an internal Starlight Canada contest, in which families are asked to share the details of their child’s care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p>“On a day-to-day basis, we witness the bravery, strength and struggles that seriously ill children and their families face,” says Starlight executive director, Brian Bringolf. “Throughout the course of the calendar year, Starlight aims to provide distractive programming to make children smile and help families cope. We are beyond thrilled to have generous partners in Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us, who have helped us create initiatives like the 3-Minute Dash for our very deserving Starlight families.”</p>
<p>Over the past 20 years, Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us Canada have been and continue to be one of Starlight’s most involved and valued partners. Through in-store and online campaigns, 3-Minute Dashes, Presenting Sponsor of the Starlight Gala and donations to in and out-of-hospital programs, they have donated an incredible $19 million to Starlight and are extraordinary advocates of Starlight’s cause.</p>
<p>“We are proud to partner with Starlight and are delighted to bring 10 Starlight Dashes to communities across Canada this year,” says Melanie Teed-Murch, President, Toys&#8221;R&#8221;Us Canada. “At Toys&#8221;R&#8221;Us Canada, we believe that play is a right and we will champion the power of play for children across the country.  Play inspires endless possibilities of fun, imagination and wonder and for the families who take part in the shopping sprees, the Dashes offer their children much needed moments of playful escape on their journey.”</p>
<p>&nbsp;</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys&#8221;R&#8221;Us has made a commitment to sponsor several Starlight Canada initiatives including: </b></p>
<ul>
<li><b></b><b>85 Hospital Grants</b> - Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b></b><b>10,500 ER Admit Kits</b> - A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b></b><b>7,000 Baby &amp; Toddler Fun Kits</b> - Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b></b><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation to attend dashes, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread millions of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p>Hashtag: #StarDash</p>
<p><b>About Toys&#8221;R&#8221;Us, Canada:</b></p>
<p>Since 1983, Toys“R”Us Canada has been Canada’s leading dedicated specialty retailer of toys and baby products.  As Canada’s trend authority in toys and baby products, the company brings national brands, exclusive products, innovative loyalty programs and unique partnerships to Canadians at its 82 stores across Canada and through its e-commerce sites <a href="http://www.toysrus.ca">Toysrus.ca</a> and <a href="http://www.babiesrus.ca">Babiesrus.ca</a>.  Committed to giving back to our communities, we focus our charity efforts on supporting children and their families whether enhancing resources and services, helping development through play or offering distraction and encouragement to seriously ill children.  Toys&#8221;R&#8221;Us Canada is a subsidiary of Fairfax Financial Holdings Limited.  For store locations and convenient online shopping, visit <a href="http://www.toysrus.ca">www.toysrus.ca</a> and <a href="http://www.babiesrus.ca">www.babiesrus.ca</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://embracedisruption.com/2018/06/20/young-winnipeg-boy-cystic-fibrosis-receive-shopping-spree-toysrus-canada-store-summer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Two Seriously Ill Children To Receive Shopping Sprees in Langley and Kamloops Toys&#8221;R&#8221;Us, Canada Stores this Summer</title>
		<link>http://embracedisruption.com/2018/06/05/two-seriously-ill-children-receive-shopping-sprees-langley-kamloops-toysrus-canada-stores-summer/</link>
		<comments>http://embracedisruption.com/2018/06/05/two-seriously-ill-children-receive-shopping-sprees-langley-kamloops-toysrus-canada-stores-summer/#comments</comments>
		<pubDate>Tue, 05 Jun 2018 17:06:58 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=8030</guid>
		<description><![CDATA[tarlight Children’s Foundation™ Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital. VANCOUVER, B.C. (June 5, 2018)- This July, Toys&#8221;R&#8221;Us, Canada in partnership with Starlight Children’s Foundation Canada will provide nine-year-old Savanna from Kamloops (who suffers from Spastic Cerebral [&#8230;]]]></description>
				<content:encoded><![CDATA[<style type="text/css"><!--
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<p>tarlight Children’s Foundation™ Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital.</p>
<p><b>VANCOUVER, B.C. (June 5, 2018)</b>- This July, <a href="http://www.toysrus.ca"><b>Toys&#8221;R&#8221;Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will provide nine-year-old Savanna from Kamloops (who suffers from Spastic Cerebral Palsy and Autism) and nine-year-old Charlie-Anne from Langley (who suffers from Spinal Muscular Atrophy Type 1) with a <b>3-Minute Dash </b>shopping spree at their local Toys”R&#8221;Us stores.<b> </b>Both girls will have the chance to race through the store with their families and fill shopping carts with as many free toys as possible within a three-minute timeframe. The annual 3-Minute Dash program was designed to provide seriously ill children with much-needed positive memories away from the hospital.</p>
<p><b>The British Columbia 3-Minute Dash details are as follows:</b></p>
<ul>
<ul>
<li>Kamloops, B.C.: July 9, 2018 at 7:00 a.m. for Savanna at Columbia Place (100-500 Notredame Drive)</li>
<li>Langley, B.C.: July 10, 2018 at 7:00 a.m. for Charlie-Anne at Willowbrook Mall (19705 Fraser Highway)</li>
</ul>
</ul>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/06/Screen-Shot-2018-06-05-at-1.24.05-PM.png"><img class="aligncenter size-full wp-image-8034" alt="Screen Shot 2018-06-05 at 1.24.05 PM" src="http://embracedisruption.com/wp-content/uploads/2018/06/Screen-Shot-2018-06-05-at-1.24.05-PM.png" width="896" height="561" /></a></p>
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<p><b>About Savanna from Kamloops:</b></p>
<p>Nine-year-old Savanna is a smart, chatty, social, funny child, who was born with Spastic Cerebral Palsy. Throughout her journey, Savanna was diagnosed with brain damage, autism and now relies on a wheelchair for transportation. A fan of singing, playing musical instruments and watching America’s Next Top Model, Savanna can’t wait to pick up a karaoke machine at her July 9th dash!</p>
<p><b>About Charlie-Anne from Langley:</b></p>
<p>When Charlie was just 6 months old she was diagnosed with Spinal Muscular Atrophy Type 1 and given a few months to live. At nine-years-old, after many hospitalizations and close calls she is doing better than ever. Charlie-Anne loves to play video games, read and exploring the city. A big fan of My Little Pony, she can’t wait for her dash on July 10th!</p>
<p>The 3-Minute Dash program is donated by Toys&#8221;R&#8221;Us, Canada as part of their long-standing partnership with Starlight Canada and has been expanded to gift 10 Canadian families with shopping sprees in Barrie and Toronto in Ontario, Langley and Kamloops in British Columbia, Edmonton, Alberta, Pembina, Manitoba, Regina, Saskatchewan, Laval and Lasalle in Montreal and St. John’s, Newfoundland. For the past five years, dash recipients have been randomly selected as part of an internal Starlight Canada contest, in which families are asked to share the details of their child’s care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p>“On a day-to-day basis, we witness the bravery, strength and struggles that seriously ill children and their families face,” says Starlight executive director, Brian Bringolf. “Throughout the course of the calendar year, Starlight aims to provide distractive programming to make children smile and help families cope. We are beyond thrilled to have generous partners in Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us, who have helped us create initiatives like the 3-Minute Dash for our very deserving Starlight families.”</p>
<p>Over the past 20 years, Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us Canada have been and continue to be one of Starlight’s most involved and valued partners. Through in-store and online campaigns, 3-Minute Dashes, Presenting Sponsor of the Starlight Gala and donations to in and out-of-hospital programs, they have donated an incredible $19 million to Starlight and are extraordinary advocates of Starlight’s cause.</p>
<p>“We are proud to partner with Starlight and are delighted to bring 10 Starlight Dashes to communities across Canada this year,” says Melanie Teed-Murch, President, Toys&#8221;R&#8221;Us Canada. “At Toys&#8221;R&#8221;Us Canada, we believe that play is a right and we will champion the power of play for children across the country.  Play inspires endless possibilities of fun, imagination and wonder and for the families who take part in the shopping sprees, the Dashes offer their children much needed moments of playful escape on their journey.”</p>
<p>&nbsp;</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys&#8221;R&#8221;Us has made a commitment to sponsor several Starlight Canada initiatives including: </b></p>
<ul>
<li><b></b><b>85 Hospital Grants</b> - Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b></b><b>10,500 ER Admit Kits</b> - A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b></b><b>7,000 Baby &amp; Toddler Fun Kits</b> - Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b></b><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation to attend dashes, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread millions of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p>Hashtag: #StarDash</p>
<p><b>About Toys&#8221;R&#8221;Us, Canada:</b></p>
<p>Since 1983, Toys “R” Us Canada has been Canada’s leading dedicated specialty retailer of toys and baby products.  Recognized as Canada’s trend authority in toys and baby products, the company brings national brands, exclusive products, innovative loyalty programs and unique partnerships to Canadians at its 82 stores across Canada and through its e-commerce sites <a href="http://www.toysrus.ca">Toysrus.ca</a> and <a href="http://www.babiesrus.ca">Babiesrus.ca</a>.  Committed to giving back to our communities, we focus our charity efforts on supporting children and their families whether enhancing resources and services, helping development through play or offering distraction and encouragement to seriously ill children.  Toys &#8220;R&#8221; Us Canada is a subsidiary of Fairfax Financial Holdings Limited. For store locations and convenient online shopping, visit <a href="http://www.toysrus.ca">www.toysrus.ca</a> and <a href="http://www.babiesrus.ca">www.babiesrus.ca</a>.</p>
]]></content:encoded>
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		<title>Toronto Girl Born with Spina Bifida To Receive Shopping Spree at  Toys&#8221;R&#8221;Us, Canada Store this Summer</title>
		<link>http://embracedisruption.com/2018/05/31/toronto-girl-born-spina-bifida-receive-shopping-spree-toysrus-canada-store-summer/</link>
		<comments>http://embracedisruption.com/2018/05/31/toronto-girl-born-spina-bifida-receive-shopping-spree-toysrus-canada-store-summer/#comments</comments>
		<pubDate>Thu, 31 May 2018 16:28:41 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=8026</guid>
		<description><![CDATA[Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital. TORONTO, ON (May 31, 2018)- On June 28, 2018, Toys&#8221;R&#8221;Us, Canada in partnership with Starlight Children’s Foundation Canada will provide seven-year-old Alejandra, who suffers from spina bifida [&#8230;]]]></description>
				<content:encoded><![CDATA[<style type="text/css"><!--
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<p>Starlight Children’s Foundation® Canada and Toys&#8221;R&#8221;Us, Canada will gift shopping sprees to 10 seriously ill Canadian children to help them create much-needed positive memories away from the hospital.</p>
<p><b>TORONTO, ON (May 31, 2018)</b>- On June 28, 2018, <a href="http://www.toysrus.ca"><b>Toys&#8221;R&#8221;Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will provide seven-year-old Alejandra, who suffers from spina bifida and hydrocephalus, from Toronto with a <b>3-Minute Dash </b>shopping spree at <b>Toys”R&#8221;Us </b>(690 Evans Avenue, Etobicoke, M9C 1A1).<b> </b>Starting at 7:00 a.m., Alejandra will have the chance to race through the store with her family and fill shopping carts with as many free toys as possible within a three-minute timeframe. The annual 3-Minute Dash program was designed to provide seriously ill children with much-needed positive memories away from the hospital.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/05/Screen-Shot-2018-05-31-at-12.20.13-PM.png"><img class="aligncenter size-full wp-image-8027" alt="Screen Shot 2018-05-31 at 12.20.13 PM" src="http://embracedisruption.com/wp-content/uploads/2018/05/Screen-Shot-2018-05-31-at-12.20.13-PM.png" width="953" height="462" /></a></p>
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<p><b>More about Alejandra</b></p>
<p>Despite the physical and mental challenges of her condition, seven-year-old Alejandra always has a smile on her face that lights up any room. Born with spina bifida (a spinal cord condition) and hydrocephalus (a condition that accumulates in cerebrospinal fluid in the brain), Alejandra has overcome many struggles in her young life. She loves swimming, music, playing dress up or having a picnic with all her stuffies. In her down time, you can find her reading a book or watching movies.</p>
<p>The 3-Minute Dash program is donated by Toys&#8221;R&#8221;Us, Canada as part of their long-standing partnership with Starlight Canada and has been expanded to gift 10 Canadian families with shopping sprees in Barrie and Toronto in Ontario, Langley and Kamloops in British Columbia, Edmonton, Alberta, Pembina, Manitoba, Regina, Saskatchewan, Laval and Lasalle in Montreal and St. John’s, Newfoundland. For the past five years, dash recipients have been randomly selected as part of an internal Starlight Canada contest, in which families are asked to share the details of their child’s care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p>“On a day-to-day basis, we witness the bravery, strength and struggles that seriously ill children and their families face,” says Starlight executive director, Brian Bringolf. “Throughout the course of the calendar year, Starlight aims to provide distractive programming to make children smile and help families cope. We are beyond thrilled to have generous partners in Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us, who have helped us create initiatives like the 3-Minute Dash for our very deserving Starlight families.”</p>
<p>Over the past 20 years, Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us Canada have been and continue to be one of Starlight’s most involved and valued partners. Through in-store and online campaigns, 3-Minute Dashes, Presenting Sponsor of the Starlight Gala and donations to in and out-of-hospital programs, they have donated an incredible $19 million to Starlight and are extraordinary advocates of Starlight’s cause.</p>
<p>“We are proud to partner with Starlight and are delighted to bring 10 Starlight Dashes to communities across Canada this year,” says Melanie Teed-Murch, President, Toys&#8221;R&#8221;Us Canada. “At Toys&#8221;R&#8221;Us Canada, we believe that play is a right and we will champion the power of play for children across the country.  Play inspires endless possibilities of fun, imagination and wonder and for the families who take part in the shopping sprees, the Dashes offer their children much needed moments of playful escape on their journey.”</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys&#8221;R&#8221;Us has made a commitment to sponsor several Starlight Canada initiatives including: </b></p>
<ul>
<li><b></b><b>85 Hospital Grants</b> - Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b></b><b>10,500 ER Admit Kits</b> - A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b></b><b>7,000 Baby &amp; Toddler Fun Kits</b> - Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b></b><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation to attend dashes, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread millions of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p>Hashtag: #StarDash</p>
<p><b>About Toys&#8221;R&#8221;Us, Canada:</b></p>
<p>Since 1983, Toys “R” Us Canada has been Canada’s leading dedicated specialty retailer of toys and baby products.  Recognized as Canada’s trend authority in toys and baby products, the company brings national brands, exclusive products, innovative loyalty programs and unique partnerships to Canadians at its 82 stores across Canada and through its e-commerce sites <a href="http://www.toysrus.ca">Toysrus.ca</a> and <a href="http://www.babiesrus.ca">Babiesrus.ca</a>.  Committed to giving back to our communities, we focus our charity efforts on supporting children and their families whether enhancing resources and services, helping development through play or offering distraction and encouragement to seriously ill children.   For store locations and convenient online shopping, visit <a href="http://www.toysrus.ca">www.toysrus.ca</a> and <a href="http://www.babiesrus.ca">www.babiesrus.ca</a>.</p>
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		<title>Young Barrie Boy with Heart Defect to Receive Shopping Spree at  Toys&#8221;R&#8221;Us, Canada Store this Summer</title>
		<link>http://embracedisruption.com/2018/05/31/young-barrie-boy-heart-defect-receive-shopping-spree-toysrus-canada-store-summer/</link>
		<comments>http://embracedisruption.com/2018/05/31/young-barrie-boy-heart-defect-receive-shopping-spree-toysrus-canada-store-summer/#comments</comments>
		<pubDate>Thu, 31 May 2018 15:40:32 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

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		<description><![CDATA[BARRIE, ON (May 31, 2018)- On June 26, 2018, Toys&#8221;R&#8221;Us, Canada in partnership with Starlight Children’s Foundation Canada will provide five-year-old Tyson, who suffers from tetralogy of fallout (a type of heart defect) with a 3-Minute Dash shopping spree at a Barrie Toys”R&#8221;Us store (30 North Village Way, Barrie, ON L4N 6P3). Starting at 7:00 [&#8230;]]]></description>
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<p><b>BARRIE, ON (May 31, 2018)</b>- On June 26, 2018, <a href="http://www.toysrus.ca"><b>Toys&#8221;R&#8221;Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will provide five-year-old Tyson, who suffers from tetralogy of fallout (a type of heart defect) with a <b>3-Minute Dash </b>shopping spree at a <b>Barrie Toys”R&#8221;Us store</b> (30 North Village Way, Barrie, ON L4N 6P3).<b> </b>Starting at 7:00 a.m., Tyson will have the chance to race through the store with his family and fill shopping carts with as many free toys as possible within a three-minute timeframe. The annual 3-Minute Dash program was designed to provide seriously ill children with much-needed positive memories away from the hospital.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/05/Screen-Shot-2018-05-31-at-11.30.01-AM.png"><img class="size-full wp-image-8023 alignnone" alt="Screen Shot 2018-05-31 at 11.30.01 AM" src="http://embracedisruption.com/wp-content/uploads/2018/05/Screen-Shot-2018-05-31-at-11.30.01-AM.png" width="956" height="624" /></a></p>
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<p><b>More about Tyson</b></p>
<p>Five-year-old Tyson suffers from tetralogy of fallout, which is a type of heart defect present at birth. The condition results in low oxygenation of blood and is usually treated with open heart sugery in the first year of life. After recently being adopted, Tyson’s family enrolled him in Starlight’s programs — programs that Tyson’s own father was enrolled in when he was a child. Described by his family as smiley and easy to please, Tyson is a big fan of Star Wars and is very much looking forward to his upcoming dash.</p>
<p>The 3-Minute Dash program is donated by Toys&#8221;R&#8221;Us, Canada as part of their long-standing partnership with Starlight Canada and has been expanded to gift 10 Canadian families with shopping sprees in Barrie and Toronto in Ontario, Langley and Kamloops in British Columbia, Edmonton, Alberta, Pembina, Manitoba, Regina, Saskatchewan, Laval and Lasalle in Montreal and St. John’s, Newfoundland. For the past five years, dash recipients have been randomly selected as part of an internal Starlight Canada contest, in which families are asked to share the details of their child’s care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p>“On a day-to-day basis, we witness the bravery, strength and struggles that seriously ill children and their families face,” says Starlight executive director, Brian Bringolf. “Throughout the course of the calendar year, Starlight aims to provide distractive programming to make children smile and help families cope. We are beyond thrilled to have generous partners in Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us, who have helped us create initiatives like the 3-Minute Dash for our very deserving Starlight families.”</p>
<p>Over the past 20 years, Toys&#8221;R&#8221;Us and Babies&#8221;R&#8221;Us Canada have been and continue to be one of Starlight’s most involved and valued partners. Through in-store and online campaigns, 3-Minute Dashes, Presenting Sponsor of the Starlight Gala and donations to in and out-of-hospital programs, they have donated an incredible $19 million to Starlight and are extraordinary advocates of Starlight’s cause.</p>
<p>“We are proud to partner with Starlight and are delighted to bring 10 Starlight Dashes to communities across Canada this year,” says Melanie Teed-Murch, President, Toys&#8221;R&#8221;Us Canada. “At Toys&#8221;R&#8221;Us Canada, we believe that play is a right and we will champion the power of play for children across the country.  Play inspires endless possibilities of fun, imagination and wonder and for the families who take part in the shopping sprees, the Dashes offer their children much needed moments of playful escape on their journey.”</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys&#8221;R&#8221;Us has made a commitment to sponsor several Starlight Canada initiatives including: </b></p>
<ul>
<li><b></b><b>85 Hospital Grants</b> - Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b></b><b>10,500 ER Admit Kits</b> - A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b></b><b>7,000 Baby &amp; Toddler Fun Kits</b> - Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b></b><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
</ul>
<p><b>For more information, media accreditation to attend dashes, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread millions of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org/">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p>Hashtag: #StarDash</p>
<p><b>About Toys&#8221;R&#8221;Us, Canada:</b></p>
<p>Since 1983, Toys “R” Us Canada has been Canada’s leading dedicated specialty retailer of toys and baby products.  Recognized as Canada’s trend authority in toys and baby products, the company brings national brands, exclusive products, innovative loyalty programs and unique partnerships to Canadians at its 82 stores across Canada and through its e-commerce sites <a href="http://www.toysrus.ca">Toysrus.ca</a> and <a href="http://www.babiesrus.ca">Babiesrus.ca</a>.  Committed to giving back to our communities, we focus our charity efforts on supporting children and their families whether enhancing resources and services, helping development through play or offering distraction and encouragement to seriously ill children.   For store locations and convenient online shopping, visit <a href="http://www.toysrus.ca">www.toysrus.ca</a> and <a href="http://www.babiesrus.ca">www.babiesrus.ca</a>.</p>
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		<title>34th Annual Toronto AIDS Candlelight Vigil To Return  to Barbara Hall Park this June</title>
		<link>http://embracedisruption.com/2018/05/16/34th-annual-toronto-aids-candlelight-vigil-return-barbara-hall-park-june/</link>
		<comments>http://embracedisruption.com/2018/05/16/34th-annual-toronto-aids-candlelight-vigil-return-barbara-hall-park-june/#comments</comments>
		<pubDate>Wed, 16 May 2018 14:18:50 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[aids vigil]]></category>
		<category><![CDATA[Client News]]></category>

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		<description><![CDATA[Themed “Strengths in Communities”, recognizing HIV/AIDS activism, support and compassion within community groups, the annual commemorative event will take place on June 19, 2018 at 9 p.m. TORONTO, ON (May 16, 2018) &#8211; Just after dusk, on the evening of Tuesday, June 19, 2018, hundreds of LGBTTIQQ2S+ community members and allies will remember, honour and [&#8230;]]]></description>
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<p><i>Themed “Strengths in Communities”, recognizing HIV/AIDS activism, support and compassion within community groups, the annual commemorative event will take place on June 19, 2018 at 9 p.m.</i></p>
<p><b>TORONTO, ON (May 16, 2018)</b> &#8211; Just after dusk, on the evening of <b>Tuesday, June 19, 2018</b>, hundreds of LGBTTIQQ2S+ community members and allies will remember, honour and celebrate those who have passed from AIDS or AIDS related illnesses, or have given their lives in the fight against HIV/AIDS at the 34th annual <a href="https://aidsvigiltor.wordpress.com/"><b>Toronto AIDS Candlelight Vigil</b></a> held in <b>Barbara Hall Park (519 Church Street, Toronto) at 9:00 p.m.</b></p>
<p>“Since its inception, the AIDS Candlelight Vigil has served as the annual community event for people living with HIV/AIDS, friends, family, allies and the broader communities to honor the lives lost to the disease, and to celebrate those who live with the virus,” <i>says Karen Cohen, AIDS Vigil Committee of Toronto Co-Chair. </i>“With this year’s theme of <i>Strengths in Communities</i>, we aim to celebrate the activism, support and compassion within communities affected by HIV/AIDS in Canada.”</p>
<p>At the end of 2014, the estimated number of persons living with HIV in Canada was 75,500. It is estimated that 1 in every 5 Canadians infected with HIV has not been diagnosed (<a href="http://www.catie.ca/sites/default/files/2014-HIV-Estimates-in-Canada-EN.pdf">Public Health Canada, 2014</a>). “The fight against HIV is not over, and we cannot be complacent when an average of 6.4 new HIV diagnoses are given daily.” (<a href="http://www.cdnaids.ca/analysis-of-canadas-2016-hiv-surveillance-report/">Canadian AIDS Society</a>, 2016)</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/05/Screen-Shot-2018-05-16-at-10.17.22-AM.png"><img class="aligncenter size-full wp-image-8018" alt="vigil" src="http://embracedisruption.com/wp-content/uploads/2018/05/Screen-Shot-2018-05-16-at-10.17.22-AM.png" width="614" height="215" /></a></p>
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<p>The evening will be hosted by <b>Kay Roesslein </b>and<b> Haran Vijayanathan, </b>and will include performances from LGBTQ2S+ chorus group<b> Singing Out</b>, cabaret trio <b>Deaf That!</b>, soprano<b> Alexa Frankian </b>and bass <b>Wesley Hui</b>. The event will close with a <b>reading of the names</b> of those who have passed from HIV/AIDS or AIDS related illnesses, followed by a <b>candle lighting ceremony. </b>The names read prior to the candle lighting ceremony will be engraved on the long-standing AIDS Memorial in the heart of Barbara Hall Park.</p>
<p>“True community strengths are the bridges we build,” <i>says vigil co-host Kay Roesslein. </i>“It is important to build strength and respect our differences rather than assimilate and create negative feelings,”<i> adds co-host Haran Vijayanathan.</i></p>
<p>Event host Kay Roesslein has 26 years experience working with LOFT Community Services/McEwan Housing &amp; Support Services: working with those who are HIV positive having mental health and substance use challenges, experience homelessness or complex care challenges, to provide stable housing and community outreach.  Co-host Haran Vijayanathan, Director at the Alliance for South Asian AIDS Prevention,  founded the first LGBTQ+ organization in York Region, called My House: Rainbow Resources of York Region in 2012.</p>
<p><b>For media accreditation, photos or interview requests, please contact: </b></p>
<p>Cory Stewart | <b>Embrace Disruption PR</b><br />
p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p><b>About The Toronto Candlelight AIDS Vigil: </b></p>
<p>The AIDS Candlelight Vigil is an open community event held annually at the AIDS Memorial to remember, honour and celebrate the people who have died of AIDS or AIDS related illnesses, or who have given their lives in the fight against HIV/AIDS. Every year, thousands of candles are lighted to honour and remember those who have died, and to encourage and support the tens of thousands of others who live with this disease every day.</p>
<p>The Vigil embraces diversity, accepting and respecting people of all cultures, faiths, traditions and communities. The Vigil welcomes all people who have been infected or affected by HIV/AIDS and embraces anyone who has experienced a loss or losses due to HIV/AIDS.</p>
<p><b>Facebook:</b> https://www.facebook.com/AIDSVigilTor</p>
<p><b>Twitter:</b> https://twitter.com/AIDSVigilTor</p>
<p><b>Instagram:</b> https://www.instagram.com/aidsvigilto/</p>
<p><b>Hashtag:</b> #AIDSVigil</p>
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		<title>Starlight Children’s Foundation® Canada ‘Flies to the Moon’ at  23rd Annual Fundraising Gala</title>
		<link>http://embracedisruption.com/2018/03/21/starlight-childrens-foundation-canada-flies-moon-23rd-annual-fundraising-gala/</link>
		<comments>http://embracedisruption.com/2018/03/21/starlight-childrens-foundation-canada-flies-moon-23rd-annual-fundraising-gala/#comments</comments>
		<pubDate>Wed, 21 Mar 2018 17:42:00 +0000</pubDate>
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		<description><![CDATA[Starlight plans intergalactic celebrity-ﬁlled evening, raising funds to brighten the lives of seriously ill children. TORONTO, ON (March 21, 2018) - Prepare for takeoﬀ! On April 21, 2018, Starlight Children’s Foundation Canada will blast into Toronto’s Fairmont Royal York ballroom (100 Front St. West) for their 23rd annual Gala, themed “Fly Me to the Moon”. Hosted [&#8230;]]]></description>
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<p><a href="http://embracedisruption.com/wp-content/uploads/2018/03/Screen-Shot-2018-03-21-at-1.25.16-PM.png"><img class="aligncenter size-full wp-image-8010" alt="Screen Shot 2018-03-21 at 1.25.16 PM" src="http://embracedisruption.com/wp-content/uploads/2018/03/Screen-Shot-2018-03-21-at-1.25.16-PM.png" width="644" height="107" /></a></p>
<p>Starlight plans intergalactic celebrity-ﬁlled evening, raising funds to brighten the lives of seriously ill children.</p>
<p><b>TORONTO, ON (March 21, 2018) </b>- Prepare for takeoﬀ! On April 21, 2018, Starlight Children’s Foundation Canada will blast into Toronto’s Fairmont Royal York ballroom (100 Front St. West) for their 23<sup>rd</sup> annual Gala, themed “Fly Me to the Moon”. Hosted by television personality Rick Campanelli and presented by Toys“R”Us® and Babies“R”Us® Canada, the Gala is one of Starlight’s largest fundraising initiatives, supporting their in-and-out-of-hospital programming for seriously ill children across the nation.</p>
<p>Beginning at 5:30 p.m., guests of the event will check in with a Starlight attendant before moonwalking into a magnetic evening of moving and memorable moments. The out-of-this-world décor will be complemented with themed activities including a ﬂavoured oxygen bar, wine conveyer belt, outer space photo booth and silent auction. Once seated for dinner, attendees will be treated to an all-star lineup of entertainment including a live auction and special performances by Twisted Ankles Dance Crew and JUNO-award-winning musician Simone Denny.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/03/9731655_sta.jpg"><img class="aligncenter size-gallery wp-image-8011" alt="9731655_sta" src="http://embracedisruption.com/wp-content/uploads/2018/03/9731655_sta-710x575.jpg" width="710" height="575" /></a> <a href="http://embracedisruption.com/wp-content/uploads/2018/03/rickcampanelli-620x350.jpg"><img class="aligncenter size-full wp-image-8012" alt="rickcampanelli-620x350" src="http://embracedisruption.com/wp-content/uploads/2018/03/rickcampanelli-620x350.jpg" width="620" height="350" /></a></p>
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<p><i>“Our annual gala is an opportunity for our guests to reflect and celebrate the strength and unbelievable resilience of the countless starlight families we help each year,” says Starlight executive director Brian Bringolf. “To meet these incredibly brave children and their family members in this intimate setting, and then hear the stories about how Starlight has impacted their lives, is a direct thank you to our attendees. It is rare one can see firsthand how a contribution is helping, but our gala shows our wonderful guests just how real and tangible their support is to these children and their families”</i></p>
<p>Celebrities scheduled to attend this year’s gala include: Love It or List It’s Hilary Farr, Real Housewives of Toronto’s Ann Caplan, JUNO award winning musician Simone Denny, Kim’s Convenience’s Paul Sun-Hyung Lee, Murdoch Mysteries’ Lachlan Murdoch, The Shape of Water’s Lauren Lee Smith among many others.</p>
<p>Starlight Canada is pleased to welcome an extensive group of sponsors including Presenting Sponsor Toys“R”Us and Babies“R”Us Canada; Platinum Sponsor, Michaels; Gold Sponsors, Barrick Gold and Bloom Lanys Professional Corporation and Silver Sponsors, Hasbro and Mattel.</p>
<p><i>“At Toys“R”Us Canada, we are committed to continuously giving back to children and families within the communities we serve. Through our 20-year partnership with Starlight Children’s Foundation Canada we’ve witnessed first-hand the ‘power of play’ that brings joy to seriously ill children and their families through distractive entertainment,” said Melanie Teed-Murch, President, Toys“R”Us and Babies“R”Us, Canada. “We are thrilled to again sponsor this year’s Gala, and look forward to the many exciting initiatives we have planned with Starlight.”</i></p>
<p>Over the past 20 years, Toys“R”Us and Babies“R”Us Canada continue to be one of Starlight’s most involved and valued partners. Through in-store and online campaigns, 3-Minute Dashes, Starlight Gala sponsorship and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and are extraordinary advocates of Starlight’s cause in all the Canadian communities they serve.</p>
<p>Since its inception, the Starlight Gala has raised over $7.8 million, making it one of Starlight’s largest sources for fundraising. Tickets for this year’s event can be purchased online by visiting http://<a href="http://www.starlightcanadagala.com/">www.starlightcanadagala.com.</a></p>
<p><b>For more information, media accreditation, photos or interview requests, please contact: </b><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com%252520"><b>cory@embracedisruption.com</b> </a>647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation® Canada brightens the lives of seriously ill Canadian children and their families by bringing them joy, laughter and relief. For close to 30 years, Starlight Canada has spread tens of thousands of smiles to sick kids through a unique blend of family-centered programs and services from hospital to home. With your help, more kids and families will benefit from receiving a Starlight Comfort Kit in-hospital or relaxing at a Starlight Day Brightener out-of-hospital.</p>
<p>Support Starlight Canada’s work by visiting <a href="http://www.starlightcanada.org">www.starlightcanada.org</a> and by following Starlight on <a href="https://www.facebook.com/starlightcanada">Facebook</a>, <a href="https://www.instagram.com/StarlightCanada/">Instagram</a> and <a href="https://twitter.com/StarlightCanada">Twitter</a> and subscribing to our <a href="http://www.youtube.com/user/CanadaStarlight">YouTube channel</a>.</p>
<p><b>About Toys“R”Us, Canada:</b></p>
<p>Toys“R”Us (Canada) Ltd. and Babies“R”Us (Canada) Ltd. are part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates over 80 stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca"><b>www.toysrus.ca</b></a> and <a href="http://www.babiesrus.ca"><b>www.babiesrus.ca</b></a>.</p>
<p>Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)</p>
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		<title>5 Tips to Help You Destress During April’s National Stress Awareness Month</title>
		<link>http://embracedisruption.com/2018/03/19/5-tips-help-destress-aprils-national-stress-awareness-month/</link>
		<comments>http://embracedisruption.com/2018/03/19/5-tips-help-destress-aprils-national-stress-awareness-month/#comments</comments>
		<pubDate>Mon, 19 Mar 2018 11:58:24 +0000</pubDate>
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		<description><![CDATA[TORONTO, ON (March 15, 2018) &#8211; Stress in today’s society is more common than ever before, with top causes stemming from job pressure, financials, health, relationships and poor nutrition. In Canada, over 1 in 4 workers report being highly stressed (StatCan, 2010) every day of their lives. Recent studies have shown that stress has a [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2018/03/grail-springs.png"><img class="aligncenter size-full wp-image-8004" alt="grail-springs" src="http://embracedisruption.com/wp-content/uploads/2018/03/grail-springs.png" width="1980" height="1320" /></a></p>
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<p><b>TORONTO, ON (March 15, 2018)</b> &#8211; Stress in today’s society is more common than ever before, with <a href="https://www.statisticbrain.com/stress-statistics/">top causes</a> stemming from job pressure, financials, health, relationships and poor nutrition. In Canada, over 1 in 4 workers report being highly stressed (<a href="http://www.statcan.gc.ca/pub/11-008-x/2011002/article/11562-eng.htm#a2">StatCan, 2010</a>) every day of their lives. <a href="http://www.statcan.gc.ca/pub/82-229-x/2009001/status/pls-eng.htm">Recent studies</a> have shown that stress has a direct impact on mental and physical wellbeing, sometimes even encouraging poor lifestyle choices like smoking, drinking, drug use or bad eating habits. Unsurprisingly, the problem of stress is now no longer just limited to the world of adults, with 49% of post secondary students reporting <a href="http://oucha.ca/pdf/2016_NCHA-II_WEB_SPRING_2016_ONTARIO_CANADA_REFERENCE_GROUP_EXECUTIVE_SUMMARY.pdf">more than average stress levels</a> in 2016.</p>
<p>The art of meditation is a practice thousands of years old with origins rooted in the spiritual traditions of ancient India. Though making its way to North American in the 1960’s, only in the last decade has it become a method of approach amongst mainstream society, helped along greatly by the practice of yoga and celebrity doctors such as Dr. Andrew Weil and Dr. Mehmet Oz. <a href="https://www.grailsprings.com/">Grail Springs Wellness Retreat</a> owner and wellness guru Madeleine Marentette has dedicated her life to helping others in the art of meditation, assisting individuals on how to self-correct, gain clarity, and calm the nervous system: especially when feelings of frustration, panic and anxiety arise.<br />
<b>With April being National Stress Awareness Month, here are five beginner meditation exercises Marentette recommends you do at home to destress, calm your nerves and feel a little more joy in your life:</b></p>
<p><b>Immerse Yourself in a Relaxation Bath: </b>Take a warm bath in Epsom salts, Dead Sea or Himalayan salt. Download some healing music such as the sounds of crystal bowls, specifically designed to calm the energetic system of the body. Light a few soy candles (no perfume), and drop some relaxation essential oils into the bath such as Lavender. Give yourself a 20-30 minute break and allow the warmth, the salts, the scents and sounds to envelop you in calm.</p>
<p><b>Stop and Smell the Roses: </b>Visit your local flower shop on your way home from work and treat yourself to a bouquet of flowers.<b> </b>This sounds far too simple to have an effect, but who doesn’t like to receive flowers and feel the joy they bring to us. Place the flowers somewhere where you will see them often; on the kitchen counter, living room table or on your bed table.  Inviting the beauty of nature in to the home can have an immediate calming and joyful effect from both the visual beauty and the aromas.</p>
<p><b>Stay Clean and Organize: </b> It’s important that our home is treated like a sanctuary. After all it is where we spend most of our lives and it is the only environment we can truly control. It is interesting to note that our home, office and even the interior of our car is a reflection of how we might be thinking and feeling at a particular time in our life. Is your personal space organized, clean and inspiring, or is it in disarray, unclean and uninspiring? You may not recognize it, but your personal space may be adding to your stress. Take a day to address one space at time, which can be therapeutic in itself. Purge, donate, toss, clean, organize and smudge. Breathe new life in to the space, allow in some fresh air, and get things in order. This is highly beneficial to clearing a cluttered mind, enabling us to relax, be in the flow of creativity, and deal with issues more efficiently when they come up.</p>
<p><b>Words, Mantras and Prayer: </b>Adopt a mantra. We know words can provide positive affirmations and act as reminders to take action. Choose a few words that resonate with you, how you wish to feel, a goal you want to work on and an outcome you want achieve. Words are powerful symbols of thoughts, so choose those that will help you to stay calm, peaceful, and committed to your own wellbeing.  Prayer or an invocation is also a powerful way to redirect misguided energy, turn pessimism in to optimism, enact forgiveness of self or others, change feelings of disempowered to empowerment. Write your words, mantra or prayer down and keep them with you, close to you, post them on your bathroom mirror or fridge. Affirm yourself every day until it becomes a way of life.</p>
<p><b>Noble Silence Practice:</b> Once you have completed some of the simpler tips noted above, schedule a day when you are able to stay at home and really slow things down. Decide on a time between two and three hours where you will choose not to speak. Turn off the phone and shut down the computers. Go about your business doing chores, laundry or making a meal. Take this time to invoke silence, listen and just observe. Do not rush, but be gentle with your movements. Watch your incoming thoughts and allow them float away. Don&#8217;t give them any more thought. Take a deep breath and direct yourself back to silence. Keep a smile on your face. This practice can be profound and bring an individual endless realizations following. Make sure you have a journal handy so you can record them. Silence takes practice just like training a muscle. The benefits are tremendous to the mind, and will ultimately bring clarity and calm into our lives.</p>
<p><b>About Grail Springs Retreat Centre for Wellbeing:</b></p>
<p>Located in the Mineral Capital of Canada, and the oldest exposed rock in the world, Grail Springs is close enough for an easy drive from Toronto International Airport, yet far enough to feel you have escaped to another world. With hundreds of acres of pristine forest, walking trails, crystal outcrop, abundant wildlife, meditation gardens and a curative spring-fed lake, individuals are inspired by the stunning natural beauty and are recharged by the potent healing environment that supports them.</p>
<p>Website: <a href="https://www.grailsprings.com/">https://www.grailsprings.com/</a></p>
<p>Twitter: <a href="https://twitter.com/grailsprings">https://twitter.com/grailsprings</a></p>
<p>Facebook: <a href="https://www.facebook.com/GrailSpringsWellnessRetreat">https://www.facebook.com/GrailSpringsWellnessRetreat</a></p>
<p>YouTube: <a href="https://www.youtube.com/user/MadeleineGrail">https://www.youtube.com/user/MadeleineGrail</a></p>
<p>Instagram: <a href="https://www.instagram.com/grailspringswellnessretreat/">https://www.instagram.com/grailspringswellnessretreat/</a></p>
<p>&nbsp;</p>
<p><b>For photos, interviews, media requests and additional information, please contact:</b></p>
<p>Cory Stewart, EDPR, email: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a>, phone: 647.638.1586</p>
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		<title>Newly Formed Global Wellness Tourism Association Welcomes Bancroft, Ontario’s Madeleine Marentette to Board of Directors</title>
		<link>http://embracedisruption.com/2018/02/13/newly-formed-global-wellness-tourism-association-welcomes-bancroft-ontarios-madeleine-marentette-board-directors/</link>
		<comments>http://embracedisruption.com/2018/02/13/newly-formed-global-wellness-tourism-association-welcomes-bancroft-ontarios-madeleine-marentette-board-directors/#comments</comments>
		<pubDate>Tue, 13 Feb 2018 13:40:21 +0000</pubDate>
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		<description><![CDATA[Association aims to educate consumers and create a networking platform for qualifying members of the global $563 billion wellness tourism industry. TORONTO, ON (February 13, 2018) – Grail Springs Retreat Centre for Wellbeing (2004 Bay Lake Road, Bancroft, Ontario) founder Madeleine Marentette has joined the newly created Wellness Tourism Association (WTA) as a member of [&#8230;]]]></description>
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<p><b>Association aims to educate consumers and create a networking platform for qualifying members of the global $563 billion wellness tourism industry.</b></p>
<p><b>TORONTO, ON (February 13, 2018) </b>– <a href="https://www.grailsprings.com">Grail Springs Retreat Centre for Wellbeing</a> (2004 Bay Lake Road, Bancroft, Ontario) founder Madeleine Marentette has joined the newly created <a href="http://www.wellnesstourismassociation.org">Wellness Tourism Association (WTA)</a> as a member of the board of directors. Launched this month, the WTA was created by a group of seasoned wellness industry executives who have joined forces to form this not-for-profit, privately-held organization established and designed to serve the booming $563 billion wellness travel sector.</p>
<p>The new association will be a network of and for qualifying members of the wellness tourism industry. Its objectives will help to define the industry, as well as educate consumers to recognize legitimate and credible wellness suppliers and operators.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/02/Madeleine-Marentette.jpg"><img class="alignleft size-medium wp-image-7997" alt="Madeleine Marentette" src="http://embracedisruption.com/wp-content/uploads/2018/02/Madeleine-Marentette-300x300.jpg" width="300" height="300" /></a>“I’m delighted to be included in this group of industry leaders who are dedicated to helping travellers locate the best destinations to nourish their mind, body and spirit,” says Grail Springs Retreat Centre founder and recipient of Canada&#8217;s Best Wellness Retreat 2016 and 2017, Madeleine Marentette.</p>
<p>“Our mission is clear and concise,” says Co-Founder and Chairman Andrew Gibson, VP Wellbeing, Accor Hotels, “We plan to support and further the growth and development of the wellness tourism industry through networking, education, communication and marketing.”</p>
<p>Co-Founding member Tom Klein, President &amp; COO of Canyon Ranch stated, “The WTA will fill a gap in this  global industry by providing a credible and unified voice.” Klein added, “As with all associations, the goals and objectives will be determined by the members.”</p>
<p>According to the Global Wellness Institute’s 2017 Global Wellness Economy Monitor, the Wellness Tourism segment is a $563 billion industry – growing faster than the tourism industry itself. “It makes perfect sense to have our own association,” says Co-Founder and President, Anne Dimon, Founder/CEO of TravelToWellness.com “Especially since there is some confusion with consumers and travel agents as to what constitutes legitimate ‘wellness travel’.”</p>
<p>Wellness Tourism is not a new industry, as people have traveled both nationally and internationally with health or wellness the primary focus since the time of the Roman Baths. Today, the commitment to “health as your wealth” transcends borders, cultures and ages, with many new companies flocking to the sector.</p>
<p>Membership will be open to qualifying destination marketing organizations, hotels and resorts, destination spas, tour operators, travel advisors, wellness educators and others with an interest in supporting the industry and helping shape its future and sustainability. Dimon adds that, “while ‘wellness’ is often thought to be a luxury category of travel, we also want to ensure we represent a diverse range of members across consumer segments.”</p>
<p><b>About Grail Springs Retreat Centre for Wellbeing:</b></p>
<p>Located in the Mineral Capital of Canada, and the oldest exposed rock in the world, Grail Springs is close enough for an easy drive from Toronto International Airport, yet far enough to feel you have escaped to another world. With hundreds of acres of pristine forest, walking trails, crystal outcrop, abundant wildlife, meditation gardens and a curative spring-fed lake, individuals are inspired by the stunning natural beauty and are recharged by the potent healing environment that supports them.</p>
<p>Website: <a href="https://www.grailsprings.com/">https://www.grailsprings.com/</a></p>
<p>Twitter: <a href="https://twitter.com/grailsprings">https://twitter.com/grailsprings</a></p>
<p>Facebook: <a href="https://www.facebook.com/GrailSpringsWellnessRetreat">https://www.facebook.com/GrailSpringsWellnessRetreat</a></p>
<p>YouTube: <a href="https://www.youtube.com/user/MadeleineGrail">https://www.youtube.com/user/MadeleineGrail</a></p>
<p>Instagram: <a href="https://www.instagram.com/grailspringswellnessretreat/">https://www.instagram.com/grailspringswellnessretreat/</a></p>
<p>&nbsp;</p>
<p><b>About Madeleine Marentette:</b></p>
<p>Madeleine Marentette is the founder and CEO of Grail Springs Retreat Centre for Wellbeing, Canada’s leading holistic wellness destination. Bestselling author, designer, and speaker, she inspires and illuminates the path for individuals who are seeking a spiritual path to personal transformation and fulfillment.</p>
<p>&nbsp;</p>
<p>For over twenty-five years, Madeleine has studied and taught the human-soul connection, the separation more obvious than ever in today’s political climate. A dedicated life of service to people, planet, and the sacred animal kingdom, she continues to be an advocate, write, teach, and design programs for her centre. She is presently working on her third book, a semi-autobiography about the human condition as it relates to the sacred divine and the evolutionary track of soul consciousness on our planet.</p>
<p>&nbsp;</p>
<p><b>About The Wellness Tourism Association (WTA): </b></p>
<p>The WTA is a global network for qualifying destination marketing organizations, hotels and resorts, destination spas, tour operators, travel agencies/advisors, wellness practitioners/educators and others with an interest in supporting and growing the wellness tourism industry.  Our plan is to become the voice of the industry. For more information, please visit http://www.wellnesstourismassociation.org</p>
<p><b>For photos, interviews, media requests and additional information, please contact:</b></p>
<p>Cory Stewart, EDPR, email: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a>, phone: 647.638.1586</p>
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		<title>World Spa Awards Names Bancroft, Ontario’s Grail Springs Retreat Centre for Wellbeing as Canada’s Best Wellness Retreat for Second Consecutive Year</title>
		<link>http://embracedisruption.com/2018/01/16/world-spa-awards-names-bancroft-ontarios-grail-springs-retreat-centre-wellbeing-canadas-best-wellness-retreat-second-consecutive-year/</link>
		<comments>http://embracedisruption.com/2018/01/16/world-spa-awards-names-bancroft-ontarios-grail-springs-retreat-centre-wellbeing-canadas-best-wellness-retreat-second-consecutive-year/#comments</comments>
		<pubDate>Tue, 16 Jan 2018 19:06:46 +0000</pubDate>
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		<description><![CDATA[TORONTO, ON (January 16, 2018) &#8211; Grail Springs Retreat Centre for Wellbeing (2004 Bay Lake Road, Bancroft, Ontario) has been named winner of Canada’s Best Wellness Retreat for the second consecutive year, by the World Spa Awards, which acknowledge, reward and celebrate excellence across the rapidly evolving spa and wellness sector. For just over 24 [&#8230;]]]></description>
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<p><b>TORONTO, ON (January 16, 2018)</b> &#8211; <a href="https://www.grailsprings.com">Grail Springs Retreat Centre for Wellbeing</a> (2004 Bay Lake Road, Bancroft, Ontario) has been named winner of <a href="http://worldspaawards.com/award/canada-best-wellness-retreat/2017">Canada’s Best Wellness Retreat</a> for the second consecutive year, by the <a href="http://worldspaawards.com/">World Spa Awards</a>, which acknowledge, reward and celebrate excellence across the rapidly evolving spa and wellness sector. For just over 24 years, Grail Springs Retreat Centre for Wellbeing has been dedicated to improving the physical, mental, emotional and spiritual wellbeing of their guests with their holistic sanctuary, sprawled across one hundred acres in the heart of the Canadian Shield, just five minutes outside the mineral capital of Canada, Bancroft, Ontario.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/01/Screen-Shot-2018-01-16-at-1.52.12-PM.png"><img class="aligncenter size-full wp-image-7986" alt="Screen Shot 2018-01-16 at 1.52.12 PM" src="http://embracedisruption.com/wp-content/uploads/2018/01/Screen-Shot-2018-01-16-at-1.52.12-PM.png" width="1002" height="429" /></a>“We are honoured and thankful to be recognized with this award for a second consecutive year by the World Spa Awards and our industry peers,” says Founder &amp; CEO, Grail Springs Retreat Centre for Wellbeing’s Madeline Marenette. “Grail Springs is a place where take-charge people retreat from the noise and pressures of everyday life to nourish their mind, body and spirit. For over two decades, we have been very grateful to provide this sanctuary for individuals to improve their lives, and I’m very much looking forward to the bright future that lies ahead for our facility.”</p>
<p>Recognized for their educational component and specialized treatment processes such as the Cleanse and Energize Program and their signature Life Transformation Program, Grail Springs welcomes guests from all over the world to experience their healing alkaline waters, saunas, salt tubs and state-of-the-art spa. From yoga, meditation and spiritual enrichment, to a full menu of healthy plant-based eating options, the full-service retreat offers cutting edge treatments, delivered by a dedicated staff of highly regarded coaches, instructors, healers and therapists.</p>
<p>Setting the retreat apart from others is their unique environment which boasts a vital spring-fed lake and meditation installations such as a labyrinth, volcanic ash healing bed, and a unique equine meditation experience. The group also worked with a professional Geomancer to optimize the rich deposits of minerals of the area. The property highlights the crystals and granite rocks which leads to a unique crystal outcrop meditation area.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/01/Screen-Shot-2018-01-16-at-1.45.25-PM.png"><img class="aligncenter size-full wp-image-7987" alt="Screen Shot 2018-01-16 at 1.45.25 PM" src="http://embracedisruption.com/wp-content/uploads/2018/01/Screen-Shot-2018-01-16-at-1.45.25-PM.png" width="962" height="348" /></a></p>
<p>No stranger to receiving accolades, Grail Springs will be adding this 2017 award to an impressive list of recognition including Canadian Spa &amp; Wellness Award Winner, Tripadvisor Traveler&#8217;s Choice Award, Tripadvisor Winner Certificate of Excellence and SpaFinder Best Body, Mind &amp; Spirit Spa, among many others. With over 35% of guests returning annually for an average stay of 5 to 21 nights, Grail Springs has become a popular healing ritual for guests from around the globe.</p>
<p>To read more about Grail Springs Retreat Centre for Wellbeing, please visit their website at: http://www.grailsprings.com</p>
<p>&nbsp;</p>
<p><b>About Grail Springs Retreat Centre for Wellbeing:</b></p>
<p>Located in the Mineral Capital of Canada, and the oldest exposed rock in the world, Grail Springs is close enough for an easy drive from Toronto International Airport, yet far enough to feel you have escaped to another world. With hundreds of acres of pristine forest, walking trails, crystal outcrop, abundant wildlife, meditation gardens and a curative spring-fed lake, individuals are inspired by the stunning natural beauty and are recharged by the potent healing environment that supports them.</p>
<p>Website: <a href="https://www.grailsprings.com/">https://www.grailsprings.com/</a></p>
<p>Twitter: <a href="https://twitter.com/grailsprings">https://twitter.com/grailsprings</a></p>
<p>Facebook: <a href="https://www.facebook.com/GrailSpringsWellnessRetreat">https://www.facebook.com/GrailSpringsWellnessRetreat</a></p>
<p>YouTube: <a href="https://www.youtube.com/user/MadeleineGrail">https://www.youtube.com/user/MadeleineGrail</a></p>
<p>Instagram: <a href="https://www.instagram.com/grailspringswellnessretreat/">https://www.instagram.com/grailspringswellnessretreat/</a></p>
<p>&nbsp;</p>
<p><b>For photos, interviews, media requests and additional information, please contact:</b></p>
<p>Cory Stewart, EDPR, email: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a>, phone: 647.638.1586</p>
<p>&nbsp;</p>
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		<title>Ontario Sustainable Energy Association Announces Nominees of 8th Annual Powering for Prosperity Ontario Sustainable Energy Awards</title>
		<link>http://embracedisruption.com/2018/01/11/ontario-sustainable-energy-association-announces-nominees-8th-annual-powering-prosperity-ontario-sustainable-energy-awards/</link>
		<comments>http://embracedisruption.com/2018/01/11/ontario-sustainable-energy-association-announces-nominees-8th-annual-powering-prosperity-ontario-sustainable-energy-awards/#comments</comments>
		<pubDate>Thu, 11 Jan 2018 19:09:10 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<description><![CDATA[&#160; Association to honour communities, businesses, institutions, and public and private sector organizations for their commitment in creating jobs, resilient communities and healthy environments. TORONTO, ON (January 11, 2018) &#8211; On Thursday, February 8, 2018, hundreds will gather at the Fontana Primavera Event Centre (77 Woodstream Boulevard, Vaughan, Ontario) to celebrate nominees of the 8th [&#8230;]]]></description>
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<p><b><a href="http://embracedisruption.com/wp-content/uploads/2018/01/P4P2018-logo.png"><img class="aligncenter size-full wp-image-7992" alt="P4P2018-logo" src="http://embracedisruption.com/wp-content/uploads/2018/01/P4P2018-logo.png" width="900" height="770" /></a>Association to honour communities, businesses, institutions, and public and private sector organizations for their commitment in creating jobs, resilient communities and healthy environments.</b></p>
<p><b>TORONTO, ON (January 11, 2018) &#8211; </b>On Thursday, February 8, 2018, hundreds will gather at the Fontana Primavera Event Centre (77 Woodstream Boulevard, Vaughan, Ontario) to celebrate nominees of the 8th Annual Powering for Prosperity Ontario Sustainable Energy Awards, hosted by award-winning comedian, actress and author Carla Collins.<b> </b></p>
<p>The annual event, hosted by the Ontario Sustainable Energy Association (OSEA) highlights nominees in the areas of leadership, sustainable projects, community projects, non-profit organizations and sustainable enterprises (a full list of nominees can be found below).  Starting at 5:00 p.m., attendees of the gala will be treated to a networking reception and silent auction, followed by a formal awards ceremony, keynote address from CEO and co-founder of Corporate Knights magazine, Toby A. A. Heaps and a talk from honoured guest speaker Environmental Commissioner of Ontario, Dr. Dianne Saxe.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2018/01/Screen-Shot-2018-01-16-at-2.13.56-PM.png"><img class="aligncenter size-full wp-image-7993" alt="" src="http://embracedisruption.com/wp-content/uploads/2018/01/Screen-Shot-2018-01-16-at-2.13.56-PM.png" width="709" height="266" /></a> <b>The nominees for this year’s awards are:</b></p>
<p><b>LEADER OF THE YEAR</b></p>
<p>·        Joanna Osawe – Co-Founder and Chair, Women in Renewable Energy (WiRE)</p>
<p>·        Sonja Winkelmann – Director Net Zero Housing, Canadian Home Builders Assocation</p>
<p>·        Subhi Alsayed – Vice President of Sustainable Development, Mattamy Homes</p>
<p>·         Mikele Brack – Founder, Urban Living Futures</p>
<p>·         Matthew Britt – Co-Founder. SWITCH Energy</p>
<p>·         Shohreh Sabaghpour – CEO, Lumesmart Inc</p>
<p>·         Dana Decent – Manager, Intact Centre on Climate Adaptation, University of Waterloo</p>
<p>&nbsp;</p>
<p><b>NON-PROFIT ORGANIZATION OF THE YEAR</b></p>
<p>·         EcoBusiness Network (formerly Durham Sustain Ability)</p>
<p>·         TREC Education</p>
<p>·         Biomass North</p>
<p>·         Women in Renewable Energy (WiRE)</p>
<p>&nbsp;</p>
<p><b>SUSTAINABLE ENTERPRISE OF THE YEAR</b></p>
<p>·         Windular Research &amp; Technology Inc.</p>
<p>·         Enwave Energy Corporation</p>
<p>·         Greening Homes Ltd.</p>
<p>·         GM Canada</p>
<p>·         SWITCH Energy</p>
<p><b> </b></p>
<p><b>SMARTNet Alliance’s SMARTpreneur OF THE YEAR</b></p>
<p>·         Warren Abar – iSolara</p>
<p>·         Jerri Rodrigs – Rumidifier</p>
<p>·         Matthew Jaglowitz – Exactus Energy</p>
<p>·         Herb Lagois – Lagois Drafting and Construction Inc</p>
<p>&nbsp;</p>
<p><b>Enbridge’s COMMUNITY PROJECT OF THE YEAR</b></p>
<p>·         Just Food – Solar Energy Project (co-sponsored by Bullfrog and Beau’s)</p>
<p>·         Ottawa Renewable Energy Co-Op – Alfred Solar Energy Project</p>
<p>·         Ottawa Salus – Karen’s Place Renewable Energy Project</p>
<p>·         Mount Dennis Community Association – Metrolinx Energy Innovation Project</p>
<p>·         Lumesmart – Various Community Workshops</p>
<p><b> </b></p>
<p><b>SUSTAINABLE PROJECT OF THE YEAR</b></p>
<p>·         Windular &#8211; Nungesser Lake Tower (co-sponsored by Bell Canada)</p>
<p>·         Sustainable Waterloo Region – Evolv1 Project (co-sponsored by The Cora Group)</p>
<p>·         Mohawk College – The Joyce Centre for Partnership &amp; Innovation</p>
<p>·         Greening Homes – The Morse Street Retrofit</p>
<p>·         The Viessmann Group- Wood Biomass Boiler at Canadian Headquarters</p>
<p><i>“The Powering for Prosperity Ontario Sustainable Energy Awards are the industry standard in recognizing sustainable energy innovation and leadership throughout Ontario,” says OSEA Interim Executive Director Janis Wilkinson. “The individuals and organizations that will be recognized this year are significantly contributing to providing a sustainable future in Ontario through environmental stewardship, economic development, and social reform.”</i></p>
<p>Since it’s inception over 16 years ago, OSEA has been at the vanguard of the energy sector working with communities, businesses, institutions, and public and private sector organizations to champion it&#8217;s vision of a prosperous Ontario with thriving sustainable energy sector powered, heated, cooled and moved by portfolios of renewable energy, conservation and energy efficiency technologies, creating good jobs, resilient communities and healthy environments. With 2017 acting as a transition year, OSEA recently underwent a full strategic and tactical analysis of the association, in order to further drive communication initiatives for years to come.</p>
<p>OSEA is pleased to welcome an extensive group of sponsors in support of its 8th annual awards ceremony. Supporters include: Enbridge, SMARTNetAlliance.ca, Landmark Home Solutions, Polaron Solartech and Willms &amp; Shier.</p>
<p>Tickets for this year’s event can be purchased at <a href="https://www.ontario-sea.org/powering-prosperity-awards">https://www.ontario-sea.org/powering-prosperity-awards</a>, starting at $195.00 (OSEA members) and $295.00 (non-members).</p>
<p>&nbsp;</p>
<p><b>About Ontario Sustainable Energy Association:</b></p>
<p>The Ontario Sustainable Energy Association (OSEA) advocates for its members and the public to provide education and promote sustainable initiatives through policy development, B2B collaboration and public awareness campaigns.</p>
<p>OSEA strongly believes, that sustainable development all starts with education. It recognizes that the current market is sceptical to transition to renewable sources of energy due to a lack of holistic understanding. The key role of OSEA is to provide public awareness by working closely with primary, secondary and post-secondary schools and institutions, establishing forums for the residential, industrial and commercial marketplace and facilitating a more in-depth collaboration between distributors and manufacturers within Canada, while simultaneously, closely working with advising decision makers, policy members and government officials.</p>
<p><b>Website:</b> https://www.ontario-sea.org/</p>
<p><b>Twitter: </b>https://twitter.com/ontariosea</p>
<p><b>Facebook:</b> https://www.facebook.com/ontariosea</p>
<p>&nbsp;</p>
<p><b>For media accreditation, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart | Embrace Disruption PR</b></p>
<p><b>p: 647.638.1586 | e: </b><a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a></p>
<p>&nbsp;</p>
<p><b>About Carla Collins:</b></p>
<p>Named “The 2015 Comedian of the Year” by the Southern California Motion Picture Council, Carla Collins is an award-winning comedian, actress, television and radio host and author. She has appeared in numerous movies and television shows in both Canada and the US and performs comedy in clubs, theatres and festivals all over North America. Collins is also a highly sought after motivational and corporate speaker.</p>
<p><b>About Toby A. A Heaps:</b></p>
<p>Toby is the co-founder and CEO of Corporate Knights magazine. He spearheaded the first global ranking of the world&#8217;s sustainable corporations in 2005, and in 2007 he coined the term ‘clean capitalism’. He has been published in the Globe &amp; Mail, Wall Street Journal, Financial times and the Toronto Star. Heaps works on developing business strategies that create value across the environmental, social, and economic spectrums. In 2008, he served as press secretary to Ralph Nader. He is a regular contributor to public debates in Canada and beyond about public policy and business responsibility, particularly related to environmental, developmental, and sustainable challenges.</p>
<p><b>About Dr. Dianne Saxe:</b></p>
<p>Dianne Saxe is the Environmental Commissioner of Ontario (ECO), a tough but fair watchdog over government compliance with the Environmental Bill of Rights. The ECO is a bridge between the public and the government on environmental issues.</p>
<p>Before her appointment, Commissioner Saxe was one of Canada’s most respected environmental lawyers, with 40 years’ experience in environmental and energy law and litigation. After 14 years in the Ontario public service, plus experience in two major Bay Street law firms, she ran one of Canada&#8217;s top environmental law boutique law firms for 25 years. A Certified Specialist, Commissioner Saxe was recognized in every Canadian and international legal rating service, and as one of the world’s top 25 environmental lawyers by <i>Best of the Best, 2008</i>. She was Canada’s leading author on environmental law, through her books, columns and envirolaw.com blog, and Toronto’s first <i>Environmental Lawyer of the Year</i>. She received numerous other tributes, including Ontario Bar Association Distinguished Service Award and Osgoode Hall Lifetime Achievement Gold Key.</p>
]]></content:encoded>
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		<title>Winnipeg Girl Diagnosed with Leukemia Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this October</title>
		<link>http://embracedisruption.com/2017/09/12/winnipeg-girl-diagnosed-leukemia-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-october/</link>
		<comments>http://embracedisruption.com/2017/09/12/winnipeg-girl-diagnosed-leukemia-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-october/#comments</comments>
		<pubDate>Tue, 12 Sep 2017 12:23:32 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<guid isPermaLink="false">http://embracedisruption.com/?p=7964</guid>
		<description><![CDATA[Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall. &#160; WINNIPEG, MB (September 12, 2017) - After being diagnosed with very high risk Acute Lymphoblastic Leukemia last year, it’s safe to say that Winnipeg-based [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png"><img class="aligncenter size-full wp-image-7943" alt="Screen Shot 2017-08-22 at 3.48.38 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png" width="678" height="110" /></a>Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.</p>
<p>&nbsp;</p>
<p><b>WINNIPEG, MB (September 12, 2017) </b>- After being diagnosed with very high risk Acute Lymphoblastic Leukemia last year, it’s safe to say that <b>Winnipeg</b>-based Starlight child Lily’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment, Lily (now seven years old) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Lily with a chance to create much-needed positive memories away from the hospital, <a href="http://www.toysrus.ca"><b>Toys”R”Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will be gifting her with a <b>3-Minute Dash</b> through the Toys“R”Us store located at <b>1560 Regent Ave. W., Winnipeg, MB</b>.<b> </b>On<b> Wednesday, October 11, 2017</b> at <b>7:00 a.m.</b>, Lily and her family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.</p>
<p>The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.</p>
<p>“At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Lily.”</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/09/Screen-Shot-2017-09-12-at-8.09.20-AM.png"><img class="aligncenter size-full wp-image-7965" alt="Screen Shot 2017-09-12 at 8.09.20 AM" src="http://embracedisruption.com/wp-content/uploads/2017/09/Screen-Shot-2017-09-12-at-8.09.20-AM.png" width="918" height="394" /></a></p>
<p>Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.</p>
<p>“Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Lily and her family much fun and excitement as our team members proudly welcome them to our Winnipeg Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.</p>
<p>&nbsp;</p>
<p><b>More about Lily</b></p>
<p>On November 21, 2016, Lily was diagnosed with very high risk Acute Lymphoblastic Leukemia. Up until then, Lily was a completely healthy child, making the diagnosis an absolute shock to her and her family. Lily’s journey has been filled with many hours, days and weeks at the hospital, whether in cancer care, or in the CK-5 at the Children&#8217;s Hospital of Winnipeg. Despite all of her recent struggles, Lily finds ways to smile by enjoying activities like drawing, swimming, baking and singing. Lily will be celebrating her eighth birthday on October 1, making her upcoming dash an even more exciting event for her and her family.</p>
<p>&nbsp;</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:</b></p>
<ul>
<li><b>85 Hospital Grants</b> &#8211; Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b>10,500 ER Admit Kits</b> &#8211; A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b>7,000 Baby &amp; Toddler Fun Kits</b> &#8211; Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b>100 Starlight Treasure Chests</b> &#8211; A box filled with toys and surprises, used by children during appointments at the hospital or clinic.</li>
<li><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
<li><b>First Nations Resource Program</b> – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #StarDash</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Instagram: <a href="http://instagram.com/starlightcanada">http://instagram.com/starlightcanada</a></p>
<p>Periscope: @StarlightCanada</p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada: </b></p>
<p>Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.</p>
<p>&nbsp;</p>
<p>Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)</p>
]]></content:encoded>
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		<title>Toronto Boy Diagnosed with Cerebral Palsy and Epilepsy Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this October</title>
		<link>http://embracedisruption.com/2017/09/06/toronto-boy-diagnosed-cerebral-palsy-epilepsy-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-october/</link>
		<comments>http://embracedisruption.com/2017/09/06/toronto-boy-diagnosed-cerebral-palsy-epilepsy-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-october/#comments</comments>
		<pubDate>Wed, 06 Sep 2017 20:08:49 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<category><![CDATA[Embrace Disruption Blog]]></category>
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		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7969</guid>
		<description><![CDATA[Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall. TORONTO, ON (September 5, 2017) - After being diagnosed with Spastic Quadriplegia Cerebral Palsy and Epilepsy at a young age, it’s safe to say that [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png"><img class="aligncenter size-full wp-image-7943" alt="Screen Shot 2017-08-22 at 3.48.38 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png" width="678" height="110" /></a></p>
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<p>Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.</p>
<p><b>TORONTO, ON (September 5, 2017) </b>- After being diagnosed with Spastic Quadriplegia Cerebral Palsy and Epilepsy at a young age, it’s safe to say that <b>Toronto</b>-based Starlight child Lucas’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment and therapy, Lucas (who is now seven years old) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Lucas with a chance to create much-needed positive memories away from the hospital, <a href="http://www.toysrus.ca"><b>Toys”R”Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will be gifting him with a <b>3-Minute Dash</b> through the Toys“R”Us store located at <b>690 Evans Ave., Etobicoke, ON, M9C 1A1</b>.<b> </b>On<b> Tuesday, October 3, 2017</b> at <b>7:00 a.m.</b>, Lucas and his family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.</p>
<p>The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/09/Screen-Shot-2017-09-06-at-9.16.11-AM.png"><img class="aligncenter size-full wp-image-7970" alt="Screen Shot 2017-09-06 at 9.16.11 AM" src="http://embracedisruption.com/wp-content/uploads/2017/09/Screen-Shot-2017-09-06-at-9.16.11-AM.png" width="906" height="406" /></a>“At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Lucas.”</p>
<p>Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.</p>
<p>“Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Lucas and his family much fun and excitement as our team members proudly welcome them to our Toronto Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.</p>
<p>&nbsp;</p>
<p><b>More about Lucas</b></p>
<p>From prematurity, reflux, Spastic Quadriplegia Cerebral Palsy, Epilepsy resulting in prolonged seizures up to 90 minutes, respiratory syncytial virus, numerous tests, hospitalizations and countless hours of therapy, Lucas has struggled through many challenges in his early life. Despite what he has had to overcome, Lucas always focuses on what he can do, rather than what he can’t. Lucas loves being around people and brightens his days by enjoying music, dancing and crafts. A big fan of the song “Watch Me (Whip/Nae Nae)”, Lucas also enjoys watching anything with exciting dance choreography!</p>
<p>&nbsp;</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:</b></p>
<ul>
<li><b>85 Hospital Grants</b> &#8211; Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b>10,500 ER Admit Kits</b> &#8211; A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b>7,000 Baby &amp; Toddler Fun Kits</b> &#8211; Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b>100 Starlight Treasure Chests</b> &#8211; A box filled with toys and surprises, used by children during appointments at the hospital or clinic.</li>
<li><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
<li><b>First Nations Resource Program</b> – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #StarDash</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Instagram: <a href="http://instagram.com/starlightcanada">http://instagram.com/starlightcanada</a></p>
<p>Periscope: @StarlightCanada</p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada: </b></p>
<p>Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.</p>
<p>&nbsp;</p>
<p>Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Calgary Boy Diagnosed with Hollow Visceral Myopathy Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September</title>
		<link>http://embracedisruption.com/2017/08/31/calgary-boy-diagnosed-hollow-visceral-myopathy-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/</link>
		<comments>http://embracedisruption.com/2017/08/31/calgary-boy-diagnosed-hollow-visceral-myopathy-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/#comments</comments>
		<pubDate>Thu, 31 Aug 2017 19:46:49 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
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		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7960</guid>
		<description><![CDATA[&#160; Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall. CALGARY, AB (August 30, 2017) - After being diagnosed with Hollow Visceral Myopathy, a digestive disorder where the intestines are unable to contract normally [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png"><img class="aligncenter size-full wp-image-7943" alt="Screen Shot 2017-08-22 at 3.48.38 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png" width="678" height="110" /></a></p>
<p>&nbsp;</p>
<p>Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.</p>
<p><b>CALGARY, AB (August 30, 2017) </b>- After being diagnosed with Hollow Visceral Myopathy, a digestive disorder where the intestines are unable to contract normally and push food through the digestive system, it’s safe to say that <b>Calgary</b>-based Starlight child Oliver’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment, Oliver (who turns ten years old on September 17) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Oliver with a chance to create much-needed positive memories away from the hospital, <a href="http://www.toysrus.ca"><b>Toys”R”Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will be gifting him with a <b>3-Minute Dash</b> through the Toys“R”Us store located at <b>261055 Crossiron Blvd., Unit 4, Rocky View, AB</b>.<b> </b>On<b> Wednesday, September 27, 2017</b> at <b>7:00 a.m.</b>, Oliver and his family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.</p>
<p>The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-31-at-2.18.15-PM.png"><img class="aligncenter size-full wp-image-7961" alt="Screen Shot 2017-08-31 at 2.18.15 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-31-at-2.18.15-PM.png" width="934" height="417" /></a></p>
<p>“At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Oliver.”</p>
<p>Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.</p>
<p>“Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Oliver and his family much fun and excitement as our team members proudly welcome them to our Calgary Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.</p>
<p>&nbsp;</p>
<p><b>More about Oliver</b></p>
<p>Oliver will be receiving his 3-Minute Dash just shortly after his tenth birthday, which he celebrates on September 17th. Although he has to spend 15 hours of each day hooked up to an IV, Oliver doesn’t let that stop him from playing outside or flying his remote control helicopter! On days where he doesn’t feel well enough to get out of bed, Oliver spends his time playing video games or watching his favourite movie, Harry Potter.</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:</b></p>
<ul>
<li><b>85 Hospital Grants</b> &#8211; Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b>10,500 ER Admit Kits</b> &#8211; A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b>7,000 Baby &amp; Toddler Fun Kits</b> &#8211; Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b>100 Starlight Treasure Chests</b> &#8211; A box filled with toys and surprises, used by children during appointments at the hospital or clinic.</li>
<li><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
<li><b>First Nations Resource Program</b> – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.</p>
<p>&nbsp;</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #StarDash</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Instagram: <a href="http://instagram.com/starlightcanada">http://instagram.com/starlightcanada</a></p>
<p>Periscope: @StarlightCanada</p>
<p><b>About Toys“R”Us, Canada: </b></p>
<p>Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.</p>
<p>Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)</p>
]]></content:encoded>
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		<title>Edmonton Girl Diagnosed with Wolf-Hirschhorn Syndrome Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September</title>
		<link>http://embracedisruption.com/2017/08/30/edmonton-girl-diagnosed-wolf-hirschhorn-syndrome-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/</link>
		<comments>http://embracedisruption.com/2017/08/30/edmonton-girl-diagnosed-wolf-hirschhorn-syndrome-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/#comments</comments>
		<pubDate>Wed, 30 Aug 2017 19:46:21 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7956</guid>
		<description><![CDATA[&#160; Edmonton Girl Diagnosed with Wolf-Hirschhorn Syndrome Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September &#160; Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall. &#160; EDMONTON, AB [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png"><img class="aligncenter size-full wp-image-7943" alt="Screen Shot 2017-08-22 at 3.48.38 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png" width="678" height="110" /></a></p>
<p>&nbsp;</p>
<p><b>Edmonton Girl Diagnosed with Wolf-Hirschhorn Syndrome Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September</b></p>
<p>&nbsp;</p>
<p>Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.</p>
<p>&nbsp;</p>
<p><b>EDMONTON, AB (August 30, 2017) </b>- After being diagnosed with Wolf-Hirschhorn Syndrome, a genetic disorder that causes seizures and affects facial appearance, growth, development, intellectual ability and muscle tone, it’s safe to say that <b>Edmonton</b>-based Starlight child Sadie’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment, Sadie (now eleven years old) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Sadie with a chance to create much-needed positive memories away from the hospital, <a href="http://www.toysrus.ca"><b>Toys”R”Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will be gifting her with a <b>3-Minute Dash</b> through the Toys“R”Us store located at <b>Southpark Village Mall, 3940 Gateway Blvd. NW, Edmonton, AB</b>.<b> </b>On<b> Tuesday, September 26, 2017</b> at <b>7:00 a.m.</b>, Sadie and her family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.</p>
<p>The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-30-at-3.24.03-PM.png"><img class="aligncenter size-full wp-image-7957" alt="Screen Shot 2017-08-30 at 3.24.03 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-30-at-3.24.03-PM.png" width="725" height="302" /></a></p>
<p>“At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Sadie.”</p>
<p>Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.</p>
<p>“Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Sadie and her family much fun and excitement as our team members proudly welcome them to our Edmonton Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.</p>
<p><b>More about Sadie</b></p>
<p>Sadie is a ten year old girl who is full of life and positive energy. Some of Sadie’s favourite activities involve dancing to music (particularly Lady Gaga and Katy Perry), playing games and riding her bike. Sadie has a love for the colour purple and is a massive fan of the Disney hit Monsters Inc.</p>
<p>&nbsp;</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:</b></p>
<ul>
<li><b>85 Hospital Grants</b> &#8211; Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b>10,500 ER Admit Kits</b> &#8211; A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b>7,000 Baby &amp; Toddler Fun Kits</b> &#8211; Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b>100 Starlight Treasure Chests</b> &#8211; A box filled with toys and surprises, used by children during appointments at the hospital or clinic.</li>
<li><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
<li><b>First Nations Resource Program</b> – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #StarDash</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Instagram: <a href="http://instagram.com/starlightcanada">http://instagram.com/starlightcanada</a></p>
<p>Periscope: @StarlightCanada</p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada: </b></p>
<p>Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.</p>
<p>&nbsp;</p>
<p>Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Langley Girl Diagnosed with Cancer Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September</title>
		<link>http://embracedisruption.com/2017/08/29/langley-girl-diagnosed-cancer-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/</link>
		<comments>http://embracedisruption.com/2017/08/29/langley-girl-diagnosed-cancer-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/#comments</comments>
		<pubDate>Tue, 29 Aug 2017 15:33:04 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7951</guid>
		<description><![CDATA[Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall. &#160; LANGLEY, B.C. (August 29, 2017) - After being diagnosed with a cancerous brain tumour at the age of four, it’s safe to say that [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png"><img class="aligncenter size-full wp-image-7943" alt="Screen Shot 2017-08-22 at 3.48.38 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png" width="678" height="110" /></a></p>
<p>Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.</p>
<p>&nbsp;</p>
<p><b>LANGLEY, B.C. (August 29, 2017) </b>- After being diagnosed with a cancerous brain tumour at the age of four, it’s safe to say that <b>Langley</b>-based Starlight child Talia’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment and surgery, Talia (now six years old) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Talia with a chance to create much-needed positive memories away from the hospital, <a href="http://www.toysrus.ca"><b>Toys”R”Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will be gifting her with a <b>3-Minute Dash</b> through the Toys“R”Us store located at <b>Willowbrook Shopping Centre, 19705 Fraser Highway, Langley, BC</b>.<b> </b>On<b> Monday, September 25, 2017</b> at <b>7:00 a.m.</b>, Talia and her family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.</p>
<p>The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-29-at-11.21.23-AM.png"><img class="aligncenter size-full wp-image-7952" alt="Screen Shot 2017-08-29 at 11.21.23 AM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-29-at-11.21.23-AM.png" width="940" height="419" /></a></p>
<p>“At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Talia.”</p>
<p>Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.</p>
<p>“Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Talia and her family much fun and excitement as our team members proudly welcome them to our Langley Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.</p>
<p>&nbsp;</p>
<p><b>More about Talia</b></p>
<p>At just four years old, Talia was diagnosed with a cancerous tumour on her brain stem. Throughout her ongoing chemotherapy treatment (of over 85 weeks), Talia likes to keep her spirits up with dancing, singing karaoke and swimming. A Barbie fan through and through, Talia loves anything pink or purple, and can often be caught listening to her favourite musical artists Megan Trainor and Bruno Mars.</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:</b></p>
<ul>
<li><b>85 Hospital Grants</b> &#8211; Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b>10,500 ER Admit Kits</b> &#8211; A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b>7,000 Baby &amp; Toddler Fun Kits</b> &#8211; Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b>100 Starlight Treasure Chests</b> &#8211; A box filled with toys and surprises, used by children during appointments at the hospital or clinic.</li>
<li><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
<li><b>First Nations Resource Program</b> – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #StarDash</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Instagram: <a href="http://instagram.com/starlightcanada">http://instagram.com/starlightcanada</a></p>
<p>Periscope: @StarlightCanada</p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada: </b></p>
<p>Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.</p>
<p>Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)</p>
]]></content:encoded>
			<wfw:commentRss>http://embracedisruption.com/2017/08/29/langley-girl-diagnosed-cancer-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>St. John’s Boy Diagnosed with Brain Tumour Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September</title>
		<link>http://embracedisruption.com/2017/08/24/st-johns-boy-diagnosed-brain-tumour-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/</link>
		<comments>http://embracedisruption.com/2017/08/24/st-johns-boy-diagnosed-brain-tumour-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/#comments</comments>
		<pubDate>Thu, 24 Aug 2017 13:00:35 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Starlight]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7947</guid>
		<description><![CDATA[Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall. ST. JOHN’S, NFLD (August 24, 2017) - After being diagnosed with a brain tumour at the age of five, it’s safe to say that St. [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png"><img class="aligncenter size-full wp-image-7943" alt="Screen Shot 2017-08-22 at 3.48.38 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png" width="678" height="110" /></a></p>
<p>Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.</p>
<p><b>ST. JOHN’S, NFLD (August 24, 2017) </b>- After being diagnosed with a brain tumour at the age of five, it’s safe to say that <b>St. John’s</b>-based Starlight child Nathan’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment and surgery, Nathan (now seven years old) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Nathan with a chance to create much-needed positive memories away from the hospital, <a href="http://www.toysrus.ca"><b>Toys”R”Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will be gifting him with a <b>3-Minute Dash</b> through the Toys“R”Us store located at <b>Woodgate Plaza, 58 Kenmount Road, St. John’s, NFLD</b>.<b> </b>On<b> Tuesday, September 19, 2017</b> at <b>7:00 a.m.</b>, Nathan and his family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.</p>
<p>The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-23-at-4.57.40-PM.png"><img class="aligncenter size-full wp-image-7948" alt="Screen Shot 2017-08-23 at 4.57.40 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-23-at-4.57.40-PM.png" width="616" height="243" /></a></p>
<p>“At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Nathan.”</p>
<p>Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.</p>
<p>“Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Nathan and his family much fun and excitement as our team members proudly welcome them to our St. John’s Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.</p>
<p><b>More about Nathan</b></p>
<p>On May 20, 2015, a then five-year-old Nathan had his world turned upside down, when he was diagnosed with a brain tumour. He was immediately hospitalized at the Janeway in St. John’s, and underwent what would be the first of several brain surgeries on May 27, 2015. Following two rounds of chemotherapy, Nathan’s family learned that the tumour had already started to grow back, and he was then sent to the IWK in Halifax for another surgery to remove the new growth. He then underwent 33 radiation treatments.  Following this, Nathan’s family had a year and a half of clear scans, with life seemingly getting life back to normal; Nathan started school and blossomed with his friends and his activities. In June of 2017, they learned that unfortunately two new tumours had quickly grown in his little brain. Once again he was sent to Halifax, and just weeks ago, underwent back-to-back surgeries to remove the tumours. Nathan is currently undergoing additional radiation treatments.</p>
<p>Throughout it all, Nathan has kept a smile on his face and joy in his heart. With his love of swimming, playing mini golf and legos, along with video games like Minecraft and Halo, Nathan has found ways to escape his diagnosis through distractive entertainment.</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:</b></p>
<ul>
<li><b>85 Hospital Grants</b> &#8211; Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b>10,500 ER Admit Kits</b> &#8211; A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b>7,000 Baby &amp; Toddler Fun Kits</b> &#8211; Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b>100 Starlight Treasure Chests</b> &#8211; A box filled with toys and surprises, used by children during appointments at the hospital or clinic.</li>
<li><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
<li><b>First Nations Resource Program</b> – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #StarDash</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Instagram: <a href="http://instagram.com/starlightcanada">http://instagram.com/starlightcanada</a></p>
<p>Periscope: @StarlightCanada</p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada: </b></p>
<p>Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.</p>
<p>Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)</p>
]]></content:encoded>
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		<title>Ottawa Boy Diagnosed with Leukemia Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September</title>
		<link>http://embracedisruption.com/2017/08/22/ottawa-boy-diagnosed-leukemia-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/</link>
		<comments>http://embracedisruption.com/2017/08/22/ottawa-boy-diagnosed-leukemia-will-receive-three-minute-shopping-spree-local-toysrus-canada-store-september/#comments</comments>
		<pubDate>Tue, 22 Aug 2017 20:03:51 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
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		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Starlight Children's Foundation]]></category>

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		<description><![CDATA[&#160; Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall. OTTAWA, ON (August 22, 2017) - After being diagnosed with leukemia at the age of six, it’s safe to say that Ottawa-based Starlight child [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png"><img class="aligncenter size-full wp-image-7943" alt="Screen Shot 2017-08-22 at 3.48.38 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.48.38-PM.png" width="678" height="110" /></a></p>
<p>&nbsp;</p>
<p>Starlight Children’s Foundation™ Canada along with partner Toys&#8221;R&#8221;Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.</p>
<p><b>OTTAWA, ON (August 22, 2017) </b>- After being diagnosed with leukemia at the age of six, it’s safe to say that <b>Ottawa</b>-based Starlight child Gabriel’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment, Gabriel (now 11 years old) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Gabriel with a chance to create much-needed positive memories away from the hospital, <a href="http://www.toysrus.ca"><b>Toys”R”Us, Canada</b></a> in partnership with <a href="http://www.starlightcanada.org"><b>Starlight Children’s Foundation Canada</b></a> will be gifting him with a <b>3-Minute Dash</b> through the Toys“R”Us store located at <b>3742 Innes Road, Orleans, Ontario</b>.<b> </b>On<b> Tuesday, September 12, 2017</b> at <b>7:00 a.m.</b>, Gabriel and his family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.</p>
<p>The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.50.48-PM.png"><img class="aligncenter size-full wp-image-7944" alt="Screen Shot 2017-08-22 at 3.50.48 PM" src="http://embracedisruption.com/wp-content/uploads/2017/08/Screen-Shot-2017-08-22-at-3.50.48-PM.png" width="603" height="237" /></a></p>
<p>“At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Gabriel.”</p>
<p>Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.</p>
<p>“Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Gabriel and his family much fun and excitement as our team members proudly welcome them to our Ottawa Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.</p>
<p><b>More about Gabriel</b></p>
<p>Gabriel was diagnosed with Acute Lymphoblastic Leukemia at the age of 6, a time when boys are adventurous, curious and very active. His stays at the hospital were often difficult and, at times, prevented him from even being allowed outdoors or in public places. Gabo, a nickname lovingly bestowed by his family, enjoys creating his own worlds with Lego and can’t get enough of both Star Wars and the Cars series. An enthusiastic Ottawa Senators fan, Gabo loves both hockey and soccer, but also finds joy in playing his guitar. At the time of Gabriel’s 3-Minute Dash, he will be approaching his twelfth birthday, making the upcoming experience even more exciting for both him and his family.</p>
<p><b>This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:</b></p>
<ul>
<li><b>85 Hospital Grants</b> &#8211; Monetary funding to support distractive entertainment for hospitalized children.</li>
<li><b>10,500 ER Admit Kits</b> &#8211; A variety of care products for children and parents during unexpected hospital stays.</li>
<li><b>7,000 Baby &amp; Toddler Fun Kits</b> &#8211; Cuddly toys and games to distract very young children during unpleasant hospital stays.</li>
<li><b>100 Starlight Treasure Chests</b> &#8211; A box filled with toys and surprises, used by children during appointments at the hospital or clinic.</li>
<li><b>Baby Resources for Hospitals Program</b> – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.</li>
<li><b>First Nations Resource Program</b> – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, media accreditation, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart</b>, Embrace Disruption PR | <a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>, 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #StarDash</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Instagram: <a href="http://instagram.com/starlightcanada">http://instagram.com/starlightcanada</a></p>
<p>Periscope: @StarlightCanada</p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada: </b></p>
<p>Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.</p>
<p>&nbsp;</p>
<p>Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)</p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>Five Tips To Keep Kids Virus-Free As They Head Back To School</title>
		<link>http://embracedisruption.com/2017/07/25/five-tips-keep-kids-virus-free-head-back-school/</link>
		<comments>http://embracedisruption.com/2017/07/25/five-tips-keep-kids-virus-free-head-back-school/#comments</comments>
		<pubDate>Tue, 25 Jul 2017 15:53:14 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<category><![CDATA[Kidcrew]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7936</guid>
		<description><![CDATA[Leading child health expert and pediatrician Dr. Dina Kulik shares tips to keep your children healthy as they head back to school this fall TORONTO, ON (July 25, 2017) - With September just over a month away, parents are beginning the yearly tradition of preparing their children to head back to school. Beyond the usual [&#8230;]]]></description>
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<p style="text-align: center;"><img class="size-medium wp-image-7939 aligncenter" alt="Dr.-Dina-Header-Logo3a" src="http://embracedisruption.com/wp-content/uploads/2017/07/Dr.-Dina-Header-Logo3a-300x122.png" width="300" height="122" /></p>
<p style="text-align: center;">Leading child health expert and pediatrician Dr. Dina Kulik shares tips to keep your children healthy as they head back to school this fall</p>
<p><b>TORONTO, ON (July 25, 2017) </b>- With September just over a month away, parents are beginning the yearly tradition of preparing their children to head back to school. Beyond the usual August clothing and stationary shopping, it is important to take extra measures to educate children on how to avoid getting sick, as some kids can contract up to <a href="http://www.webmd.com/cold-and-flu/cold-guide/children_colds%231">12 colds in a calendar year</a>. To help limit sick days this fall, Dr. Dina Kulik, medical director of North America’s first all-in-one medical and dental facility <a href="http://www.kidcrew.com">Kidcrew</a>, shares five top illness prevention tips for back to school.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/07/Screen-Shot-2017-07-25-at-11.38.35-AM.png"><img class="alignright size-medium wp-image-7937" alt="nose" src="http://embracedisruption.com/wp-content/uploads/2017/07/Screen-Shot-2017-07-25-at-11.38.35-AM-300x201.png" width="300" height="201" /></a></p>
<p><b>1. Hands off the mug.</b></p>
<p>As tempting as it is for kids, it’s important for them to avoid touching their face, eyes and nose throughout the day. Hands come in contact with millions of germs, particularly at school, says Dr. Kulik, making this one of the most common ways for viral and bacterial infections to get started.</p>
<p><b>2. Wash those mitts.</b></p>
<p>Teach your child to wash their hands often — this includes after using the toilet, after recess, and before and after eating. Make hand washing fun (and effective) by encouraging kids to sing “Happy Birthday” the full way through before finishing scrubbing and turning off the tap.</p>
<p><b>3. Stop the sharing.</b></p>
<p>Of course, kids should be encouraged to share in class and on the playground, but the practice should stop when it comes to meal time, says Kulik. Avoid sharing cups, food and utensils to prevent infection, and try to keep your child’s food items labelled clearly in their lunch bags.</p>
<p><b>4. Consider the shots.</b></p>
<p>Dangerous illnesses like chicken pox, influenza and measles pop up far too often in school environments over the fall and winter months. Consider vaccinations to fend off the contagious diseases before the whole family is forced home sick.</p>
<p><b>5. Eat the rainbow.</b></p>
<p>Incorporating a well balanced, nutritious diet of vegetables, fruits, grains and protein is extremely important in fighting off and preventing illness. Making sure to satisfy thirst with water (rather than sugary drinks), and ensuring kids get 10-12 hours of sleep per night largely contributes to maintaining a healthy immune system.</p>
<p>Although it’s inevitable that your child will get sick at some point while back at school, these helpful tips will hopefully keep the sick days to a minimum! For more child health information, visit Dr. Dina’s blog at www.drdina.ca.</p>
<p>&nbsp;</p>
<p><b>For more information, republishing or interview requests, please contact:</b></p>
<p>Cory Stewart, EDPR, p. 647.638.1586, e. cory@embracedisruption.com</p>
<p>&nbsp;</p>
<p><b>About Kidcrew:</b></p>
<p>Kidcrew is a forward-thinking clinic focused on patient experience, family centered-care and wellness for children and families of all ages. From pediatricians, to allergists, neurologists, sport medicine doctors and gastroenterologists, we have your family covered from head to toe.</p>
<p>Website: <a href="http://www.kidcrew.com">http://www.kidcrew.com</a></p>
<p>Facebook: <a href="https://www.facebook.com/kidcrewmedical/">https://www.facebook.com/kidcrewmedical/</a></p>
<p>Twitter: <a href="https://twitter.com/kidcrewmedical">https://twitter.com/kidcrewmedical</a></p>
<p>Instagram: <a href="https://www.instagram.com/kidcrewclinic/">https://www.instagram.com/kidcrewclinic/</a></p>
<p>&nbsp;</p>
<p><b>About Dr. Dina Kulik:</b></p>
<p>Dr. Dina Kulik completed her Pediatrics Residency and Pediatric Emergency Medicine Fellowship at the Hospital for Sick Children, where she is a Staff Physician. Dr Dina is one of Canada’s leading child health media experts, providing child health information through television, radio, print media and via her blog DrDina.ca. Above all, Dina’s greatest joy is her family and being the mom of three crazy boys.</p>
<p>Website: <a href="http://www.drdina.ca">http://www.drdina.ca</a></p>
<p>Facebook: <a href="https://www.facebook.com/DinaKulikMD">https://www.facebook.com/DinaKulikMD</a></p>
<p>Twitter: <a href="https://twitter.com/DrDinaKulik">https://twitter.com/DrDinaKulik</a></p>
<p>Instagram: <a href="https://www.instagram.com/drdinakulik/">https://www.instagram.com/drdinakulik/</a></p>
<p>YouTube: <a href="https://www.youtube.com/user/DrDinaKulik">https://www.youtube.com/user/DrDinaKulik</a></p>
]]></content:encoded>
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		<title> Kidcrew, North America’s First All-In-One Medical and Dental Facility, Opens In Downtown Toronto</title>
		<link>http://embracedisruption.com/2017/07/05/%e2%80%a8kidcrew-north-americas-first-one-medical-dental-facility-opens-downtown-toronto/</link>
		<comments>http://embracedisruption.com/2017/07/05/%e2%80%a8kidcrew-north-americas-first-one-medical-dental-facility-opens-downtown-toronto/#comments</comments>
		<pubDate>Wed, 05 Jul 2017 15:26:14 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<description><![CDATA[Leading pediatrician and child health expert, Dr. Dina Kulik, opens a one stop clinic offering pediatricians, allergists, neurologists, sport medicine doctors, gastroenterologists and more, combined with a kid-approved, interactive environment. TORONTO, ON (July 5, 2017) - Visits to the doctor’s office will be met with newfound excitement by families in the Greater Toronto Area, as [&#8230;]]]></description>
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<p><i>Leading pediatrician and child health expert, Dr. Dina Kulik, opens a one stop clinic offering pediatricians, allergists, neurologists, sport medicine doctors, gastroenterologists and more, combined with a kid-approved, interactive environment.</i></p>
<p><b>TORONTO, ON (July 5, 2017) </b>- Visits to the doctor’s office will be met with newfound excitement by families in the Greater Toronto Area, as they celebrate the opening of<b> </b><a href="https://kidcrew.com/"><b>Kidcrew</b></a><b>, </b>a brand new progressive, pediatric clinic located at the corner of Bathurst Street and St. Clair Street West (<b>1440 Bathurst Street, Toronto, Ontario)</b>. This one-of-a-kind facility, owned and operated by child health expert Dr. Dina Kulik, provides a one stop solution for kids’ health, accompanied with distractive entertainment; including kid-approved perks such as a toy-filled ‘klubhouse’ and an interactive children’s playground.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/07/Screen-Shot-2017-07-05-at-11.21.25-AM.png"><img class="aligncenter size-full wp-image-7904" alt="Screen Shot 2017-07-05 at 11.21.25 AM" src="http://embracedisruption.com/wp-content/uploads/2017/07/Screen-Shot-2017-07-05-at-11.21.25-AM.png" width="593" height="204" /></a></p>
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<p>Spanning over 7,500 square feet, Kidcrew is home to a medical crew of over 30 specialists including: <b>pediatricians, dentists, allergists, dermatologists, ear, nose and throat specialists, gastroenterologists, endocrinologists, hematologists, otolaryngologists, neurologists and sports medicine doctors</b>; along with a wellness crew of <b>lactation consultants, dietitians, psychologists, occupational therapists, physiotherapists, sleep clinicians, speech and language pathologists</b>. Also in house: a soothing baby feeding room (dubbed the ‘milk bar’), and a private surgical recovery space.</p>
<p><i>“Kidcrew was carefully developed as a stress free, one stop, head to toe solution for children’s health care,” says Dr. Dina Kulik, owner Kidcrew. “Knowing that many households require harmonized medical attention beyond a general pediatrician, we provide parents with a collaborative, team-based approach to kids health.”</i></p>
<p>In addition to the services offered by the medical, wellness and dental crews during regular business hours, <b>Kidcrew</b> also provides seven-day a week <b>after hours care</b>, open to both patients and non-patients; ranging Monday to Friday from 5:30 p.m. to 7:30 p.m., and on weekends from 10 a.m. to 3 p.m. Services coming soon to the facility lineup include an audiologist, cardiologist, massage therapist, optometrist, respirologist and social workers.</p>
<p><i>“As a mother of (almost) four young children, I know the value of time-saving solutions in a busy household — Kidcrew provides just that, plus a non-traditional, fun environment for kids,” adds Dr. Dina Kulik. </i></p>
<p>For a video tour of Kidcrew, <a href="https://www.youtube.com/watch?v=Gs3tThO7yq4">click here</a>.</p>
<p>To book an appointment at Kidcrew, please visit <a href="http://www.kidcrew.com">http://www.kidcrew.com</a>, email <a href="mailto:medical@kidcrew.com">medical@kidcrew.com</a> or phone 416.654.KIDS (5437).</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/07/Screen-Shot-2017-07-05-at-11.23.29-AM.png"><img class="aligncenter size-full wp-image-7905" alt="Screen Shot 2017-07-05 at 11.23.29 AM" src="http://embracedisruption.com/wp-content/uploads/2017/07/Screen-Shot-2017-07-05-at-11.23.29-AM.png" width="608" height="210" /></a></p>
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<p><b>For more information, high resolution photos or interview requests, please contact:</b></p>
<p>Cory Stewart, EDPR, p. 647.638.1586, e. cory@embracedisruption.com</p>
<p>&nbsp;</p>
<p><b>About Kidcrew:</b></p>
<p>Kidcrew is a forward-thinking clinic focused on patient experience, family centered-care and wellness for children and families of all ages. From pediatricians, to allergists, neurologists, sport medicine doctors and gastroenterologists, we have your family covered from head to toe.</p>
<p>Website: <a href="http://www.kidcrew.com">http://www.kidcrew.com</a></p>
<p>Facebook: <a href="https://www.facebook.com/kidcrewmedical/">https://www.facebook.com/kidcrewmedical/</a></p>
<p>Twitter: <a href="https://twitter.com/kidcrewmedical">https://twitter.com/kidcrewmedical</a></p>
<p>Instagram: <a href="https://www.instagram.com/kidcrewclinic/">https://www.instagram.com/kidcrewclinic/</a></p>
<p>&nbsp;</p>
<p><b>About Dr. Dina Kulik:</b></p>
<p>Dr. Dina Kulik completed her Pediatrics Residency and Pediatric Emergency Medicine Fellowship at the Hospital for Sick Children, where she is a Staff Physician. Dr Dina is one of Canada’s leading child health media experts, providing child health information through television, radio, print media and via her blog DrDina.ca. Above all, Dina’s greatest joy is her family and being the mom of three crazy boys.</p>
<p>Website: <a href="http://www.drdina.ca">http://www.drdina.ca</a></p>
<p>Facebook: <a href="https://www.facebook.com/DinaKulikMD">https://www.facebook.com/DinaKulikMD</a></p>
<p>Twitter: <a href="https://twitter.com/DrDinaKulik">https://twitter.com/DrDinaKulik</a></p>
<p>Instagram: <a href="https://www.instagram.com/drdinakulik/">https://www.instagram.com/drdinakulik/</a></p>
<p>YouTube: <a href="https://www.youtube.com/user/DrDinaKulik">https://www.youtube.com/user/DrDinaKulik</a></p>
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		<title>Community One Foundation To Award $100,780 in Rainbow Grants to Foster LGBTTIQQ2S Programs and Initiatives in the Greater Toronto Area</title>
		<link>http://embracedisruption.com/2017/05/23/community-one-foundation-award-100780-rainbow-grants-foster-lgbttiqq2s-programs-initiatives-greater-toronto-area/</link>
		<comments>http://embracedisruption.com/2017/05/23/community-one-foundation-award-100780-rainbow-grants-foster-lgbttiqq2s-programs-initiatives-greater-toronto-area/#comments</comments>
		<pubDate>Tue, 23 May 2017 20:30:16 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Community One]]></category>

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		<description><![CDATA[Foundation supports upcoming community projects with the help of Royal Bank of Canada during community celebration on June 8, 2017 TORONTO, ON (May 23, 2017) ‐ On the evening of Thursday, June 8, 2017, Community One Foundation will hold a community celebration at The 519 Community Centre (519 Church St., Toronto), which will feature a presentation [&#8230;]]]></description>
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<p><a href="http://embracedisruption.com/wp-content/uploads/2016/11/Screen-Shot-2016-11-23-at-2.14.48-PM.png"><img class="aligncenter size-full wp-image-7701" alt="screen-shot-2016-11-23-at-2-14-48-pm" src="http://embracedisruption.com/wp-content/uploads/2016/11/Screen-Shot-2016-11-23-at-2.14.48-PM.png" width="712" height="140" /></a></p>
<p>Foundation supports upcoming community projects with the help of Royal Bank of Canada during community celebration on June 8, 2017</p>
<p><b>TORONTO, ON (May 23, 2017)</b> ‐ On the evening of Thursday, June 8, 2017, <a href="http://communityone.ca">Community One Foundation</a> will hold a community celebration at The 519 Community Centre (519 Church St., Toronto), which will feature a presentation of the Community One Foundation Rainbow Grants and a number of panels featuring current and past grant recipients, along with highlighting LGBT programs and initiatives in the Greater Toronto Area including Durham, Halton, Peel and York region. The Rainbow Grant program, which began in 1980, is one of many foundation initiatives supporting the LGBTTIQQ2S community, funded through donations from individual donors and corporate partners.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/05/13178695_1038415532905260_2077455238534561929_n.png"><img class="aligncenter size-full wp-image-7885" alt="13178695_1038415532905260_2077455238534561929_n" src="http://embracedisruption.com/wp-content/uploads/2017/05/13178695_1038415532905260_2077455238534561929_n.png" width="960" height="410" /></a></p>
<p>For over thirty years, Rainbow Grants have helped nurture the early days of many Greater Toronto LGBTTIQQ2S community initiatives, grassroots projects, established organizations and one-off projects. The Grants are awarded in three different tiers; General (for projects or people that are not a part of an organization, charity or corporation), Foundation, and the Royal Bank of Canada (RBC) Community Award of $10,000 (donated by RBC).</p>
<p><i>“We are thrilled to celebrate such a diverse group of communities in the areas of arts and culture; health and social sciences; and research, education and advocacy this year,” said Community One Co‐ Chair Kevin Ormsby. “Thanks to the continued support from both individuals and corporate partners like the Royal Bank of Canada, Community One looks forward to providing continued support to important and innovative LGBTTIQQ2S projects in the GTA.”</i></p>
<p>&nbsp;</p>
<p>The following is a list of Rainbow Grant recipients in 2017:</p>
<p><b>General Grants</b></p>
<p><b>Autistiqueers &#8211; </b>the first autistic queer/trans-led support and action group in Toronto. Autistiqueers aims to create queer/trans autistic community both by and for ourselves. Their first project is to create a zine of stories about autistic queer/trans people from their perspective.</p>
<p><b>Queen of Hearts -</b> a short film about an all-powerful, black, supernatural Queen in a fictional Victorian kingdom. The film is a magical infusion of West African culture in a historically European setting. It offers a creative glimpse into the life of a complex Queen whose world is shattered.</p>
<p><b>Out to Win (Proud Politics) &#8211; </b>a project that seeks to address the low number of LGBTTIQQ2S individuals in elected office and strengthen the networks and ties among those candidates and organizers to build their collective capacity to become civic leaders and champions of inclusive public policies.</p>
<p><b>Hall of Justice</b> &#8211; works with youth to explore contemporary and historical social movements and the work of activists in 2SLGBTQ (Two Spirit, Lesbian, Gay, Bisexual, Trans, Queer) communities.</p>
<p><b>Bi Arts Festival &#8211; </b>The Bi Arts Festival (September 22-24, 2017) will celebrate and promote bisexual visibility, culture and history through a weekend of community events including an art exhibit, a pop-up craft market, author and poetry readings, Wikipedia edit-a-thon, a zine, and a screening of independent film and video by bisexual filmmakers.</p>
<p><b>Toronto Arts Book Fair x Zine Production &amp; Exchange Program &#8211; </b>Paperhouse Outreach Collective has partnered with Toronto Art Book Fair (TOABF) and SKETCH to facilitate a week-long artists&#8217; book and zine workshop, ZIPE (Zine Production and Exchange), in Artscape Youngplace is for 14 youth and young adults who identify and/or ally with LGBTTIAQQ2S, disabled, and POC communities.</p>
<p><b>Unexpectedly Trans: Holding Hands with the Awkward (Hanlon McGregor and Mihaly Szabados) &#8211; </b>a play about a 40-year-old married mother of two &#8211; Gina &#8211; who begins a gender transition to identify as Dan, a queer, trans father. He must come out to his partner, his young children, his family and his community. Both big and small hearts are challenged.</p>
<p><b>Foundation Grants</b></p>
<p><b>Healthier Selves, Healthier Relationships, Healthier Communities (Ontario Rainbow Alliance of the Deaf) &#8211; </b>provides a ten-week workshop series for LGBTQQ2SIA Deaf community members.</p>
<p><b>Asians in Motion II: LGBTTIQQ2SA Youth Forum (Asian Community AIDS Service) &#8211; </b>a full-day community forum designed by and for self-identified East &amp; Southeast Asian LGBTTIQQ2SA youth in Toronto and the GTA. The project goal is to increase youth capacity, and peer support network through training, awareness raising activities that will promote community leadership, communication, and advocacy.</p>
<p><b>Developing a Life Coaching Model for Asian Trans Women (Asian Community AIDS Service) &#8211; </b>this project aims to develop a person-centred life coach model for Asian trans women to guide them in their journey to transitioning. 10-15 Asian trans women will be engaged by supporting their transitioning in the areas of real life experience, social and emotional well-being, disclosure, and other life challenges.</p>
<p><b>Boys In Chairs (Boys in Chairs Collective) &#8211; </b>a devised, collective theatre piece that explores the specifics of three men&#8217;s experiences as queer disabled men.</p>
<p><b>An Intergenerational Gathering Telling the History of Toronto&#8217;s Black Queer Community (Intergenerational Gathering Planning Committee) &#8211; </b>a one-day event bringing together the different generations of Toronto&#8217;s Black queer communities to share stories and learn about their history, to acknowledge and honour those involved in community building over the years including Black queer ancestors, and to celebrate the transformative work of community building.</p>
<p><b>Rainbow Outings and Art-Making: Seniors Celebrate Toronto Together (Sunshine Centres for Seniors) &#8211; t</b>his project will give LGBTQ seniors opportunities to celebrate Toronto&#8217;s diverse history through outings, walking tours, art-making and educational presentations. The project will enhance the health and wellness of LGBTQ seniors by providing social interaction, physical exercise, cognitive stimulation, and the chance to creatively express themselves through various artistic activities.</p>
<p><b>Youth Workshop Program (Buddies in Bad Times Theatre) </b>- a free workshop series for queer youth that offers skills building and mentorship in various areas of performance, storytelling, and theatre.</p>
<p><b>Trans &amp; Gender Diverse Community Drop-in / Working Group Meetings (Trans &amp; Gender Diverse Community Working Group) &#8211; </b>an open space with optional activities provided for Trans &amp; Gender Diverse people in West-Toronto. Some sessions will include outside facilitators for key groups within the Trans &amp; Gender Diverse Community. The open meetings are accessible, community-led meetings in which all Working Group planning is done.</p>
<p><b>PFLAG Teens &amp; Tweens (PFLAG Durham) &#8211; </b>a new youth services program that targets adolescents from aged 11 to 17 dealing with gender identity discrimination. This program provides a safe, affirming, positive space for these youth to connect, socialize, learn and share with others in facilitated creative, educational and social activities.</p>
<p><b>Heart to Heart: Queers Creating Better Relationships (Laura Krahn) &#8211; </b>a 10-week group for LGBTQ spectrum women and nonbinary people aged 30-49 who want to create more fulfilling relationships. Participants will define “better relationships” in their own terms; explore what they need/want from themselves and others; build skills to negotiate conflict; and share knowledge and experience, making the community stronger.</p>
<p><b>SOY Youth Capacity Building through Volunteer Anti-Oppression Training (Supporting Our Youth) &#8211; </b>will develop, implement, facilitate and evaluate a workshop that will provide crucial anti-oppression training to all current and future SOY volunteers and adult mentors.</p>
<p><b>Trans Collections Project (Canadian Lesbian and Gay Archives) &#8211; </b>arrange, describe, digitize and create research aids for three trans collections: Denise Hudson (Transvestites in Toronto), Rachel Lewis (various trans groups) and OneSong Transgender Support Services in Regina, SK. Collect material from trans elders in the community.</p>
<p><b>Ladies and Gentlemen, Boys and Girls (Roseneath Theatre) &#8211; </b>Roseneath Theatre will develop and tour &#8220;Ladies and Gentlemen, Boys and Girls&#8221; by Dave Deveau, a play that deals with gender identity, empathy and integrity to elementary schools throughout the GTA.</p>
<p><b>Building Pride, Music &amp; Belonging in the City of Toronto (Singing OUT, Toronto&#8217;s LGBTQ+ Community Chorus) &#8211; </b>A June concert theme of &#8220;One Love&#8221; will speak to loving one’s self, loving others and loving our community. It will reach extended levels of inclusiveness, highlighting young, Canadian and LGBTQ+ composers and artists. Focus will also be on Indigenous pieces that will tell a story of love, history and advancement. A parallel story of LGBTQ+ rights will be woven into the performance through narration by choir members.</p>
<p><b>RBC Community Rainbow Grant</b></p>
<p><b>Transitional Gender Project (LOFT Community Services) -</b> this project will provide intensive, one-on-one, stigma-free coordinated support, and access to trans-positive services and transitional housing for trans people with multiple challenges (mental health issues, addictions, homelessness), who self-identify as wanting to transition or currently transitioning.</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p><a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>o: 416.963.9857 c: 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Community One:</b></p>
<p>Established in 1980, Community One Foundation provides grants to LGBTTIQQ2S community projects in Greater Toronto Area including Durham, Halton, Peel and York Regions, focusing on the areas of arts and culture, health and social services, and research and education. The Foundation also promotes community philanthropy through strategic partnerships such as the Bill 7 Award and the LGBT Giving Network.</p>
<p><b>Website: </b>http://www.communityone.ca</p>
<p><b>Facebook</b>: <a href="https://www.facebook.com/CommunityOneFoundation/">http://www.facebook.com/CommunityOneFoundation/</a></p>
<p><b>Instagram:</b> http://www.instagram.com/C1foundation</p>
<p><b>Twitter</b>: http://www.twitter.com/C1Foundation</p>
<p><b>About RBC:</b></p>
<p>Royal Bank of Canada is Canada’s largest bank, and one of the largest banks in the world, based on market capitalization. We are one of North America’s leading diversified financial services companies, and provide personal and commercial banking, wealth management, insurance, investor services and capital markets products and services on a global basis. We have over 80,000 full‐ and part‐time employees who serve more than 16 million personal, business, public sector and institutional clients through offices in Canada, the U.S. and 37 other countries. For more information, please visit <a href="http://rbc.com">rbc.com</a>.</p>
<p>RBC helps communities prosper, supporting a broad range of community initiatives through donations, community investments, sponsorships and employee volunteer activities. In 2015, we contributed more than $121 million to causes around the world.</p>
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		<title>Toronto AIDS Candlelight Vigil Returns to Barbara Hall Park for 33rd Year</title>
		<link>http://embracedisruption.com/2017/05/23/toronto-aids-candlelight-vigil-returns-barbara-hall-park-33rd-year/</link>
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		<pubDate>Tue, 23 May 2017 18:45:00 +0000</pubDate>
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		<description><![CDATA[Themed “In the Spirit of Wellness &#38; Healing”, as tribute to the indigenous community, the annual event will take place on June 20, 2017 at 9 p.m. TORONTO, ON (May 23, 2017) &#8211; On the evening of Tuesday, June 20, 2017, thousands of LGBTTIQQ2S+ community members will remember, honour and celebrate those who have passed [&#8230;]]]></description>
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<p><a href="http://embracedisruption.com/wp-content/uploads/2013/06/vigil-logo.jpg"><img class="aligncenter size-full wp-image-7867" alt="vigil-logo" src="http://embracedisruption.com/wp-content/uploads/2013/06/vigil-logo.jpg" width="216" height="216" /></a></p>
<p><i>Themed “In the Spirit of Wellness &amp; Healing”, as tribute to the indigenous community, the annual event will take place on June 20, 2017 at 9 p.m.</i></p>
<p><b>TORONTO, ON (May 23, 2017)</b> &#8211; On the evening of <b>Tuesday, June 20, 2017</b>, thousands of LGBTTIQQ2S+ community members will remember, honour and celebrate those who have passed from AIDS or AIDS related illnesses, or have given their lives in the fight against HIV/AIDS at the 33rd annual <a href="https://aidsvigiltor.wordpress.com/"><b>Toronto AIDS Candlelight Vigil</b></a> held in <b>Barbara Hall Park (519 Church Street, Toronto) at 9:00 p.m.</b></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2017/05/Screen-Shot-2017-05-12-at-2.42.35-PM.png"><img class="aligncenter size-medium wp-image-7879" alt="Screen Shot 2017-05-12 at 2.42.35 PM" src="http://embracedisruption.com/wp-content/uploads/2017/05/Screen-Shot-2017-05-12-at-2.42.35-PM-300x276.png" width="300" height="276" /></a><a href="http://embracedisruption.com/wp-content/uploads/2017/05/mg_0097.jpg"><img class="aligncenter size-medium wp-image-7880" alt="mg_0097" src="http://embracedisruption.com/wp-content/uploads/2017/05/mg_0097-300x200.jpg" width="300" height="200" /></a></p>
<p>“As we continue the fight against HIV/AIDS, this open community event provides an opportunity to recognize and honour the millions of lives that have been impacted, along with those that have been affected by this disease, including caregivers, friends, lovers, family members or social workers,” <i>says Steven Hobé, AIDS Vigil Committee of Toronto Co-Chair. </i>“With this year’s theme of “In The Spirit of Wellness and Healing”, we aim to shed light on the struggles the indigenous community faces with HIV/AIDS in Canada.”</p>
<p>In 2014, Canadian indigenous people were <a href="http://www.catie.ca/en/hiv-canada/2/2-3/2-3-4"><i>2.7 times more likely</i></a> to contract HIV compared to other ethnicities. Leonard Benoit, <i>Client Care Coordinator in the Indigenous Community</i>, adds “This year&#8217;s theme speaks to community: it acknowledges that we leave no one behind.”</p>
<p>The evening will be hosted by <b>Leonard Benoit </b>and<b> Louise Binder, </b>and will include performances from <b>FORTE Toronto Gay Men’s Chorus, Ballet Creole, Francois Gallant and Bernice Chan</b>. The event will close with a <b>reading of the names</b> of those who have passed from HIV/AIDS or AIDS related illnesses, followed by a <b>candle lighting ceremony. </b></p>
<p>Benoit, who holds registration with the College of Nurses of Ontario as a Registered Practical Nurse, works as a Client Care Coordinator in the Indigenous Community, where he provides a variety of services to those that have or are affected by HIV/AIDS. Binder, a lawyer and health advocate, started her work in this area in the HIV community in the early 1990s after her own diagnosis and before effective treatments were available for HIV. Binder also co-founded the Canadian Treatment Action Council (CTAC) in 1996, which successfully ensured access to treatments and quality care for people living with HIV by working with the federal and provincial governments and other relevant stakeholders to enhance drug review and approval systems, pricing policies and access to liver transplants for this community.</p>
<p>The names read prior to the candle lighting ceremony will be engraved on the long-standing AIDS Memorial in the heart of Barbara Hall Park.</p>
<p><b>For media accreditation, photos or interview requests, please contact: </b></p>
<p>Cory Stewart | <b>Embrace Disruption PR</b><br />
p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p><b>About The Toronto Candlelight AIDS Vigil: </b></p>
<p>The AIDS Candlelight Vigil is an open community event held annually at the AIDS Memorial to remember, honour and celebrate the people who have died of AIDS or AIDS related illnesses, or who have given their lives in the fight against HIV/AIDS. Every year, thousands of candles are lighted to honour and remember those who have died, and to encourage and support the tens of thousands of others who live with this disease every day.</p>
<p>&nbsp;</p>
<p>The Vigil embraces diversity, accepting and respecting people of all cultures, faiths, traditions and communities. The Vigil welcomes all people who have been infected or affected by HIV/AIDS and embraces anyone who has experienced a loss or losses due to HIV/AIDS.</p>
<p>&nbsp;</p>
<p><b>Website: </b>https://aidsvigiltor.wordpress.com/</p>
<p><b>Facebook:</b> https://www.facebook.com/AIDSVigilTor</p>
<p><b>Twitter:</b> https://twitter.com/AIDSVigilTor<br />
<b>Instagram:</b> https://www.instagram.com/aidsvigilto/<br />
<b>Hashtag:</b> #AIDSVigil</p>
]]></content:encoded>
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		<title>Five Lesser-Known Foods To Incorporate Into Your Diet This National Nutrition Month</title>
		<link>http://embracedisruption.com/2017/02/21/five-lesser-known-foods-incorporate-diet-national-nutrition-month/</link>
		<comments>http://embracedisruption.com/2017/02/21/five-lesser-known-foods-incorporate-diet-national-nutrition-month/#comments</comments>
		<pubDate>Tue, 21 Feb 2017 19:16:16 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Nutrition]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7850</guid>
		<description><![CDATA[Top raw foods chef Heather Pace shares nutrient-rich food ingredients for improving overall health and well-being. TORONTO, ON (February 16, 2017) - March 1st, 2017 marks the beginning of National Nutrition Month, a 30+ year old campaign designed to focus on bettering food choices and developing improved eating and physical activity habits for Canadians. According [&#8230;]]]></description>
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<p>Top raw foods chef Heather Pace shares nutrient-rich food ingredients for improving overall health and well-being.</p>
<p><b>TORONTO, ON (February 16, 2017) </b>- March 1st, 2017 marks the beginning of National Nutrition Month, a 30+ year old campaign designed to focus on bettering food choices and developing improved eating and physical activity habits for Canadians. According to <a href="http://www.statcan.gc.ca/pub/82-625-x/2015001/article/14185-eng.htm">StatCan in 2014</a>, 20.8% of Canadians over 18 were classified as obese, with poor eating choices acting as a major contributor.  To help incorporate more nutrient-based items into Canadian diets, Victoria-based raw foods chef Heather Pace shares five lesser-known ingredients that pack flavour and function into everyday recipes.</p>
<p><b><a href="http://embracedisruption.com/wp-content/uploads/2017/02/Maca.jpg"><img class="alignright size-medium wp-image-7852" alt="Maca" src="http://embracedisruption.com/wp-content/uploads/2017/02/Maca-300x213.jpg" width="300" height="213" /></a>1. Maca</b></p>
<p>With over 20 amino acids (including eight essential amino acids), this South American root (also known as Peruvian ginseng) is great for libido, fertility, memory, focus, and energy. Known as an adaptogen, this root helps with the body&#8217;s response to stress. It can be purchased in powdered form and has a pleasant malty taste that  can be used in desserts, smoothies and other drinks.</p>
<p><b>2. Turmeric</b></p>
<p>Most famously known for its anti-inflammatory properties and high iron content, this spice from the ginger family also helps balance blood sugar and loosen stiff joints. Turmeric is commonly used in curry powder and has a strong taste, but can be added to most soups, dips, salad dressings, tea, smoothies, and even desserts. It can be used fresh or in powdered form.</p>
<p><b>3. Avocado oil </b></p>
<p>Dubbed &#8220;the healthiest new oil” for its lack of cholesterol, trans fats and high content of vitamin E, avocado oil comes from the fruit flesh, rather than the seed like most oils. Avocado oil assists the body in absorbing important nutrients and has been found to lower cholesterol and blood pressure. Because of its neutral flavour, avocado oil is a great option for salad dressings, dips, baking and cooking.</p>
<p><b>4. Chaga<a href="http://embracedisruption.com/wp-content/uploads/2017/02/Chaga.jpg"><img class="alignright size-medium wp-image-7853" alt="Chaga" src="http://embracedisruption.com/wp-content/uploads/2017/02/Chaga-300x199.jpg" width="300" height="199" /></a></b></p>
<p>High in antioxidants, minerals, vitamins B, K and D, the chaga mushroom grows on birch trees in Canada, Northern United States and Russia. A source for natural energy, chaga can be made into a tea that has vanilla and maple properties to it. Chaga can also be added to smoothies or used in desserts like cheesecakes, puddings and pies.</p>
<p><b>5. Hibiscus tea</b></p>
<p>High in vitamin C and iron, hibiscus is a tropical flower with a tangy, cranberry-like flavour. Also high in antioxidants and an abundance of minerals, hibiscus helps to boost immunity, decrease inflammation, and works as a natural diuretic. In its dried form, the flower can be used in a variety of smoothies and desserts like this <a href="http://sweetlyraw.com/lemon-hibiscus-raspberry-cheesecake/">lemon hibiscus raspberry cheesecake</a>!</p>
<p>Incorporate some of these ingredients together in a delicious raw chocolate superfood shake formulated by Pace with a recipe found below. To find out more about Heather Pace and her raw food creations, please visit <a href="http://www.sweetlyraw.com">http://www.sweetlyraw.com</a>.</p>
<p>&nbsp;</p>
<p><b>For more information, photos, interview or republishing requests, please contact:</b></p>
<p>Cory Stewart</p>
<p>Embrace Disruption PR</p>
<p><a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a></p>
<p>o: 416.963.9857 c: 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Heather Pace: </b></p>
<p>&nbsp;</p>
<p>Heather Pace’s love of food led her to the completion of a classical culinary program at Fanshawe College at the age of 21. She used her valuable skills and experience to create healthy vegan, and later raw vegan versions of traditional foods. Heather has worked in various restaurants, bakeries, juice bars, as a personal chef, in recipe development and is currently the is the owner of Sweetly Raw Desserts company in Victoria, B.C. She is the published author of Sweetly Raw Desserts (Quarry Books) and writes a popular blog called <a href="http://sweetlyraw.com/">Sweetly Raw</a> that is filled with hundreds of healthy gluten free/vegan recipes, beautiful photos, and her seven raw dessert e-books. Heather posts daily on her mouth watering <a href="https://www.instagram.com/sweetlyraw/">Instagram account</a> and also has a new <a href="https://www.youtube.com/channel/UCRr93qv0GXcAFsr9ptGG0dg">Youtube Channel</a> where she shares delicious and creative recipes. With a passion for educating people on how to incorporate more plant based options into their diet in a fun and tasty way, Heather teaches raw food classes in different cities. With her own voracious sweet tooth, her motto is “Have your cake and eat it too”, and really focuses on showing people how they can make and enjoy incredible guilt-free desserts that can even help with weight loss! Heather is also a certified yoga instructor.</p>
<p>&nbsp;</p>
<p><b>Raw Chocolate Superfood Shake</b> <a href="http://embracedisruption.com/wp-content/uploads/2017/02/Photo-Credit-Heather-Pace.jpg"><img class="alignright size-medium wp-image-7851" alt="Photo Credit Heather Pace" src="http://embracedisruption.com/wp-content/uploads/2017/02/Photo-Credit-Heather-Pace-199x300.jpg" width="199" height="300" /></a></p>
<p>1/2 cup chilled chaga tea</p>
<p>3-4 tablespoons cashews</p>
<p>1 small frozen chopped banana</p>
<p>1 1/2 &#8211; 2 tablespoons cacao powder</p>
<p>1 tablespoon maca powder</p>
<p>1 tablespoon lucuma powder</p>
<p>1 tablespoon coconut sugar or yacon syrup</p>
<p>1 teaspoon mesquite</p>
<p>1 teaspoon chia seed</p>
<p>1/4 teaspoon ashwaganda root powder</p>
<p>1/4 teaspoon vanilla bean powder</p>
<p>4-6 large ice cubes</p>
<p>1-2 teaspoons cacao nibs, optional</p>
<p>&nbsp;</p>
<p>Blend the chilled chaga tea and cashews until smooth, creating a milk. Add remaining ingredients (starting with 4-5 ice cubes) except cacao nibs and blend until smooth, using the tamper of the vita mix to push down. The mixture is thick. Taste. Add more ice if you like, or a few drops stevia if you want it sweeter. Depends how much cacao powder you add.Add cacao nibs and blend for a few seconds to break them down. Drink immediately!</p>
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		<title>Award-Winning Canadian Comedian Carla Collins Returns to Headline Toronto Yuk Yuk’s Comedy Club This February </title>
		<link>http://embracedisruption.com/2017/01/31/award-winning-canadian-comedian-carla-collins-returns-headline-toronto-yuk-yuks-comedy-club-february%e2%80%a8/</link>
		<comments>http://embracedisruption.com/2017/01/31/award-winning-canadian-comedian-carla-collins-returns-headline-toronto-yuk-yuks-comedy-club-february%e2%80%a8/#comments</comments>
		<pubDate>Tue, 31 Jan 2017 13:27:13 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Carla Collins]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Yuk Yuks]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7836</guid>
		<description><![CDATA[&#8220;Lightning fast, Carla takes on everyone in the pop culture field; she&#8217;s like a whip smart, hysterical version of TMZ.” - Mark Breslin, Owner, Yuk Yuk’s Canada &#160; TORONTO, ON (January 31, 2017) - Comedian, actress, television host and best-selling author Carla Collins is making her triumphant return to Yuk Yuk’s Comedy Club (224 Richmond [&#8230;]]]></description>
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<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2017/01/YY-LOGO.jpg"><img class=" wp-image-7837 aligncenter" alt="YY LOGO" src="http://embracedisruption.com/wp-content/uploads/2017/01/YY-LOGO-300x296.jpg" width="180" height="178" /></a></p>
<p><b><i>&#8220;Lightning fast, Carla takes on everyone in the pop culture field; she&#8217;s like a whip smart, hysterical version of TMZ.”</i></b></p>
<p style="text-align: center;"><b><i>- Mark Breslin, Owner, Yuk Yuk’s Canada</i></b></p>
<p>&nbsp;</p>
<p></center><br />
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<p><b>TORONTO, ON (January 31, 2017) </b>- Comedian, actress, television host and best-selling author Carla Collins is making her triumphant return to <a href="https://www.yukyuks.com/toronto"><b>Yuk Yuk’s Comedy Club</b></a><b> (224 Richmond St W, Toronto, ON) </b>to perform six instalments of her award winning stand-up comedy show this February. Collins’ show, which takes place the evenings of <b>February 8 &#8211; 12, 2017</b>, is a fusion of cheeky pop culture references, hot topics and hilarious tales of her life in Los Angeles, and will be recorded for Sirius XM Canada Laughs. In addition, Collins is slated for four additional performances at comedy venues in Mississauga, Ottawa, Guelph and Barrie.</p>
<p>From hosting Canada’s highest rated entertainment show “<b><i>eNow”</i></b> to starring in her hit network television series, <b>“</b><a href="http://www.loneeagle.tv/carlawood.html"><b><i>Carlawood</i></b></a>”, Collins has become a prominent and well respected figure in the Canadian entertainment scene. Carla’s first solo stand-up special, “<b><i>The Wonder Bra Years</i></b>”, aired on <b>The Comedy Network</b>, becoming one of the highest rated in the network’s Comedy Now series. Hailed as the “Queen of Comedy” and “Canada’s Tina Fey” by Canadian press, Carla can currently be seen as a celebrity panelist on <b>Super Channel’s</b> comedy/variety series<i> </i><b><i>“</i></b><a href="http://www.superchannel.ca/show/60932377/too-much-information"><b><i>Too Much Information</i></b></a><b><i>” </i></b><i>and </i>is also a regular celebrity gossip and fashion commentator on <b>Breakfast Television.</b></p>
<p><i>“Carla’s material ranges from silly to cerebral; she covers everything from Trudeau to Trump, new age to old school, plus sex, death and daddy issues. Her show is high energy, fast-paced and often largely improvised. Collins loves to play with the crowd but don’t worry — she won’t pick on you, she’s much more likely to hit on you.&#8221;</i></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/02/Carla.png"><img class="alignleft size-medium wp-image-5354" alt="Carla" src="http://embracedisruption.com/wp-content/uploads/2014/02/Carla-300x285.png" width="300" height="285" /></a>Since moving to Los Angeles, Collins was named “the funniest woman in comedy” by BeautyStyleWatch magazine and headlines clubs and theatres all over North America. She has become a staple in the stand-up community, performing at venues such as The Hollywood Improv, The Comedy Store, The Jon Lovitz Club and Flappers in LA. Carla has also been featured in Just for Laughs, the Los Angeles Comedy Festival, and the Vancouver Comedy Festival. Recently, Collins was awarded the prestigious <b>Comedian Of The Year Award by the Southern California Motion Picture Council </b>and is currently filming “<b><i>The Last Laugh</i></b><i>”</i> a sitcom she created about performing stand-up at funerals<i>. </i>Collins can also be found in her new web-series entitled “<b><i>Carla Collins Comes Clean”</i></b>, which features Collins speaking to camera in a bubble-filled bathtub, presents the comedian sharing personal stories in an uninhibited and no-holds-barred manner.</p>
<p>Although based in Los Angeles, Carla frequently returns to Canada to perform stand-up shows in Ottawa and Toronto, Ontario; Calgary, Alberta; Vancouver, British Columbia; St. John’s, Newfoundland; Montreal, Quebec; and St. John, New Brunswick.</p>
<p>Tickets for upcoming Carla Collins shows can be purchased at the following links:</p>
<p><b>Toronto</b></p>
<p>Yuk Yuk’s</p>
<ul>
<li><a href="https://www.yukyuks.com/?action=club.showDetails&amp;venueID=1&amp;eventDate=02/08/2017&amp;eventDateTimeID=511214">Wednesday, February 8, 2017 &#8211; 8:00 p.m.</a></li>
<li><a href="https://www.yukyuks.com/?action=club.showDetails&amp;venueID=1&amp;eventDate=02/09/2017&amp;eventDateTimeID=511215">Thursday, February 9, 2017 &#8211; 8:00 p.m.</a></li>
<li><a href="https://www.yukyuks.com/?action=club.showDetails&amp;venueID=1&amp;eventDate=02/10/2017&amp;eventDateTimeID=511216">Friday, February 10, 2017 &#8211; 9:00 p.m.</a> <b>(Sirius XM Canada Laughs recording)</b></li>
<li><a href="https://www.yukyuks.com/?action=club.showDetails&amp;venueID=1&amp;eventDate=02/11/2017&amp;eventDateTimeID=511217">Saturday, February 11, 2017 &#8211; 8:00 and 10:30 p.m.</a></li>
<li><a href="https://www.yukyuks.com/?action=club.showDetails&amp;venueID=1&amp;eventDate=02/12/2017&amp;eventDateTimeID=511219">Sunday, February 12, 2017 &#8211; 8:00 p.m.</a></li>
</ul>
<p><b>Mississauga</b></p>
<p><a href="http://www.stirkitchen.ca/">Stir Kitchen &amp; Beverage Co. </a></p>
<ul>
<li>Wednesday, February 15, 2017 &#8211; 8:00 p.m. &#8211; call 289.232.7847 for reservations</li>
</ul>
<p><b>Ottawa</b></p>
<p>Crack Up for Mental Health, Arena at TD Place</p>
<ul>
<li><a href="http://www.crackup.ca/events/2017/2/16/crackup-for-mental-health-presented-by-the-mhcc">Thursday, February 16, 2017 &#8211; 8:00 p.m.</a></li>
</ul>
<p><b>Guelph</b></p>
<p>eBar – Upstairs @ The Bookshelf</p>
<ul>
<li><a href="https://www.eventbrite.ca/e/intrigue-media-presents-a-killer-night-of-comedy-with-carla-collins-tickets-30478469924">Friday, February 17, 2017 &#8211; 8:00 p.m.</a></li>
</ul>
<p><b>Barrie</b></p>
<p>Gilda’s Comedy Beachfest</p>
<ul>
<li><a href="https://barrie.snapd.com/#/events/view/1018823">Friday, February 24, 2017 &#8211; 6:30 p.m.</a></li>
</ul>
<p>For more information on Carla Collins, please visit: <a href="http://www.carlacollins.com">http://www.carlacollins.com</a></p>
<p>&nbsp;</p>
<p><b>For more information, photos or to request an interview, please contact:</b></p>
<p><b>Cory Stewart, Embrace Disruption PR</b></p>
<p>c: 647.638.1586, o: 416.963.9857, e: cory@embracedisruption.com</p>
<p>&nbsp;</p>
<p><b>About Carla Collins:</b></p>
<p>Carla Collins is an award-winning comedian, actress, television host and author of the best selling comedic self-help book <i>Angels, Vampires and Douche Bags. </i>Carla headlines comedy venues across the US and Canada and the Huffington Post calls her “hilarious, masterful and belly-achingly funny.” Collins is currently filming <i>The Last Laugh</i>, a sitcom she created loosely based on her life in LA performing stand-up comedy at funerals.</p>
<p><b>Twitter: </b>@Carla_Collins</p>
<p><b>Facebook:</b> <a href="http://on.fb.me/1rfi9Vn">http://on.fb.me/1rfi9Vn</a></p>
<p><b>YouTube: </b> <a href="http://bit.ly/1fgi5iE">http://bit.ly/1fgi5iE</a></p>
<p><b>Website: </b> <a href="http://www.carlacollins.com">www.carlacollins.com</a></p>
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		<title>Community One Foundation Event at Award-Winning Integral House a Sold Out Success</title>
		<link>http://embracedisruption.com/2016/11/23/community-one-foundation-event-award-winning-integral-house-sold-success/</link>
		<comments>http://embracedisruption.com/2016/11/23/community-one-foundation-event-award-winning-integral-house-sold-success/#comments</comments>
		<pubDate>Wed, 23 Nov 2016 19:19:55 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<category><![CDATA[Client]]></category>
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		<category><![CDATA[Community One]]></category>
		<category><![CDATA[LGBT]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7700</guid>
		<description><![CDATA[TORONTO, ON (November 23, 2016) &#8211; On Saturday, November 19, 2016, over 250 members and allies of the LGBTTIQQ2S community filled Toronto’s award-winning Integral House to enjoy an evening of celebration and performances in support of Community One Foundation. Hosted by Canadian comedian Carla Collins and sponsored by RBC and Team PK, the evening was [&#8230;]]]></description>
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<p><b>TORONTO, ON (November 23, 2016) &#8211; </b>On Saturday, November 19, 2016, over 250 members and allies of the LGBTTIQQ2S community filled Toronto’s award-winning Integral House to enjoy an evening of celebration and performances in support of <a href="http://communityone.ca">Community One Foundation</a>. Hosted by Canadian comedian Carla Collins and sponsored by RBC and Team PK, the evening was a decadent affair, complemented by custom Bar Chef cocktails and gourmet delights.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2016/11/Screen-Shot-2016-11-23-at-2.14.56-PM.png"><img class="aligncenter size-full wp-image-7702" alt="screen-shot-2016-11-23-at-2-14-56-pm" src="http://embracedisruption.com/wp-content/uploads/2016/11/Screen-Shot-2016-11-23-at-2.14.56-PM.png" width="724" height="271" /></a>VIP guests arrived at 6:30 p.m. and were treated to an exclusive tour of Integral House by Brigitte Shim of Shim-Sutcliffe Architects, along with performances by the world-renowned Opera Atelier. At 7:30 p.m., the event opened to the public and showcased a variety of performances from Community One Foundation Rainbow Grant recipient Tessa Goodon and popular Toronto drag artists Sofonda Cox and Donnarama.</p>
<p>In addition, the foundation awarded the winner of their annual Steinert &amp; Ferreiro Award, Canada’s largest single cash award in recognition of leadership in the LGBTTIQQ2S community, to Toronto-based advocate Doug Kerr. Kerr was chosen for his commitment to volunteerism, social activism along with his steadfast ability to drive collaboration across a multitude of initiatives in both a Toronto and global context.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2016/11/Screen-Shot-2016-11-23-at-2.22.09-PM.png"><img class="aligncenter size-full wp-image-7708" alt="screen-shot-2016-11-23-at-2-22-09-pm" src="http://embracedisruption.com/wp-content/uploads/2016/11/Screen-Shot-2016-11-23-at-2.22.09-PM.png" width="514" height="204" /></a>“Our foundation’s main objective is to support and foster growth throughout LGBTTIQQ2S communities in the greater Toronto area,” says Community One Foundation co-chair Terry Greene. “Events like these help us spotlight the amazing individuals and initiatives that we continue to recognize with grants and awards throughout the calendar year.”</p>
<p>Community One Foundation is one of many charitable organizations that Integral House’s builder James Stewart (late mathematician and textbook magnate) has donated proceeds to. A longtime LGBT activist, Stewart planted roots in the community by inviting “gay rights activist George Hislop to speak at McMaster in the early 1970s, when the LGBT liberation movement was in its infancy, and was involved in protests and demonstrations until mathematics began to dominate his life.” (<a href="http://www.dailyxtra.com/toronto/news-and-ideas/news/the-many-parts-james-stewart-96867">Daily Xtra, 2014</a>).</p>
<p>&nbsp;</p>
<p><b>For more information, photos from the evening or interview requests, please contact:</b></p>
<p>Cory Stewart | <b>Embrace Disruption PR</b></p>
<p>p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><b>About Community One:</b></p>
<p>Established in 1980, Community One Foundation provides grants to LGBTTIQQ2S community projects in Greater Toronto Area including Durham, Halton, Peel and York Regions, focusing on the areas of arts and culture, health and social services, and research and education. The Foundation also promotes community philanthropy through strategic partnerships such as the Bill 7 Award and the LGBT Giving Network.</p>
<p><b>Facebook</b>: https://www.facebook.com/CommunityOneFoundation/</p>
<p><b>Twitter</b>: @C1Foundation</p>
<p><b>Instagram: </b>@C1Foundation</p>
<p><b>Hashtag:</b> #CommunityOne</p>
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		<title>Community One Foundation Hosts Final Public Event in Award-Winning Integral House</title>
		<link>http://embracedisruption.com/2016/11/14/community-one-foundation-hosts-final-public-event-award-winning-integral-house/</link>
		<comments>http://embracedisruption.com/2016/11/14/community-one-foundation-hosts-final-public-event-award-winning-integral-house/#comments</comments>
		<pubDate>Mon, 14 Nov 2016 15:02:05 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<guid isPermaLink="false">http://embracedisruption.com/?p=7687</guid>
		<description><![CDATA[LGBT-focused charity Community One Foundation opens Integral House to the public for one last time before its sale in an exclusive evening hosted by Canadian comedian Carla Collins.  TORONTO, ON &#8211; Weeks after the reported sale of Toronto’s celebrated and award-winning residence Integral House (194 Roxborough Drive, Rosedale), the Community One Foundation &#8211; an organization [&#8230;]]]></description>
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<p><a href="http://embracedisruption.com/wp-content/uploads/2013/06/c1.png"><img class="aligncenter size-full wp-image-7672" alt="c1" src="http://embracedisruption.com/wp-content/uploads/2013/06/c1.png" width="308" height="134" /></a></p>
<p><b>LGBT-focused charity Community One Foundation opens Integral House to the public for one last time before its sale in an exclusive evening hosted by Canadian comedian Carla Collins. </b></p>
<p><b>TORONTO, ON &#8211; </b>Weeks after the reported sale of Toronto’s celebrated and award-winning residence Integral House (194 Roxborough Drive, Rosedale), the Community One Foundation &#8211; an organization with grant and award programs dedicated to the development of LGBTTIQQ2S communities in the GTA &#8211; is excited to announce “Community One Presents an Evening at Integral House”. The event, happening on Saturday, November 19, 2016, will be the last publicly available event before the sale of the famous property.</p>
<p>“We’re so honoured to present such an exclusive and momentous event in one of Toronto’s most celebrated architectural wonders,” says Community One Foundation co-chair Kevin Ormsby. “James Stewart was a pillar of activism in our community, and we are eternally grateful for his contribution to both the LGBT community and the Community One Foundation.”</p>
<p>Community One is one of many charitable organizations receiving proceeds from the sale of Integral House, per the wishes of its owner and creator James Stewart, the late mathematician and textbook magnate. A longtime LGBT activist, Stewart planted roots in the community by invoking “gay rights activist George Hislop to speak at McMaster in the early 1970s, when the LGBT liberation movement was in its infancy, and was involved in protests and demonstrations until mathematics began to dominate his life.” (Daily Xtra, 2014).</p>
<p>A night not to be missed, the event will also be attended by many notable Canadians, including Hilary Farr of <i>Love It Or List It</i>, musician Simone Denny, designer David Dixon and many more.</p>
<p>The one-of-a-kind evening celebrates 36 years of important work the Foundation has achieved &#8211; including funding the beginnings of LGBT institutions like The 519 and Buddies In Bad Times Theatre &#8211; and will be hosted by 2015 California Comedian of the Year Carla Collins. Feature performances include Opera Atelier, Community One Foundation Rainbow Grant recipient Tessa Godden, and popular Toronto drag acts Sofonda Cox and Donnarama. In addition, the Foundation will announce the winner of their annual Steinert &amp; Ferreiro Award, Canada’s largest single cash award in recognition of leadership in the LGBTTIQQ2S community.</p>
<p>&nbsp;</p>
<p>A private VIP reception and home tour &#8211; conducted by one of the home’s architects, Bridget Shim of Shim-Sutcliffe Architects &#8211; will be held for donors and supporters at 6:00 p.m., followed by public access to the event at 7:30 p.m. Tickets can be purchased for $125 at <a href="http://bit.ly/c1integral">http://bit.ly/c1integral</a>. Proceeds from tickets will go towards the many grants awarded by the Community One Foundation.</p>
<p><b>For media accreditation, photos or interview requests, please contact: </b></p>
<p>Cory Stewart | <b>Embrace Disruption PR<br />
</b>p: 647.638.1586 | e: <a href="mailto:cory@embracedisrupKon.com">cory@embracedisrupKon.com</a></p>
<p><b>About Community One:<br />
</b>Established in 1980, the Community One Foundation provides grants to LGBTTIQQ2S community projects in the Greater Toronto Area, including Durham, Halton, Peel and York Regions, focusing on the areas of arts and culture, health and social services, and research and education. The Foundation also promotes community philanthropy through strategic partnerships such as the Bill 7 Award and the LGBT Giving Network.</p>
<p><b>Facebook</b>: http://www.facebook.com/CommunityOneFoundation/<br />
<b>Twitter</b>: @C1Foundation<br />
<b>Instagram: </b>@C1Foundation<br />
<b>Hashtag: </b>#C1Evening</p>
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		<title>5 Tools To Help You Make The Most of National Lazy Day</title>
		<link>http://embracedisruption.com/2016/08/10/7659/</link>
		<comments>http://embracedisruption.com/2016/08/10/7659/#comments</comments>
		<pubDate>Wed, 10 Aug 2016 16:45:40 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<category><![CDATA[Urbery]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7659</guid>
		<description><![CDATA[TORONTO, ON  - As the summer days draw to a close, National Lazy Day (Wednesday, August 10, 2016) is one of the last chances for many to embrace their inner sloth and spend time relaxing in the seasonal heat. With the inevitable change of pace looming, Urbery, Toronto’s most personalized alcohol and grocery delivery service, [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><center><a href="http://embracedisruption.com/wp-content/uploads/2016/07/1467059082-1041584-154x54-urberylogocopy300X100.png"><img class="aligncenter size-full wp-image-7649" alt="1467059082-1041584-154x54-urberylogocopy300X100" src="http://embracedisruption.com/wp-content/uploads/2016/07/1467059082-1041584-154x54-urberylogocopy300X100.png" width="154" height="54" /></a><br />
TORONTO, ON  - As the summer days draw to a close, National Lazy Day (Wednesday, August 10, 2016) is one of the last chances for many to embrace their inner sloth and spend time relaxing in the seasonal heat. With the inevitable change of pace looming, <a href="http://urbery.com">Urbery</a>, Toronto’s most personalized alcohol and grocery delivery service, has compiled a list of five dreaded tasks and paired them with online tools that will help Torontonians free up their time to enjoy the upcoming holiday.</center></p>
<ol>
<li><b>Walking the dog:</b> As many pet owners know, most days start with a walk around the block with man’s best friend. <a href="https://www.gofetch.ca"><b>GoFetch</b></a><b> </b>(available on iPhone) can be described as the Uber of dog walking, allowing users to hire nearby (pre-screened) dog walkers in increments of 15 minutes, 30 minutes or an hour at prices as low as $10.</li>
<li><b>Getting groceries: </b>From lifting to line ups, grocery store shopping can be a real pain — particularly for city dwellers without a car. <a href="http://www.urbery.com"><b>Urbery</b></a> (available on web, iPhone or Android) is the solution, offering customers the chance to order two hour delivery from many of their favourite grocery stores (Whole Foods, Loblaws and Sobeys), pharmacies (Shoppers Drug Mart and Rexall), and liquor stores (LCBO and Beer Store). Urbery also offers real-time tracking and interaction with personal shoppers (Grocery Gurus) to ensure all products are hand picked and delivered the way the customer wants, along with a 100% freshness guarantee.</li>
<li><b>Getting ready: </b>Any busy mother or working professional will agree that getting ready for an evening out or a special event can be a time consuming task. <a href="https://www.beglammed.com"><b>beGlammed</b></a><b> </b>(available on web, iPhone or Android)<b> </b>aims to make this process easier with on-demand hair and makeup artists that will come directly to your home or hotel room to prepare you for your special function. With women spending an <a href="http://www.today.com/health/stop-obsessing-women-spend-2-weeks-year-their-appearance-today-2D12104866"><b>average of 55 minutes</b></a> a day on their appearance, this tool is a welcome time-saver on those extra-busy (or lazy) days.</li>
<li><b>Cleaning the house: </b>The lazy person’s dream is to never have to clean the house again. <a href="https://www.handy.com"><b>Handy</b></a> (available on web, iPhone or Android) strives to make this dream a reality with their professional cleaners and handy-people who will clean the house, assemble ikea furniture, paint, and even help you move. This service requires next-day booking, so make sure to plan ahead for National Lazy Day!</li>
<li><b>Doing the laundry: </b>Washing, folding and taking items to the dry cleaner’s are a thing of the past with <a href="https://simply-laundry.com/"><b>Simply Laundry</b></a> (available on web). This service aims to streamline your life by picking up all of your dirty clothes from your front door or concierge, and returns them to you at the time of your choosing. With wash and fold plans starting at as low as $1.92 a pound, Simply Laundry is one of the most affordable ways to avoid the tedious chore of doing your laundry.</li>
</ol>
<p>&nbsp;</p>
<p><b>For more information, to republish, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p>o: 416.963.9857, c: 647.638.1586 e: cory@embracedisruption.com</p>
<p>&nbsp;</p>
<p><b>About Urbery</b></p>
<p>Urbery is a same-day grocery and alcohol delivery service available on mobile and web that enables customers to get groceries delivered from their favourite store to their doorstep in two hours. Urbery has over 10,000 grocery and alcohol products that customers can choose from or can create their own customized list. At the heart of Urbery’s operations are Grocery Gurus, a hand-picked group of personal grocery shoppers, who shop for each customer’s order and deliver it to their doorstep.</p>
<p>Website: <a href="http://www.urbery.com">http://www.urbery.com</a></p>
<p>Apple Download: <a href="https://itunes.apple.com/ca/app/urbery/id987609045?mt=8">https://itunes.apple.com/ca/app/urbery/id987609045?mt=8</a></p>
<p>Android Download: https://play.google.com/store/apps/details?id=com.urbery</p>
<p>Facebook: http://www.facebook.com/urbery</p>
<p>Twitter: http://www.twitter.com/urbery</p>
<p>Instagram: @urbery</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Toronto Grocery and Alcohol Delivery Startup Urbery Celebrates 175% Growth</title>
		<link>http://embracedisruption.com/2016/07/20/toronto-grocery-alcohol-delivery-startup-urbery-celebrates-175-growth/</link>
		<comments>http://embracedisruption.com/2016/07/20/toronto-grocery-alcohol-delivery-startup-urbery-celebrates-175-growth/#comments</comments>
		<pubDate>Wed, 20 Jul 2016 16:03:57 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<guid isPermaLink="false">http://embracedisruption.com/?p=7647</guid>
		<description><![CDATA[Company continues to grow basket size with convenient ordering options from major grocery stores, LCBO and pilot projects with Unilever and KCC TORONTO, ON (July 20, 2016) - Urbery, a Toronto-based same-day delivery service for groceries, LCBO, Beer Store, over-the-counter pharmacy and household products, is celebrating tremendous product adoption in the Toronto area, with 175% [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2016/07/1467059082-1041584-154x54-urberylogocopy300X100.png"><img class="size-full wp-image-7649 aligncenter" alt="1467059082-1041584-154x54-urberylogocopy300X100" src="http://embracedisruption.com/wp-content/uploads/2016/07/1467059082-1041584-154x54-urberylogocopy300X100.png" width="154" height="54" /></a></p>
<p>Company continues to grow basket size with convenient ordering options from major grocery stores, LCBO and pilot projects with Unilever and KCC</p>
<p><b>TORONTO, ON (July 20, 2016) -</b> <a href="http://urbery.com">Urbery</a>, a Toronto-based same-day delivery service for groceries, LCBO, Beer Store, over-the-counter pharmacy and household products, is celebrating tremendous product adoption in the Toronto area, with 175% growth over the past year. Since launching in 2015, the popular on-demand service has also been strategically developing pilot projects with companies like Unilever and KCC.</p>
<p>With more than one third of online shoppers expecting to buy their groceries online in 2016 (<a href="http://www.morganstanley.com/ideas/online-groceries-could-be-next-big-ecommerce-driver">Morgan Stanley</a>, 2016), Urbery continues to focus on bringing personalized service to the marketplace, offering customers the chance to order from many of their favourite grocery stores (Whole Foods, Loblaws and Sobeys), along with pharmacies (Shoppers Drug Mart and Rexall), and liquor stores (LCBO and Beer Store).</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2016/07/Screen-Shot-2016-07-20-at-10.04.18-AM.png"><img class="aligncenter size-full wp-image-7648" alt="urbery" src="http://embracedisruption.com/wp-content/uploads/2016/07/Screen-Shot-2016-07-20-at-10.04.18-AM.png" width="704" height="236" /></a></p>
<p>Beyond ordering from favourite stores, Urbery also offers the unique experience of real-time tracking and interaction with personal shoppers (Grocery Gurus) to ensure all products are hand picked and delivered the way the customer wants. Adding to the service’s perks is a 100% freshness guarantee, ensuring consumers always receive only the best products at their door.</p>
<p>“Urbery’s mission is to deliver personalized, effective and trust-worthy grocery and alcohol delivery to busy Torontonians. We want to help our customers save time, while avoiding lines, heavy lifting and going to multiple stores,” says Urbery founder Mudit Rawat. “Our detail oriented and professional Grocery Gurus work tirelessly to make sure your products get to your front door without compromising any quality.”</p>
<p>Another feature currently in development involves easy recipe checkout, empowering customers to consult partner recipes and order all elements with a click of a button.</p>
<p>Urbery is also excited to announce the addition of Stephen Tallevi to their board of advisors. Stephen was one of the founding members of Grocery Gateway, and ran operations for over 10 years. After Grocery Gateway, Stephen joined Walmart to help launch the grocery click-and-collect model and now holds a position as Assistant Vice President within the ecommerce division.</p>
<p><b>How it works</b></p>
<p>Customers can order from Urbery in just three easy steps: select products at <a href="http://urbery.com">Urbery.com</a> or on the smart phone app, identify their desired delivery time slot and pay securely online. The service offers free delivery on orders over $65 and charges a $10 fee for alcohol delivery. Delivery can be completed same-day within two hours of order placement.</p>
<p>Customers can interact and track the location of their Grocery Guru and communicate any individual preferences they may have (e.g. ripeness of avocado) via text messages or by speaking directly with their Guru. After order arrival, buyers are able to rate their experience to ensure service satisfaction. In addition, all Gurus are subject to a comprehensive background check, in which Urbery exercises a zero tolerance policy.</p>
<p>&nbsp;</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p>o: 416.963.9857, c: 647.638.1586 e: cory@embracedisruption.com</p>
<p>&nbsp;</p>
<p><b>About Urbery</b></p>
<p>Urbery is a same-day grocery and alcohol delivery service available on mobile and web that enables customers to get groceries delivered from their favourite store to their doorstep in two hours. Urbery has over 10,000 grocery and alcohol products that customers can choose from or can create their own customized list. At the heart of Urbery’s operations are Grocery Gurus, a hand-picked group of personal grocery shoppers, who shop for each customer’s order and deliver it to their doorstep.</p>
<p>Website: <a href="http://www.urbery.com">http://www.urbery.com</a></p>
<p>Apple Download: <a href="https://itunes.apple.com/ca/app/urbery/id987609045?mt=8">https://itunes.apple.com/ca/app/urbery/id987609045?mt=8</a></p>
<p>Android Download: https://play.google.com/store/apps/details?id=com.urbery</p>
<p>Facebook: http://www.facebook.com/urbery</p>
<p>Twitter: http://www.twitter.com/urbery</p>
<p>Instagram: @urbery</p>
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		<title>Front Street Foods and Junked Food Company Give Back with Blue Jays Ice Cream</title>
		<link>http://embracedisruption.com/2016/07/19/front-street-foods-junked-food-company-give-back-blue-jays-ice-cream/</link>
		<comments>http://embracedisruption.com/2016/07/19/front-street-foods-junked-food-company-give-back-blue-jays-ice-cream/#comments</comments>
		<pubDate>Tue, 19 Jul 2016 15:52:30 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<description><![CDATA[Toronto’s most popular food destination to offer up specialty scoops to benefit the Jays Care Foundation  TORONTO, ON (July 19, 2016) &#8211; As the summer months continue to heat up, Front Street Foods (FSF) at Adelaide Place (150 York Street — at the corners of both Adelaide/University Avenue and Adelaide/York) has partnered with Junked Food [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><b>Toronto’s most popular food destination to offer up specialty scoops to benefit the Jays Care Foundation </b></p>
<p><b>TORONTO, ON (July 19, 2016) &#8211; </b>As<b> </b>the summer months continue to heat up, <a href="http://www.frontstreetfoods.com/%22%20%5Cl%20%22discover"><b>Front Street Foods</b></a><b> (FSF)</b><b> </b>at <b>Adelaide Place</b> (150 York Street — at the corners of both Adelaide/University Avenue and Adelaide/York) has partnered with <b>Junked Food Company </b>(one of FSF’s 19+ vendors) to create a unique way to give back while cooling down — a specialty Blue Jays ice cream, available exclusively at the pop-up market. The cone, which features ballpark popcorn, sour blue raspberry sugar and blue chocolate will be on sale from now until August 5th for $6.25, with one dollar from each sale being donated to the Jays Care Foundation.</p>
<p><center><a href="http://embracedisruption.com/wp-content/uploads/2016/07/bj.jpeg"><img class="aligncenter size-medium wp-image-7645" alt="bj" src="http://embracedisruption.com/wp-content/uploads/2016/07/bj-e1469030232219-225x300.jpeg" width="225" height="300" /></a></center></p>
<p>“We wanted to find a unique and memorable way to contribute to our community, ” says Melissa Zuker, co-founder of TMCo. “With Junked Food Company’s creativity, we were able to develop a sweet and savoury way for our customers to give back to the Jays Care Foundation, an important organization that focuses on improving the lives of Canadian children.”</p>
<p>In addition to introducing the new Blue Jays ice cream, Front Street Foods will also be hosting their first food crawl, in collaboration with popular Instagrammer <a href="http://www.instagram.com/to_finest">TO&#8217;s Finest</a>. The food crawl, which is available from now until August 5th allows customers to purchase an official passport for just $5.00 &lt;insert link&gt; and visit any of the 19+ Front Street Food vendors after 2PM to claim a specially priced dish for just $8.00. A portion of the food crawl passport proceeds will be donated to Community Food Centres Canada.</p>
<p>Last year, <b>Front Street Foods </b>(which started on Front Street at Union Station) quickly became a must-visit attraction in Toronto, drawing huge crowds to covet local cuisine throughout the summer months. This year, conveniently located on the 2<sup>nd</sup> floor terrace accessible directly from the street by an outdoor staircase at <b>Adelaide Place </b>(at the corner of York and Adelaide and also accessible from University and Adelaide), FSF is an oasis in the city featuring pop-up vendors crafting their dishes on-site, along with craft beers and specialty drinks for attendee’s immediate indulgence. Whether looking for a delectable daytime snack, or a satisfying lunch solution, or an after work bite the market features temptations for any palate.</p>
<p><b>Front Street Foods, </b>presented by<b> </b><a href="http://www.torontomarketco.com"><b>Toronto Market Company (TMCo.)</b></a> and <a href="http://www.dreamofficereit.ca/"><b>Dream Office REIT</b></a>, is open for the public to enjoy weekdays until August 5, 2016 from 11 a.m. to 6:30 p.m. Monday and Tuesday, and until 8 p.m. Wednesday to Friday (with breakfast vendors opening early at 8 a.m.).</p>
<p>&nbsp;</p>
<p><b>For more information, photos or to request an interview, please contact:</b></p>
<p><b>Cory Stewart, Embrace Disruption PR</b></p>
<p>c: 647.638.1586, o: 416.963.9857, e: cory@embracedisruption.com</p>
<p><b>About Toronto Market Co.:</b></p>
<p>Toronto Market Co.’s mission is to create vibrant pop-up markets in our city that showcase Toronto’s best and celebrate Toronto’s spirit. Successful events include Front Street Foods and the Waterfront Artisan Market. We love to create avenues for local designers, artisans, chefs, entrepreneurs, bakers and makers to showcase their goods and inspire others.</p>
<p>Website: http://www.torontomarketco.com</p>
<p>Instagram: http://instagram.com/torontomarketco</p>
<p>Twitter: <a href="http://twitter.com/torontomarketco">http://twitter.com/torontomarketco</a></p>
<p>Facebook: <a href="http://facebook.com/torontomarketco">http://facebook.com/torontomarketco</a></p>
<p>&nbsp;</p>
<p><b>About Dream Office REIT (owners and managers of Adelaide Place):</b></p>
<p>Dream Office REIT is an unincorporated, open-ended real estate investment trust. Dream Office REIT is focused on owning, acquiring, leasing and managing well-located, high-quality central business district and suburban office properties. Its portfolio currently comprises approximately 23.3 million square feet of gross leasable area in major urban centres across Canada. Dream Office REIT’s portfolio is well diversified by geographic location and tenant mix. For more information, please visit <a href="http://www.dreamofficereit.ca/">www.dreamofficereit.ca</a>.</p>
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		<title>Client News: Indulge in Toronto’s Finest Local Cuisine at the Second Annual Front Street Foods Pop-Up Market at Adelaide Place on Weekdays June 13 &#8211; August 5</title>
		<link>http://embracedisruption.com/2016/06/02/client-news-indulge-torontos-finest-local-cuisine-second-annual-front-street-foods-pop-market-adelaide-place-weekdays-june-13-august-5/</link>
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		<pubDate>Thu, 02 Jun 2016 15:04:25 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<category><![CDATA[Front Street Foods]]></category>
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		<guid isPermaLink="false">http://embracedisruption.com/?p=7631</guid>
		<description><![CDATA[Toronto’s most popular food destination returns to the city in a new home at Adelaide Place TORONTO, ON (June 2, 2016) &#8211; This summer, thousands will flock to the second annual Front Street Foods (FSF) at Adelaide Place (150 York Street — at the corners of both Adelaide/University Avenue and Adelaide/York), to tantalize their tastebuds [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-02-at-10.48.27-AM.png"><img class="aligncenter size-full wp-image-7633" alt="fsflogos" src="http://embracedisruption.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-02-at-10.48.27-AM.png" width="645" height="187" /></a></p>
<p><strong>Toronto’s most popular food destination returns to the city in a new home at Adelaide Place</strong></p>
<p><strong>TORONTO, ON (June 2, 2016)</strong> &#8211; This summer, thousands will flock to the second annual Front Street Foods (FSF) at Adelaide Place (150 York Street — at the corners of both Adelaide/University Avenue and Adelaide/York), to tantalize their tastebuds with dishes and delicacies designed by 20 local chefs, restaurants and food entrepreneurs. From sweet and savoury, to lush and succulent, this carefully curated culinary market, presented by Toronto Market Company (TMCo.) and Dream Office REIT, will be open for the public to enjoy weekdays on June 13, 2016 to August 5, 2016 from 11 a.m. to 8 p.m. (with breakfast vendors opening early at 8 a.m.).</p>
<p>“Toronto is rich with culture, and our local cuisine is no exception,” says Melissa Zuker, co-founder of TMCo. “With the success of last year’s Front Street Foods, we’re excited to allow visitors the chance to discover new flavours from the best small businesses, entrepreneurs and vendors in our new home at Adelaide Place. We are very happy to be working with Dream to provide an unprecedented tenant amenity.&#8221; Madeleine Nicholls of Dream adds, &#8220;We have a wonderful and unique space in the heart of the city and it will be great to see it come alive in the summer months offering our tenants and neighbours another reason to celebrate summer in Toronto.”</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-02-at-10.47.46-AM.png"><img class="aligncenter size-full wp-image-7632" alt="fsf" src="http://embracedisruption.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-02-at-10.47.46-AM.png" width="598" height="242" /></a></p>
<p>Last year, <b>Front Street Foods </b>(which started on Front Street at Union Station) quickly became a must-visit attraction in Toronto, drawing huge crowds to covet local cuisine throughout the summer months. This year, conveniently located on the 2<sup>nd</sup> floor terrace accessible directly from the street by an outdoor staircase at <b>Adelaide Place </b>(at the corner of York and Adelaide and also accessible from University and Adelaide), FSF will be an oasis in the city featuring pop-up vendors crafting their dishes on-site, along with craft beers and specialty drinks for attendee’s immediate indulgence. Whether looking for a delectable daytime snack, or a satisfying lunch solution, or an after work bite the market will feature temptations for any palate.</p>
<p><b>Some of this year’s vendors are:</b></p>
<ul>
<li><b>Brock Sandwich — </b>From their mouth watering prosciutto sandwich to their spicy pork schnitzel, Brock Sandwich serves up what they describe as “super delicious tasty goodness for your mouth”.</li>
<li><b>Canadian Breakfast Bar by Bacon Nation</b> &#8211; Serving up all day breakfast and brunch favourites including delectable breakfast sandwiches and a Canadian take on breakfast classics.  Their specialties also make for a great lunch, supper or lupper.</li>
<li><b>Chimney Stax Baking Co.</b> — Devour crispy-on-the-outside, doughy-soft-on-the-inside, fresh-baked goodness, accompanied with a variety of toppings and dipping sauces.</li>
<li><b>Fish’d by Edo — </b>Try the original hand crafted sushi burritos and Hawaiian poke (pronounced POH-keh) bowl, featuring an array of inspired ingredients, along with their tummy satisfying poke bowls.</li>
<li><b>Fred’s Bread</b> <b>—</b> Bite into thick, crisp crusted and moist breads that taste of the grain they were crafted with. Enjoy their gourmet grilled cheese menu featuring local cheeses and specialty flavours baked on artisanal bread.</li>
<li><b>Fresh — </b>A variety of cold press juices,  vegan salads, and breakfast jars with wholesome plant-based ingredients to help fuel you for the busy day ahead.</li>
<li><b>Fresh off the Boat </b>— Famous for their seafood sandwich. Fresh off the Boat will offer their take on a traditional lobster roll and crab fries &#8211; definitely the best in the city!</li>
<li><b>Holy Chuck Burger — </b>Devour fresh aged beef patties voted the best in the city</li>
<li><b>HotBunzz — </b>Gourmet buns (baked fresh daily) bursting with international flavours, HotBunzz features a variety of grab and go stuffed sandwiches with signature meats, vegetables and cheeses.</li>
<li><b>La Fiesta — </b>Authentic Ecuadorian cuisine including their wildly popular Paella con Mariscos.</li>
<li><b>Little Fin</b> &#8211; Known for their fish sandwiches, fish and chips and light delicious salad options.</li>
<li><b>The Merchant Taps and Tavern</b><b> &#8211; </b>Craft beers and freshly shucked oysters.  A match made in heaven!</li>
<li><b>The Mighty Cob</b> &#8211; Freshly roasted corn on the cob or in a cup in a variety of flavours</li>
<li><b>Raclette Suisse — </b>Taking comfort food to new heights, Raclette Suisse, launching at Front Street Foods, is a traditional dish normally found in the alps of Switzerland. Cheese lovers can enjoy bites of ecstasy as melted cheese gets scraped straight from the cheese wheel onto a variety of small dishes.</li>
<li><b>Tacos 101 — </b>Enjoy authentic handmade chips and guacamole, and mouth watering chicken carnitas spiced with the true flavours of Mexico.</li>
<li><b>The Rolling Pin — </b>A fresh-from-scratch donut bakery, offering up flavours like Banana Cream Pie, Maple Bacon, Nutella Bomb along with ice cream donut sandwiches.</li>
<li><b>Toben by Design — </b>Try fresh, local and innovative creations, crafted from flavours and regions across the globe by Toben Kochman, a Cordon Bleu School of Culinary Arts in Paris alumnae. Don’t miss his epic brisket sandwich!</li>
<li><b>Railroad Coffee Co. — </b>Sip on gourmet, locally roasted brews and find a new artisanal flavour to enhance your morning routine.</li>
<li><b>Station Cold Brew Coffee — </b>Enjoy an authentic, premium cold brew experience that will take your coffee drinking to new heights.</li>
</ul>
<p>Visit <a href="http://www">www.frontstreetfoods.com</a> for a full list of vendors and more information.</p>
<p><b>For more information, photos or to request an interview, please contact:</b></p>
<p><b>Cory Stewart, Embrace Disruption PR</b></p>
<p>c: 647.638.1586, o: 416.963.9857, e: cory@embracedisruption.com</p>
<p>&nbsp;</p>
<p><b>About Toronto Market Co.:</b></p>
<p>Toronto Market Co.’s mission is to create vibrant pop-up markets in our city that showcase Toronto’s best and celebrate Toronto’s spirit. Successful events include Front Street Foods and the Waterfront Artisan Market. We love to create avenues for local designers, artisans, chefs, entrepreneurs, bakers and makers to showcase their goods and inspire others.</p>
<p>Website: <a href="http://torontomarketco.com">http://www.torontomarketco.com</a></p>
<p>Instagram: <a href="http://instagram.com/torontomarketco">http://instagram.com/torontomarketco</a></p>
<p>Twitter: <a href="http://twitter.com/torontomarketco">http://twitter.com/torontomarketco</a></p>
<p>Facebook: <a href="http://facebook.com/torontomarketco">http://facebook.com/torontomarketco</a></p>
<p>&nbsp;</p>
<p><b>About Dream Office REIT (owners and managers of Adelaide Place):</b></p>
<p>Dream Office REIT is an unincorporated, open-ended real estate investment trust. Dream Office REIT is focused on owning, acquiring, leasing and managing well-located, high-quality central business district and suburban office properties. Its portfolio currently comprises approximately 23.3 million square feet of gross leasable area in major urban centres across Canada. Dream Office REIT’s portfolio is well diversified by geographic location and tenant mix. For more information, please visit <a href="http://www.dreamofficereit.ca/">www.dreamofficereit.ca</a>.</p>
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		<title>Client News: Community One Foundation Awards $38,000 in Rainbow Grants to Thirteen LGBTTIQQ2S Recipients</title>
		<link>http://embracedisruption.com/2016/05/18/client-news-community-one-foundation-awards-38000-rainbow-grants-thirteen-lgbttiqq2s-recipients/</link>
		<comments>http://embracedisruption.com/2016/05/18/client-news-community-one-foundation-awards-38000-rainbow-grants-thirteen-lgbttiqq2s-recipients/#comments</comments>
		<pubDate>Wed, 18 May 2016 18:48:57 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<guid isPermaLink="false">http://embracedisruption.com/?p=7610</guid>
		<description><![CDATA[&#160; Foundation supports upcoming community projects with the help of Royal Bank of Canada and individual donors. TORONTO, ON (May 17, 2016) -­‐ On the evening of Thursday, May 12, 2016, Community One Foundation held a celebratory reception at The 519 (519 Church St., Toronto) to present 13 recipients with their 2016 Rainbow Grants. The [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>&nbsp;<br />
<center>
<p style="text-align: left;"><a href="http://embracedisruption.com/wp-content/uploads/2016/05/Screen-Shot-2016-05-18-at-2.20.55-PM.png"><img class="aligncenter size-full wp-image-7611" alt="commone" src="http://embracedisruption.com/wp-content/uploads/2016/05/Screen-Shot-2016-05-18-at-2.20.55-PM.png" width="540" height="115" /></a></p>
<p></center></p>
<p style="text-align: center;">Foundation supports upcoming community projects with the help of Royal Bank of Canada and individual donors.</p>
<p style="text-align: left;"><b>TORONTO, ON (May 17, 2016)</b> -­‐ On the evening of Thursday, May 12, 2016, <a href="www.communityone.ca">Community One Foundation</a> held a celebratory reception at The 519 (519 Church St., Toronto) to present 13 recipients with their 2016 Rainbow Grants. The Rainbow Grant program, which began in 1980, is one of many foundation initiatives supporting the LGBTTIQQ2S community, funded through donations from individual donors and corporate partners.</p>
<p>For over thirty years, Rainbow Grants have helped nurture the early days of many Greater Toronto LGBTTIQQ2S community initiatives, grassroots projects, established organizations and one-off projects. The Grants are awarded in three different tiers; General (up to $1,000) for projects or people that are not a part of an organization, charity or corporation, Foundation (between $3,000 ‐ $5,000), and the Royal Bank of Canada (RBC) Community Award of $10,000 (donated by RBC).</p>
<p><center><a href="http://embracedisruption.com/wp-content/uploads/2016/05/Screen-Shot-2016-05-18-at-2.33.16-PM.png"><img class="aligncenter size-full wp-image-7612" alt="comm1grants" src="http://embracedisruption.com/wp-content/uploads/2016/05/Screen-Shot-2016-05-18-at-2.33.16-PM.png" width="532" height="225" /></a></center><br />
The recipients of the $38,000 in Rainbow Grants this year are:</p>
<ul>
<li><b>Newcomer Women</b>’<b>s Services of Toronto </b>‐<b> Kyle Rae Award</b> ‐ a fusion project which will create queer‐positive ESL curricula for newcomers with the intent to train 10 LTGBQI+ newcomer youth to research global Queer history, and collaborate with ESL instructors to develop ESL curricula for Language Instruction for Newcomers to Canada.</li>
</ul>
<ul>
<li><b>Native Women in the Arts, in partnership with Tities Wîcinímintôwak // Bluejays Dancing Together : Living Legacies: Two-Spirit Stories </b>‐<b> RBC Community Award</b> ‐ a series of art workshops and a final exhibition that  centres the stories of Two‐Spirit communities in Toronto. Each workshop will provide opportunities to develop things like ideas, feelings and stories  that they will be able to share with others if they so choose.</li>
</ul>
<ul>
<li><b>Black Lives Matter (Freedom School) </b>‐ a three-week-long summer program for children aged 4–10. The purpose of this project is to respond to a lack of humanizing, self‐affirming, queer‐positive educational opportunities for black children in the GTA.</li>
</ul>
<ul>
<li><b>QUAKE, Tessa Gooden (Original EP)</b> ‐ recording, production and release of an original EP album by local artist, Tessa Gooden.</li>
</ul>
<ul>
<li><b>Outsport (Website Redesign)</b> ‐ to develop their Toronto website into a mobile‐focused and youth‐targeted initiative. This will allow for the LGBTTIQQ2S community in the GTA to remain informed of upcoming queer‐friendly sporting events and the community’s various sport leagues.</li>
</ul>
<ul>
<li><b>Festival Franco Fierté (Pride Month Events)</b> ‐ a series of events during Toronto Pride month, including Francophone shows, concerts, photo exhibitions, cultural tours of the village and a stage at the Pride Toronto event.</li>
</ul>
<ul>
<li><b>Inside Out (LGBTQ Film &amp; Cultural Programming)</b> ‐ to provide LGBTQ film and cultural programming, working in partnership with arts, service and community organizations, seniors/long term care residences, and TDSB schools, to under‐served neighbourhoods with little to no LGBTQ programming. The project provides films, culture, discussions, resources, and community connections to LGBTQ individuals in their own communities.</li>
</ul>
<ul>
<li><b>Lemontree Creations (Staging of upcoming play, The Body Politic) </b>‐ a play documenting Canadian queer history as it re‐imagines the story of the birth, existence and eventual demise of one of Canada’s seminal queer publications, The Body Politic.</li>
</ul>
<ul>
<li><b>ACE RADIO (Toronto’s asexual community’s broadcast initiative on Radio Regent)</b> ‐ engaging 20 diverse participants (ages 18+) in producing a monthly (nine‐part) digital broadcast about issues impacting asexual communities. As a result, vulnerable young people will gain transferable broadcast skills like technical equipment training, while practicing communication, teamwork, leadership, and critical thinking through participatory media making.</li>
</ul>
<ul>
<li><b>AIDS Committee of Durham (LGBTQ Youth of Colour Program)</b> ‐ a yearlong pilot project with the goal of creating a strong sense of community among LGTBQ+ Youth Of Colour (YOC) along with providing them with HIV prevention education and safer sex practices.</li>
</ul>
<ul>
<li><b>SAGA Collectif</b> ‐ for support of outreach initiatives in relation to their project, Black Boys, which is an innovative and multidisciplinary theatrical event that unpacks the lived experience of three Black queer men in pursuit of an emancipated Black imagination. Black Boys will be co‐produced at Buddies In Bad Times Theatre in 2016.</li>
</ul>
<ul>
<li><b>Asian Community AIDS Services (Multilingual Transgender Resources for Asian Parents and Families)</b> ‐ to decrease challenges Asian families and Transgender youth face when youth come out, this program plans to develop culturally- and linguistically-appropriate educational resources as tools to increase parents’ understanding and acceptance of their child’s gender identity. The resources will be translated to seven Asian languages and distributed in print and online.</li>
</ul>
<ul>
<li><b>Egale Canada Human Rights Trust (Grandfamily Project) </b>‐ a documentary project will tell the story of a queer couple searching to adopt an LGBTTIQQ2S elder into their family to be the grandparent of their soon‐to‐be‐born child. As the due date of the pregnancy nears, they must figure out how to access Toronto’s often-isolated queer elders, finding someone who fits into their family and is up for the commitment. In the process they must confront generational differences in the LGBTTIQQ2S community, build trust, face the possibility of disappointment, and reckon with their own family histories.</li>
</ul>
<p>“We are delighted to present this year’s Rainbow Grants to such a diverse group of communities in the areas of education, health, human rights, arts, culture, research and advocacy,” said Community One Co‐ Chair Terry Greene. “Each year, our allocation committee remains dedicated to awarding recipients in these sectors to create a demonstrable impact on the broader community.”</p>
<p>Past recipients of Rainbow Grants include organizations such as Inside Out, AIDS Committee of Toronto, LGBT Youth Line and the 519 Community Centre.</p>
<p>&nbsp;</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p><a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>o: 416.963.9857 c: 647.638.1586</p>
<p>&nbsp;</p>
<p><b>About Community One:</b></p>
<p>Established in 1980, Community One Foundation provides grants to LGBTTIQQ2S community projects in Greater Toronto Area including Durham, Halton, Peel and York Regions, focusing on the areas of arts and culture, health and social services, and research and education. The Foundation also promotes community philanthropy through strategic partnerships such as the Bill 7 Award and the LGBT Giving Network.</p>
<p><b>Facebook</b>: <a href="https://www.facebook.com/CommunityOneFoundation/">https://www.facebook.com/CommunityOneFoundation/</a></p>
<p><b>Twitter</b>: <a href="http://twitter.com/c1foundation">@C1Foundation</a></p>
<p>&nbsp;</p>
<p><b>About RBC:</b></p>
<p>Royal Bank of Canada is Canada’s largest bank, and one of the largest banks in the world, based on market capitalization. We are one of North America’s leading diversified financial services companies, and provide personal and commercial banking, wealth management, insurance, investor services and capital markets products and services on a global basis. We have over 80,000 full‐ and part‐time employees who serve more than 16 million personal, business, public sector and institutional clients through offices in Canada, the U.S. and 37 other countries. For more information, please visit <a href="http://rbc.com">rbc.com</a>.</p>
<p>&nbsp;</p>
<p>RBC helps communities prosper, supporting a broad range of community initiatives through donations, community investments, sponsorships and employee volunteer activities. In 2015, we contributed more than $121 million to causes around the world.</p>
<p>&nbsp;</p>
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		<title>Book a home cleaner on the go: Helpling launches Canadian mobile app</title>
		<link>http://embracedisruption.com/2015/04/15/book-home-cleaner-go-helpling-launches-canadian-mobile-app/</link>
		<comments>http://embracedisruption.com/2015/04/15/book-home-cleaner-go-helpling-launches-canadian-mobile-app/#comments</comments>
		<pubDate>Wed, 15 Apr 2015 13:13:45 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<description><![CDATA[TORONTO: Helpling, the online platform for booking home cleaning, has just announced the release of its mobile app for iOS and Android. The app, currently available to customers across the Greater Toronto Area, is geared to make booking residential cleaning easier for clients who are booking on the go. Helpling.com launched in Toronto in December [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2015/01/a4698efd-cbdb-4969-9230-f08d23e57f4f.jpg"><img class="aligncenter size-full wp-image-7379" alt="a4698efd-cbdb-4969-9230-f08d23e57f4f" src="http://embracedisruption.com/wp-content/uploads/2015/01/a4698efd-cbdb-4969-9230-f08d23e57f4f.jpg" width="200" height="55" /></a></p>
<p><strong>TORONTO</strong>: Helpling, the online platform for booking home cleaning, has just announced the release of its mobile app for iOS and Android. The app, currently available to customers across the Greater Toronto Area, is geared to make booking residential cleaning easier for clients who are booking on the go. <a href="http://helpling.com">Helpling.com</a> launched in Toronto in December 2014.</p>
<p>The Helpling app lets users book a home cleaner securely and conveniently. It offers fast one-touch booking, allowing customers who have set up an account to re-book with one tap. Finding a residential cleaner used to require customers to consult yellow pages, seek out  personal recommendations and research meticulously online. With Helpling’s extensive registration process, which includes a cleaning test, background check and personal interview, finding a qualified cleaner has never been easier. Now users of the Helpling app can simply enter an address, the amount of cleaning required and a desired date for their booking. Helpling’s intuitive algorithm then recommends the best cleaner for the selected. Right after booking, clients can save the date directly to their smartphone calendar or forward the details via email or SMS.</p>
<p>“Canadians across the country are using their smartphones on a daily basis to order services like food delivery and taxi rides,” says Helpling Canada managing director Blake Connoy. “We’re confident that the Helpling app will provide another solution to making everyday life easier and more efficient for customers across the GTA.”</p>
<p><b>App Advantages and Features</b></p>
<p>The Helpling app makes booking a cleaner easier than ever before. It connects with calendar apps, allows for single or recurring bookings, shows when a preferred cleaner is available and features payment via credit card and direct debit. The advantages of using the Helpling app include:</p>
<ul>
<li>Forward booking details directly via email or SMS to notify a partner or housemate that they can look forward to a clean home.</li>
<li>Store bookings directly to phone calendars and set alerts for when a cleaner will need access to your home.</li>
<li>Makes repeating a booking easy &#8211; after launching the app, customers can use their last selection to re-book with one touch.</li>
<li>Free to download.</li>
</ul>
<p><b>How it works</b></p>
<p>&nbsp;</p>
<ul>
<li>Users can download the free app in the iOS or Android stores.</li>
<li>Upon launching the app, customers are prompted to enter their cleaning requirements, along with indicating additional service requests, such as cleaning inside the oven, closets, refrigerator and window interiors.</li>
<li>Customers may then select the desired frequency of the $25/hour service — once, weekly, or biweekly.</li>
<li>After entering in location and contact information, users are paired (through a location-based algorithm) with a nearby Helpling cleaner.</li>
<li>Users then pay using credit card or debit with a touch of the screen, and enjoy the easiest way to clean their home.</li>
</ul>
<p>&nbsp;</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p>o: 416.963.9857 e: cory@embracedisruption.com</p>
<p><b>About Helpling:</b></p>
<p>Helpling is the leading global online platform for professional home cleaners. On the website or the mobile app customers can book a vetted and insured service provider within a couple of click. The innovative online service gives people more time to enjoy the nice things in life: family, friends and leisure activities.</p>
<p>​Helpling was founded by Benedikt Franke, Philip Huffman and Rocket Internet in January 2014. The company now has more than 250 employees and offers its service in more than 200 cities in Austria, Brazil, Canada, France, Germany, Italy, Netherlands, Spain and Sweden. This makes Helpling the most widely available online marketplace for household services in the world.</p>
<p>Website: <a href="http://www.helpling.com">http://www.helpling.com</a></p>
<p>Twitter: <a href="http://www.twitter.com/helplingca">http://www.twitter.com/helplingca</a></p>
<p>Facebook: <a href="http://www.facebook.com/helpling">http://www.facebook.com/helpling</a></p>
<p>Instagram: <a href="http://www.instagram.com/helplingca">http://www.instagram.com/helplingca</a></p>
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		<title>Kevin Zegers Stars in Starlight Children’s Foundation™ Canada’s New Play In May Campaign</title>
		<link>http://embracedisruption.com/2015/04/14/kevin-zegers-stars-starlight-childrens-foundation-canadas-new-play-may-campaign/</link>
		<comments>http://embracedisruption.com/2015/04/14/kevin-zegers-stars-starlight-childrens-foundation-canadas-new-play-may-campaign/#comments</comments>
		<pubDate>Tue, 14 Apr 2015 13:48:33 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Play In May]]></category>
		<category><![CDATA[Starlight Children's Foundation]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7493</guid>
		<description><![CDATA[TORONTO, ON  (April 14, 2015) — Starlight Children’s Foundation™ Canada, a leading charity that partners with experts to improve the life and health of kids and families around the world, will launch its first 2015 Play in May® campaign, sponsored by Leetwo Metal Inc. Play In May will raise awareness for the healing power of [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2015/04/Screen-Shot-2015-04-14-at-9.38.03-AM.png"><img class="aligncenter size-full wp-image-7494" alt="PIM" src="http://embracedisruption.com/wp-content/uploads/2015/04/Screen-Shot-2015-04-14-at-9.38.03-AM.png" width="656" height="157" /></a></p>
<p><b>TORONTO, ON  (April 14, 2015)</b> — <a href="http://www.starlightcanada.org">Starlight Children’s Foundation™ Canada</a>, a leading charity that partners with experts to improve the life and health of kids and families around the world, will launch its first 2015 Play in May® campaign, sponsored by Leetwo Metal Inc. Play In May will raise awareness for the healing power of play, along with funds for Starlight’s innovative programs that support pediatric patients and their families.</p>
<p>To accompany the campaign, Starlight’s Play In May recruitment <a href="https://www.youtube.com/watch?v=bZbnddanQp8">video</a> stars family favourite Air Bud, along with original “Air Bud” Canadian actor Kevin Zegers (“Transamerica,” “Gossip Girl”) and eight-year-old actress McKenna Grace (“Russell Madness,” “The Young and the Restless”). Fundraisers are encouraged to sign up to join the Play in May fundraising campaign while also participating in social media engagement to inspire and motivate players and donors to support the ongoing needs of Starlight kids and families across the nation.</p>
<p>After the resounding success of 2014’s Play In May campaign (exclusively held in the United States), the initiative expanded to include Starlight Canada in 2015.  Individuals, corporations and teams can join the campaign by registering online at <a href="http://PlayInMayCanada.com">PlayinMayCanada.com</a>. Participants are encouraged to engage in play – any play – from May 1 to 15 for just 15 minutes a day. Funds raised will help Starlight support kids and families from hospital to home through its wide array of family-centred programs.</p>
<p>“Here at Starlight, we are very excited to take part in this initiative that encourages participants to bond with their families and friends while taking part in the healing process of play,” said Starlight Canada executive director, Brian Bringolf. “Play in May presents an ideal opportunity to raise funds for Starlight families and also to helps us strengthen our programming and reach more seriously ill children across the country.”</p>
<p>Donations from the Play in Maycampaign will help fund Starlight’s in and out-of-hospital programming such as Comfort Kits (filled with all the essentials of an unexpected hospital stay), Hospital Grants, Fun Centers™ (featuring a Sharp AQUOS flat-screen television and a Nintendo Wii-U™ gaming system preloaded with a wide variety of games), Wishes and Day Brighteners that range from special outings to music or sporting events.</p>
<p>Visit <a href="http://PlayInMayCanada.com">PlayinMayCanada.com</a> to learn more and sign up today.</p>
<p>&nbsp;</p>
<p><b>For additional information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | <b>Embrace Disruption PR</b></p>
<p>p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight&#8217;s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand, the United Kingdom and the United States, serving millions of children every year.</p>
<p>Website: <a href="http://starli">http://starlightcanada.org</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada </a>    #PlayInMay</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Instagram: <a href="http://instagram.com/starlightcanada">http://instagram.com/starlightcanada</a></p>
<p>YouTube: <a href="http://youtube.com/canadastarlight">http://youtube.com/canadastarlight</a></p>
<p>&nbsp;</p>
<p><b>About Leetwo Metal Inc.:</b></p>
<p>Montreal-based Leetwo Metal Inc. is a leader in the precision sheet metal and precision machining industries. Having ensured the customers&#8217; expectations are met and/or exceeded, the company has seen phenomenal growth over the last 17 years. Based on this growth, Leetwo Metal has invested in the facility, state of the art technology, equipment, people and processes to meet the evolving needs of our customers by providing them with the expanding tools necessary for their success.</p>
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		<title>Starlight Children’s Foundation™ Canada Announces 20th Annual Gala Hosted by Rick Campanelli</title>
		<link>http://embracedisruption.com/2015/03/17/starlight-childrens-foundation-canada-announces-20th-annual-gala-hosted-rick-campanelli/</link>
		<comments>http://embracedisruption.com/2015/03/17/starlight-childrens-foundation-canada-announces-20th-annual-gala-hosted-rick-campanelli/#comments</comments>
		<pubDate>Tue, 17 Mar 2015 15:12:03 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
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		<category><![CDATA[Rick Campanelli]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

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		<description><![CDATA[&#160; Organization brings in landmark year with star-studded ‘Roaring Twenties’ themed fundraising event TORONTO, ON (March 17, 2015) &#8211; Gangsters, flappers, pearls and feathers will fill Toronto’s Fairmont Royal York Hotel ballroom (100 Front St. West) on Saturday, April 18, 2015 to celebrate the 20th annual Gala for the Starlight Children’s Foundation Canada, hosted by [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2015/03/Screen-Shot-2015-03-20-at-11.13.20-AM.png"><img class="aligncenter size-full wp-image-7484" alt="Screen Shot 2015-03-20 at 11.13.20 AM" src="http://embracedisruption.com/wp-content/uploads/2015/03/Screen-Shot-2015-03-20-at-11.13.20-AM.png" width="561" height="120" /></a></p>
<p>&nbsp;</p>
<p style="text-align: center;"><b>Organization brings in landmark year with star-studded ‘Roaring Twenties’ themed fundraising event</b></p>
<p><b>TORONTO, ON (March 17, 2015) &#8211; </b>Gangsters, flappers, pearls and feathers will fill Toronto’s Fairmont Royal York Hotel ballroom (100 Front St. West) on Saturday, April 18, 2015 to celebrate<b> </b>the 20th annual Gala for the <a href="http://starlightcanada.org">Starlight Children’s Foundation Canada</a>, hosted by Canadian television personality Rick Campanelli.  The fundraising Gala, presented by <a href="http://toysrus.ca">Toys“R”Us</a> and <a href="http://babiesrus.ca">Babies“R”Us</a> Canada, is one of the foundation’s largest fundraising initiatives in support of its in and out-of-hospital programming for seriously ill children across Canada.</p>
<p>Guests of the ‘Roaring Twenties’ event can look forward to a memorable and moving evening filled with 1920’s glamour and lavish entertainment. The luxe decor will be complemented with crystal chandeliers, stringed pearls, themed walking tables, gangsters and flapper girls, a jailhouse photo booth, along with a performance by <a href="http://belluscious.com">Belluscious</a>. The evening will be followed by a ‘speak easy’ themed after party, complete with specialized cocktails and billiards.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2015/03/Screen-Shot-2015-03-20-at-11.13.14-AM.png"><img class="aligncenter size-full wp-image-7485" alt="Screen Shot 2015-03-20 at 11.13.14 AM" src="http://embracedisruption.com/wp-content/uploads/2015/03/Screen-Shot-2015-03-20-at-11.13.14-AM.png" width="609" height="252" /></a></p>
<p>&nbsp;</p>
<p><i>“While the event is a themed gala, the true camaraderie and spirit of the evening comes out when our past and present Starlight children speak about what Starlight has done for them and means to them,” says Starlight executive director Brian Bringolf. “There is truly not a dry eye in the house and our supporters understand very clearly in that moment why they have chosen to support Starlight.”</i></p>
<p>Celebrities scheduled to attend include: television personality<b> Carson Arthur</b>, Love It Or List It’s <b>Hilary Farr</b>, Map To The Stars’ <b>Jayne Heitmeyer</b>, Toronto Argonaut <b>Jonathan Hood</b>, actress <b>Kelly McCormack</b>, actor <b>Larry Day</b>, JUNO nominated musician <b>Melanie Durrant</b>, musician <b>Nikki Yanofsky</b>, event host and television personality <b>Rick Campanelli</b>, television and radio personalities <b>Rudy Blair </b>and <b>Taylor Kaye</b>, musician <b>Simone Denny </b>along with many other notable Canadians.</p>
<p>Starlight Canada is pleased to welcome an extensive group of sponsors in support of its 20th annual Gala. Supporters include: Presenting Sponsor, Toys”R”Us and Babies”R”Us Canada; Diamond Sponsor, Great Blue Heron Charity Casino; Gold Sponsors, Bloom Lanys Professional Corporation and Delmar; and Silver Sponsors, Corus/YTV, Dorel, Energizer/Platex, and Mattel.</p>
<p><i>“At Toys“R”Us, our charitable giving revolves around keeping kids safe and helping them in times of need,” said Kevin Macnab, President, Toys“R”Us, Canada. “That’s why we are so proud to be longstanding partners with the Starlight Children’s Foundation Canada and share a common goal of brightening the lives of seriously ill children when they need a reason to smile.”</i></p>
<p>The partnership between Starlight Children’s Foundation and Toys&#8221;R&#8221;Us has flourished over the past 17 years, raising over $12 million dollars through a number of fundraising initiatives including their annual Star Campaign (in which customers are able to donate to Starlight at the Toys“R”Us or Babies”R”Us cash register) and the sale of Starlight bear Hiya (a stuffed bear designed by two seriously ill Starlight brothers). In addition, Toys”R”Us and Babies”R”Us Canada opened up their doors late last year in Montreal, Ottawa, Toronto, Edmonton and Vancouver to donate three-minute all-you-can-grab shopping sprees to eight seriously ill Starlight children.</p>
<p>Since its inception in 1995, the Starlight Gala has raised over $5,500,000 dollars, making it one of the foundation’s largest sources for fundraising. Tickets for this year’s event can be purchased online by visiting <a href="http://www.starlightcanadagala.org">http://www.starlightcanadagala.org</a>.</p>
<p>&nbsp;</p>
<p><b>For media accreditation, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | <b>Embrace Disruption PR</b></p>
<p>p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight&#8217;s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand, the United Kingdom and the United States, serving millions of children every year.</p>
<p>&nbsp;</p>
<p>Website: <a href="http://starli">http://starlightcanada.org</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada </a>        #StarGala20</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Instagram: <a href="http://instagram.com/starlightcanada">http://instagram.com/starlightcanada</a></p>
<p>YouTube: <a href="http://youtube.com/canadastarlight">http://youtube.com/canadastarlight</a></p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada:</b></p>
<p><a href="http://www.toysrus.ca/">Toys“R”Us (Canada) Ltd and Babies“R”Us (Canada) Ltd </a>are part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca/">www.toysrus.ca</a> and <a href="http://www.babiesrus.ca/">www.babiesrus.ca</a>.</p>
<p><b>About Great Blue Heron Charity Casino:</b></p>
<p>The <a href="http://www.gbhcasino.com/">Great Blue Heron Charity Casino</a>, located in scenic Port Perry Ontario, first opened its doors in 1997 and has steadily developed into one of Ontario’s premier casino destinations. With 550 exciting slots, 60 thrilling table games and award winning dining, the Great Blue Heron Casino is the closest casino to Toronto. The project is operated by a partnership consisting of Casinos Austria International, the Steiner Group and Sonco Gaming Inc. on behalf of the Mississauga’s of Scugog Island First Nation and OLG.</p>
<p>Website: <a href="http://www.gbhcasino.com">http://www.gbhcasino.com</a></p>
<p>&nbsp;</p>
<p><b>About The Michaels Companies, Inc.</b></p>
<p>The Michaels Companies, Inc., is North America&#8217;s largest specialty retailer of arts and crafts. As of Jan. 3, 2015, the Company owns and operates 1,168 Michaels stores in 49 states and Canada and 121 Aaron Brothers stores, and produces 11 exclusive private brands including Recollections®, Studio Decor®, Bead Landing®, Creatology®, Ashland®, Celebrate Its®, ArtMinds®, Artist&#8217;s Loft®, Craft Smart®, Loops &amp; Threads® and Imagin8®. Visit <a href="http://www.michaels.com/?pr=scfpar">www.Michaels.com </a>for additional information.</p>
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		<title>The Uber of Household Cleaning, Helpling.com, Prepares Toronto Homes for Spring</title>
		<link>http://embracedisruption.com/2015/03/10/uber-household-cleaning-helpling-com-prepares-toronto-homes-spring/</link>
		<comments>http://embracedisruption.com/2015/03/10/uber-household-cleaning-helpling-com-prepares-toronto-homes-spring/#comments</comments>
		<pubDate>Tue, 10 Mar 2015 15:15:51 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Helpling]]></category>

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		<description><![CDATA[TORONTO, ON (March 10, 2015) &#8211; Tackling dirty refrigerators, messy closets, grease caked ovens and filthy windows can be a thing of the past for Torontonians as they begin their spring cleaning routines this year. Helpling.com, a web-based platform for booking home cleaning services is providing the ultimate residential cleaning solution with just a couple [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2014/12/Logo_Helpling_RGB_Horizontal.png"><img class="size-medium wp-image-7363 aligncenter" alt="Logo_Helpling_RGB_Horizontal" src="http://embracedisruption.com/wp-content/uploads/2014/12/Logo_Helpling_RGB_Horizontal-300x83.png" width="300" height="83" /></a></p>
<p><b>TORONTO, ON (March 10, 2015) &#8211; </b>Tackling dirty refrigerators, messy closets, grease caked ovens and filthy windows can be a thing of the past for Torontonians as they begin their spring cleaning routines this year. <a href="http://helpling.com"><b>Helpling.com</b></a>, a web-based platform for booking home cleaning services is providing the ultimate residential cleaning solution with just a couple of clicks.</p>
<p>With the rising popularity of the sharing-economy, services like Helpling, Air Bnb and Uber are more popular than ever. Canadians are looking for simple, trustworthy options to outsource everyday needs including cleaning, accommodations and daily travel. <a href="http://helpling.com"><b>Helpling.com</b></a> connects experienced, background-checked and insured cleaners to Toronto consumers with a 100% money-back guarantee for just $25 per hour.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2015/03/Screen-Shot-2015-03-20-at-11.16.38-AM.png"><img class="aligncenter size-full wp-image-7488" alt="Screen Shot 2015-03-20 at 11.16.38 AM" src="http://embracedisruption.com/wp-content/uploads/2015/03/Screen-Shot-2015-03-20-at-11.16.38-AM.png" width="615" height="247" /></a></p>
<p>&nbsp;</p>
<p><b>How Helpling Works</b></p>
<p>Customers are able to book a Helpling partner to clean their home in just three easy steps:</p>
<ol>
<li>Visit <a href="http://helpling.com"><b>Helpling.com</b></a> &#8211; customers are asked to provide the address of the location they would like cleaned, along with contact information to secure their booking.</li>
<li>Book an appointment &#8211; users choose a date and time that best suits their needs.</li>
<li>Pay securely online &#8211; all taxes and tip are included in the $25/hour price.</li>
</ol>
<p>“Spring cleaning is a task that so many of us dread each year,” says Helpling Canada managing director Blake Connoy. “Our mission is to free up time by providing a reliable, turn-key solution to our customers while removing some of the stress that comes from organizing the household for warm weather.”</p>
<p>Since launching in December 2014, Helpling’s cleaners have maintained a 4.74 star (our of 5) rating from their loyal customer base. Through an extensive interview and selection process, the tech startup maintains a rigorous dedication to providing the ultimate in customer service for their users.</p>
<p>In preparation for spring, <a href="http://helpling.com"><b>Helpling.com</b></a> customers are able to save $15 off their booking by entering the promotional code ‘SPRING’ at checkout during the months of March and April.</p>
<p>&nbsp;</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p>o: 416.963.9857 e: cory@embracedisruption.com</p>
<p>&nbsp;</p>
<p><b>About Helpling:</b></p>
<p>Helpling is the leading global online platform for professional home cleaners. On the website or the mobile app customers can book a vetted and insured service provider within a couple of click. The innovative online service gives people more time to enjoy the nice things in life: family, friends and leisure activities.</p>
<p>​Helpling was founded by Benedikt Franke, Philip Huffman and Rocket Internet in January 2014. The company now has more than 250 employees and offers its service in more than 200 cities in Austria, Brazil, Canada, France, Germany, Italy, Netherlands, Spain and Sweden. This makes Helpling the most widely available online marketplace for household services in the world.</p>
<p>Website: <a href="http://www.helpling.com">http://www.helpling.com</a></p>
<p>Twitter: <a href="http://www.twitter.com/helplingca">http://www.twitter.com/helplingca</a></p>
<p>Facebook: <a href="http://www.facebook.com/helpling">http://www.facebook.com/helpling</a></p>
<p>Instagram: <a href="http://www.instagram.com/helplingca">http://www.instagram.com/helplingca</a></p>
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		<title>#FUNFACTS About Valentine&#8217;s Day (INFOGRAPHIC)</title>
		<link>http://embracedisruption.com/2015/02/13/funfacts-valentines-day-infographic/</link>
		<comments>http://embracedisruption.com/2015/02/13/funfacts-valentines-day-infographic/#comments</comments>
		<pubDate>Fri, 13 Feb 2015 19:50:03 +0000</pubDate>
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		<category><![CDATA[INFOGRAPHIC]]></category>
		<category><![CDATA[Valentines Day]]></category>

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		<description><![CDATA[Many of us will be celebrating tomorrow&#8217;s day of love, whether with a significant other or a good bottle of wine. In celebration, our client Helpling.com has put together a fun little INFOGRAPHIC (below) that details some of the lesser known facts about Valentine&#8217;s Day. Check them out!]]></description>
				<content:encoded><![CDATA[<p><strong></strong>Many of us will be celebrating tomorrow&#8217;s day of love, whether with a significant other or a good bottle of wine. In celebration, our client <a href="http://helpling.com">Helpling.com</a> has put together a fun little INFOGRAPHIC (below) that details some of the lesser known facts about Valentine&#8217;s Day. Check them out!</p>
<p><a href="https://www.helpling.com/valentines-infographic"><img class="aligncenter" style="max-width: 700px;" alt="Valentine's Day with helpling" src="https://static.helpling.com/Helpling-valentine-infographic.png" /></a></p>
]]></content:encoded>
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		<title>Make Your Sweetheart Swoon: A Fail-Proof Three-Step Guide To Valentine’s Day</title>
		<link>http://embracedisruption.com/2015/02/02/make-sweetheart-swoon-fail-proof-three-step-guide-valentines-day/</link>
		<comments>http://embracedisruption.com/2015/02/02/make-sweetheart-swoon-fail-proof-three-step-guide-valentines-day/#comments</comments>
		<pubDate>Mon, 02 Feb 2015 15:31:29 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Cleaning]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Helpling]]></category>
		<category><![CDATA[Valentines Day]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7419</guid>
		<description><![CDATA[&#160; TORONTO, ON (February 2, 2015) - Valentine’s Day can be a dreaded holiday for many. The expectation, planning and execution for the “most romantic” day of the calendar year are enough to make just about anyone buckle under the pressure. This year, the fine folk at Helpling.com want to make things a little bit [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><center></p>
<p dir="ltr"><a href="http://embracedisruption.com/wp-content/uploads/2015/01/a4698efd-cbdb-4969-9230-f08d23e57f4f.jpg"><img class="aligncenter size-full wp-image-7379" alt="a4698efd-cbdb-4969-9230-f08d23e57f4f" src="http://embracedisruption.com/wp-content/uploads/2015/01/a4698efd-cbdb-4969-9230-f08d23e57f4f.jpg" width="200" height="55" /></a></p>
<p>&nbsp;</p>
<p></center></p>
<p dir="ltr"><strong>TORONTO, ON (February 2, 2015) </strong>- Valentine’s Day can be a dreaded holiday for many. The expectation, planning and execution for the “most romantic” day of the calendar year are enough to make just about anyone buckle under the pressure. This year, the fine folk at <a href="http://helpling.com/"><span style="text-decoration: underline;">Helpling.com</span></a> want to make things a little bit easier for both men and women, by providing a three-step guide to making your sweetheart swoon on Valentine’s Day. February 14th no longer has to be a dreaded holiday if you just take a few measures to make the day stand out for your special someone.</p>
<p dir="ltr"><strong>Step One: Get Shopping</strong></p>
<ul>
<li dir="ltr">
<p dir="ltr"><strong>Buy A Frame: </strong>Type and print a list of the ten things you love about your significant other and place it in the frame. This thoughtful and personalized gift is the perfect way to make your sweetie smile.</p>
</li>
<li dir="ltr">
<p dir="ltr"><strong>Make A Playlist: </strong>Because Valentine’s Day lands on a Saturday this year, you have the advantage of making themed playlists to complement each part of the day. Feeling lazy? Head over to Songza or Spotify and get pre-made lists to set the mood.</p>
</li>
<li dir="ltr">
<p dir="ltr"><strong>Find Their Favourites: </strong>Whether you’ve been in a relationship for three months or three years, you usually have a good idea of your partner’s favourite things. Grab a selection of them and put them in a decorative basket or box. The thoughtfulness and time put into sourcing all of their favourite things will undoubtedly be a huge hit.</p>
</li>
<li dir="ltr">
<p dir="ltr"><strong>Get Breakfast Supplies: </strong>As outlined before, Valentine’s Day lands on a Saturday, so what better way to surprise your sweetheart than with breakfast in bed? Grab the essentials like eggs and bacon, and don’t forget some strawberries with icing sugar!</p>
</li>
</ul>
<p dir="ltr"><strong>Step Two: Prepare Your Home</strong></p>
<ul>
<li dir="ltr">
<p dir="ltr"><strong>Clean The House: </strong>Although not always the most romantic task, a clean house will make the love of your life beam with delight. Take the time to get your space tidy, and if you don’t have the time, you can always outsource. Check out  <a href="http://helpling.com/"><span style="text-decoration: underline;">Helpling.com</span></a> where you can book an experienced and insured cleaner who will come in to save the day.</p>
</li>
<li dir="ltr">
<p dir="ltr"><strong>Dress Up Your Space: </strong>This task doesn’t have to be hard. Often times you can find some amazing romantic decorations at the most convenient of places, including your local dollar store.</p>
</li>
<li dir="ltr">
<p dir="ltr"><strong>Draw A Bath: </strong>There’s nothing more romantic than drawing a relaxing bath for your significant other. Go the extra mile and pick up some bath products to spruce up the experience, or better yet, <a href="http://www.marthastewart.com/280275/how-to-make-bath-fizzies"><span style="text-decoration: underline;">make some</span></a> (as directed by Martha Stewart) with your partner’s favourite scents.</p>
</li>
<li dir="ltr">
<p dir="ltr"><strong>Spruce Up Your Sheets: </strong>Imagine the surprise and delight of your partner as they come out of the bath and into glamourous new sheets? Be sure to check out your local Winners or Marshalls for amazing deals on top thread counts!</p>
</li>
</ul>
<p dir="ltr"><strong>Step Three: Make The Day Count</strong></p>
<ul>
<li dir="ltr">
<p dir="ltr"><strong>Communicate In The Morning: </strong>Not everyone lives with their significant other, so it’s important to take the time to give your special someone a call in the morning. Wish them a Happy Valentine’s Day. A little effort goes a long way.</p>
</li>
<li dir="ltr">
<p dir="ltr"><strong>Serve Breakfast: </strong>Now that you have all the materials for breakfast, follow through and actually make it. Remember: presentation counts. A single rose in a tiny vase can dress up your whole presentation — find ways to indulge your partner in small details (this is also the perfect time to present your framed list that you put together earlier).</p>
</li>
<li dir="ltr">
<p dir="ltr"><strong>Have Activities Ready: </strong>Beyond breakfast, have some activities planned for your sweetie, whether that means a walk through the city, cooking class or a dinner out — put some effort into having the agenda planned. If you’re planning to dine in, make the planning easier with Toronto-based <a href="http://chefsplate.com/"><span style="text-decoration: underline;">Chef’s Plate</span></a>, who will deliver perfectly portioned ingredients and chef-inspired recipes to cook a meal at home (receive $25 off with the promotional code: VDAYCHEF)!</p>
</li>
<li dir="ltr">
<p dir="ltr"><strong>Enjoy: </strong>As stressful as this holiday may seem, it’s meant to serve as a chance for couples to celebrate their affection for each other. Take time to enjoy your partner’s company and show them just how much you love them.</p>
</li>
</ul>
<p dir="ltr">This Valentine’s Day, <a href="http://helpling.com/">Helpling.com</a> has partnered with specialty stores Bakes &amp; Goods (2523 Yonge St.), <a href="www.Chefsplate.com ">Chef&#8217;s Plate</a>, and Gilded &amp; Green (3232 Yonge St.) to offer a special giftcard with all Valentine’s related purchases. To participate and find more information, please visit <a href="http://helpling.com/valentine" target="_blank">http://www.helpling.com/valentine</a>.</p>
<p>&nbsp;</p>
<p dir="ltr"><strong>For more information, photos or interview requests, please contact:</strong></p>
<p dir="ltr">Cory Stewart | Embrace Disruption PR</p>
<p dir="ltr">o: 416.963.9857 e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><strong>About Helpling:</strong></p>
<p dir="ltr">Helpling Canada is a fast-growing company based in Toronto. The company&#8217;s mission is to make home cleaning services conveniently accessible to customers at a transparent hourly rate. Launched in Toronto in December 2014, Helpling is an online platform for booking cleaners quickly. The service is also available in Germany, where the global headquarters are based, as well as Austria, France, Sweden, Italy, Brazil, Spain and the Netherlands. Helpling is supported by Rocket Internet, the world’s largest internet incubator.</p>
<p>&nbsp;</p>
<p dir="ltr">Website:         <a href="http://www.helpling.com/"><span style="text-decoration: underline;">http://www.helpling.com</span></a></p>
<p dir="ltr">Facebook:     <a href="http://www.facebook.com/helpling"><span style="text-decoration: underline;">http://www.facebook.com/helpling</span></a></p>
<p dir="ltr">Twitter:         <a href="http://www.twitter.com/helplingca"><span style="text-decoration: underline;">http://www.twitter.com/helplingca</span></a></p>
<p dir="ltr">Instagram:     @helplingca</p>
]]></content:encoded>
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		<title>Toronto Recording Artist Dee Bronte releases first full length album “Preface”</title>
		<link>http://embracedisruption.com/2015/01/20/toronto-recording-artist-dee-bronte-releases-first-full-length-album-preface/</link>
		<comments>http://embracedisruption.com/2015/01/20/toronto-recording-artist-dee-bronte-releases-first-full-length-album-preface/#comments</comments>
		<pubDate>Tue, 20 Jan 2015 15:24:17 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Dee Bronte]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Norm SOusa]]></category>
		<category><![CDATA[Singer]]></category>
		<category><![CDATA[Songwriter]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[VITAL]]></category>

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		<description><![CDATA[10-track studio release produced by industry veterans who have worked with the likes of Madonna and Michael Jackson. Toronto, ON (January 20, 2014) -Dee Bronte’s first full length album “Preface”, a beautifully mastered blend of pop, R&#38;B and urban sounds with an acoustic twist, is now available on iTunes. Listeners can expect a unique vocal [&#8230;]]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;">10-track studio release produced by industry veterans who have worked with the likes of Madonna and Michael Jackson.</p>
<p><b style="line-height: 1.5em;">Toronto, ON (January 20, 2014) -</b><a style="line-height: 1.5em;" href="http://deebrontemusic.com"><b>Dee Bronte’s</b></a><span style="line-height: 1.5em;"> first full length album </span><b style="line-height: 1.5em;">“</b><a style="line-height: 1.5em;" href="http://ow.ly/GTkaT"><b>Preface</b></a><b style="line-height: 1.5em;">”</b><span style="line-height: 1.5em;">, a beautifully mastered blend of pop, R&amp;B and urban sounds with an acoustic twist, is now available on </span><a style="line-height: 1.5em;" href="https://itunes.apple.com/ca/album/preface/id950765501">iTunes</a><span style="line-height: 1.5em;">. Listeners can expect a unique vocal tone with a wide range of dynamics that serve to propel story-lines in each of the album’s 10 tracks. On top of the full length studio album, Ms. Bronte recently released a stunning collaboration with recording artist Deion, entitled </span><b style="line-height: 1.5em;">“</b><a style="line-height: 1.5em;" href="http://ow.ly/GTl4K"><b>The Landmark EP</b></a><b style="line-height: 1.5em;">”</b><span style="line-height: 1.5em;">.  </span></p>
<p><img class="aligncenter size-full wp-image-7405" alt="DeeBronte" src="http://embracedisruption.com/wp-content/uploads/2015/01/Screen-Shot-2015-01-20-at-10.22.40-AM.png" width="624" height="232" /></p>
<p>“Preface” is the perfect demonstration of how powerful eloquent songwriting and an honest vocal performance can be. The album was produced by Norm Sabourin who has an extensive resume ranging from working with <b>John Legend</b> to <b>98 Degrees.</b> This full length studio album includes songs like “Bring It Back” and “Say It Loud”, mastered by the very talented Brian Malouf who has worked with music icons <b>Madonna, Barbara Steisand, David Gray</b> and <b>Michael Jackson</b>. Other tracks of note include the album’s 2014 lead single “<a href="https://www.youtube.com/watch?v=jmKzkHYzz34">Same Mistake</a>” (a collaboration with Toronto recording artist VITAL) and the emotionally charged “<a href="https://www.youtube.com/watch?v=kBrSvVexqKA">Wonder</a>”.</p>
<p>&nbsp;</p>
<p>On top of releasing her first full length album, Dee Bronte demonstrates her talent has no bounds by collaborating with rising star Deion. Deion Reverie is a gifted singer and producer whose style ranges from pop and indie to alternative music. The couple’s hauntingly beautiful collaboration on <a href="https://soundcloud.com/deion-dee-1">The Landmark EP</a> shows the true diversity and capability of Dee’s voice and songwriting abilities.</p>
<p>“Playful and honest. Sarcastic and vulgar. I am always exploring my relationship with various styles of music. I want to create memorable tracks that reflect the layers of the human condition,” says Dee. “For me, writing music is about sharing creative expression. It has no bounds, that’s part of its marvellous appeal.”</p>
<p>Dee Bronte’s album “<a href="http://ow.ly/GTkaT"><b>Preface</b></a>” can be purchased on iTunes for $9.90 . <b>“The Landmark EP”</b> can be streamed on <a href="http://ow.ly/GTl4K">Soundcloud</a>.</p>
<p><b style="line-height: 1.5em;">For more information, photos or interview requests, please contact:</b></p>
<p><span style="line-height: 1.5em;">Cory Stewart | </span><b style="line-height: 1.5em;">Embrace Disruption PR</b></p>
<p>p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><b>About Dee Bronte </b></p>
<p>Dee Bronte has always had an intense passion for the arts. Being a graduate of the prestigious Toronto-based Randolph Academy, Dee has had the opportunity to perform in various musicals, including Little Shop Of Horrors, Joseph and the Technicolour Dreamcoat, Into the Woods, Oliver, You’re A Good Man Charlie Brown and many others. In an effort to achieve more creative development and face new challenges,  Dee joined a Broadway rock band in 2009 called “Stagehands”.</p>
<p>In 2013, Dee met Norm Sabourin, a music producer who has worked with the likes of John Legend and 98 Degrees. Dee worked with Norm to develop her sound and vocal performances on what is now Dee Bronte&#8217;s first full-length album entitled, “Preface”.</p>
<p>Website:  <a href="http://deemusicofficial.com"><b>deemusicofficial.com</b></a></p>
<p>Twitter: @DeeBronteMusic</p>
<p>Facebook: www.facebook.com/DeeMusicNow</p>
<p>Instagram: @deebrontemusic</p>
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		<title>Ditch Your New Year’s Resolution Day is January 17, 2015: 5 online tools to avoid falling back into bad habits</title>
		<link>http://embracedisruption.com/2015/01/13/ditch-new-years-resolution-day-january-17-2015-5-online-tools-avoid-falling-back-bad-habits/</link>
		<comments>http://embracedisruption.com/2015/01/13/ditch-new-years-resolution-day-january-17-2015-5-online-tools-avoid-falling-back-bad-habits/#comments</comments>
		<pubDate>Tue, 13 Jan 2015 16:28:04 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
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		<category><![CDATA[2015]]></category>
		<category><![CDATA[Bad Habits]]></category>
		<category><![CDATA[Clean]]></category>
		<category><![CDATA[Cleaning]]></category>
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		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Diet]]></category>
		<category><![CDATA[Fitness]]></category>
		<category><![CDATA[Happy]]></category>
		<category><![CDATA[Healthy]]></category>
		<category><![CDATA[Helpling]]></category>
		<category><![CDATA[House Work]]></category>
		<category><![CDATA[Learn]]></category>
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		<category><![CDATA[New Year]]></category>
		<category><![CDATA[New Year's Resolution]]></category>
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		<category><![CDATA[Web Tools]]></category>

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		<description><![CDATA[Toronto, ON (January 13, 2015) &#8211; Did you know: Saturday, January 17, 2015 is officially deemed “Ditch Your New Year’s Resolutions Day”? With just 8% of people actually achieving their yearly resolutions (Statistic Brain, 2014),  Helpling.com, a web-based platform for booking home cleaning services, is providing five easy online tools that can help you curb [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2014/12/Logo_Helpling_RGB_Horizontal.png"><img class="wp-image-7363 aligncenter" alt="Logo_Helpling_RGB_Horizontal" src="http://embracedisruption.com/wp-content/uploads/2014/12/Logo_Helpling_RGB_Horizontal.png" width="469" height="130" /></a></p>
<p><b>Toronto, ON (January 13, 2015)</b> &#8211; Did you know: Saturday, January 17, 2015 is officially deemed “Ditch Your New Year’s Resolutions Day”? With just 8% of people actually achieving their yearly resolutions (<a href="http://www.statisticbrain.com/new-years-resolution-statistics/">Statistic Brain</a>, 2014),  <a href="http://helpling.com/">Helpling.com</a>, a web-based platform for booking home cleaning services, is providing five easy online tools that can help you curb the urge to ditch your newly-made personal vows.</p>
<p>“Most people start the New Year with good intentions, but after returning from holidays and getting back into the busyness of life, resolutions have a tendency to be forgotten.  A lot of people don’t even bother making resolutions because they don’t think they can maintain them,” says <a href="http://helpling.com/">Helpling.com</a> managing director Blake Connoy. “With the growing ability to manage our lifestyles online, the Helpling team has five simple online tools that you can use to help keep your resolutions on track.”</p>
<p><a href="http://helpling.com/">Helpling.com</a> offers the following to ensure Torontonians stick to their goals over the next 12 months:</p>
<p style="text-align: center;"><b>5 Online Tools To Keep Your New Year’s Resolutions</b></p>
<p><b>1. Stick To A Healthy Diet:</b> Eating better is on everyone&#8217;s agenda in the New Year. Nowadays, you don’t need to resort to ordering a greasy pizza online, as there are plenty of home delivery services that send healthy fresh-made food to your door. Not only is this a great way to better your eating habits, but it also takes the guess work and effort out of planning healthy meals. Some examples of Toronto-based delivery services include fresh food from <a href="http://chefsplate.com/">ChefsPlate.com</a> and <a href="http://essentialmealdelivery.com/">EssentialMealDelivery.com</a>, which allow you to follow a meal plan based on your lifestyle.</p>
<p><b>2. Keep Your Home Clean:</b> A recent <a href="http://embracedisruption.com/2014/12/17/helpling-com-reveals-toronto/">survey</a> conducted by <a href="http://helpling.com/">Helpling.com</a> revealed that Torontonians want clean homes, but only 5% actually enjoy cleaning. Get a fresh, clean start to your 2015 by using<a href="http://helpling.com/">Helpling.com</a> to take care of the dirty work. Helpling allows you to book a local, experienced, and insured cleaner in just a few clicks for just $25 an hour &#8211; taking the stress out of keeping up with your cleaning in the New Year.</p>
<p><b>3. Keep Fit: </b>While you may vow to go to the gym in the New Year, it doesn&#8217;t always happen. There are some amazing apps that allow you to track and keep up with a fitness routine at your own pace, in the comfort of your home. Some of these include: <a href="http://human.co/">Human</a> (an app that encourages you to get your 30 minutes of activity each day) and <a href="https://itunes.apple.com/ca/app/instant-fitness-600+-exercises/id582719476?mt=8">Instant Fitness</a> (an app that provides easy workouts for you to do anywhere).</p>
<p><b>4. Save More Money: </b>Tracking your money can be a real bore, but with sites like <a href="http://mint.com/">Mint.com</a>, you&#8217;re able to set budgets, analyze your spending (how much you’ve spent on entertainment, food, etc. each week), and get a hold on where you should scale back — all without having to sort through your monthly bank statements.</p>
<p><b>5. Learn Something New:</b> Improving your skills and furthering your knowledge (whether for work or for personal growth) is another popular resolution. Learning company <a href="http://lynda.com/">Lynda.com</a> allows you to select online courses that you can complete at your own pace from home. Whether web design, photography, business, software or creative skills, there are tutorials available online for you to increase your learning in the New Year.</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p>o: 416.963.9857 e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p><b>About Helpling:</b></p>
<p>Helpling Canada is a fast-growing company based in Toronto. The company&#8217;s mission is to make home cleaning services conveniently accessible to customers at a transparent hourly rate. Launched in Toronto in December 2014, Helpling is an online platform for booking cleaners quickly. The service is also available in Germany, where the global headquarters are based, as well as Austria, France, Sweden, Italy, Brazil, Spain and the Netherlands. Helpling is supported by Rocket Internet, the world’s largest internet incubator.</p>
<p>Website:         <a href="http://www.helpling.com/">http://www.helpling.com</a></p>
<p>Facebook:      <a href="http://www.facebook.com/helpling">http://www.facebook.com/helpling</a></p>
<p>Twitter:           <a href="http://www.twitter.com/helplingca">http://www.twitter.com/helplingca</a></p>
<p>Google+:        <a href="https://plus.google.com/u/0/+HelplingCa">https://plus.google.com/u/0/+HelplingCa</a></p>
<p>Instagram:      <a href="http://instagram.com/helplingca">@helplingca</a></p>
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		<title>Helpling.com Reveals Toronto&#8217;s Dirty Little Secret</title>
		<link>http://embracedisruption.com/2014/12/17/helpling-com-reveals-toronto/</link>
		<comments>http://embracedisruption.com/2014/12/17/helpling-com-reveals-toronto/#comments</comments>
		<pubDate>Thu, 18 Dec 2014 00:04:05 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Helpling]]></category>

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		<description><![CDATA[Sure, we all put cleaning on the &#8220;to-do list&#8221;, but do we actually get around to it? Helpling.com (a $25/hr online booking service for cleaning) introduced a new INFOGRAPHIC today that suggests we&#8217;re not as clean as we think. Check out the results below:]]></description>
				<content:encoded><![CDATA[<p><span style="line-height: 1.5em;">Sure, we all put cleaning on the &#8220;to-do list&#8221;, but do we actually get around to it? </span><a style="line-height: 1.5em;" href="http://helpling.com">Helpling.com</a><span style="line-height: 1.5em;"> (a $25/hr online booking service for cleaning) introduced a new INFOGRAPHIC today that suggests we&#8217;re not as clean as we think. Check out the results below:</span></p>
<p><a href="http://helpling.com"><img class="aligncenter size-full wp-image-7372" alt="helpling-infographic" src="http://embracedisruption.com/wp-content/uploads/2014/12/helpling-infographic.png" width="580" height="2118" /></a></p>
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		<title>Toronto startup Helpling launches $25 per hour online home cleaning service</title>
		<link>http://embracedisruption.com/2014/12/09/toronto-startup-helpling-launches-25-per-hour-online-home-cleaning-service/</link>
		<comments>http://embracedisruption.com/2014/12/09/toronto-startup-helpling-launches-25-per-hour-online-home-cleaning-service/#comments</comments>
		<pubDate>Tue, 09 Dec 2014 16:33:20 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
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		<description><![CDATA[Global platform aims to mop up the residential cleaning market in the GTA TORONTO, ON (December 9, 2014) - Helpling, a global web-based platform for booking home cleaning services, has officially launched in Toronto this month. After a rapid expansion across Europe, the company has entered the North American market with a location-based full-service solution [&#8230;]]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/12/Logo_Helpling_RGB_Horizontal.png"><img class="aligncenter  wp-image-7363" alt="Logo_Helpling_RGB_Horizontal" src="http://embracedisruption.com/wp-content/uploads/2014/12/Logo_Helpling_RGB_Horizontal.png" width="547" height="151" /></a></p>
<p style="text-align: center;">Global platform aims to mop up the residential cleaning market in the GTA</p>
<p><b>TORONTO, ON (December 9, 2014) -</b> <a href="http://www.helpling.com">Helpling</a>, a global web-based platform for booking home cleaning services, has officially launched in Toronto this month. After a rapid expansion across Europe, the company has entered the North American market with a location-based full-service solution that allows customers to find home cleaners in just a few clicks. At a transparent $25 per hour rate, the service is one of the most competitively priced in the Canadian market.</p>
<p>With the growing success of location-based service solutions being offered across Canada, such as taxi-services and food deliveries, Helpling enters the market at a crucial time. 1.6 million Canadians are outsourcing their home cleaning (<a href="http://www.statcan.gc.ca/pub/11-008-x/2011002/t/11520/tbl002-eng.htm">Statistics Canada</a>, 2013)  and the demand for the service is expected to increase due to growing high and dual-income households and the ageing baby boomer population.</p>
<p>According to a Helpling estimate, 95% of residential cleaners in Canada are currently working in the shadow economy, posing risks for both customer and cleaner. Helpling’s platform has significant potential to change the underground culture of home cleaning by incorporating standardized testing, criminal record checks, liability insurance and an electronic payment system for proper documentation of transactions. <a href="http://embracedisruption.com/wp-content/uploads/2014/12/Screen-Shot-2014-12-09-at-11.29.40-AM.png"><img class="aligncenter size-full wp-image-7362" alt="Screen Shot 2014-12-09 at 11.29.40 AM" src="http://embracedisruption.com/wp-content/uploads/2014/12/Screen-Shot-2014-12-09-at-11.29.40-AM.png" width="717" height="252" /></a></p>
<p>“Helpling’s mission is to deliver full-service, effective and trust-worthy home cleaning to busy Torontonians. We want to remove the stress of booking a home cleaner for our customers by providing a reliable and legal way to get the job done,” says Helpling country manager Blake Connoy. “With a simple web-based booking system and competitive pricing, we’re confident Helpling is the best solution for residential cleaning in the city.”</p>
<p><b>How it works</b></p>
<p>Customers can book a Helpling in just three easy steps: enter their location, make an appointment and pay securely online. The service costs a transparent $25 per hour (including taxes) and will match consumers with a local cleaner in mere seconds. After the service is complete, customers are instantly able to save, rate and re-book their cleaners, adding another layer of convenience to the service. Helpling personally interviews and tests all cleaners and requires a criminal record check before listing partners on the platform. All cleaners are also insured.</p>
<p>After recently receiving $17,000,000 USD in the first round of funding, Helpling has set up headquarters in the heart of downtown Toronto. In the coming months, Helpling plans to expand to other major cities across Canada.</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p>o: 416.963.9857 e: cory@embracedisruption.com</p>
<p><b>About Helpling:</b></p>
<p>Helpling Canada is a fast-growing company based in Toronto. The company&#8217;s mission is to make home cleaning services conveniently accessible to customers at a very transparent hourly rate. Launched in Toronto in December 2014, Helpling is an online platform for booking cleaners quickly. The service is also available in Germany, where the global headquarters are based, as well as Austria, France, Sweden, Italy, Brazil, Spain and the Netherlands. Helpling is supported by Rocket Internet, the world’s largest internet incubator.</p>
<p>Website: <a href="http://www.helpling.com">http://www.helpling.com</a></p>
<p>Facebook: <a href="http://www.facebook.com/helpling">http://www.facebook.com/helpling</a></p>
<p>Twitter: <a href="http://www.twitter.com/helplingca">http://www.twitter.com/helplingca</a></p>
<p>Instagram: @helplingca</p>
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		<title>Two Seriously Ill Brothers Help Create Teddy Bear To Raise Funds For Charity</title>
		<link>http://embracedisruption.com/2014/11/25/brothers-matteo-nicco-newest-designers-starlight-childrens-foundation-canadas-6th-collectible-bear-hiya/</link>
		<comments>http://embracedisruption.com/2014/11/25/brothers-matteo-nicco-newest-designers-starlight-childrens-foundation-canadas-6th-collectible-bear-hiya/#comments</comments>
		<pubDate>Tue, 25 Nov 2014 18:06:34 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<category><![CDATA[Bear]]></category>
		<category><![CDATA[Brothers]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[children]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Collectible Bear]]></category>
		<category><![CDATA[Family]]></category>
		<category><![CDATA[Foundation]]></category>
		<category><![CDATA[Giving Back]]></category>
		<category><![CDATA[Happy]]></category>
		<category><![CDATA[Hiya]]></category>
		<category><![CDATA[Hiya Bear]]></category>
		<category><![CDATA[Holidays]]></category>
		<category><![CDATA[Kids]]></category>
		<category><![CDATA[Love]]></category>
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		<category><![CDATA[Starlight]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>
		<category><![CDATA[Starlight Foundation]]></category>
		<category><![CDATA[Starlight Kids]]></category>
		<category><![CDATA[Toy]]></category>
		<category><![CDATA[Toys"R"Us]]></category>

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		<description><![CDATA[&#160; Two Seriously Ill Brothers Help Create Teddy Bear To Raise Funds For Charity Brothers Matteo and Nicco are newest designers of Starlight Children’s Foundation™ Canada’s 6th collectible bear, “Hiya”. TORONTO, ON (November 25, 2014) - Starlight Children’s Foundation Canada in collaboration with Toys“R”Us Canada is proud to release their 6th Limited Edition Collectible Starlight Bear, Hiya. Designed [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2014/11/5460a18c-ea3f-41c7-851b-ec1fead09cd7-1.png"><img class="size-full wp-image-7339 aligncenter" alt="5460a18c-ea3f-41c7-851b-ec1fead09cd7-1" src="http://embracedisruption.com/wp-content/uploads/2014/11/5460a18c-ea3f-41c7-851b-ec1fead09cd7-1.png" width="588" height="132" /></a></p>
<p>&nbsp;</p>
<p style="text-align: center;"><b>Two Seriously Ill Brothers Help Create Teddy Bear To Raise Funds For Charity</b></p>
<p style="text-align: center;">Brothers Matteo and Nicco are newest designers of Starlight Children’s Foundation™ Canada’s 6th collectible bear, “Hiya”.</p>
<p><b>TORONTO, ON (November 25, 2014) </b>- Starlight Children’s Foundation Canada in collaboration with Toys“R”Us Canada is proud to release their 6th Limited Edition Collectible Starlight Bear, Hiya. Designed by brothers Matteo and Nicco, Hiya is sold in Toys“R”Us and Babies“R”Us stores across the nation. A portion of Hiya’s sales will fund Starlight’s in and out-of-hospital programs, brightening the lives of seriously ill children across Canada.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/11/Screenshot-2014-11-25-10.02.12.png"><img class="size-full wp-image-7356 aligncenter" alt="Screenshot 2014-11-25 10.02.12" src="http://embracedisruption.com/wp-content/uploads/2014/11/Screenshot-2014-11-25-10.02.12.png" width="593" height="202" /></a></p>
<p>&nbsp;</p>
<p>Both brothers, Matteo (five years old) and Nicco (three years old) have been battling cancer. At 16 months old, Matteo was diagnosed with the rare form of bladder cancer, Rhabomyosarcoma. During Matteo’s 3.5 years of treatment (resulting in the removal of his bladder and prostate), his brother Nicco was diagnosed with Acute Lymphoblastic Leukaemia. Nicco now begins his chemotherapy treatment with Matteo by his side in remission.</p>
<p>Matteo, Nicco and their family bonded over the creation of the 2014 bear. Hiya is the name of Matteo and Nico’s favourite blankey; a double sided cozy and warm blanket they take everywhere.  The bear was crafted to feel just like that same blankey, and named after a term their grandmother uses meaning “sleepy sleepy”. The brothers included a gold and purple ribbon on the bear’s foot, representing childhood cancer awareness, and the fight of thousands of other children living with life threatening illnesses.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/11/Screenshot-2014-11-25-10.03.53.png"><img class="size-full wp-image-7357 aligncenter" alt="Screenshot 2014-11-25 10.03.53" src="http://embracedisruption.com/wp-content/uploads/2014/11/Screenshot-2014-11-25-10.03.53.png" width="594" height="198" /></a></p>
<p>&nbsp;</p>
<p>“The Starlight bear provides the opportunity to share stories of strength and courage with our supporters across the nation,” said Starlight executive director, Brian Bringolf. “We feel honoured to share Matteo and Nico’s moving story through our important and meaningful partnership with Toys”R”Us Canada.”</p>
<p>With the support of both employees and customers, Toys“R”Us Canada has raised over $12 million dollars for Starlight in the last 15 years.</p>
<p>Starlight Children’s Foundation Canada’s collectible bear Hiya is $14.99 and available in Toys“R”Us and Babies“R”Us stores across Canada and online at <a href="http://bit.ly/hiyabear">http://bit.ly/hiyabear</a></p>
<p>For photos of Hiya, the brother designers and their family, please follow: <a href="http://bit.ly/hiyaphotos">http://bit.ly/hiyaphotos</a></p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p>p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight&#8217;s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand, the United Kingdom and the United States, serving millions of children every year.</p>
<p>Website: <a href="http://starlightcanada.org/">http://starlightcanada.org</a></p>
<p>Twitter: @StarlightCanada             #Hiya</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>YouTube: <a href="http://www.apple.com/">http://youtube.com/canadastarligh</a><a href="http://youtube.com/canadastarlight">t</a></p>
<p><b>About Toys“R”Us, Canada:</b></p>
<p>Toys“R”Us (Canada) Ltd., is part of Toys“R”Us, Inc., the world’s leading dedicated toy and juvenile products retailer. Toys“R”Us, Canada operates over 80 stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca/">www.toysrus.ca</a> or <a href="http://www.babiesrus.ca/">www.babiesrus.ca</a>.</p>
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		<title>World’s Largest Independent LGBTQ+ Archives To Host 2nd Annual Fundraising Disco Gala At Toronto Reference Library</title>
		<link>http://embracedisruption.com/2014/11/11/worlds-largest-independent-lgbtq-archives-host-2nd-annual-fundraising-disco-gala-toronto-reference-library/</link>
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		<pubDate>Tue, 11 Nov 2014 20:32:42 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<guid isPermaLink="false">http://embracedisruption.com/?p=7330</guid>
		<description><![CDATA[&#160; World’s Largest Independent LGBTQ+ Archives To Host 2nd Annual Fundraising Disco Gala At Toronto Reference Library TORONTO, ON (November 11, 2014) - Mirror balls, platforms, bell bottoms and sequins will make their return to the Toronto Reference Library’s Bram and Bluma Appel Salon on November 29, 2014, as the Canadian Lesbian and Gay Archives [&#8230;]]]></description>
				<content:encoded><![CDATA[<p style="padding-left: 30px;"><a href="http://embracedisruption.com/wp-content/uploads/2014/11/Screenshot-2014-11-11-14.38.37.png"><img class="alignnone size-full wp-image-7332" alt="Screenshot 2014-11-11 14.38.37" src="http://embracedisruption.com/wp-content/uploads/2014/11/Screenshot-2014-11-11-14.38.37.png" width="595" height="133" /></a></p>
<p>&nbsp;</p>
<p style="text-align: center;"><b>World’s Largest Independent LGBTQ+ Archives To Host 2nd Annual Fundraising Disco Gala At Toronto Reference Library</b></p>
<p style="text-align: justify;"><b>TORONTO, ON (November 11, 2014) -</b> Mirror balls, platforms, bell bottoms and sequins will make their return to the Toronto Reference Library’s Bram and Bluma Appel Salon on November 29, 2014, as the Canadian Lesbian and Gay Archives (CLGA) hosts their 2nd Annual Disco Gala, sponsored by TD Canada. Hosted by Vancouver drag sensation Symone Says, the celebratory evening boasts live entertainment, dinner, live auction and a full-out disco dance party.</p>
<p>Beginning at 6:00 p.m., hundreds of disco-clad guests will enter the fully transformed salon to enjoy a cocktail reception while exploring the many event offerings including a dress-up photo booth, archival displays, silent auction and 50/50 draw. Following the reception, attendees will enjoy a gourmet dinner provided by à la Carte Kitchen, along with entertainment from Michelle Ross, the Toronto All-Star Big Band, DJ Mark Oliver and more.<br />
<center><br />
<a style="line-height: 1.5em;" href="http://embracedisruption.com/wp-content/uploads/2014/11/Screenshot-2014-11-11-14.45.07.png"><img class="size-full wp-image-7334 aligncenter" alt="Screenshot 2014-11-11 14.45.07" src="http://embracedisruption.com/wp-content/uploads/2014/11/Screenshot-2014-11-11-14.45.07.png" width="293" height="412" /></a><br />
</center><br />
&nbsp;</p>
<p>The CLGA is pleased to welcome an extensive group of new and returning supporters of their 2nd annual Gala. Supporters include: TD Canada, Xtra!, Norton Rose Fullbright Canada Inc., Dr. Kevin Russello &amp; Associates, BMO, Sherbourne Health Centre, à la Carte Kitchen, Toronto Public Library, Colio Winery and Mill Street Brewery.</p>
<p>“Contributions from individuals and organizations generate significant benefits long after the last dance at our annual gala,” said CLGA president Dennis Findlay, “With supporter help, the CLGA can continue our many community initiatives and important work of preserving hundreds of thousands of archival materials, making them safe and accessible for generations to come.”</p>
<p>Tickets to the CLGA’s 2nd Annual Disco Gala are $175.00 and can be purchased by visiting <a href="http://bit.ly/clgagala">http://bit.ly/clgagala</a>.</p>
<p><b>For media accreditation, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | <b>Embrace Disruption PR</b></p>
<p>p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p><b>About the Canadian Lesbian and Gay Archives:</b></p>
<p><a href="http://www.clga.ca/">The Canadian Lesbian and Gay Archives (CLGA)</a> is the largest independent LGBTQ+ archives in the world. With a focus on Canadian content, the CLGA acquires, preserves and provides public access to information and materials in <i>any</i> medium. By collecting and securing important historical records, publications, magazines, newspapers, photos, films and other paraphernalia, the CLGA cares for LGBTQ+ histories now and for generations to come.</p>
<p>Twitter: <a href="https://twitter.com/CLGArchives">https://twitter.com/CLGArchives</a></p>
<p>Facebook: <a href="https://www.facebook.com/CLGArchives">https://www.facebook.com/CLGArchives</a></p>
<p>Tumblr: <a href="http://canadianlesbianandgayarchives.tumblr.com/">http://canadianlesbianandgayarchives.tumblr.com</a></p>
<p>YouTube: <a href="http://bit.ly/1eAg4mB">http://bit.ly/1eAg4mB</a></p>
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		<title>High Tea Met High Fashion At Inaugural Starlight Children’s Foundation™ Canada Afternoon Celebrity Fundraiser</title>
		<link>http://embracedisruption.com/2014/11/05/high-tea-met-high-fashion-inaugural-starlight-childrens-foundation-canada-afternoon-celebrity-fundraiser/</link>
		<comments>http://embracedisruption.com/2014/11/05/high-tea-met-high-fashion-inaugural-starlight-childrens-foundation-canada-afternoon-celebrity-fundraiser/#comments</comments>
		<pubDate>Wed, 05 Nov 2014 15:01:58 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Alysha Brilla]]></category>
		<category><![CDATA[Anna Olson]]></category>
		<category><![CDATA[Charlotte Burrage]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Hilary Farr]]></category>
		<category><![CDATA[Jennifer Valentyne]]></category>
		<category><![CDATA[Karl Lohnes]]></category>
		<category><![CDATA[Starlight Children's Foundation]]></category>
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		<category><![CDATA[Taylor Kaye]]></category>
		<category><![CDATA[Tea and Tiaras]]></category>

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		<description><![CDATA[Tea &#38; Tiaras, hosted by Breakfast Television Toronto’s Jennifer Valentyne, brought out hundreds to enjoy high tea and support the children’s organization. TORONTO, ON (November 5, 2014) -  Fascinators, lace gloves and high fashion filled the Royal York Hotel’s concert hall as hundreds gathered to enjoy an afternoon of high tea in support of Starlight [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2014/11/Screen-Shot-2014-11-05-at-9.57.31-AM.png"><img class="aligncenter size-full wp-image-7324" alt="T&amp;T3" src="http://embracedisruption.com/wp-content/uploads/2014/11/Screen-Shot-2014-11-05-at-9.57.31-AM.png" width="555" height="140" /></a></p>
<p>Tea &amp; Tiaras, hosted by Breakfast Television Toronto’s Jennifer Valentyne, brought out hundreds to enjoy high tea and support the children’s organization.</p>
<p><b>TORONTO, ON (November 5, 2014)</b> -  Fascinators, lace gloves and high fashion filled the Royal York Hotel’s concert hall as hundreds gathered to enjoy an afternoon of high tea in support of <a href="http://www.starlightcanada.org">Starlight Children’s Foundation Canada’s</a> first annual <a href="http://www.teaandtiaras.ca">Tea &amp; Tiaras</a>, presented by Bloom Lanys. Coupled with delicious gourmet snacks and an exclusive fashion show from RW&amp;CO., the November 2, 2014 event was a decadent afternoon hosted by Breakfast Television Toronto’s Jennifer Valentyne.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/11/Screen-Shot-2014-11-05-at-9.54.04-AM.png"><img class="aligncenter size-full wp-image-7322" alt="T&amp;T1" src="http://embracedisruption.com/wp-content/uploads/2014/11/Screen-Shot-2014-11-05-at-9.54.04-AM.png" width="634" height="336" /></a>As guests arrived at 1:00 p.m., they were treated to a specialty cocktail while exploring the event’s many offerings including a silent auction, flower market by Anne &amp; Co., jewellery bar by lia sophia and hand made fine millinery by David Dunkley. Once seated, attendees were treated to traditional high tea service, complimented with gourmet treats from celebrity chef Collin Thornton, along with performances by Antonella Cavallaro &amp; Starlight child Emily Hurd.</p>
<p>Celebrity guests included event host Jennifer Valentyne, Love It Or List It’s Hilary Farr, celebrity chef Anna Olson, television personality Karl Lohnes, Canadian Opera Company’s Simone Osborne and Charlotte Burrage, actress Sheila McCarthy, National Ballet of Canada’s Greta Hodgkinson and Jillian Vanstone, JUNO nominated musician Alysha Brilla, television personality Anne Mroczkowski and Sportsnet Central’s Jackie Redmond.</p>
<p style="text-align: center;"><img class="size-full wp-image-7323" alt="T&amp;T2" src="http://embracedisruption.com/wp-content/uploads/2014/11/Screen-Shot-2014-11-05-at-9.56.00-AM.png" width="255" height="397" /></p>
<p><i>“Tea &amp; Tiaras was a wonderful event that allowed our many Starlight supporters a chance to enjoy an afternoon of decadence while supporting our foundation’s many important programs that brighten the lives of seriously ill children and their families across Canada,” said Starlight Canada’s VP, Special Events, Jeannie O’Regan. “One of the most rewarding parts of hosting events such as Tea &amp; Tiaras, is the ability to involve Starlight children like Emily, who treated guests to a beautiful vocal performance, and Kayla, who modelled in the afternoon’s fashion show.”</i></p>
<p>The money raised from <i>Tea &amp; Tiaras</i> will go towards funding Starlight’s in and out-of-hospital programming, which includes fun kits (essentials for unexpected hospital stays), hospital grants (funds for hospitals across the country to use on what kids need most), Fun Centres (portable stations equipped with a dvd player, Nintendo Wii, games and movies) and Day Brighteners (tickets to sports games, concerts and more).</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | <b>Embrace Disruption PR</b></p>
<p><b></b>p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight&#8217;s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand, the United Kingdom and the United States, serving millions of children every year.</p>
<p>Website: <a href="http://starli">http://starlightcanada.org</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada </a>        #StarlightMatters</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p><b>About Bloom &amp; Lanys:</b></p>
<p>Bloom Lanys Professional Corporation is a real estate boutique law firm providing business-driven service to its clients in a wide range of real estate transactions. For more than 25 years, BLPC has been advising on real estate acquisitions, dispositions, and financings, and we are proud to say we have been a supporter of the excellent work of Starlight Children&#8217;s Foundation Canada for many years. For more information, please call 416-486-9913 or email <a href="mailto:reception@bloom-lanys.com">reception@bloom-lanys.com</a>.</p>
<p><b>About Speakers’ Spotlight:</b></p>
<p>Speakers’ Spotlight represents the world’s most extraordinary speakers, leading thinkers and inspiring individuals.  Clients represent a cross-section of leading corporations, associations, government agencies, health care organizations, universities and colleges. Speakers’ Spotlight has arranged training programs, celebrity campaigns, digital content and more than 20,000 speaking engagements in over 30 countries.  <a href="http://www.speakers.ca">www.speakers.ca</a></p>
<p><b>About RW&amp;CO., A Division of Reitmans Canada: </b></p>
<p>RW&amp;CO. is committed to offering accessible ‘Polished Cool’ city wear to men and women who take pride in looking sharp on all occasions. With curated collections of well-crafted pieces featuring a strong attention to detail, the company is dedicated to style, fit and fashion. RW&amp;CO. also prides itself in providing every customer with an enjoyable shopping experience, tailored to perfectly fit his or her lifestyle. The company operates just under 80 retail stores across Canada and offers online shopping at <a href="http://rw-co.com/">rw-co.com</a>.</p>
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		<title>Critically Acclaimed Photo Exhibit &#8220;BUTCH: Not Like The Other Girls&#8221; Arrives in Toronto</title>
		<link>http://embracedisruption.com/2014/10/08/critically-acclaimed-photo-exhibit-butch-like-girls-arrives-toronto/</link>
		<comments>http://embracedisruption.com/2014/10/08/critically-acclaimed-photo-exhibit-butch-like-girls-arrives-toronto/#comments</comments>
		<pubDate>Wed, 08 Oct 2014 20:59:07 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[BUTCH]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Canadian Lesbian And Gay Archives]]></category>
		<category><![CDATA[CLGA]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Exhibition]]></category>
		<category><![CDATA[Female Masculinity]]></category>
		<category><![CDATA[Gender]]></category>
		<category><![CDATA[LGBT]]></category>
		<category><![CDATA[North America]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[SD Holman]]></category>
		<category><![CDATA[Sexual Identity]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[Tour]]></category>
		<category><![CDATA[William Craddock]]></category>
		<category><![CDATA[Women]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7310</guid>
		<description><![CDATA[Unapologetic and undiluted, the images in BUTCH: Not like other girls set out to honour the beauty, power and diversity of women with subjects reflecting the many sizes, shapes, ethnicities, and styles of what it means to be Butch.” &#8211; Mark Robins, Gay Vancouver Critically acclaimed photo exhibit “BUTCH: Not like the other girls” arrives [&#8230;]]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;"><em>Unapologetic and undiluted, the images in BUTCH: Not like other girls set out to honour the beauty, power and diversity of women with subjects reflecting the many sizes, shapes, ethnicities, and styles of what it means to be Butch.” &#8211; Mark Robins, Gay Vancouver</em></p>
<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/10/5742c417-1242-496b-a095-370e8b742c8d.png"><img class="alignnone size-full wp-image-7311" alt="5742c417-1242-496b-a095-370e8b742c8d" src="http://embracedisruption.com/wp-content/uploads/2014/10/5742c417-1242-496b-a095-370e8b742c8d.png" width="150" height="111" /></a></p>
<p style="text-align: center;"><b>Critically acclaimed photo exhibit “BUTCH: Not like the other girls” arrives in Toronto</b></p>
<p>Renowned artist SD Holman brings solo show to Canadian Lesbian and Gay Archives as part of North American tour.</p>
<p><b>TORONTO, ON (October 6, 2014)</b> &#8211; Beauty, power and diversity in female masculinity are explored in the <a href="http://www.clga.ca/">Canadian Lesbian and Gay Archives’</a><b> (34 Isabella St.) </b>newest hosted exhibition, BUTCH: Not like the other girls, arriving in Toronto on November 6, 2014 as part of the show’s North American tour.</p>
<p>&nbsp;</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/10/gld7KjUz_qK3mnp8-FcW2MlNimGztuI-O7FQTBqn0Gw.png"><img class="size-full wp-image-7318 aligncenter" alt="gld7KjUz_qK3mnp8-FcW2MlNimGztuI-O7FQTBqn0Gw" src="http://embracedisruption.com/wp-content/uploads/2014/10/gld7KjUz_qK3mnp8-FcW2MlNimGztuI-O7FQTBqn0Gw.png" width="587" height="191" /></a></p>
<p>BUTCH: Not like the other girls debuted as a public art project in transit shelters around Vancouver, Canada, in March 2013, with a simultaneous gallery show at the Vancouver East Cultural Centre (The Cultch). According to Cultch administrators, the opening night – which attracted over 500 patrons &#8211; was the largest art opening in their 35 years of operation. The project went viral on the internet, leading to touring exhibitions across the continent. The exhibition catalogue was released by Shooting Gallery Publications in Spring 2014, and is available at bookstores in Vancouver, Seattle, Portland, San Francisco and Los Angeles.</p>
<p>“We are very excited to bring Butch: Not like the other girls to the Canadian Lesbian and Gay Archives,” says CLGA vice president William Craddock. “SD Holman’s photographs document, explore and celebrate a myriad of sexual identities and gender expression – visibility that is important to the richness of our communities today and the diversity of our histories for the future. We hope that Toronto audiences will enjoy this exhibition as much as it has been revered at its debut in Vancouver.”</p>
<p>BUTCH is a photographic exploration of the liminal spaces occupied by female masculinity in contemporary queer communities. Holman delineates Butch as “an inclusive site of resistance to limitations on the way women, gender, and sexuality are still defined.” The images honour the beauty, power and diversity of women who transgress the gender binary, with subjects reflecting the many sizes, shapes, ethnicities, and styles of Butch. The transversal dialectic of female masculinity is celebrated here — unapologetic and undiluted.</p>
<p>BUTCH: Not like the other girls opens on Thursday, November 6, 2014 at 7:30 p.m. with a public wine and cheese reception. The Canadian Lesbian and Gay Archives is located at 34 Isabella Street in Toronto.</p>
<p><b>For more information, high-res images or to book a media tour, please contact:</b></p>
<p>Cory Stewart, Embrace Disruption PR</p>
<p>e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>p: 416.963.9857</p>
<p><b>About SD Holman:</b></p>
<p>A native of Los Angeles, SD Holman is a photo-based artist and Artistic Director of The Queer Arts Festival, an artist-run three-week, multidisciplinary arts festival in Vancouver, BC. Recipient of the 2014 YWCA Women of Distinction Award in Arts and Culture, one of Canada’s most prestigious awards. Hailed by Photographer Guy Warrington as “the best portrait photographer in Vancouver,”Holman’s exhibition venues include Wellesley College (MA), the Advocate Gallery (Los Angeles), the Soady-Campbell Gallery (New York), the San Francisco Public Library, The Helen Pitt International Gallery, Charles H. Scott, Exposure, Gallery Gachet, Vancouver East Cultural Centre, Artropolis, and Fotobase Galleries (Vancouver). Holman’s project <i>BUTCH: Not like the other girls </i>is currently touring North America, and has been published by Shooting Gallery Publications.</p>
<p><b>About the Canadian Lesbian and Gay Archives:</b></p>
<p><a href="http://www.clga.ca/">The Canadian Lesbian and Gay Archives (CLGA)</a> is the largest independent LGBTQ+ archives in the world. With a focus on Canadian content, the CLGA acquires, preserves and provides public access to information and materials in any medium. By collecting and securing important historical records, publications, magazines, newspapers, photos, films and other paraphernalia, the CLGA cares for LGBTQ+ histories now and for generations to come.</p>
<p>Twitter: <a href="https://twitter.com/CLGArchives">https://twitter.com/CLGArchives</a></p>
<p>Facebook: <a href="https://www.facebook.com/CLGArchives">https://www.facebook.com/CLGArchives</a></p>
<p>Tumblr: <a href="http://canadianlesbianandgayarchives.tumblr.com/">http://canadianlesbianandgayarchives.tumblr.com</a></p>
<p>YouTube: <a href="http://bit.ly/1eAg4mB">http://bit.ly/1eAg4mB</a></p>
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		<title>Toys“R”Us, Canada provides seriously ill Toronto child with an “all-you-can-snag” experience of a lifetime</title>
		<link>http://embracedisruption.com/2014/10/02/toysrus-canada-provides-seriously-ill-toronto-child-can-snag-experience-lifetime/</link>
		<comments>http://embracedisruption.com/2014/10/02/toysrus-canada-provides-seriously-ill-toronto-child-can-snag-experience-lifetime/#comments</comments>
		<pubDate>Thu, 02 Oct 2014 18:56:57 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7259</guid>
		<description><![CDATA[For Immediate Release   Toys“R”Us, Canada provides seriously ill Toronto child with an “all-you-can-snag” experience of a lifetime Canada’s leading toy and juvenile retailer continues support of Starlight Children’s Foundation™ Canada’s programming to brighten the lives of seriously ill children and their families. Toronto, ON (October 2, 2014)- On October 29, 2014, a Toronto-based Starlight child [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><strong>For Immediate Release</strong></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/10/EDPR-Dash-release.png"><img class="size-full wp-image-7241 aligncenter" alt="EDPR Dash release" src="http://embracedisruption.com/wp-content/uploads/2014/10/EDPR-Dash-release.png" width="588" height="132" /></a></p>
<p style="text-align: center;"><a style="text-align: justify; line-height: 1.5em;" href="http://embracedisruption.com/wp-content/uploads/2014/10/pics.png"> </a></p>
<p style="text-align: center;"><strong>Toys“R”Us, Canada provides seriously ill Toronto child with an “all-you-can-snag” experience of a lifetime</strong></p>
<p><span style="line-height: 1.5em;">Canada’s leading toy and juvenile retailer continues support of Starlight Children’s Foundation™ Canada’s programming to brighten the lives of seriously ill children and their families.</span></p>
<p><strong style="line-height: 1.5em;">Toronto, ON (October 2, 2014)</strong><span style="line-height: 1.5em;">- On October 29, 2014, a </span><strong style="line-height: 1.5em;">Toronto</strong><span style="line-height: 1.5em;">-based Starlight child will participate in a 3-Minute Dash through the Toys“R”Us store at </span><strong style="line-height: 1.5em;">Sherway Gardens (690 Evans Ave)</strong><span style="line-height: 1.5em;">to snatch as much merchandise as possible within a three minute timeframe. </span></p>
<p>The 3-Minute Dash is donated by Toys“R”Us as part of their longstanding partnership with Starlight Canada and will take place in five cities across Canada: Edmonton, Montreal, Ottawa, Toronto and Vancouver. Participants were randomly selected from each province as part of a contest Starlight Canada held earlier this month. Applicants were asked to share the details of their care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p>Unique to the Toronto 3-Minute Dash, Starlight child Colena, who was randomly selected through contest for this Dash, has requested to share her special opportunity with three other local seriously ill Starlight children. Colena explained her belief lies in the Plato quote, &#8220;Be kind, for everyone you meet is fighting a harder battle.&#8221;</p>
<p>“Toys“R”Us, Canada’s ongoing commitment to our in and out-of-hospital programming is invaluable to Starlight,” says Starlight executive director, Brian Bringolf. “Special events like the 3-Minute Dash provide Starlight children with a chance to create much-needed positive memories away from the hospital, treatments and therapies.”</p>
<p style="text-align: center;"><a style="text-align: justify; line-height: 1.5em;" href="http://embracedisruption.com/wp-content/uploads/2014/10/pics.png"><img class="size-full wp-image-7247 aligncenter" alt="pics" src="http://embracedisruption.com/wp-content/uploads/2014/10/pics.png" width="587" height="213" /></a></p>
<p style="text-align: justify;">“Children have always been the focus of our charity work and Starlight continues to be a great partner for us as together, we share the goal of brightening the lives of seriously ill children when they need a reason to smile” says Kevin Macnab, President, Toys“R”Us Canada.  “Providing the Starlight children with an empty cart, and full reign of a Toys“R”Us store for 3 minutes, is the perfect escape from their hospital stay, as they race through the aisles and experience a fun and unique opportunity that they will never forget.  After events like these, it’s the joy on the children’s faces that motivate our employees to continue to raise funds and awareness for Starlight and towards making a difference in children’s lives.”</p>
<p style="text-align: justify;">During the 16 year partnership, Toys“R”Us, Canada has raised over $12 million dollars for Starlight Canada. This year, in addition to the 3-Minute Dash, Toys“R”Us, Canada has helped to sponsor:</p>
<ul style="text-align: justify;">
<li><strong>101 Hospital Grants </strong>(Montetary funding to support distractive entertainment for hospitalized children)</li>
<li><strong>10,500 ER Admit Kits</strong> (A variety of care products for children and parents during unexpected hospital stays)</li>
<li><strong>7,000 Baby &amp; Toddler Fun Kits </strong>(Cuddly toys and games to distract very young children during unpleasant hospital stays)</li>
<li><strong>10 Fun Centers </strong>(Mobile entertainment units featuring a Sharp AQUOS flat-screen television, a DVD player, a Nintendo Wii™ gaming system and a wide variety of Wii games)</li>
<li><strong>$150,000 in Great Escapes Sponsorships</strong> (A program that provides Starlight families with a chance to enjoy fun events together to create priceless memories, relax and then return home with a renewed sense of strength and hope)</li>
<li><strong>100 Starlight Treasure Chests</strong> (A box filled with toys and surprises, used by children during appointments at the hospital or clinic)</li>
</ul>
<p style="text-align: justify;"><strong>For more information, media accreditation, photos or interview requests, please contact:</strong></p>
<p style="text-align: justify;">Cory Stewart</p>
<p style="text-align: justify;">Embrace Disruption PR</p>
<p style="text-align: justify;"><span style="text-decoration: underline;"><a href="mailto:cory@embracedisruption.com"><strong>cory@embracedisruption.com</strong></a></span>,</p>
<p style="text-align: justify;">o: 416.963.9857 c: 647.638.1586</p>
<p style="text-align: justify;"><strong>About Starlight Children’s Foundation Canada:</strong></p>
<p style="text-align: justify;">Starlight Children’s Foundation™ Canada is part of Starlight&#8217;s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand, the United Kingdom and the United States, serving millions of children every year.</p>
<p style="text-align: justify;">Website:     <a href="http://starli/">http://starlightcanada.org</a></p>
<p style="text-align: justify;">Twitter:     <a href="https://twitter.com/StarlightCanada">@StarlightCanada </a>        #StarDash</p>
<p style="text-align: justify;">Facebook:     <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p style="text-align: justify;"><strong>About Toys“R”Us, Canada:</strong></p>
<p style="text-align: justify;">Toys“R”Us (Canada) Ltd., is part of Toys“R”Us, Inc., the world’s leading dedicated toy and juvenile products retailer. Toys“R”Us, Canada operates over 80 stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca/">www.toysrus.ca</a> or <a href="http://www.babiesrus.ca/">www.babiesrus.ca</a>.</p>
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		<title>Toys“R”Us, Canada provides seriously ill Ottawa child with an “all-you-can-snag” experience of a lifetime</title>
		<link>http://embracedisruption.com/2014/10/02/toysrus-canada-provides-seriously-ill-ottawa-child-can-snag-experience-lifetime/</link>
		<comments>http://embracedisruption.com/2014/10/02/toysrus-canada-provides-seriously-ill-ottawa-child-can-snag-experience-lifetime/#comments</comments>
		<pubDate>Thu, 02 Oct 2014 18:01:44 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7240</guid>
		<description><![CDATA[For Immediate Release Canada’s leading toy and juvenile retailer continues support of Starlight Children’s Foundation™ Canada’s programming to brighten the lives of seriously ill children and their families. Ottawa, ON (October 2, 2014)- On October 21, 2014, an Ottawa-based Starlight child will participate in a 3-Minute Dash through the Toys“R”Us store at Saint Laurent Shopping Centre (1200 [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><strong>For Immediate Release</strong></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/10/EDPR-Dash-release.png"><img class="size-full wp-image-7241 aligncenter" alt="EDPR Dash release" src="http://embracedisruption.com/wp-content/uploads/2014/10/EDPR-Dash-release.png" width="588" height="132" /></a></p>
<p style="text-align: center;"><strong>Canada’s leading toy and juvenile retailer continues support of Starlight Children’s Foundation™ Canada’s programming to brighten the lives of seriously ill children and their families.</strong></p>
<p style="text-align: justify;"><strong>Ottawa, ON (October 2, 2014)</strong>- On October 21, 2014, an <strong>Ottawa</strong>-based Starlight child will participate in a 3-Minute Dash through the Toys“R”Us store at <strong>Saint Laurent Shopping Centre (1200 Saint Laurent) </strong>to snatch as much merchandise as possible within a three minute timeframe.</p>
<p style="text-align: justify;">The 3-Minute Dash is donated by Toys“R”Us as part of their longstanding partnership with Starlight Canada and will take place in five cities across Canada: Edmonton, Montreal, Ottawa, Toronto and Vancouver. Participants were randomly selected from each province as part of a contest Starlight Canada held earlier this month. Applicants were asked to share the details of their care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p style="text-align: justify;">“Toys“R”Us, Canada’s ongoing commitment to our in and out-of-hospital programming is invaluable to Starlight,” says Starlight executive director, Brian Bringolf. “Special events like the 3-Minute Dash provide Starlight children with a chance to create much-needed positive memories away from the hospital, treatments and therapies.” <a href="http://embracedisruption.com/wp-content/uploads/2014/10/pics.png"><img class="size-full wp-image-7247 aligncenter" alt="pics" src="http://embracedisruption.com/wp-content/uploads/2014/10/pics.png" width="587" height="213" /></a></p>
<p style="text-align: justify;">“Children have always been the focus of our charity work and Starlight continues to be a great partner for us as together, we share the goal of brightening the lives of seriously ill children when they need a reason to smile” says Kevin Macnab, President, Toys“R”Us Canada.  “Providing the Starlight children with an empty cart, and full reign of a Toys“R”Us store for 3 minutes, is the perfect escape from their hospital stay, as they race through the aisles and experience a fun and unique opportunity that they will never forget.  After events like these, it’s the joy on the children’s faces that motivate our employees to continue to raise funds and awareness for Starlight and towards making a difference in children’s lives.”</p>
<p style="text-align: justify;">During the 16 year partnership, Toys“R”Us, Canada has raised over $12 million dollars for Starlight Canada. This year, in addition to the 3-Minute Dash, Toys“R”Us, Canada has helped to sponsor:</p>
<ul style="text-align: justify;">
<li><strong>101 Hospital Grants </strong>(Montetary funding to support distractive entertainment for hospitalized children)</li>
<li><strong>10,500 ER Admit Kits</strong> (A variety of care products for children and parents during unexpected hospital stays)</li>
<li><strong>7,000 Baby &amp; Toddler Fun Kits </strong>(Cuddly toys and games to distract very young children during unpleasant hospital stays)</li>
<li><strong>10 Fun Centers </strong>(Mobile entertainment units featuring a Sharp AQUOS flat-screen television, a DVD player, a Nintendo Wii™ gaming system and a wide variety of Wii games)</li>
<li><strong>$150,000 in Great Escapes Sponsorships</strong> (A program that provides Starlight families with a chance to enjoy fun events together to create priceless memories, relax and then return home with a renewed sense of strength and hope)</li>
<li><strong>100 Starlight Treasure Chests</strong> (A box filled with toys and surprises, used by children during appointments at the hospital or clinic)</li>
</ul>
<p style="text-align: justify;"><strong>For more information, media accreditation, photos or interview requests, please contact:</strong></p>
<p style="text-align: justify;">Cory Stewart</p>
<p style="text-align: justify;">Embrace Disruption PR</p>
<p style="text-align: justify;"><span style="text-decoration: underline;"><a href="mailto:cory@embracedisruption.com"><strong>cory@embracedisruption.com</strong></a></span>,</p>
<p style="text-align: justify;">o: 416.963.9857 c: 647.638.1586</p>
<p style="text-align: justify;"><strong>About Starlight Children’s Foundation Canada:</strong></p>
<p style="text-align: justify;">Starlight Children’s Foundation™ Canada is part of Starlight&#8217;s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand, the United Kingdom and the United States, serving millions of children every year.</p>
<p style="text-align: justify;">Website:     <a href="http://starli/">http://starlightcanada.org</a></p>
<p style="text-align: justify;">Twitter:     <a href="https://twitter.com/StarlightCanada">@StarlightCanada </a>        #StarDash</p>
<p style="text-align: justify;">Facebook:     <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p style="text-align: justify;"><strong>About Toys“R”Us, Canada:</strong></p>
<p style="text-align: justify;">Toys“R”Us (Canada) Ltd., is part of Toys“R”Us, Inc., the world’s leading dedicated toy and juvenile products retailer. Toys“R”Us, Canada operates over 80 stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca/">www.toysrus.ca</a> or <a href="http://www.babiesrus.ca/">www.babiesrus.ca</a>.</p>
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		<title>Toys“R”Us, Canada provides seriously ill Montréal child with an “all-you-can-snag” experience of a lifetime</title>
		<link>http://embracedisruption.com/2014/10/02/toysrus-canada-provides-seriously-ill-montreal-child-can-snag-experience-lifetime/</link>
		<comments>http://embracedisruption.com/2014/10/02/toysrus-canada-provides-seriously-ill-montreal-child-can-snag-experience-lifetime/#comments</comments>
		<pubDate>Thu, 02 Oct 2014 18:00:37 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7251</guid>
		<description><![CDATA[For Immediate Release  &#160;  Toys“R”Us, Canada provides seriously ill Montréal child with an “all-you-can-snag” experience of a lifetime Canada’s leading toy and juvenile retailer continues support of Starlight Children’s Foundation™ Canada’s programming to brighten the lives of seriously ill children and their families. Montréal, QC (October 2, 2014)- On October 22, 2014, a Montréal-based Starlight child will [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><strong>For Immediate Release </strong></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/10/EDPR-Dash-release1.png"><img class="size-full wp-image-7246 aligncenter" alt="EDPR Dash release" src="http://embracedisruption.com/wp-content/uploads/2014/10/EDPR-Dash-release1.png" width="588" height="132" /></a></p>
<p>&nbsp;</p>
<p style="text-align: center;"> <strong>Toys“R”Us, Canada provides seriously ill Montréal child with an “all-you-can-snag” experience of a lifetime</strong></p>
<p style="text-align: center;">Canada’s leading toy and juvenile retailer continues support of Starlight Children’s Foundation™ Canada’s programming to brighten the lives of seriously ill children and their families.</p>
<p style="text-align: justify;"><strong>Montréal, QC (October 2, 2014)</strong>- On October 22, 2014, a <strong>Montréal</strong>-based Starlight child will participate in a 3-Minute Dash through the Toys“R”Us store at <strong>7300 Boulevard Décarie</strong> to snatch as much merchandise as possible within a three minute timeframe.</p>
<p style="text-align: justify;">The 3-Minute Dash is donated by Toys“R”Us as part of their longstanding partnership with Starlight Canada and will take place in five cities across Canada: Edmonton, Montreal, Ottawa, Toronto and Vancouver. Participants were randomly selected from each province as part of a contest Starlight Canada held earlier this month. Applicants were asked to share the details of their care journey and submit them to their local Starlight programs coordinator for entry.</p>
<p style="text-align: justify;">“Toys“R”Us, Canada’s ongoing commitment to our in and out-of-hospital programming is invaluable to Starlight,” says Starlight executive director, Brian Bringolf. “Special events like the 3-Minute Dash provide Starlight children with a chance to create much-needed positive memories away from the hospital, treatments and therapies.”</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/10/pics.png"><img class="size-full wp-image-7247 aligncenter" alt="pics" src="http://embracedisruption.com/wp-content/uploads/2014/10/pics.png" width="587" height="213" /></a></p>
<p>“Children have always been the focus of our charity work and Starlight continues to be a great partner for us as together, we share the goal of brightening the lives of seriously ill children when they need a reason to smile” says Kevin Macnab, President, Toys“R”Us Canada.  “Providing the Starlight children with an empty cart, and full reign of a Toys“R”Us store for 3 minutes, is the perfect escape from their hospital stay, as they race through the aisles and experience a fun and unique opportunity that they will never forget.  After events like these, it’s the joy on the children’s faces that motivate our employees to continue to raise funds and awareness for Starlight and towards making a difference in children’s lives.</p>
<p>During the 16 year partnership, Toys“R”Us, Canada has raised over $12 million dollars for Starlight Canada. This year, in addition to the 3-Minute Dash, Toys“R”Us, Canada has helped to sponsor:</p>
<ul>
<li><strong>101 Hospital Grants </strong>(Montetary funding to support distractive entertainment for hospitalized children)</li>
<li><strong>10,500 ER Admit Kits</strong> (A variety of care products for children and parents during unexpected hospital stays)</li>
<li><strong>7,000 Baby &amp; Toddler Fun Kits </strong>(Cuddly toys and games to distract very young children during unpleasant hospital stays)</li>
<li><strong>10 Fun Centers </strong>(Mobile entertainment units featuring a Sharp AQUOS flat-screen television, a DVD player, a Nintendo Wii™ gaming system and a wide variety of Wii games)</li>
<li><strong>$150,000 in Great Escapes Sponsorships</strong> (A program that provides Starlight families with a chance to enjoy fun events together to create priceless memories, relax and then return home with a renewed sense of strength and hope)</li>
<li><strong>100 Starlight Treasure Chests</strong> (A box filled with toys and surprises, used by children during appointments at the hospital or clinic)</li>
</ul>
<p><strong>For more information, media accreditation, photos or interview requests, please contact:</strong></p>
<p>Cory Stewart</p>
<p>Embrace Disruption PR</p>
<p><span style="text-decoration: underline;"><a href="mailto:cory@embracedisruption.com"><strong>cory@embracedisruption.com</strong></a></span>,</p>
<p>o: 416.963.9857 c: 647.638.1586</p>
<p><strong>About Starlight Children’s Foundation Canada:</strong></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight&#8217;s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand, the United Kingdom and the United States, serving millions of children every year.</p>
<p>Website:     <a href="http://starli/">http://starlightcanada.org</a></p>
<p>Twitter:     <a href="https://twitter.com/StarlightCanada">@StarlightCanada </a>        #StarDash</p>
<p>Facebook:     <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p><strong>About Toys“R”Us, Canada:</strong></p>
<p>Toys“R”Us (Canada) Ltd., is part of Toys“R”Us, Inc., the world’s leading dedicated toy and juvenile products retailer. Toys“R”Us, Canada operates over 80 stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca/">www.toysrus.ca</a> or <a href="http://www.babiesrus.ca/">www.babiesrus.ca</a>.</p>
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		<title>Film Friday: Carla Collins on the Passing of Joan Rivers</title>
		<link>http://embracedisruption.com/2014/09/12/film-friday-carla-collins-passing-joan-rivers/</link>
		<comments>http://embracedisruption.com/2014/09/12/film-friday-carla-collins-passing-joan-rivers/#comments</comments>
		<pubDate>Fri, 12 Sep 2014 13:30:11 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Carla Collins]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[CTV]]></category>
		<category><![CDATA[Jimmy Fallon]]></category>
		<category><![CDATA[Joan RIvers]]></category>
		<category><![CDATA[Women In Comedy]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7082</guid>
		<description><![CDATA[On September 4th, 2014, the world lost a comedic icon. At the age of 81, Joan Rivers passed away from a routine throat procedure at Mount Sinai Hospital. The outpouring of support from Hollywood was enormous, as this comedic trailblazer was remembered for her outlandish and fearless sense of humour. Soon after the horrible news [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>On September 4th, 2014, the world lost a comedic icon. At the age of 81, Joan Rivers passed away from a routine throat procedure at Mount Sinai Hospital. The outpouring of support from Hollywood was enormous, as this comedic trailblazer was remembered for her outlandish and fearless sense of humour.</p>
<p>Soon after the horrible news of Joan&#8217;s passing, CTV caught up with fellow superstar comedian Carla Collins as she recounted her time spent with the formidable Joan Rivers.</p>
<p><iframe src="//www.youtube.com/embed/6TwMeNemNbo" height="315" width="560" allowfullscreen="" frameborder="0"></iframe></p>
]]></content:encoded>
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		<title>Client News: 1st Annual Tea and Tiaras</title>
		<link>http://embracedisruption.com/2014/09/11/client-news-1st-annual-tea-tiaras/</link>
		<comments>http://embracedisruption.com/2014/09/11/client-news-1st-annual-tea-tiaras/#comments</comments>
		<pubDate>Thu, 11 Sep 2014 18:34:19 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[charity]]></category>
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		<category><![CDATA[Jennifer Valentyne]]></category>
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		<category><![CDATA[Tea]]></category>
		<category><![CDATA[Tea and Tiaras]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=7074</guid>
		<description><![CDATA[For the past 30 years, Starlight Children&#8217;s Foundation Canada has been dedicated to brightening the lives of children with serious illness or life-altering injury. Starlight provides programs both in-and-out of hospital supporting the child and family from hospital to home. We are thrilled to share that Starlight Children&#8217;s Foundation Canada is presenting the 1st annual [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2014/09/TeaTiara_Logo_PINK.png"><img class="size-full wp-image-7075 aligncenter" alt="TeaTiara_Logo_PINK" src="http://embracedisruption.com/wp-content/uploads/2014/09/TeaTiara_Logo_PINK.png" width="600" height="218" /></a></p>
<p>For the past 30 years, Starlight Children&#8217;s Foundation Canada has been dedicated to brightening the lives of children with serious illness or life-altering injury. Starlight provides programs both in-and-out of hospital supporting the child and family from hospital to home.</p>
<p>We are thrilled to share that Starlight Children&#8217;s Foundation Canada is presenting the 1st annual Tea And Tiaras this November 2, 2014, at the Royal York Hotel. It will be an afternoon where &#8220;high tea meets high fashion,&#8221; and guests can enjoy gourmet treats and custom-blended teas from executive Chef Collin Thornton.</p>
<p>Hosted by Breakfast Television Toronto&#8217;s Jennifer Valentyne, attendees will be entertained by a live fashion show from retailer RW &amp; CO, along with live and silent auctions, and access to an array of beauty products at the Beauty Corner. Come out to support an amazing charity and enjoy and afternoon of tea and fashion.</p>
<p>All-inclusive tickets are available for purchase for $80 per person or $600 for a table of 8 guests. For more information and to purchase tickets please see details at <a href="http://teaandtiaras.ca/">www.teaandtiaras.ca</a>.</p>
]]></content:encoded>
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		<title>#FilmFriday: Carla Collins &#8216;Wines&#8217; Through The Ice Challenge</title>
		<link>http://embracedisruption.com/2014/09/05/filmfriday-carla-collins-wines-ice-challenge/</link>
		<comments>http://embracedisruption.com/2014/09/05/filmfriday-carla-collins-wines-ice-challenge/#comments</comments>
		<pubDate>Fri, 05 Sep 2014 17:36:12 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[ALS Challenge]]></category>
		<category><![CDATA[Carla Collins]]></category>
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		<guid isPermaLink="false">http://embracedisruption.com/?p=7026</guid>
		<description><![CDATA[If you use the internet, it has been impossible to miss the ice bucket challenge that has been sweeping across the world. As of August 27th, ALS foundation has recieved $94.3 million in donation since the Ice Bucket inception on July 29, 2014. We&#8217;re pleased to share with you today a fabulous video from one [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>If you use the internet, it has been impossible to miss the ice bucket challenge that has been sweeping across the world. As of August 27th, ALS foundation has recieved $94.3 million in donation since the Ice Bucket inception on July 29, 2014.</p>
<p>We&#8217;re pleased to share with you today a fabulous video from one of our favourite clients; comedian, actress and writer, Carla Collins. Watch Carla&#8217;s <em>intoxicating</em> take on the ALS challenge below! Thanks for the laugh, Carla.</p>
<p><iframe src="//www.youtube.com/embed/bBHQdhZVOp0" height="515" width="600" allowfullscreen="" frameborder="0"></iframe></p>
]]></content:encoded>
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		<title>Film Friday: Dee Bronte &#8211; Wonder</title>
		<link>http://embracedisruption.com/2014/08/29/film-friday-dee-bronte-wonder/</link>
		<comments>http://embracedisruption.com/2014/08/29/film-friday-dee-bronte-wonder/#comments</comments>
		<pubDate>Fri, 29 Aug 2014 16:44:20 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Canadian Music]]></category>
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		<category><![CDATA[Dee Bronte]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Same Mistake]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[Toronto Music]]></category>
		<category><![CDATA[Wonder]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=6964</guid>
		<description><![CDATA[&#160; This week, singer-songwriter Dee Bronte (proudly represented by EDPR) took a moment out of her busy schedule to talk about the new video for her song, Wonder. &#8221;It started off as something different, and ended up turning into a beautiful ballad&#8230;It&#8217;s unpretentious, it&#8217;s honest and it&#8217;s vulnerable,&#8221; says Dee. Filmed in an abandoned Detroit church, the video truly reflects the [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>&nbsp;</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/08/YNyTsTZk.jpeg"><img class="aligncenter size-full wp-image-6980" alt="YNyTsTZk" src="http://embracedisruption.com/wp-content/uploads/2014/08/YNyTsTZk.jpeg" width="802" height="802" /></a></p>
<p>This week, singer-songwriter <a href="http://deemusicofficial.com/">Dee Bronte</a> (proudly represented by EDPR) took a moment out of her busy schedule to talk about the new video for her song, <em>Wonder.</em> &#8221;It started off as something different, and ended up turning into a beautiful ballad&#8230;It&#8217;s unpretentious, it&#8217;s honest and it&#8217;s vulnerable,&#8221; says Dee.</p>
<p>Filmed in an abandoned Detroit church, the video truly reflects the spirit of the song. Dee was initially hesitant about the location but, videographer <a href="http://www.workedfilms.com/#!jason-baskey/c1guv">Jay Baskey</a>, convinced her that the building was indeed the perfect backdrop for her soulful lyrics. &#8220;At first I was reluctant, I&#8217;m not a religious person, so I didn&#8217;t want people to get the wrong idea, but, when we found this church in Detroit, it spoke to me&#8230; it had it&#8217;s own story, it was tragic and beautiful.&#8221;</p>
<p>Shot in only a few hours, the results represent a beautiful, raw side of Dee. Check it out!</p>
<p><iframe src="//www.youtube.com/embed/zfnYshPqYIo" height="315" width="560" allowfullscreen="" frameborder="0"></iframe></p>
<p>Have a look at Dee&#8217;s first video for &#8220;Same Mistake&#8221; ft. VITAL.</p>
<p><iframe src="//www.youtube.com/embed/jmKzkHYzz34" height="315" width="560" allowfullscreen="" frameborder="0"></iframe></p>
]]></content:encoded>
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		<title>Starlight Children’s Foundation™ Canada invites families to take the ‘ride of their lives’ at 2nd Annual Drive For Smiles</title>
		<link>http://embracedisruption.com/2014/08/28/starlight-childrens-foundation-canada-invites-families-take-ride-lives-2nd-annual-drive-smiles/</link>
		<comments>http://embracedisruption.com/2014/08/28/starlight-childrens-foundation-canada-invites-families-take-ride-lives-2nd-annual-drive-smiles/#comments</comments>
		<pubDate>Thu, 28 Aug 2014 13:52:08 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<category><![CDATA[Starlight]]></category>
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		<category><![CDATA[Starlight Children's Foundation Canada]]></category>
		<category><![CDATA[Walk For Smiles]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=6952</guid>
		<description><![CDATA[For Immediate Release &#160; Starlight Children’s Foundation™ Canada invites families to take the ‘ride of their lives’ at 2nd Annual Drive For Smiles MONTREAL, QC (August 28, 2014) &#8211; On September 21, 2014, hundreds will gather at Circuit ICAR  (12800 Henri Fabre) in Mirabel, Quebec to participate in The UPS Store’s 2nd Annual Drive For [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><b>For Immediate Release</b></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/08/Screen-Shot-2014-08-28-at-8.40.17-AM.png"><img class="alignnone size-full wp-image-6953 aligncenter" alt="Screen Shot 2014-08-28 at 8.40.17 AM" src="http://embracedisruption.com/wp-content/uploads/2014/08/Screen-Shot-2014-08-28-at-8.40.17-AM.png" width="593" height="84" /></a></p>
<p>&nbsp;</p>
<p style="text-align: center;"><strong>Starlight Children’s Foundation™ Canada invites families to take the ‘ride of their lives’ at 2nd Annual Drive For Smiles</strong></p>
<p><b>MONTREAL, QC (August 28, 2014) &#8211; </b>On September 21, 2014, hundreds will gather at Circuit ICAR  (12800 Henri Fabre) in Mirabel, Quebec to participate in <a href="http://theupsstore.ca/">The UPS Store’s</a> 2nd Annual <a href="http://www.driveforsmiles.ca">Drive For Smiles</a> benefiting <a href="http://www.starlightcanada.org">Starlight Children’s Foundation™ Canada</a>. The event will provide an opportunity for Starlight families to enjoy a fun-filled day on the track, while interacting with luxury cars and participating in a variety of distractive entertainment.</p>
<p>Highlights of the day’s activities include a parade procession of luxury vehicles, followed by Starlight children experiencing the thrill of a lifetime on the Circuit ICAR track. After lunch, families will be invited to take a ride on a helicopter, try their hand at the 1 km go-karting track or watch as drivers show off their best moves on the track.</p>
<p>“We’re so grateful to The UPS Store for assisting us in providing these children and families with an escape from their everyday health concerns,” says Starlight executive director, Brian Bringolf. “Events like Drive For Smiles help families enjoy a day out without the stress of planning, organization and cost.”</p>
<p>Starlight’s mission to provide distractive entertainment spans from hospital to home, by providing programming such as<b> </b>Starlight Escapes (holiday parties, movie premieres), Day Brighteners (unexpected outings), Fun Kits (child essentials for unexpected hospital stays) and Fun Centers™ (equipped with a dvd player, Nintendo Wii, games and movies) for seriously ill children and their families.</p>
<p>“Starlight understands what families go through when a child is sick, and how important it is to find relief from constant worry and isolation,” says event chair Larry Plotnick. “Their programs, such as Drive For Smiles, are designed to distract children from their pain, help them better understand and manage their illnesses, and connect families who are facing similar challenges so they never feel alone. Those who have the ability to donate their luxury cars are just as enamoured with the event as the children. Spending time with these amazing kids in an intimate environment is truly a life-altering experience.”</p>
<p>Also taking place on the Circuit ICAR track, Starlight families will participate in a “<a href="http://walkforsmiles.ca">Walk For Smiles</a>”. The annual fundraising walk provides children with the unique chance to give back to the foundation. General public is able to contribute to families participating in Walk For Smiles via online donation at <a href="http://www.walkforsmiles.ca">http://www.walkforsmiles.ca</a>.</p>
<p>To participate or sponsor the 2nd Annual Drive For Smiles, please visit <a href="http://www.driveforsmiles.ca">http://www.driveforsmiles.ca</a>.</p>
<p><b>For more information, media accreditation, photos or interview requests, please contact:</b></p>
<p>Cory Stewart</p>
<p>Embrace Disruption PR</p>
<p><a href="mailto:cory@embracedisruption.com"><b>cory@embracedisruption.com</b></a>,</p>
<p>o: 416.963.9857 c: 647.638.1586</p>
<p><b>About Starlight Children’s Foundation Canada</b>:</p>
<p>Starlight Children’s Foundation Canada is part of Starlight’s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand and the United Kingdom and the United States, serving millions of children every year.</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #DriveSmiles</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Youtube: <a href="http://youtube.com/canadastarlight">http://youtube.com/canadastarlight</a></p>
<p><b>About The UPS Store:</b></p>
<p>The UPS Store in Canada is a network of over 360 independently owned and franchised locations providing convenient and value-added business services to the small-office/home-office (SOHO) market, corporate &#8220;road warriors,&#8221; and consumers.</p>
<p>Website: <a href="http://www.theupsstore.ca">http://www.theupsstore.ca</a></p>
<p>Twitter: <a href="https://twitter.com/TheUPSStore_CAN">@TheUPSStore_CAN</a></p>
<p>Facebook: <a href="https://www.facebook.com/TheUPSStoreCA">https://www.facebook.com/TheUPSStoreCA</a></p>
<div  class='hr hr-short hr-center '><span class='hr-inner'><span class='hr-inner-style'></span></span></div>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/08/Screen-Shot-2014-08-28-at-8.40.17-AM.png"><img class="alignnone size-full wp-image-6953 aligncenter" alt="Screen Shot 2014-08-28 at 8.40.17 AM" src="http://embracedisruption.com/wp-content/uploads/2014/08/Screen-Shot-2014-08-28-at-8.40.17-AM.png" width="593" height="84" /></a></p>
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<p style="text-align: center;"><strong>La Fondation Pour l&#8217;Enfance Starlight Canada, invite les familles à faire le tour de piste de leur vie, à la deuxième édition de &#8220;Conduire pour un Sourire&#8221;</strong></p>
<p><strong>MONTREAL, QC (Août 28, 2014)</strong> - Le 21 Septembre 2014, des centaines de gens se rassembleront au circuit ICAR de Mirabel, situé au 12800 Henri Fabre, Mirabel, Quebec, pour participer à la deuxième édition de &#8220;Conduire Pour Un Sourire&#8221;, organisé par &#8220;The UPS Stores&#8221;, au profit de La Fondation Pour L&#8217;enfance Starlight Canada. À cet événement, les familles de la fondation auront l&#8217;occasion de vivre une journée de piste avec les voitures exotiques, en plus de participer à toutes sortes d&#8217;activités et divertissements.</p>
<p>Parmi les nombreux moments forts de la journée, il y aura le défilé des voitures exotiques, suivi par des tours de piste, ou les enfants pourront vivre un moment de rêve à bord des bolides, ainsi que des courses d&#8217;accélération 1/4 de mille. Après le dîner, les enfants et familles seront invités à faire une promenade en hélicoptère, expérimenter la piste de karting de 1 km de long, ou regarder les pilotes de voitures tout donner sur la piste d&#8217;accélération.</p>
<p>&#8220;Nous sommes extrêmement reconnaissant à The UPS Store, pour sa collaboration à fournir aux enfants et familles une évasion unique à leurs préoccupations de santé quotidiennes&#8221;, affirme le Directeur exécutif de la Fondation Brian Bringolf. &#8220;Des événements comme Conduire Pour Un Sourire aident les familles à apprécier une journée de détente, sans le stress, la planification, l&#8217;organisation et des coûts afférents à de telles activités&#8221;.</p>
<p>La mission de Starlight est d&#8217;offrir du divertissement, tant dans les hôpitaux qu&#8217;à la maison, en offrant des programmes tel que Les Évasions Starlight (un spectacle, une fête, la première de film), Les Journées Surprises (des sorties inattendues pour l&#8217;enfant), Des Trousses d&#8217;Amusement (des jeux et des produits essentiels pour un séjour à l&#8217;hôpital), Les Stations de jeux (ces stations sont équipés d&#8217;un lecteur DVD, une console Nintendo Wii, des jeux et des films). Ces activités, accessoires et événements ont pour objectifs d&#8217;aider non seulement l&#8217;enfant atteint de la maladie, mais également sa famille.</p>
<p>&#8220;Starlight comprend l&#8217;épreuve traversée par la famille quand un enfant est gravement malade et à quel point il est important trouver du réconfort face aux inquiétudes et au sentiment d&#8217;isolement&#8221;, affirme le Président de l&#8217;événement, Larry Plotnick. &#8220;Leurs programmes tel que Conduire Pour Un Sourire, sont spécifiquement organisés pour distraire les enfants de leur souffrance, les aider à mieux comprendre et s&#8217;adapter à leur condition, ainsi que de favoriser le contacte entre les familles qui font face à des défis semblables et, par conséquent, faire en sorte qu&#8217;ils ne se sentent pas complètement seul. Les propriétaires de voitures qui participent à cette activités sont tout aussi émerveillés que les enfants. Passer un moment d&#8217;intimité avec ces enfants uniques et surprenant, est une expérience qui change notre perception de la vie&#8221;.</p>
<p>Par la même occasion sur le circuit ICAR, des familles participeront à l&#8217;événement La Marche Des sourires. Cet événement de levée de fonds annuelle, procure une occasion unique aux enfants, de redonner à la fondation. Le grand publique peut contribuer à l&#8217;effort des familles qui participent à la Marche Des Sourires, en effectuant un don en ligne au http:// www.marchedessourires.ca.</p>
<p>Pour participer ou commanditer la deuxième édition de Conduire Pour Un Sourire, visitez le http://www.conduirepourunsourire.ca</p>
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<p>Pour plus d&#8217;information, une accréditation média, des photos ou entrevues, vous pouvez contacter:</p>
<p>Cory Stewart</p>
<p>Embrace Disruption PR</p>
<p><a href="cory@embracedisruption.com">cory@embracedisruption.com</a>,</p>
<p>t: 416.963.9857 c: 647.638.1586</p>
<p><strong>À propos de la Fondation Pour l&#8217;Enfance Starlight Canada:</strong></p>
<p>La Fondation Pour l&#8217;Enfance Starlight fait partie du réseau Global, qui aide les enfants et familles en partenariat avec plus de 130 établissements de santé. Depuis les dernières 30 années, Starlight est devenue un organisme caritatif de premier plan, qui collabore avec des experts pour améliorer la vie et la santé des enfants et familles partout dans le monde. Cette collaboration avec des gens qui innovent en soins de santé pédiatriques, des spécialistes du divertissement ou en technologies nouvelles, permet à Starlight d&#8217;offrir un mélange unique de programmes et de services spécifiques aux familles, tant à l&#8217;hôpital qu&#8217;à la maison. La Fondation Starlight travaille en partenariat avec plus de 1750 établissements de santé et hôpitaux pédiatriques en Australie, au Canada, en Nouvelle Zélande, au Royaume-Uni et aux États-Unis, pour aider des millions d&#8217;enfants chaque année.</p>
<p>Site web: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter : <a href="http://www.twitter.com/StarlightCanada">@StarlightCanada</a> #DriveSmiles</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Youtube:<a href=" http://youtube.com/canadastarlight"> http://youtube.com/canadastarlight</a></p>
<p><strong>À propos de UPS Store:</strong></p>
<p>Au Canada, The UPS Store est un réseau de plus de 360 établissements franchisés indépendants. Ces magasins fournissent des services d&#8217;affaires à valeurs ajoutées aux petites entreprises, au travailleurs sur la route et aux consommateurs.</p>
<p>Site web: <a href="http://www.theupsstore.ca">http://www.theupsstore.ca</a></p>
<p>Twitter: <a href="https://twitter.com/TheUPSStore_CAN">@TheUPSStore_CAN</a></p>
<p>Facebook: <a href="http://www.facebook.com/TheUPSStoreCA">http://www.facebook.com/TheUPSStoreCA</a></p>
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		<title>10th Annual Strangers In The Night Gourmet Gala Raises over $700,000 for Starlight Children&#8217;s Foundation Quebec</title>
		<link>http://embracedisruption.com/2014/06/25/10th-annual-strangers-night-gourmet-gala-raises-700000-starlight-childrens-foundation-quebec/</link>
		<comments>http://embracedisruption.com/2014/06/25/10th-annual-strangers-night-gourmet-gala-raises-700000-starlight-childrens-foundation-quebec/#comments</comments>
		<pubDate>Wed, 25 Jun 2014 19:26:02 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Starlight Children's Foundation]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>
		<category><![CDATA[Strangers In The Night]]></category>

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		<description><![CDATA[  Montreal, QC (June 25, 2014) – Over 4000 guests gathered under the stars at the Fairview Centre Parking Area in Montreal, QC on the evening of Saturday, June 14, 2014 for the 10th annual Strangers In The Night Gourmet Gala supporting Starlight Children’s Foundation Québec. The event, presented by Delmar International Inc. and honouring [&#8230;]]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;"> <a href="http://embracedisruption.com/wp-content/uploads/2014/06/Screen-Shot-2014-06-25-at-3.19.51-PM.png"><img class="alignnone size-full wp-image-6274" alt="Screen Shot 2014-06-25 at 3.19.51 PM" src="http://embracedisruption.com/wp-content/uploads/2014/06/Screen-Shot-2014-06-25-at-3.19.51-PM.png" width="584" height="89" /></a></p>
<p><b>Montreal, QC (June 25, 2014) </b>– Over 4000 guests gathered under the stars at the Fairview Centre Parking Area in Montreal, QC on the evening of Saturday, June 14, 2014 for the 10th annual Strangers In The Night Gourmet Gala supporting <a href="http://www.starlightquebec.org/">Starlight Children’s Foundation Québec</a>. The event, presented by <a href="http://www.delmarcargo.com/">Delmar International Inc.</a> and honouring Broccolini Construction, was headlined by three time Grammy Award winning musical group, The Pointer Sisters. Other notable performers included Crystal Waters and a surprise appearance by JUNO nominated musician, Kristina Maria.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/06/Screen-Shot-2014-06-25-at-3.20.01-PM.png"><img class="size-full wp-image-6275 aligncenter" alt="Screen Shot 2014-06-25 at 3.20.01 PM" src="http://embracedisruption.com/wp-content/uploads/2014/06/Screen-Shot-2014-06-25-at-3.20.01-PM.png" width="582" height="224" /></a></p>
<p>Highlights of the evening included 75 of Montreal’s top food vendors preparing a range of signature dishes for the massive crowd and a surprise announcement for Starlight Child Daniel, who was granted a trip to Disney World as part of Starlight Québec’s wish program.</p>
<p>Celebrity guests included Grammy award winning musical group The Pointer Sisters, 2013 JUNO nominee Kristina Maria, recording artist Crystal Waters, 19-2’s Benz Antoine, BT Montreal’s Catherine Verdon-Diamond, CHOM 97.7’s Jason Rockman, 92.5 The Beat’s Kim Sullivan and TB1, actors Kalinka Petrie, David Cloutier, Michael Murphy, and Sebastien Roberts along with many other notable Canadians.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/06/Screen-Shot-2014-06-25-at-3.19.19-PM.png"><img class="alignnone size-full wp-image-6276 aligncenter" alt="Screen Shot 2014-06-25 at 3.19.19 PM" src="http://embracedisruption.com/wp-content/uploads/2014/06/Screen-Shot-2014-06-25-at-3.19.19-PM.png" width="610" height="225" /></a></p>
<p>“We are so thankful for all of the support we continue to receive from generous sponsors, donors and enthusiastic attendees at Strangers In The Night each year,” said event founder, Larry Day. “It is a great honour to participate in such a momentous evening, that in turn will support an important organization like Starlight Children’s Foundation Québec.”</p>
<p>Sponsors of the evening included Delmar International Inc., Desjardins, Air Canada Foundation, SAQ, 92.5 The Beat, The Gazette and CTV. In addition, Starlight Québec honoured sponsor Broccolini Construction for their long standing history of charitable giving to the Montreal community.</p>
<p>The money raised from Strangers In The Night 10 will go towards funding Starlight’s in and out-of-hospital programming, which includes Distraction Kits (essentials for unexpected hospital stays), hospital grants (funds for hospitals across the country to use on what kids need most), Fun Centres (portable stations equipped with a dvd player, Nintendo Wii, games and movies), Day Brighteners (tickets to sports games, concerts and more) and wish programs.</p>
<p><b>For more information, photos or to schedule an interview, please contact:</b></p>
<p><b>Cory Stewart | Embrace Disruption PR</b></p>
<p>P: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p><b>About Starlight Children’s Foundation Canada</b>:</p>
<p>Starlight Children’s Foundation Canada is part of Starlight’s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand and the United Kingdom and the United States, serving millions of children every year.</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #Strangers10</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Youtube: <a href="http://youtube.com/canadastarlight">http://youtube.com/canadastarlight</a></p>
<p><b>About Delmar International Inc. </b></p>
<p>Delmar consists of roughly one thousand professionals working in 40 locations throughout North America &amp; South America, Mexico and Asia. The DELMAR GROUP today provides a variety of supply chain related services including; Customs Brokerage, Freight Forwarding, ground services, warehousing and distribution, as well as consulting and cargo management technology solutions.</p>
<p>Website: <a href="http://www.delmarcargo.com/">http://www.delmarcargo.com/</a></p>
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		<title>Client News: Pants Off Party Raises $80,000 For Prostate Cancer Canada</title>
		<link>http://embracedisruption.com/2014/06/17/client-news-pants-party-raises-80000-prostate-cancer-canada/</link>
		<comments>http://embracedisruption.com/2014/06/17/client-news-pants-party-raises-80000-prostate-cancer-canada/#comments</comments>
		<pubDate>Tue, 17 Jun 2014 19:59:25 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<category><![CDATA[Pants Off For Prostate Cancer]]></category>
		<category><![CDATA[Prostate Cancer Canada]]></category>

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		<description><![CDATA[Toronto, ON (June 17, 2014) &#8211; Hundreds of pantless professionals gathered at The Hoxton last Thursday, June 12, 2014 to raise funds and awareness as part of the annual Pants Off For Prostate Cancer fundraiser, benefiting Prostate Cancer Canada. The evening, presented by Bayer Inc., enforced a mandatory “pant check” at the door and saw [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2014/05/Pants-off-banner.png"><img class="size-full wp-image-5931 aligncenter" alt="Pants off banner" src="http://embracedisruption.com/wp-content/uploads/2014/05/Pants-off-banner.png" width="549" height="93" /></a></p>
<p style="text-align: left;"><b style="line-height: 1.5em;">Toronto, ON (June 17, 2014) &#8211; </b><span style="line-height: 1.5em;">Hundreds of pantless professionals gathered at The Hoxton last Thursday, June 12, 2014 to raise funds and awareness as part of the annual Pants Off For Prostate Cancer fundraiser, benefiting Prostate Cancer Canada. The evening, presented by Bayer Inc., enforced a mandatory “pant check” at the door and saw many participants clad in hockey-related attire to support this year’s theme, “Protect The 5-Hole”.</span></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/06/Pants-Off-Post-Release-copy.jpg"><img class="alignnone size-full wp-image-6035" alt="Pants Off Post Release copy" src="http://embracedisruption.com/wp-content/uploads/2014/06/Pants-Off-Post-Release-copy.jpg" width="957" height="325" /></a></p>
<p>“Pants Off for Prostate Cancer helps us raise the profile of a disease affecting 1 in 7 Canadian men” said Rocco Rossi, President and C.E.O., Prostate Cancer Canada. “Greater awareness combined with action are critical because the survival rate for prostate cancer can be over 90% when detected early – that’s why men need to Protect the 5 Hole by getting tested.”</p>
<p>Celebrity guests in attendance included Olympians Kathleen Kauth and Jayna Hefford, JUNO nominated musician Melanie Durrant, TSN’s Gurdeep Ahluwalia, CP24’s Pooja Handa, Canadian Opera Company’s Charlotte Burrage, PROUD FM’s Chris Howson, television personality Mike Chalut and many other notable Canadians.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/06/Pants-Off-Post-Release-1.jpg"><img class="alignnone size-full wp-image-6038" alt="Pants Off Post Release" src="http://embracedisruption.com/wp-content/uploads/2014/06/Pants-Off-Post-Release-1.jpg" width="967" height="329" /></a></p>
<p>With over 325 attendees, the evening raised over $80,000 for Prostate Cancer Canada, making this year’s event one of the most successful Pants Off fundraisers to date.</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p><b>Cory Stewart, Embrace Disruption PR</b></p>
<p>p: 416.963.9857, e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p><b>Danielle Volpe, Embrace Disruption PR</b></p>
<p>p: 647.963.9857, e: <a href="mailto:danielle@embracedisruption.com">danielle@embracedisruption.com</a></p>
<p><b>About Pants Off for Prostate Cancer:</b></p>
<p>Pants Off for Prostate Cancer is an edgy and innovative fundraising event that puts the focus on the below-the-belt nature of prostate cancer by enforcing a mandatory no pants policy at the door for its guests – a diverse mix of Toronto’s professional crowd. Since 2010, the annual event has drawn hundreds – all pants-less – in efforts to raise funds to benefit Prostate Cancer Canada, the nation’s leading charity funding prostate cancer research, support programs, and awareness.</p>
<p><b>Website:</b> <a href="http://www.pantsoff.ca/toronto">http://www.pantsoff.ca/toronto</a></p>
<p><b>Facebook: </b><a href="http://www.facebook.com/prostatecancercanada">http://www.facebook.com/prostatecancercanada</a></p>
<p><b>Twitter:</b> <a href="http://www.twitter.com/prostatecancerc">@ProstateCancerC</a></p>
<p><b>About Prostate Cancer Canada:</b></p>
<p>Prostate Cancer Canada raises funds for the development of programs related to awareness and public education, advocacy, support of those affected, and research into the prevention, detection, treatment, and cure of prostate cancer. For more information visit <a href="http://prostatecancer.ca">prostatecancer.ca</a></p>
<p><b>About Bayer Inc. Canada:</b></p>
<p><b> </b>Bayer Inc. is a Canadian subsidiary of Bayer AG and the corporate headquarters for the Canadian operations.  Founded in 1863, Bayer AG is an international research-based group with core businesses in healthcare, crop science and innovative materials committed to creating a better life for all through science.</p>
<p>In Canada, Bayer operates its healthcare business – Pharmaceuticals, Consumer Care, Diabetes Care, Animal Health and Radiology &amp; Interventional – from its headquarters in Toronto, ON, and Bayer CropScience Inc. operates out of its head office in Calgary, AB. Together with its material science business, Bayer improves the quality of life for Canadians through products that fight disease, protect crops and animals, and provide high-performance materials for numerous daily life uses.</p>
<p>With more than 1,300 employees across the country, in 2013, Bayer had sales of $1.6 billion and invested $61 million in research and development in Canada. Globally, Bayer AG had sales of $40.2 billion and invested $3.2 billion in research and development. For more information about Bayer, please visit <a href="http://www.bayer.ca">www.bayer.ca</a>.</p>
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		<title>Join EDPR at Pants Off For Prostate Cancer: Protect Your 5-Hole</title>
		<link>http://embracedisruption.com/2014/06/05/join-edpr-pants-prostate-cancer-protect-5-hole/</link>
		<comments>http://embracedisruption.com/2014/06/05/join-edpr-pants-prostate-cancer-protect-5-hole/#comments</comments>
		<pubDate>Thu, 05 Jun 2014 14:21:56 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Pants Off]]></category>
		<category><![CDATA[Pants Off For Prostate Cancer]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=6009</guid>
		<description><![CDATA[We&#8217;re pleased to be involved again this year with Pants Off For Prostate Cancer, an edgy fundraising event where men and women are encouraged to check their coats and pants at the door! All Proceeds from Pants Off for Prostate Cancer will benefit Prostate Cancer Canada — the only national foundation dedicated to the elimination of [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>We&#8217;re pleased to be involved again this year with Pants Off For Prostate Cancer, an edgy fundraising event where men and women are encouraged to check their coats and pants at the door!</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/06/Pants-Off-Save-the-Date.png"><img class="aligncenter size-full wp-image-6011" alt="Pants Off Save the Date" src="http://embracedisruption.com/wp-content/uploads/2014/06/Pants-Off-Save-the-Date.png" width="584" height="784" /></a></p>
<p>All Proceeds from Pants Off for Prostate Cancer will benefit <a href="http://prostatecancer.ca">Prostate Cancer Canada</a> — the only national foundation dedicated to the elimination of the disease through research, education support and awareness.</p>
<p>Prostate cancer is the most common cancer to afflict Canadian men. One in every seven men will be diagnosed with the disease during his lifetime. This year alone, nearly 25,000 Canadian men and their families will face a prostate cancer diagnosis. But, there’s hope. When detected early, the survival rate for prostate cancer can be over 90%. Prostate Cancer Canada recommends that men in their 40s get a PSA test in order to establish their baseline.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/06/Screen-Shot-2014-06-05-at-10.18.58-AM.png"><img class="aligncenter size-full wp-image-6010" alt="Pantsoffpics" src="http://embracedisruption.com/wp-content/uploads/2014/06/Screen-Shot-2014-06-05-at-10.18.58-AM.png" width="789" height="515" /></a></p>
<p>&nbsp;</p>
<p>To get your tickets to this year&#8217;s event, please visit: <a href="http://pantsoff.ca/toronto">http://pantsoff.ca/toronto.</a> See you there!</p>
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		<title>Catch The Fabulous Carla Collins This Weekend!</title>
		<link>http://embracedisruption.com/2014/05/21/catch-fabulous-carla-collins-weekend/</link>
		<comments>http://embracedisruption.com/2014/05/21/catch-fabulous-carla-collins-weekend/#comments</comments>
		<pubDate>Wed, 21 May 2014 16:01:41 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Carla Collins]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[Stand Up]]></category>
		<category><![CDATA[Toronto]]></category>

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		<description><![CDATA[We are thrilled to share that Canada&#8217;s &#8220;queen of comedy&#8221; Carla Collins is returning to Toronto to perform four instalments of her hilarious comedy show, &#8220;Selfie-Centred.&#8221; On Saturday, May 24 Carla will be performing two shows at The Flying Beaver Pubaret (7:00 p.m. and 9:00 p.m. showtimes) and on Saturday May 31 she will be [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>We are thrilled to share that Canada&#8217;s &#8220;queen of comedy&#8221; Carla Collins is returning to Toronto to perform four instalments of her hilarious comedy show, &#8220;Selfie-Centred.&#8221; On Saturday, May 24 Carla will be performing two shows at <a href="http://www.pubaret.com">The Flying Beaver Pubaret</a> (7:00 p.m. and 9:00 p.m. showtimes) and on Saturday May 31 she will be at <a href="http://www.localekingcity.ca">Locale Restaurant and Bar</a>  (7:00 p.m. and 9:30 p.m. showtimes). Come out for a night of uncensored fun!</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/05/carla.jpg"><img class="aligncenter size-full wp-image-5958" alt="carla" src="http://embracedisruption.com/wp-content/uploads/2014/05/carla.jpg" width="590" height="214" /></a></p>
<p>To purchase tickets to Carla Collins’ upcoming shows, please visit: <a href="http://www.pubaret.ca">www.pubaret.ca</a> or <a href="http://www.localekingcity.ca/">www.localekingcity.ca/</a>.</p>
<p>For more information on Carla Collins, please visit: <a href="http://www.carlacollins.com">http://www.carlacollins.com</a></p>
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		<title>Hundreds To Flash Their 5-Hole At 5th Annual Pants Off For Prostate Cancer Event</title>
		<link>http://embracedisruption.com/2014/05/13/hundreds-flash-5-hole-5th-annual-pants-prostate-cancer-event/</link>
		<comments>http://embracedisruption.com/2014/05/13/hundreds-flash-5-hole-5th-annual-pants-prostate-cancer-event/#comments</comments>
		<pubDate>Tue, 13 May 2014 14:33:11 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Pants Off]]></category>
		<category><![CDATA[Pants Off For Prostate Cancer]]></category>
		<category><![CDATA[Prostate Cancer Canada]]></category>

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		<description><![CDATA[Prostate Cancer Canada to celebrate International Men’s Health Month with an unconventional twist Toronto, ON (May 13, 2014) &#8211; On June 12, 2014, hundreds of young professionals will drop their trousers and flaunt their legs at the fifth annual Pants Off for Prostate Cancer event, presented by Bayer Inc., benefiting Prostate Cancer Canada. Pants Off [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><center><br />
<a href="http://embracedisruption.com/wp-content/uploads/2014/05/Pants-off-banner.png"><img class="alignnone size-full wp-image-5931" alt="Pants off banner" src="http://embracedisruption.com/wp-content/uploads/2014/05/Pants-off-banner.png" width="549" height="93" /></a></center></p>
<p style="text-align: center;">Prostate Cancer Canada to celebrate International Men’s Health Month with an unconventional twist</p>
<p style="text-align: justify;">Toronto, ON (May 13, 2014) &#8211; On June 12, 2014, hundreds of young professionals will drop their trousers and flaunt their legs at the fifth annual <a href="http://www.pantsoff.ca/">Pants Off for Prostate Cancer</a> event, presented by <a href="http://www.bayer.ca/">Bayer Inc.</a>, benefiting <a href="http://www.prostatecancer.ca/">Prostate Cancer Canada</a>. Pants Off for Prostate Cancer: Protect Your 5-Hole, will transform The Hoxton (69 Bathurst St. W., Toronto) into a hockey-themed paradise inclusive of impressive ice sculptures, iconic hockey memorabilia, hockey-inspired activities and a delectable menu of fan food from Parts &amp; Labour chef, Matthew Matheson.</p>
<p style="text-align: justify;">“The ‘5-hole’ refers to the gap between a goalie’s legs,” says Rocco Rossi, President &amp; CEO of Prostate Cancer Canada,  “We’re encouraging men to protect their ‘5-hole’ through early detection of prostate cancer, a disease affecting 1 in 7 Canadian men. Once they reach their 40’s, men should get a PSA test to establish their baseline.”</p>
<p><center><br />
<a href="http://embracedisruption.com/wp-content/uploads/2014/05/Pants-off-images.png"><img class="alignnone size-full wp-image-5932" alt="Pants off images" src="http://embracedisruption.com/wp-content/uploads/2014/05/Pants-off-images.png" width="569" height="210" /></a></center></p>
<p style="text-align: justify;">Since its inception in 2010, Pants Off For Prostate Cancer has raised an impressive $250,000 for Prostate Cancer Canada to help support and fund research for those living with this disease.  Celebrities scheduled to attend this year’s event include JUNO nominated recording artist Melanie Durrant, 680 News’ Rudy Blair, TSN’s Natasha Staniszewski and Gurdeep Ahluwalia, SportsNet’s Martine Gaillard, Love It Or List It’s Eddie Richardson, Olympians Kathleen Kauth and Jayna Hefford, and many other notable Canadians.</p>
<p style="text-align: justify;">Pants Off For Prostate Cancer: Protect Your 5-Hole is pleased to welcome both new and returning sponsors including presenting sponsor, Bayer Inc. and lead sponsors, Redwood Asset Management and Kirchner Group.</p>
<p style="text-align: justify;">“We are proud to partner with Prostate Cancer Canada,” said Christian Lauterbach, President &amp; CEO, Bayer Inc. “Men are notorious for not wanting to talk about their health so approaching the prostate cancer discussion through an event like this helps to raise awareness and encourages them to speak up.”</p>
<p style="text-align: justify;">Prostate Cancer is the most common cancer to affect Canadian men; representing an estimated 25% of all new male cancer cases in the country. In 2013, an estimated 3,900 Canadian men died of prostate cancer. The survival rate for prostate cancer can be over 90% when detected early. Prostate Cancer Canada with the help of events like Pants Off for Prostate Cancer, aim to eliminate the disease through research, education, support and awareness.</p>
<p style="text-align: justify;">For more information and to purchase tickets to Pants Off For Prostate Cancer: Protect Your 5-Hole, please visit: <a href="http://www.pantsoff.ca/toronto">http://www.pantsoff.ca/toronto</a>.</p>
<p style="text-align: justify;"><strong>For more information, media accreditation, photos or interview requests, please contact:</strong></p>
<p style="text-align: justify;"><strong>Cory Stewart, Embrace Disruption PR</strong><br />
p: 416.963.9857, e: cory@embracedisruption.com</p>
<p style="text-align: justify;"><strong>Danielle Volpe, Embrace Disruption PR</strong><br />
p: 647.461.0057, e:danielle@embracedisruption.com</p>
<p style="text-align: justify;"><strong>About Pants Off for Prostate Cancer:</strong></p>
<p style="text-align: justify;">Pants Off for Prostate Cancer is an edgy and innovative fundraising event that puts the focus on the below-the-belt nature of prostate cancer by enforcing a mandatory no pants policy at the door for its guests – a diverse mix of Toronto’s professional crowd. Since 2010, the annual event has drawn hundreds – all pants-less – in efforts to raise funds to benefit Prostate Cancer Canada, the nation’s leading charity funding prostate cancer research, support programs, and awareness.</p>
<p style="text-align: justify;">Website:     <a href="http://www.pantsoff.ca/toronto">http://www.pantsoff.ca/toronto</a><br />
Facebook:     <a href="http://www.facebook.com/prostatecancercanada">http://www.facebook.com/prostatecancercanada</a><br />
Twitter:     <a href="https://twitter.com/prostatecancerc">@ProstateCancerC</a></p>
<p style="text-align: justify;"><strong>About Prostate Cancer Canada:</strong></p>
<p style="text-align: justify;">Prostate Cancer Canada raises funds for the development of programs related to awareness and public education, advocacy, support of those affected, and research into the prevention, detection, treatment, and cure of prostate cancer. For more information visit <a href="http://www.prostatecancer.ca/">prostatecancer.ca</a></p>
<p style="text-align: justify;"><strong>About Bayer Inc. Canada:</strong></p>
<p style="text-align: justify;">Bayer Inc. is a Canadian subsidiary of Bayer AG and the corporate headquarters for the Canadian operations.  Founded in 1863, Bayer AG is an international research-based group with core businesses in healthcare, crop science and innovative materials committed to creating a better life for all through science.</p>
<p style="text-align: justify;">In Canada, Bayer operates its healthcare business – Pharmaceuticals, Consumer Care, Diabetes Care, Animal Health and Radiology &amp; Interventional – from its headquarters in Toronto, ON, and Bayer CropScience Inc. operates out of its head office in Calgary, AB. Together with its material science business, Bayer improves the quality of life for Canadians through products that fight disease, protect crops and animals, and provide high-performance materials for numerous daily life uses.</p>
<p style="text-align: justify;">With more than 1,300 employees across the country, in 2013, Bayer had sales of $1.6 billion and invested $61 million in research and development in Canada. Globally, Bayer AG had sales of $40.2 billion and invested $3.2 billion in research and development. For more information about Bayer, please visit www.bayer.ca.</p>
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		<title>Carla Collins Brings Award-Winning Comedy Back To Toronto</title>
		<link>http://embracedisruption.com/2014/05/13/carla-collins-brings-award-winning-comedy-back-toronto/</link>
		<comments>http://embracedisruption.com/2014/05/13/carla-collins-brings-award-winning-comedy-back-toronto/#comments</comments>
		<pubDate>Tue, 13 May 2014 12:48:19 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Carla Collins]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Toronto]]></category>

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		<description><![CDATA[“Collins has mastered the art of blending sensitive gender and cultural sensibilities into honest, shrewd, and hilarious comedy.” -The Huffington Post “Her brand of self-deprecating, brutally honest humour had the packed room howling.” -Xtra Magazine TORONTO, ON (May 13, 2014) &#8211; After a string of sold-out shows, Canada’s “queen of comedy”, Carla Collins, is returning [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><center><em>“Collins has mastered the art of blending sensitive gender and cultural sensibilities into honest, shrewd, and hilarious comedy.”</em></center></p>
<p style="text-align: center;"><em>-The Huffington Post</em></p>
<p style="text-align: center;"><em>“Her brand of self-deprecating, brutally honest humour had the packed room howling.”</em></p>
<p style="text-align: center;"><em>-Xtra Magazine</em></p>
<div  class='hr hr-short hr-center '><span class='hr-inner'><span class='hr-inner-style'></span></span></div>
<p style="text-align: left;"><strong><i></i></strong><span style="text-align: justify; line-height: 1.5em;"><strong>TORONTO, ON (May 13, 2014)</strong> &#8211; After a string of sold-out shows, Canada’s “queen of comedy”, </span><a style="text-align: justify; line-height: 1.5em;" href="http://www.carlacollins.com/">Carla Collins</a><span style="text-align: justify; line-height: 1.5em;">, is returning to Toronto to perform four instalments of her gut-busting stand-up comedy act, “Selfie-Centred”. Collins will be performing at </span><a style="text-align: justify; line-height: 1.5em;" href="http://www.pubaret.ca">The </a><a style="text-align: justify; line-height: 1.5em;" href="http://pubaret.com/">Flying Beaver Pubaret</a><span style="text-align: justify; line-height: 1.5em;"> (488 Parliament St.) on Saturday, May 24, 2014 (7:00 p.m. and 9:00 p.m. showtimes) and at </span><a style="text-align: justify; line-height: 1.5em;" href="http://www.localekingcity.ca/">Locale Restaurant and Bar</a><span style="text-align: justify; line-height: 1.5em;"> (12981 Keele S. at King Rd.) on Saturday, May 31, 2014 (7:00 p.m. and 9:30 p.m. showtimes).</span></p>
<p><center><a style="line-height: 1.5em;" href="http://embracedisruption.com/wp-content/uploads/2014/05/Screenshot-2014-05-12-13.19.32.png"><img class="size-full wp-image-5913 alignnone" alt="Screenshot 2014-05-12 13.19.32" src="http://embracedisruption.com/wp-content/uploads/2014/05/Screenshot-2014-05-12-13.19.32.png" width="536" height="251" /></a></center></p>
<p style="text-align: justify;">Currently in Toronto shooting <a href="http://www.superchannel.ca/">Super Channel’s</a> new comedic panel/variety show, “Too Much Information”, Collins is thrilled to be back in Canada. “I love coming home to perform in Toronto because the audiences are really smart, warm, hip and a tad drunk — and my fabulous Mom comes to every show. Besides, I need to be in Toronto to help find the missing Rob Ford. Instead of his picture being on a milk carton, it&#8217;s on bottles of Grey Goose.”</p>
<p style="text-align: justify;">Widely known for her hit television series, “<a href="http://www.loneeagle.tv/carlawood.html">Carlawood</a>”, Collins has been a long-time figure in the Canadian entertainment scene. In 2001, Carla’s first solo stand-up special, “The Wonder Bra Years”, aired on The Comedy Network, becoming one of the highest rated in the network’s Comedy Now series. Collins is also credited as being the first woman to anchor a major market morning radio show in Canada.</p>
<p style="text-align: justify;">Carla has also become a staple in the Los Angeles stand-up community, performing shows in venues such as the Hollywood Improv and The Comedy Store. Although based in Los Angeles, Carla frequently returns to Canada to perform stand-up shows in Ottawa and Toronto, Ontario; Calgary, Alberta; Vancouver, British Columbia; St. John’s, Newfoundland; Montreal, Quebec; and St. John, New Brunswick.</p>
<p style="text-align: justify;">To purchase tickets to Carla Collins’ upcoming shows, please visit: <a href="http://pubaret.com/">www.pubaret.ca</a> or <a href="http://www.localekingcity.ca/">www.localekingcity.ca/</a>. For more information on Carla Collins, please visit: <a href="http://www.carlacollins.com/">http://www.carlacollins.com</a></p>
<p style="text-align: justify;"><strong>About Carla Collins:</strong></p>
<p style="text-align: justify;">Carla Collins is an award-winning comedian, actress, television host and author of the best selling comedic self-help book Angels, Vampires and Douche Bags. Carla headlines comedy venues across the US and Canada and the Huffington Post calls her “hilarious, masterful and belly-achingly funny.” Collins is currently working on The Last Laugh, a sitcom she created loosely based on her life in LA performing stand-up comedy at funerals.</p>
<p style="text-align: justify;">Twitter:     <a href="http://www.twitter.com/carla_collins">@Carla_Collins</a><br />
Facebook:    <a href="https://www.facebook.com/pages/Carla-Collins/123377634206">http://on.fb.me/1rfi9Vn</a><br />
YouTube:     <a href="https://www.youtube.com/channel/UCBhZMkaHrYyojxAtbKug9uw">http://bit.ly/1fgi5iE</a><br />
Website:     <a href="http://www.carlacollins.com/">www.carlacollins.com</a></p>
<p><b>For more information, photos or to request an interview, please contact:</b></p>
<p><b>Cory Stewart, Embrace Disruption PR</b></p>
<p>c: 647.638.1586, o: 416.963.9857, e: cory@embracedisruption.com</p>
<p>-or-</p>
<p><strong>Danielle Volpe, Embrace Disruption PR</strong></p>
<p>p: 416.963.9857, e: danielle@embracedisruption.com</p>
]]></content:encoded>
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		<title>Starlight Children’s Foundation Quebec Presents 10th Annual Strangers In the Night Gourmet Gala</title>
		<link>http://embracedisruption.com/2014/05/12/starlight-childrens-foundation-quebec-presents-10th-annual-strangers-night-gourmet-gala/</link>
		<comments>http://embracedisruption.com/2014/05/12/starlight-childrens-foundation-quebec-presents-10th-annual-strangers-night-gourmet-gala/#comments</comments>
		<pubDate>Mon, 12 May 2014 14:12:42 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Starlight Children's Foundation]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>
		<category><![CDATA[Strangers In The Night]]></category>
		<category><![CDATA[The Pointer Sisters]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=5893</guid>
		<description><![CDATA[Thousands to gather under the stars with The Pointer Sisters to raise funds for families in need Montreal, QC (May 12, 2014) – Starlight Children’s Foundation Quebec is pleased to announce the return of their 10th annual Strangers In The Night Charity Gourmet Gala on Saturday June 14th, 2014 at the Fairview Centre, Pointe-Claire (Parking [&#8230;]]]></description>
				<content:encoded><![CDATA[<h3 style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/05/strangers-header.png"><img class="aligncenter size-full wp-image-5905" alt="strangers-header" src="http://embracedisruption.com/wp-content/uploads/2014/05/strangers-header.png" width="600" height="86" /></a></h3>
<h3 style="text-align: center;">Thousands to gather under the stars with The Pointer Sisters to raise funds for families in need</h3>
<p>Montreal, QC (May 12, 2014) – <a href="http://www.starlightquebec.org/">Starlight Children’s Foundation Quebec</a> is pleased to announce the return of their 10th annual Strangers In The Night Charity Gourmet Gala on Saturday June 14<sup>th</sup>, 2014 at the Fairview Centre, Pointe-Claire (Parking Area #32). The evening, presented by <a href="http://www.delmarcargo.com/">Delmar International Inc.</a>, will be a fusion of food and entertainment &#8211; headlined by three-time Grammy Award winning musical group The Pointer Sisters.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/05/Screen-Shot-2014-05-12-at-10.06.58-AM.png"><img class="aligncenter size-full wp-image-5895" alt="Strangers" src="http://embracedisruption.com/wp-content/uploads/2014/05/Screen-Shot-2014-05-12-at-10.06.58-AM.png" width="614" height="278" /></a></p>
<p>&nbsp;</p>
<p>The evening will begin at 5:00 p.m., with 75 of Montreal’s top food vendors dishing out their signature plates, giving the 5000+ guests a chance to tantalize their palates before dancing under the stars to musical performances by: The Pointer Sisters, Boogiewonderband, Backtraxx, Persuasion, Meg Smith, Sammie Libman, DJ Whitey, and special appearance by DJ TB1.</p>
<p>“Our tenth anniversary promises to be the best edition of Strangers In The Night yet. With our all-star lineup of celebrity performers and guests, Montrealers will have a chance to take part in a truly memorable, rewarding and inspirational evening,” said Larry Day, Founder of Strangers In The Night.</p>
<p>Starlight Children’s Foundation Quebec is pleased to welcome an extensive group of new and returning sponsors in support of Strangers in the Night 10. Sponsors include: Delmar International Inc., Desjardins, Air Canada Foundation, SAQ, 92.5 The Beat, The Gazette and CTV. In addition, Starlight Quebec will be honouring sponsor Broccolini Construction for their long standing history of charitable giving to the Montreal community.</p>
<p>Starlight Children’s Foundation Quebec aims to raise $500,000 from the evening. Tickets for this year’s Gourmet Gala can be purchased at <a href="http://www.strangersinthenight.ca">www.strangersinthenight.ca</a>.</p>
<p>&nbsp;</p>
<p><b>For media accreditation, photos or to schedule an interview with talent, please contact:</b></p>
<p>Cory Stewart | Embrace Disruption PR</p>
<p>P: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada</b>:</p>
<p>Starlight Children’s Foundation Canada is part of Starlight’s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand and the United Kingdom and the United States, serving millions of children every year.</p>
<p>Website: <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada</a> #Strangers10</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Youtube: <a href="http://youtube.com/canadastarlight">http://youtube.com/canadastarlight</a></p>
<p><b>About Delmar International Inc. </b></p>
<p>Delmar consists of roughly one thousand professionals working in 40 locations throughout North America &amp; South America, Mexico and Asia. The DELMAR GROUP today provides a variety of supply chain related services including; Customs Brokerage, Freight Forwarding, ground services, warehousing and distribution, as well as consulting and cargo management technology solutions.</p>
<p>Website: <a href="http://www.delmarcargo.com/">http://www.delmarcargo.com/</a></p>
<div  class='hr hr-short hr-center '><span class='hr-inner'><span class='hr-inner-style'></span></span></div>
<h3 style="text-align: center;"><b style="line-height: 1.5em;">La Fondation pour l&#8217;enfance Starlight Québec présente la 10<sup>ème</sup> édition de son spectacle annuel &#8220;Strangers In The Night&#8221;</b></h3>
<h3 style="text-align: center;">Plusieurs milliers de gens se rassembleront sous les étoiles, en compagnie des célèbres &#8220;Pointer Sisters&#8221;, pour une collecte de fonds au profit de familles dans le besoin.</h3>
<p>La Fondation pour l&#8217;enfance Starlight Québec est particulièrement fière de vous présenter la 10<sup>ème</sup> édition de son gala gourmet &#8220;Strangers In The Night&#8221; qui aura lieu le samedi 14 juin prochain au centre commercial Fairview Pointe-Claire dans l&#8217;aire de stationnement #32. Cette soirée, présentée par Delmar International Inc., promet d&#8217;être divertissante, en plus de vous faire vivre une expérience gastronomique unique. De plus, le groupe très populaire des &#8220;Pointer Sisters&#8221;, trois fois gagnant d&#8217;un &#8220;Grammy Award&#8221;, offrira une performance musicale pour l&#8217;occasion.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/05/Screen-Shot-2014-05-12-at-10.06.58-AM.png"><img class="aligncenter size-full wp-image-5895" alt="Strangers" src="http://embracedisruption.com/wp-content/uploads/2014/05/Screen-Shot-2014-05-12-at-10.06.58-AM.png" width="614" height="278" /></a></p>
<p><span style="line-height: 1.5em;">La soirée commence à 17h00 avec 75 des plus prestigieux restaurants de Montréal, qui proposeront leurs meilleures assiettes aux 5 000 invités présents. Ces derniers auront la chance de goûter ces préparations de haute cuisine, avant de pouvoir danser sous les étoiles au rythme des Pointer Sisters, BoogieWonderband, Backtraxx, Persuasion, Meg Smith, Sammie Libman, DJ  Whitney, ainsi que de DJ TB1, en présentation spéciale.</span></p>
<p>&#8220;Cette 10<sup>ème</sup> édition de l&#8217;évènement promet d&#8217;être la meilleure que nous ayons préparée à ce jour.  Les montréalais auront la chance d&#8217;assister à une soirée mémorable et inspirante, compte tenu des célébrités et des invités spéciaux présents,  ainsi que des prestations qui y seront offertes&#8221;, affirme Larry Day, fondateur de l&#8217;évènement.</p>
<p><span style="line-height: 1.5em;">La Fondation pour l&#8217;enfance Starlight Québec est heureuse d&#8217;accueillir un groupe toujours grandissant de commanditaires, dont plusieurs d&#8217;entre eux lui sont fidèles depuis des années, en plus de nouveaux venus pour cette édition de &#8220;Strangers In The Night 10&#8243;. Ce groupe de partenaires est composé de Delmar International Inc., les Caisses Desjardins, la Fondation Air Canada, la SAQ, la station de radio 92.5 &#8220;The Beat&#8221;, le journal The Gazette et CTV. </span></p>
<p>La Fondation profitera de l&#8217;occasion pour honorer Broccolini Construction, un de ses commanditaires réguliers, pour son très long historique caritatif ; Broccolini Construction est un des plus importants donateurs du grand Montréal et redonne systématiquement à la communauté.</p>
<p>Lors de cet évènement, la Fondation Starlight Québec souhaite recueillir plus de 500 000 $ et il est possible de se procurer les billets au <a href="http://www.strangersinthenight.ca">www.strangersinthenight.ca</a>.</p>
<p>Pour toute question à propos des accréditations média, des photos ou des demandes d&#8217;entrevue :</p>
<p><span style="line-height: 1.5em;">Cory Stewart | Embrace Disruption PR</span></p>
<p>Tel : 647.638.1586 | <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><b>À propos de La Fondation pour l&#8217;enfance Starlight  </b><b></b></p>
<p>La Fondation Starlight Québec fait partie du regroupement &#8220;Starlight Global Network&#8221; et offre du soutien à des familles dans le besoin, en collaboration avec plus de 130 établissements de santé. Depuis les 30 dernières années, Starlight est devenu graduellement un leader dans le monde des organismes de bienfaisance et collabore constamment avec de nombreux experts pour améliorer la vie et la santé des enfants et de leurs familles à une échelle planétaire. En collaborant avec des gens novateurs en matière de soins pédiatriques, de divertissement et de technologies nouvelles, Starlight offre un mélange unique de programmes et de services pour les enfants et leur famille, de l&#8217;hôpital jusqu&#8217;à la maison.</p>
<p>Starlight Global Network agit en partenariat avec plus de 1 750 établissements de santé et hôpitaux pédiatriques en Australie, au Canada, en Nouvelle-Zélande, au Royaume-Uni et aux États-Unis. Ce regroupement offre ses services à des millions d&#8217;enfants chaque année.</p>
<p>Site web : <a href="http://www.starlightcanada.org/">http://www.starlightcanada.org/</a></p>
<p>Twitter : @StarlightCanada #Strangers10</p>
<p>Facebook : <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>Youtube : <a href="http://youtube.com/canadastarlight">http://youtube.com/canadastarlight</a></p>
<p><span style="line-height: 1.5em;"> </span></p>
<p><b>À propos de</b><b> Delmar International Inc.</b></p>
<p><span style="line-height: 1.5em;">Delmar est composé d&#8217;environ un millier de professionnels de l&#8217;industrie œuvrant dans 40 bureaux à travers l&#8217;Amérique du Nord, l&#8217;Amérique du Sud, le Mexique et l&#8217;Asie. Actuellement, le Groupe Delmar, chef de file dans le domaine du courtage en douane et du transit de fret, offre une gamme complète de solutions et de services logistiques de pointe, services au sol, entreposage et distribution, ainsi que des services-conseils et des solutions technologiques de gestion du fret.</span></p>
<p>Site web : <a href="http://www.delmarcargo.com/">http://www.delmarcargo.com/</a></p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>Canadian Lesbian and Gay Archives Celebrates WorldPride With An Art Exhibition, Historical Tours, Community Displays and more</title>
		<link>http://embracedisruption.com/2014/05/07/canadian-lesbian-gay-archives-celebrates-worldpride-art-exhibition-historical-tours-community-displays/</link>
		<comments>http://embracedisruption.com/2014/05/07/canadian-lesbian-gay-archives-celebrates-worldpride-art-exhibition-historical-tours-community-displays/#comments</comments>
		<pubDate>Wed, 07 May 2014 14:13:00 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[CLGA]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[LGBT]]></category>
		<category><![CDATA[Pride]]></category>
		<category><![CDATA[World Pride]]></category>

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		<description><![CDATA[TORONTO, ON (May 7, 2014) &#8211; As Toronto gears up to host WorldPride 2014, the Canadian Lesbian and Gay Archives (CLGA) celebrates with a series of public programs that shed light on LGBTQ human rights, identities and histories from around the world. The organization’s WorldPride lineup includes an art exhibition entitled Imaging Home: Resistance, Migration, [&#8230;]]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;"><b><a href="http://embracedisruption.com/wp-content/uploads/2012/08/CLGA_Logo_Col.jpg"><img class="aligncenter  wp-image-1307" alt="CLGA" src="http://embracedisruption.com/wp-content/uploads/2012/08/CLGA_Logo_Col.jpg" width="315" height="234" /></a></b></p>
<p><b>TORONTO, ON (May 7, 2014)</b> &#8211; As Toronto gears up to host <a href="http://www.worldpridetoronto.com">WorldPride 2014</a>, the <a href="http://www.clga.ca">Canadian Lesbian and Gay Archives (CLGA)</a> celebrates with a series of public programs that shed light on LGBTQ human rights, identities and histories from around the world. The organization’s WorldPride lineup includes an art exhibition entitled <i>Imaging Home: Resistance, Migration, Contradiction; </i>a historical walking tour in partnership with Heritage Toronto and many other community displays and activities.</p>
<p>The CLGA’s official WorldPride 2014 exhibition, <i>Imaging Home: Resistance, Migration, Contradiction</i>, brings together documentary video and photographic work that explores the experiences of LGBTQ individuals living in oppressive regions around the globe. Works from Uganda, Kenya, Guyana, the Caribbean, India and Toronto are pieced together to tell a compelling story about the challenge of envisioning human rights at home – wherever that home is. Additionally, viewers are able to participate in the exhibition by adding their own photos to the collection as part of a growing “global family photo album.” <i>Imaging Home: Resistance, Migration, Contradiction</i> is a joint project of the CLGA and the international project, <i>Envisioning Global LGBT Human Rights</i>. A complimentary opening reception will take place at the <b>CLGA (34 Isabella St.) on Tuesday June 24, 2014 from 5 p.m. to 9 p.m.</b></p>
<p>&#8220;With the addition of photographs and videos that deal with the theme of ‘home&#8217;, we hope to draw attention to the many issues experienced locally and internationally,” says CLGA curator, Karen Stanworth. “WorldPride is not just a celebration, but also an opportunity to think about the ongoing crises affecting individuals around the globe.”</p>
<p>Residents and visitors to Toronto are also able to experience a variety of community displays and events presented by the CLGA across the city including:</p>
<ul>
<li>A small show of selected work entitled <b>&#8220;Queer and Muslim: Finding Peace Within Islam&#8221; </b>by Samra Habib. <b>Also opening on June 24 at the CLGA (34 Isabella St)</b>.</li>
</ul>
<ul>
<li>A <b>WorldPride display at the Toronto Reference Library (789 Yonge St.) opening mid May, </b>featuring items from the CLGA’s collections such as posters from early Pride parades and picnics and scans from periodicals and pulp fiction.</li>
</ul>
<ul>
<li>A <b>WorldPride display at Toronto City Hall (100 Queen St. W.) opening June 21, 2014,</b> presenting several timelines of significant LGBTQ communities and events including parenting, the bathhouse raids, marriage equality and more.</li>
</ul>
<ul>
<li><b>Pride Walk: Discovering Toronto’s LGBTQ Heritage from June 20 &#8211; June 27, 2014, </b>(a partnership initiative  between the CLGA and Heritage Toronto) features 90 minute historical walking tours of the Church-Wellesley village, inclusive of The Toronto Aids Memorial, The Barn, Glad Day Books, the CLGA and many other notable destinations. Scheduling and tickets ($20) are available by visiting <a href="http://heritagetoronto.org">http://heritagetoronto.org</a>.</li>
</ul>
<ul>
<li><b>In-house tours of the Canadian Lesbian and Gay Archives (34 Isabella St.)</b> <b>from June 25 to June 30, 2014</b>. Visitors can drop in during the WorldPride hours (listed below) to view the CLGA facilities and collection.</li>
</ul>
<p>The CLGA’s WorldPride hours are June 25-26 from 4 p.m. to 9 p.m., June 27 from 1 p.m. to 5 p.m. and June 28 from 1 p.m. to 5 p.m. For a full schedule of events and programming offered by the CLGA, please visit <a href="http://www.clga.ca/worldpride-clga">http://www.clga.ca/worldpride-clga.</a></p>
<p>&nbsp;</p>
<p><b>About the Canadian Lesbian and Gay Archives:</b></p>
<p>The Canadian Lesbian and Gay Archives (CLGA) is the largest independent LGBTQ+ archives in the world. With a focus on Canadian content, the CLGA acquires, preserves and provides public access to information and archival materials in any medium. By collecting and caring for important historical records, personal papers, unpublished documents, publications, audio-visual material, works of art, photographs, posters, and other artifacts, the CLGA is a trusted guardian of LGBTQ+ histories now and for generations to come.</p>
<p><b>Twitter:</b> <a href="https://twitter.com/CLGArchives">https://twitter.com/CLGArchives</a></p>
<p><b>Facebook: </b><a href="https://www.facebook.com/CLGArchives">https://www.facebook.com/CLGArchives</a></p>
<p><b>Tumblr: </b><a href="http://canadianlesbianandgayarchives.tumblr.com">http://canadianlesbianandgayarchives.tumblr.com</a></p>
<p><b>YouTube:</b> <a href="http://bit.ly/1eAg4mB">http://bit.ly/1eAg4mB</a></p>
<p>&nbsp;</p>
<p><b>For more information, high-res images or to book a media tour, please contact:</b></p>
<p>Cory Stewart, Embrace Disruption PR</p>
<p>e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>p: 416.963.9857</p>
<p>-or-</p>
<p>Danielle Volpe, Embrace Disruption PR</p>
<p>e: <a href="mailto:danielle@embracedisruption.com">danielle@embracedisruption.com</a></p>
<p>p: 416.963.9857</p>
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		<title>#FilmFriday: Embrace Disruption PR Transforms The Red Carpet</title>
		<link>http://embracedisruption.com/2014/04/11/filmfriday-embrace-disruption-pr-transforms-red-carpet/</link>
		<comments>http://embracedisruption.com/2014/04/11/filmfriday-embrace-disruption-pr-transforms-red-carpet/#comments</comments>
		<pubDate>Fri, 11 Apr 2014 17:33:05 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Carla Collins]]></category>
		<category><![CDATA[Celebrities]]></category>
		<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Embrace Disruption PR]]></category>
		<category><![CDATA[Gala]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Red Carpet]]></category>
		<category><![CDATA[Stacey McKenzie]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=5632</guid>
		<description><![CDATA[It&#8217;s that time of the week again! For this installation of Film Friday, we thought you&#8217;d like to see a sneak peek of EDPR managing a red carpet. Take a moment to enjoy this short video featuring many familiar Canadian faces!]]></description>
				<content:encoded><![CDATA[<p>It&#8217;s that time of the week again! For this installation of Film Friday, we thought you&#8217;d like to see a sneak peek of EDPR managing a red carpet. Take a moment to enjoy this short video featuring many familiar Canadian faces!</p>
<p><iframe src="//www.youtube.com/embed/qhjTD7MYai0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
]]></content:encoded>
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		<title>Client News: Starlight Children’s Foundation™ Canada Raises Over $500,000 At 19th Annual Gala</title>
		<link>http://embracedisruption.com/2014/04/08/client-news-starlight-childrens-foundation-canada-raises-500000-19th-annual-gala/</link>
		<comments>http://embracedisruption.com/2014/04/08/client-news-starlight-childrens-foundation-canada-raises-500000-19th-annual-gala/#comments</comments>
		<pubDate>Tue, 08 Apr 2014 14:01:18 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Carla Collins]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Gala]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=5600</guid>
		<description><![CDATA[Organization hosts record-breaking fundraising event at Toronto’s Fairmont Royal York TORONTO, ON (April 8, 2014) &#8211; On the evening of April 5, 2014, over 700 Starlight Children’s Foundation Canada supporters gathered at Toronto’s Fairmont Royal York to attend the organization’s 19th Annual Gala, sponsored by Toys”R”Us and Babies”R”Us Canada. Hosted by comedian Carla Collins, over [&#8230;]]]></description>
				<content:encoded><![CDATA[<h3 style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/02/PR-Header.png"><img class="aligncenter size-full wp-image-5362" alt="PR-Header" src="http://embracedisruption.com/wp-content/uploads/2014/02/PR-Header.png" width="2330" height="474" /></a></h3>
<h3 style="text-align: center;">Organization hosts record-breaking fundraising event at Toronto’s Fairmont Royal York</h3>
<p><b>TORONTO, ON (April 8, 2014)</b> &#8211; On the evening of April 5, 2014, over 700 <a href="http://www.starlightcanada.org">Starlight Children’s Foundation Canada</a> supporters gathered at Toronto’s Fairmont Royal York to attend the organization’s 19th Annual Gala, sponsored by <a href="http://www.toysrus.ca">Toys”R”Us and Babies”R”Us Canada</a>.<i> </i>Hosted by comedian Carla Collins, over $500,000 was raised for the foundation through generous donations from sponsors, supporters and attendees.</p>
<p>This year, the <a href="http://www.starlightmatters.com"><i>London, Calling!</i></a><i> </i>theme brought the event to new heights with decor inclusive of Buckingham Palace gates, a recreated Covent Garden Market, London-style pubs and a swinging sixties room. Throughout the evening, guests were able to mingle with tribute artists emulating the Queen, Palace Guards, Austin Powers and the Spice Girls.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/04/Screen-Shot-2014-04-08-at-9.56.58-AM.png"><img class="size-full wp-image-5602 alignnone" alt="Carla_Collins_Starlight" src="http://embracedisruption.com/wp-content/uploads/2014/04/Screen-Shot-2014-04-08-at-9.56.58-AM.png" width="979" height="444" /></a></p>
<p>Celebrity guests included MTV Canada’s Aliya-Jasmine Sovani; Gala host, Carla Collins; Love It Or List It’s Hilary Farr; members of the Canadian rock band The Trews, Jack Syperek, Sean Dalton and John-Angus MacDonald; Toronto Argonauts players John Chiles and Jonathan Hood; 2014 JUNO nominated musician Melanie Durrant; television personality Paul Venoit; ET Canada’s Sangita Patel; supermodel Stacey McKenzie; actress Tara Spencer-Nairn, and many other notable Canadians.</p>
<p><i>“The Starlight Canada Gala continues to be one of our largest sources for fundraising throughout the year. We could not continue the important work we do for families across the nation without the generous support from all of our sponsors, supporters and attendees.”</i> said Starlight Canada executive director, Brian Bringolf.</p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2014/04/Screen-Shot-2014-04-08-at-9.57.09-AM.png"><img class="aligncenter size-full wp-image-5603" alt="spice_girls_starlight" src="http://embracedisruption.com/wp-content/uploads/2014/04/Screen-Shot-2014-04-08-at-9.57.09-AM.png" width="982" height="404" /></a></p>
<p>&nbsp;</p>
<p>The money raised from the Gala will go towards funding Starlight’s in and out-of-hospital programming, which includes fun kits (essentials for unexpected hospital stays), hospital grants (funds for hospitals across the country to use on what kids need most), Fun Centres (portable stations equipped with a dvd player, Nintendo Wii, games and movies) and Day Brighteners (tickets to sports games, concerts and more).</p>
<p>&nbsp;</p>
<p><b>For more information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart | <b>Embrace Disruption PR</b></p>
<p>p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight&#8217;s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand, the United Kingdom and the United States, serving millions of children every year.</p>
<p>Website: <a href="http://starli">http://starlightcanada.org</a></p>
<p>Twitter: <a href="https://twitter.com/StarlightCanada">@StarlightCanada </a>        #StarlightMatters</p>
<p>Facebook: <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada:</b></p>
<p>Toys“R”Us (Canada) Ltd., is part of Toys“R”Us, Inc., the world’s leading dedicated toy and juvenile products retailer. Toys“R”Us, Canada operates over 80 stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca">www.toysrus.ca</a> or <a href="http://www.babiesrus.ca">www.babiesrus.ca</a>.</p>
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		<title>Toronto Zoo Celebrates One Year With Pandas!</title>
		<link>http://embracedisruption.com/2014/03/25/toronto-zoo-celebrates-1-year-pandas/</link>
		<comments>http://embracedisruption.com/2014/03/25/toronto-zoo-celebrates-1-year-pandas/#comments</comments>
		<pubDate>Tue, 25 Mar 2014 15:53:07 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Canada AM]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[CTV]]></category>
		<category><![CDATA[Panda]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>
		<category><![CDATA[Toronto Zoo]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=5504</guid>
		<description><![CDATA[Today, EDPR had the amazing opportunity to visit the Toronto Zoo with children from Starlight Children&#8217;s Foundation of Canada. It was a big day at the zoo, as it marks the 1 year anniversary of the arrival of two giant pandas, Er Shun and Da Mao. The pandas arrived at Person International Airport a year ago [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>Today, EDPR had the amazing opportunity to visit the Toronto Zoo with children from <a href="http://starlightcanada.org">Starlight Children&#8217;s Foundation of Canada</a>. It was a big day at the zoo, as it marks the 1 year anniversary of the arrival of two giant pandas, Er Shun and Da Mao. The pandas arrived at Person International Airport a year ago today with the help of FedEx; their arrival generated more media attention than the Queen! Toronto will be home to these playful creatures for five years until their journey continues to Calgary. Starlight Canada had the opportunity to see the pandas up close and personal, while being featured on Canada A.M. Check out some of the pictures from the exciting morning!</p>
<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/03/zoo1.jpg"><img class="alignnone size-full wp-image-5505" alt="zoo1" src="http://embracedisruption.com/wp-content/uploads/2014/03/zoo1.jpg" width="600" height="450" /></a></p>
<p style="text-align: center;">Morning aerobics to keep warm!</p>
<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/03/zoo-2.jpg"><img class="alignnone size-full wp-image-5506" alt="zoo 2" src="http://embracedisruption.com/wp-content/uploads/2014/03/zoo-2.jpg" width="599" height="447" /></a></p>
<p style="text-align: center;">Brushing up on our Panda knowledge.</p>
<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/03/zoo3.jpg"><img class="alignnone size-full wp-image-5507" alt="zoo3" src="http://embracedisruption.com/wp-content/uploads/2014/03/zoo3.jpg" width="599" height="447" /></a></p>
<p style="text-align: center;">Our first panda look!</p>
<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/03/best-panda.jpg"><img class="alignnone size-full wp-image-5513" alt="best panda" src="http://embracedisruption.com/wp-content/uploads/2014/03/best-panda.jpg" width="600" height="800" /></a></p>
<p style="text-align: center;">The panda seems to be just as interested as the kids!</p>
<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/03/zoo-4.jpg"><img class="alignnone size-full wp-image-5508" alt="zoo 4" src="http://embracedisruption.com/wp-content/uploads/2014/03/zoo-4.jpg" width="599" height="447" /></a></p>
<p style="text-align: center;">Getting ready for Canada AM.</p>
<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/03/zoo-5.jpg"><img class="alignnone size-full wp-image-5509" alt="zoo 5" src="http://embracedisruption.com/wp-content/uploads/2014/03/zoo-5.jpg" width="600" height="450" /></a></p>
<p style="text-align: center;">Starlight&#8217;s moment in the spotlight!</p>
<p style="text-align: left;">Big thank you to CTV&#8217;s Canada AM and Starlight Canada for making the morning so special.</p>
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		<title>CBC&#8217;s &#8216;Being Black in Canada&#8217; Featuring Supermodel Stacey McKenzie</title>
		<link>http://embracedisruption.com/2014/02/27/cbcs-black-canada-featuring-supermodel-stacey-mckenzie/</link>
		<comments>http://embracedisruption.com/2014/02/27/cbcs-black-canada-featuring-supermodel-stacey-mckenzie/#comments</comments>
		<pubDate>Thu, 27 Feb 2014 13:26:47 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Being Black In Canada]]></category>
		<category><![CDATA[CBC]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Divine Brown]]></category>
		<category><![CDATA[Drake]]></category>
		<category><![CDATA[Stacey McKenzie]]></category>

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		<description><![CDATA[In case you missed it, here is supermodel Stacey McKenzie in CBC&#8217;s Black History Month special: &#8216;Being Black in Canada.&#8217; Back in January, Stacey had the privilege of returning to the first school she attended upon arriving to Canada: Lawrence Heights Middle School. Stacey was able to spend time with the students speaking to them [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>In case you missed it, here is supermodel Stacey McKenzie in CBC&#8217;s Black History Month special: &#8216;Being Black in Canada.&#8217;</p>
<p><iframe src="//www.youtube.com/embed/fGtBhWaCkI4?list=UUciUU3iW6QSSdFSZYsIO2VQ" height="315" width="560" allowfullscreen="" frameborder="0"></iframe></p>
<p>Back in January, Stacey had the privilege of returning to the first school she attended upon arriving to Canada: Lawrence Heights Middle School. Stacey was able to spend time with the students speaking to them as part of her Walk This Way Workshops and film the important CBC special which reflected on her youth in Canada.</p>
<p>&#8220;This special hour-long program includes interviews with track legend <strong>Donovan Bailey</strong>, supermodel <strong>Stacey McKenzie</strong>, historian <strong>Afua Cooper</strong>, Africville leader<strong> Irvine Carvery</strong>, Black Daddies Club Founder <strong>Brandon Hay</strong>, artist <strong>Anne-Marie Woods</strong>, journalist <strong>Dwight Drummond</strong>, Hip Hop star <strong>Drake</strong>, singer <strong>Divine Brown</strong>, artist <strong>Camille Turner</strong>,<strong> Justice Hall </strong>and <strong>Justice Rawlins</strong>. &#8221;</p>
<p>Special thanks  to the students, staff and particularly Principal David deBelle for making this day happen!</p>
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		<title>Client News: Starlight Children&#8217;s Foundation™ Canada Announces 19th Annual Gala Hosted by Carla Collins</title>
		<link>http://embracedisruption.com/2014/02/25/client-news-starlight-childrens-foundation-canada-announces-19th-annual-gala-hosted-carla-collins/</link>
		<comments>http://embracedisruption.com/2014/02/25/client-news-starlight-childrens-foundation-canada-announces-19th-annual-gala-hosted-carla-collins/#comments</comments>
		<pubDate>Tue, 25 Feb 2014 15:35:00 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Carla Collins]]></category>
		<category><![CDATA[Celebrities]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Gala]]></category>
		<category><![CDATA[non profit]]></category>
		<category><![CDATA[Starlight]]></category>
		<category><![CDATA[Starlight Children's Foundation]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>

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		<description><![CDATA[Organization Plans Star-Studded Fundraising Event Fit for a Queen TORONTO, ON (February 25, 2014) &#8211; Starlight Children’s Foundation Canada is proud to announce the return of their annual Fundraising Gala on April 5, 2014 at Toronto’s Fairmont Royal York (100 Front St. West). The 19th annual Starlight Gala will be hosted by the “Queen of [&#8230;]]]></description>
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<h3 style="text-align: center;" align="center"><b style="line-height: 1.5em;">Organization Plans Star-Studded Fundraising Event Fit for a Queen</b></h3>
<p><b></b><b>TORONTO, ON (February 25, 2014) &#8211; </b><a href="http://starlightcanada.org">Starlight Children’s Foundation Canada</a> is proud to announce the return of their annual Fundraising Gala on April 5, 2014 at Toronto’s Fairmont Royal York (100 Front St. West). The 19<sup>th</sup> annual Starlight Gala will be hosted by the “Queen of Comedy”, Carla Collins, and is presented by <a href="http://toysrus.ca">Toys“R”Us</a> and <a href="http://babiesrus.ca">Babies“R”Us</a> Canada<i>.</i></p>
<p>Beginning at 5:30 p.m., over 700 guests will enter a fully transformed venue, fashioned to mirror the evening’s theme, <i>London, Calling! </i>Complete with <i>‘royal’</i> influences, programming will include dinner, silent and live auctions and a selection of top Brit-themed entertainment.</p>
<p><i>“Our Gala continues to be one of the most important fundraising initiatives that we host throughout the year,” said Starlight executive director, Brian Bringolf. “It offers the unique opportunity to gather sponsors, donors, volunteers and Starlight families under one roof to celebrate the work that we do.”</i></p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-5354" alt="Carla" src="http://embracedisruption.com/wp-content/uploads/2014/02/Carla.png" width="600" height="570" /><em><strong>(Gala host, Carla Collins) </strong></em></p>
<p>Celebrities scheduled to attend include: recording artists Matt Dusk and Karl Wolf, Love It Or List It’s Hilary Farr, supermodel Stacey McKenzie, YTV’s Next Star judge Mark Spicoluk, KiSS 92.5&#8242;s Taylor Kaye, PROUD FM&#8217;s Mike Chalut, cast members from television shows such as Murdoch Mysteries and The Listener, along with many other notable Canadians.</p>
<p>Starlight Canada is pleased to welcome an extensive group of new and returning sponsors in support of their 19th annual Gala. Supporters include: Presenting Sponsor, Toys”R”Us and Babies”R”Us Canada; Diamond Sponsors, Great Blue Heron Charity Casino and Delmar International; Gold Sponsor, Bloom Lanys Professional Corporation; and Silver Sponsors, Playtex, Hillberg &amp; Berk and Corus Entertainment.</p>
<p><i>“Toys“R”Us Canada has sponsored Starlight Children’s Foundation for 16 years because we truly believe that it makes a difference in children’s lives,” said Kevin Macnab, president of Toys“R”Us Canada. “One parent, whose 3-year-old daughter was in the hospital, wrote us and said, ‘The Starlight Fun Room, with its arts and crafts area, replaced Helena’s tear-stained cheeks with smiles and glitter.’ It is stories like Helena’s that inspire us to sponsor the Starlight Gala and motivate our employees to raise funds and awareness for Starlight throughout the year.”</i></p>
<p>Since its inception in 1995, the Starlight Gala has raised over $5,000,000 dollars, making it one of the foundation’s largest sources for fundraising. Tickets for this year’s event can be purchased online by visiting <a href="http://www.starlightmatters.com">http://www.starlightmatters.com</a>.</p>
<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/02/DSC_0940.jpg"><img class="aligncenter  wp-image-5355" alt="DSC_0940" src="http://embracedisruption.com/wp-content/uploads/2014/02/DSC_0940.jpg" width="1080" height="719" /></a><strong><em>(Photo from last year&#8217;s 18th annual Starlight Gala)</em></strong></p>
<p>&nbsp;</p>
<p>For media accreditation, photos or interview requests, please contact:</p>
<p>Cory Stewart | <b>Embrace Disruption PR</b>,</p>
<p>p: 647.638.1586 | e: <a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p><b> </b></p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation™ Canada is part of Starlight&#8217;s global network, serving kids and families through partnerships with more than 130 healthcare facilities. Over the past 30 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home. Starlight partners with more than 1,750 healthcare facilities and pediatric hospitals in Australia, Canada, Israel, New Zealand, the United Kingdom and the United States, serving millions of children every year.</p>
<p>&nbsp;</p>
<p>Website:       <a href="http://starlightcanada.org">http://starlightcanada.org</a></p>
<p>Twitter:          <a href="https://twitter.com/StarlightCanada">@StarlightCanada </a>        #StarlightMatters</p>
<p>Facebook:    <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p>YouTube:       <a href="http://youtube.com/canadastarlight">http://youtube.com/canadastarlight</a></p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada:</b></p>
<p>Toys“R”Us (Canada) Ltd., is part of Toys“R”Us, Inc., the world’s leading dedicated toy and juvenile products retailer. Toys“R”Us, Canada operates over 80 stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca">www.toysrus.ca</a> or <a href="http://www.babiesrus.ca">www.babiesrus.ca</a></p>
<p>&nbsp;</p>
<p><b>About Great Blue Heron Charity Casino:</b></p>
<p>The <a href="http://www.gbhcasino.com/">Great Blue Heron Charity Casino</a>, located in scenic Port Perry Ontario, first opened its doors in 1997 and has steadily developed into one of Ontario’s premier casino destinations. With 550 exciting slots, 60 thrilling table games and award winning dining, the Great Blue Heron Casino is the closest casino to Toronto. The project is operated by a partnership consisting of Casinos Austria International, the Steiner Group and Sonco Gaming Inc. on behalf of the Mississauga’s of Scugog Island First Nation and OLG.</p>
<p><b>About Delmar International Inc.:</b></p>
<p><a href="http://www.delmarcargo.com/dcms">Delmar</a> consists of roughly one thousand professionals working in 40 locations throughout North &amp; South America, Mexico and Asia.  THE DELMAR GROUP today provides a variety of supply chain related services including; Customs Brokerage, Freight Forwarding, ground services, warehousing &amp; distribution, as well as consulting and cargo management technology solutions.</p>
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		<title>24 Hour Audio Broadcast from the CLGA</title>
		<link>http://embracedisruption.com/2014/02/13/24-hour-audio-broadcast-clga/</link>
		<comments>http://embracedisruption.com/2014/02/13/24-hour-audio-broadcast-clga/#comments</comments>
		<pubDate>Thu, 13 Feb 2014 14:55:20 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Canadian Lesbian And Gay Archives]]></category>
		<category><![CDATA[CLGA]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[LGBT]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=5291</guid>
		<description><![CDATA[Over the past 41 years the Canadian Lesbian and Gay Archives have collected an array of audio recordings covering a variety of topics and styles. Interviews, radio shows, music, protests and home recordings have all been donated to the CLGArchives. Beginning  on February 21 at 6 p.m. and ending on February 22 at 6 p.m. [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://embracedisruption.com/wp-content/uploads/2014/02/24-hour-Audio-Broadcast.jpg"><img class="alignnone size-full wp-image-5292" alt="24 hour Audio Broadcast" src="http://embracedisruption.com/wp-content/uploads/2014/02/24-hour-Audio-Broadcast.jpg" width="1200" height="400" /></a></p>
<p>Over the past 41 years the <a href="http://clga.ca/">Canadian Lesbian and Gay Archives</a> have collected an array of audio recordings covering a variety of topics and styles. Interviews, radio shows, music, protests and home recordings have all been donated to the CLGArchives. Beginning  on February 21 at 6 p.m. and ending on February 22 at 6 p.m. the tapes will be broadcasted continuously for the 24 hour period. Many of these tapes have not been heard in decades and they document extraordinary material from well-known figures and some from ordinary community members.Throughout the broadcast each tape will be digitized and cataloged in attempts of preservation.</p>
<p>&nbsp;</p>
<p>This is a free event being put on by the CLGArchives and are three ways to listen to the experience in real time:</p>
<p>1. Visit shops and restaurants along Church St. where the audio will be played.</p>
<p>2. Visit the CLGArchives at 34 Isabella St. where you can experience the tapes as a group. Coffee and tea will be provided.</p>
<p>3. Listen at any location with at <a href="http://buddiesinbadtimes.com/listen">http://buddiesinbadtimes.com/listen</a></p>
<p>&nbsp;</p>
<p>For more information please visit the <a href="https://www.facebook.com/events/205385746333169/?ref=3&amp;ref_newsfeed_story_type=regular">Facebook event page </a>or the <a href="http://clga.ca/listening-clga-feb-12-2122-2014">CLGArchives</a> website.</p>
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		<title>Supermodel Stacey McKenzie Returns to First Canadian School with CBC</title>
		<link>http://embracedisruption.com/2014/01/30/stacey-mckenzie-return-lawerence-heights/</link>
		<comments>http://embracedisruption.com/2014/01/30/stacey-mckenzie-return-lawerence-heights/#comments</comments>
		<pubDate>Thu, 30 Jan 2014 21:58:42 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Stacey McKenzie]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=5187</guid>
		<description><![CDATA[This past month, supermodel and motivational speaker Stacey McKenzie had the opportunity to return to the first school she attended upon arriving to Canada: Lawrence Heights Middle School. As a young girl, Stacey and her family emigrated from Jamaica to Toronto’s Lawrence Heights neighbourhood. Stacey was invited by the school to speak with students as part [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><iframe src="//www.youtube.com/embed/0Ek0DBw_l3s" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>This past month, supermodel and motivational speaker <a title="Stacey Mckenzie" href="http://staceymckenzie.com/" target="_blank">Stacey McKenzie</a> had the opportunity to return to the first school she attended upon arriving to Canada: Lawrence Heights Middle School. As a young girl, Stacey and her family emigrated from Jamaica to Toronto’s Lawrence Heights neighbourhood. Stacey was invited by the school to speak with students as part of her <a title="Walk This Way Workshops" href="http://www.walkthiswayworkshops.com/" target="_blank">Walk This Way Workshops </a>and to film a very special program airing on CBC this February called &#8216;Being Black in Canada&#8217; (details below).  Stacey’s Walk This Way Workshops focuses on building self-confidence and developing life-skills for inner city youth across the world.</p>
<p style="text-align: center;"><a href="http://embracedisruption.com/wp-content/uploads/2014/01/Screen-Shot-2014-01-30-at-4.55.00-PM.png"><img class="aligncenter size-full wp-image-5195" alt="StaceyLH" src="http://embracedisruption.com/wp-content/uploads/2014/01/Screen-Shot-2014-01-30-at-4.55.00-PM.png" width="614" height="612" /></a></p>
<p>When she first arrived at the school, Stacey was greeted with a warm welcome from students, teachers and Principal David deBelle. Overwhelmed with memories (and ecstatic over the homestyle Jamaican cooking in the cafeteria), Stacey soaked in every moment of the experience.</p>
<p>Special thanks  to the students, staff and particularly Principal David deBelle for making this day happen. To see the excitement for yourself, be sure to watch the special airing this February!</p>
<div>
<p><strong>&#8220;CBC News Network </strong>presents <em>&#8216;Being Black in Canada&#8217;</em>. We mark black history month with stories of the challenges that black Canadians face and what they&#8217;re doing to overcome the obstacles.</p>
<div>This special hour-long program includes interviews with track legend <strong>Donovan Bailey</strong>, supermodel <strong>Stacey McKenzie</strong>, historian <strong>Afua Cooper</strong>, Africville leader<strong> Irvine Carvery</strong>, Black Daddies Club Founder <strong>Brandon Hay</strong>, artist <strong>Anne-Marie Woods</strong>, journalist <strong>Dwight Drummond</strong>, Hip Hop star <strong>Drake</strong>, singer <strong>Divine Brown</strong>, artist <strong>Camille Turner</strong>,<strong> Justice Hall </strong>and <strong>Justice Rawlins</strong>. We&#8217;ll also show you what&#8217;s on display at the <strong>North American Black Historical Museum. </strong>Show times on <strong>CBC News Network </strong>(<strong>CBCNN</strong>) are as follows:</div>
<div></div>
<div><strong> </strong></div>
<div><strong>Saturday, February 1st at 7pm</strong></div>
<div><strong> </strong></div>
<div><strong>Sunday, February 2nd at  8 pm</strong></div>
<div><strong> </strong></div>
<div><strong>Sunday, February 9th at 6 pm &amp; 11 pm</strong></div>
<div><strong> </strong></div>
</div>
<div><strong>Saturday, February 15th at 11 pm&#8221;</strong></div>
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		<title>Say Hello To Dee Bronte, The Next Big Thing In Canadian Music</title>
		<link>http://embracedisruption.com/2014/01/23/say-hello-dee-bronte-next-big-thing-canadian-music/</link>
		<comments>http://embracedisruption.com/2014/01/23/say-hello-dee-bronte-next-big-thing-canadian-music/#comments</comments>
		<pubDate>Thu, 23 Jan 2014 14:38:30 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Dee Bronte]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Pop Music]]></category>
		<category><![CDATA[Same Mistake]]></category>
		<category><![CDATA[Say Hello]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[VITAL]]></category>

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		<description><![CDATA[EDPR would like to introduce singer/songwriter Dee Bronte. Dee’s promotional pop single and video “Same Mistake” was released on VEVO this past week. This release marks the start of a new chapter for Bronte and presents a brilliant collaboration with fellow musician VITAL.  The musical chemistry between the two artists is undeniable, creating an authentic [&#8230;]]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;" align="center"><a href="http://embracedisruption.com/wp-content/uploads/2014/01/Dee-Bronte.jpg"><img class="aligncenter  wp-image-5139" alt="Dee-Bronte" src="http://embracedisruption.com/wp-content/uploads/2014/01/Dee-Bronte.jpg" width="360" height="542" /></a></p>
<p style="text-align: left;">EDPR would like to introduce singer/songwriter <a href="http://deemusicofficial.com/">Dee Bronte</a>. Dee’s promotional pop single and video <a href="http://www.youtube.com/watch?v=jmKzkHYzz34">“Same Mistake”</a> was released on VEVO this past week. This release marks the start of a new chapter for Bronte and presents a brilliant collaboration with fellow musician <a href="http://www.reverbnation.com/vitalmusic">VITAL</a>.  The musical chemistry between the two artists is undeniable, creating an authentic track of heartbreak and struggle. With acoustic guitar in hand Bronte strives to produce song and lyric from an honest, creative place:</p>
<p style="text-align: left;"><i>“I&#8217;m always exploring my relationship with various types of music. The acoustic guitar is the vessel I use the most, and I find my most honest lyrics and melodies come from it. I want to write memorable tracks. For me, writing music is about sharing creative expression. It has no bounds! It&#8217;s meant to be shared, enjoyed, and evoke something in us. My debut track is a collaboration featuring VITAL, an incredibly talented artist and over-all lovely person. He puts up with me and my constant marriage proposals. We had a blast doing the track and video.  My album is slated to debut in April, with new singles coming soon which I&#8217;m pumped about.”</i></p>
<hr />
<p><iframe src="//www.youtube.com/embed/jmKzkHYzz34" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<hr />
<p style="text-align: left;">Getting to know the Dee Bronte behind the music is just as thrilling as listening to her work. The Canadian musician, who doesn’t like taking life too seriously, generated her roots in musical theatre. After a great beginning, she stepped out on her own playing at local coffee houses, mastering the guitar and developing her writing skills. Following a stint in the Broadway rock band ‘Stagehands,’ Bronte decided that a solo career was the ideal fit for her and we couldn’t be more thrilled that she made this choice.</p>
<p style="text-align: left;">Dee Bronte is planning to release her first full-length album April 2014. We&#8217;ve had a little preview, and are thrilled with the upcoming material &#8212; can&#8217;t wait for you to see what she&#8217;s got in store!</p>
<p style="text-align: left;">Check out her single <a href="http://www.youtube.com/watch?v=jmKzkHYzz34">“Same Mistake”</a> here, follow the singer on <a href="http://twitter.com/deebrontemusic">twitter</a> and take time to visit her <a href="http://deemusicofficial.com/">fan page</a>.</p>
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		<title>Client News: Toys“R”Us, Canada Encourages Customers To Give Back</title>
		<link>http://embracedisruption.com/2013/12/03/client-news-toysrus-canada-encourages-customers-give-back/</link>
		<comments>http://embracedisruption.com/2013/12/03/client-news-toysrus-canada-encourages-customers-give-back/#comments</comments>
		<pubDate>Tue, 03 Dec 2013 15:27:07 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Star Campaign]]></category>
		<category><![CDATA[Starlight Children's Foundation Canada]]></category>
		<category><![CDATA[Toys"R"Us]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=4964</guid>
		<description><![CDATA[FOR IMMEDIATE RELEASE &#8211; December 3, 2013 Canada’s leading toy and juvenile products retailer collaborates with Starlight Children’s FoundationTM Canada to provide customers with a unique way to give back during the holiday season TORONTO, ON– In line with the spirit of Giving Tuesday, Toys“R”Us, Canada, in partnership with Starlight Children’s Foundation™ Canada, has launched [&#8230;]]]></description>
				<content:encoded><![CDATA[<p style="text-align: left;" align="center"><strong>FOR IMMEDIATE RELEASE &#8211; December 3, 2013</strong><a href="http://embracedisruption.com/wp-content/uploads/2013/03/StarlightTRU.png"><img class="size-full wp-image-2646 alignleft" alt="StarlightTRU" src="http://embracedisruption.com/wp-content/uploads/2013/03/StarlightTRU.png" width="900" height="198" /></a></p>
<p align="center">Canada’s leading toy and juvenile products retailer collaborates with Starlight Children’s Foundation<sup>TM</sup> Canada to provide customers with a unique way to give back during the holiday season</p>
<p><b>TORONTO, ON</b>– In line with the spirit of Giving Tuesday, <a href="http://toysrus.ca">Toys“R”Us, Canada</a>, in partnership with <a href="http://starlightcanada.org">Starlight Children’s Foundation™ Canada</a>, has launched its 16th annual Star campaign in Toys“R”Us and Babies“R”Us stores across the nation. The program, which runs until December 29, allows customers to purchase stars in-store or online by providing a donation value of their choice. All proceeds go directly to Starlight Canada.</p>
<p>Since introducing the program during the 1998 holiday season, Toys“R”Us, Canada and its customers have been able to raise more than eleven million dollars for Starlight —with one and a half million dollars being raised last year alone. All the proceeds from the Star campaign will go towards funding Starlight’s in and out-of-hospital programming, which includes fun kits (child essentials for unexpected hospital stays), hospital grants (funds for hospitals across the country to use on what kids need most), Fun Centres (equipped with a dvd player, Nintendo Wii, games and movies) and Day Brighteners (tickets to sports games, concerts and more).</p>
<p>“This holiday campaign is crucial in funding essential programming that supports tens of thousands of seriously ill children and their families all through 2014,” said Brian Bringolf, executive director, Starlight Canada. “We’re so grateful for the generosity of Toys“R”Us employees and their customers in helping make this campaign a monumental success each and every year.”</p>
<p>”By supporting Starlight Canada’s in and out-of-hospital programming and hospital grants, we focus our efforts on helping children in our communities,” said Mary Hewton, vice president human resources, Toys“R”Us, Canada.  “In November and December, Toys“R”Us employees will act as Starlight Canada ambassadors, raising awareness in-store, online and through many ‘fun’-raising events.”</p>
<p>Customers are able to participate in the Star campaign by visiting Toys“R”Us and Babies“R”Us stores across the country and through <a href="http://toysrus.ca/star">http://toysrus.ca/star</a>.</p>
<p><center><br />
<a href="http://embracedisruption.com/wp-content/uploads/2013/12/star.png"><img class="size-full wp-image-4965 aligncenter" alt="star" src="http://embracedisruption.com/wp-content/uploads/2013/12/star.png" width="328" height="370" /></a><br />
</center></p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation Canada is a charitable organization that brightens the lives of seriously ill children and their families in communities across Canada.  We are the only charity in Canada that helps seriously ill children in and out of hospital, from diagnosis throughout the course of their care journey.</p>
<p><b>Website: </b><a href="http://starlightc">http://starlightcanada.org</a></p>
<p><b>Twitter: </b><a href="http://twitter.com/starlightcanada">@StarlightCanada</a>         #StarlightMatters</p>
<p><b>Facebook: </b><span style="text-decoration: underline;">http://facebook.com/starlightcanada</span></p>
<p><b>YouTube: </b><a href="http://youtube.com/canadastarlight">http://youtube.com/canadastarlight</a></p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada:</b></p>
<p>Toys“R”Us (Canada) Ltd., is part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and juvenile products retailer. Toys“R”Us, Canada operates over 80 stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca/">www.toysrus.ca</a> or <span style="text-decoration: underline;">www.babiesrus.ca</span></p>
<p>&nbsp;</p>
<p><b>For additional information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart, Founder</p>
<p><a href="http://embracedisruption.com/">Embrace Disruption PR</a></p>
<p>1.416.963.9857</p>
<p><a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
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		<title>Client News: Starlight Children&#8217;s Foundation™ Canada Announces Release Of Fifth Collectible Bear</title>
		<link>http://embracedisruption.com/2013/10/03/client-news-starlight-childrens-foundation-canada-announces-release-fifth-collectible-bear/</link>
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		<pubDate>Thu, 03 Oct 2013 14:11:14 +0000</pubDate>
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		<description><![CDATA[FOR IMMEDIATE RELEASE – October 3, 2013 Starlight Children&#8217;s Foundation™ Canada Announces Release Of Fifth Collectible Bear Organization collaborates with Toys“R”Us Canada and child to create a stuffed toy with meaning. TORONTO, ON – Starlight Children’s Foundation™ Canada, in partnership with Toys“R”Us, Canada, is pleased to announce the release of Beario, the fifth limited edition collectible [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><b>FOR IMMEDIATE RELEASE – October 3, 2013</b></p>
<p align="center"><a href="http://embracedisruption.com/wp-content/uploads/2013/03/StarlightTRU.png"><img class="aligncenter size-full wp-image-2646" alt="StarlightTRU" src="http://embracedisruption.com/wp-content/uploads/2013/03/StarlightTRU.png" width="900" height="198" /></a></p>
<p align="center"><b>Starlight Children&#8217;s Foundation</b>™ <b>Canada Announces Release Of Fifth Collectible Bear</b></p>
<p align="center">Organization collaborates with Toys“R”Us Canada and child to create a stuffed toy with meaning.</p>
<p><b>TORONTO, ON</b> – <a href="http://starlightcanada.org">Starlight Children’s Foundation<b>™ </b>Canada</a>, in partnership with <a href="http://toysrus.ca">Toys“R”Us, Canada</a>, is pleased to announce the release of Beario, the fifth limited edition collectible Starlight bear to be sold in Toys“R”Us and Babies“R”Us stores across the nation this fall. A portion of Beario’s sales will go towards funding Starlight’s in and out-of-hospital programs, brightening the lives of seriously ill children across Canada.</p>
<p>Seven-year-old Starlight child Dylan, who lives with spastic quadriplegic cerebral palsy, was selected by Starlight to design this year’s collectible bear. With the help of his big brother Connor, Dylan modeled the bear, which boasts a charming smile and a red star on its paw, after his favourite video game character, Super Mario<b>™</b>.</p>
<p>“The Starlight bear continues to be a powerful and important part of our partnership with Toys“R”Us,” said Starlight’s Executive Director, Brian Bringolf. “As with Starlight bear collaborations in the past, we hope that Dylan’s unique design will help raise awareness of his and other Starlight children’s courageous stories.&#8221;</p>
<p>With the support of both employees and customers, Toys“R”Us Canada has raised over $11 million dollars for Starlight in the last 15 years. In addition to distributing and manufacturing Beario, Toys“R”Us will be donating grants to hospitals across Canada to further assist in developing Starlight programming.</p>
<p>“Working with a Starlight child to create their very own unique and collectible Bear each year is an incredibly rewarding process for Toys“R”Us and Babies“R”Us,” said Kevin Macnab, President Toys“R”Us, Canada.  “We believe kids should be kids, especially when going through difficult times, and by selecting Dylan to design this year’s bear, provides not only him, but his family with a fun and creative distraction from his ongoing medical treatments.”</p>
<p>Starlight Children’s Foundation Canada’s collectible Beario is $14.99 and will be made available in Toys“R”Us and Babies“R”Us stores across Canada and through <a href="http://www.toysrus.ca">http://www.toysrus.ca</a> in late October.</p>
<p>&nbsp;</p>
<p><b>About Starlight Children’s Foundation Canada:</b></p>
<p>Starlight Children’s Foundation Canada is a charitable organization that brightens the lives of seriously ill children and their families in communities across Canada.  We are the only charity in Canada that helps seriously ill children in and out of hospital, from diagnosis throughout the course of their care journey.</p>
<p><b>Website:</b> <a href="http://starlightcanada.org">http://starlightcanada.org</a></p>
<p><b>Twitter:</b> <a href="http://twitter.com/starlightcanada">@StarlightCanada</a>             #Beario</p>
<p><b>Facebook:</b> <a href="http://facebook.com/starlightcanada">http://facebook.com/starlightcanada</a></p>
<p><b>YouTube:</b>  <a href="http://youtube.com/canadastarlight">http://youtube.com/canadastarlight</a></p>
<p>&nbsp;</p>
<p><b>About Toys“R”Us, Canada:</b></p>
<p>Toys“R”Us (Canada) Ltd., is part of Toys“R”Us, Inc., the world&#8217;s leading dedicated toy and juvenile products retailer. Toys“R”Us, Canada operates over 80 stores across the country. For store locations and convenient online shopping visit <a href="http://www.toysrus.ca/">www.toysrus.ca</a> or <a href="http://www.babiesrus.ca">http://www.babiesrus.ca</a></p>
<p>&nbsp;</p>
<p><b>For additional information, photos or interview requests, please contact:</b></p>
<p>Cory Stewart, Founder</p>
<p><a href="http://embracedisruption.com/">Embrace Disruption PR</a></p>
<p>1.416.963.9857</p>
<p><a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a><br />
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		<title>Client News: Canadian Supermodel Stacey McKenzie Brings Award Winning Modeling Workshops To Calgary</title>
		<link>http://embracedisruption.com/2013/09/26/client-news-canadian-supermodel-stacey-mckenzie-brings-award-winning-modeling-workshops-to-calgary/</link>
		<comments>http://embracedisruption.com/2013/09/26/client-news-canadian-supermodel-stacey-mckenzie-brings-award-winning-modeling-workshops-to-calgary/#comments</comments>
		<pubDate>Thu, 26 Sep 2013 17:36:45 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Calgary]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Stacey McKenzie]]></category>
		<category><![CDATA[Walk This Way Workshops]]></category>

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		<description><![CDATA[FOR IMMEDIATE RELEASE – September 26, 2013 &#160; Canadian Supermodel Stacey McKenzie Brings Award Winning Modeling Workshops To Calgary CALGARY, AB – On October 17 and 18, 2013, Canadian supermodel Stacey McKenzie will inspire, empower and educate a select group of aspiring models during the Western Canada debut of her award winning Walk This Way [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><b>FOR IMMEDIATE RELEASE – September 26, 2013</b><b></b></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2013/09/header.png"><img class="aligncenter size-full wp-image-4533" alt="header" src="http://embracedisruption.com/wp-content/uploads/2013/09/header.png" width="688" height="168" /></a></p>
<p>&nbsp;</p>
<p style="text-align: center;"><b>Canadian Supermodel Stacey McKenzie Brings Award Winning Modeling Workshops To Calgary</b></p>
<p style="text-align: left;"><b>CALGARY, AB – </b>On October 17 and 18, 2013, Canadian supermodel <a href="http://staceymckenzie.com">Stacey McKenzie</a> will inspire, empower and educate a select group of aspiring models during the Western Canada debut of her award winning <a href="http://walkthiswayworkshops.com">Walk This Way Workshops</a> at Hotel Le Germain Calgary. Spread over two evenings, McKenzie will provide the workshops as part of the bimonthly ACTLIKEUKN_W series developed by leading fashion website, <a href="http://calgaryfashion.ca">CalgaryFashion.ca</a>.</p>
<p>From ruling the runways of Paris, Milan, London, New York and Toronto to gracing the glossies of publications like Harper&#8217;s Bazaar and Vogue, McKenzie has taken the fashionable road less travelled to become a homegrown modelling sensation.</p>
<p>“I’m delighted to bring my workshops to an area known for its emerging talent within the fashion industry,” says McKenzie. “My goal is to prepare these aspiring models for the challenges they will face as they pursue their dreams in the arts, fashion, entertainment industries.”</p>
<p><a href="http://calgaryfashion.ca/">CalgaryFashion.ca</a> editor-in-chief Kimberley Jev says, “We’ve been waiting patiently for the right time to release this kind of educational forum for fashion. It&#8217;s extremely monumental for our city when a supermodel of McKenzie’s rank takes notice of our community and we are beyond honored to welcome Ms. McKenzie and the Walk This Way Workshops to Calgary.”</p>
<p>Tickets to attend the ACTLIKEUKN_W WALK THIS WAY WORKSHOPS WITH STACEY MCKENZIE are available at <a href="http://calgaryfashion.zoobis.com/"><b>http://calgaryfashion.zoobis.com</b></a><b>. </b>Each ticket will give access to the ACTLIKEUKN_W Walk This Way Workshops With Stacey McKenzie as well as the ACTLIKEUKN_W VIP AFTERPARTY featuring MINK PINK + SWEET SOUL BURLESQUE + BLONDTRON at The Hifi Club in Calgary, AB October 19<sup>th</sup>, 2013.</p>
<p><b>About Walk This Way Workshops:</b></p>
<p>Founded in 2005 by Supermodel Stacey McKenzie, Walk This Way Workshops has made a significant impact across North America and The Caribbean on those aspiring to work in the fashion, arts and entertainment industries. Walk This Way Workshops focuses on inspiring, empowering and educating young women through a series of confidence builder workshops fashioned to help develop self-esteem and gain confidence in the industry through self-acceptance. Walk This Way Workshops has been featured in Teen Vogue Fashion University, Canadian Mental Health Association, Kent State University and Queens School of Business.</p>
<p><b>Website: </b><a href="http://www.walkthiswayworkshops.com"><b>http://www.walkthiswayworkshops.com</b></a><b> </b></p>
<p><b>Facebook: </b><a href="https://www.facebook.com/WalkThisWayWorkshops"><b>https://www.facebook.com/WalkThisWayWorkshops</b></a></p>
<p><b>Twitter:</b> <a href="http://twitter.com/wtwworkshops"><b>@WTWWorkshops</b></a><b> #WWTWCalgary</b></p>
<p>&nbsp;</p>
<p><b>About Stacey McKenzie:</b></p>
<p>Stacey McKenzie has channeled her passion for fashion into a successful career. A model, motivational speaker, TV personality and actress, McKenzie is a proven entity in the industry. Self trained as a model, Stacey has and continues to work with some of the world’s fashion elites. McKenzie has been a staple on numerous pages and covers of top fashion magazines and major campaigns including, Vogue (U.S, Italian, British, Korean and Spanish), Harpers Bazaar, Interview, Verve-girl, Flare, Vibe, Calvin Klein, Jean Paul Gaultier and MAC Cosmetics. Stacey was recently presented with the 2012 Success, Engagement &amp; Empowerment Award from the Student Federation of the University of Ottawa for her outstanding support of youth through her work with Walk This Way Workshops.</p>
<p><b>Website: </b><a href="http://www.staceymckenzie.com"><b>http://www.staceymckenzie.com</b></a><b></b></p>
<p><b>Facebook: </b><a href="https://www.facebook.com/pages/Stacey-McKenzie/43379900711"><b>https://www.facebook.com/pages/Stacey-McKenzie/43379900711</b></a><b></b></p>
<p><b>Twitter:</b> <a href="http://twitter.com/staceymckenzie1"><b>@StaceyMcKenzie1</b></a><b> #WWTWCalgary</b></p>
<p>&nbsp;</p>
<p><b>About CalgaryFashion.ca:</b></p>
<p><b>Voted TOP 15 Fashion Blogs in Canada by Sympatico/MSN, CalgaryFashion.ca </b>is Calgary’s leading fashion and lifestyle website. Created by cultural ambassador Kimberley Jev, CalgaryFashion.ca is going into its 6<sup>th</sup> year of production.</p>
<p><b>Website</b>: <a href="http://www.calgaryfashion.ca">http://www.calgaryfashion.ca</a></p>
<p><b>Facebook:</b> <a href="http://www.facebook.com/calgaryfashion">http://www.facebook.com/calgaryfashion</a></p>
<p><b>Twitter:</b> <a href="http://www.twitter.com/calgary_fashion">http://www.twitter.com/calgary_fashion</a></p>
<p>&nbsp;</p>
<p><b>For media or interview requests for Stacey McKenzie, please contact:</b><b></b></p>
<p>Cory Stewart, Founder</p>
<p>Embrace Disruption PR</p>
<p>1.416.963.9857</p>
<p><a href="mailto:cory@embracedisruption.com">cory@embracedisruption.com</a></p>
<p>&nbsp;</p>
<p><b>For further information on </b><a href="http://calgaryfashion.ca/"><b>CalgaryFashion.ca</b></a><b> /ACTLIKEUKN_W please contact: </b></p>
<p>Kimberley Jev, Editor in Chief</p>
<p>CalgaryFashion.ca</p>
<p>1.587.999.4696</p>
<p>kim@calgaryfashion.ca</p>
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		<title>Client News: Stacey McKenzie Covers City Life Magazine</title>
		<link>http://embracedisruption.com/2013/08/13/client-news-stacey-mckenzie-covers-city-life-magazine/</link>
		<comments>http://embracedisruption.com/2013/08/13/client-news-stacey-mckenzie-covers-city-life-magazine/#comments</comments>
		<pubDate>Tue, 13 Aug 2013 13:18:12 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
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		<category><![CDATA[Client News]]></category>
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		<category><![CDATA[Stacey McKenzie]]></category>
		<category><![CDATA[Walk This Way Workshops]]></category>

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		<description><![CDATA[Christoph Strube Photography We&#8217;re pleased to share the cover of the August/September issue of City Life Magazine featuring our client, Stacey McKenzie! A special thank you to the whole team at City Life for this fantastic shoot and article &#8211; pick up your copy now!]]></description>
				<content:encoded><![CDATA[<p><img class="size-full wp-image-4238 aligncenter" alt="525734_494629243963406_457543135_n" src="http://embracedisruption.com/wp-content/uploads/2013/08/525734_494629243963406_457543135_n.jpg" width="599" height="742" /></p>
<p style="text-align: center;"><a href="https://www.facebook.com/pages/Christoph-Strube-Photography/114667618626239" data-hovercard="/ajax/hovercard/page.php?id=114667618626239">Christoph Strube Photography</a></p>
<p>We&#8217;re pleased to share the cover of the August/September issue of <a href="http://www.citylifemagazine.ca">City Life Magazine</a> featuring our client, Stacey McKenzie! A special thank you to the whole team at City Life for this fantastic shoot and article &#8211; pick up your copy now!</p>
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		<title>#WeeklyDisruptor: Rising Star of The Canadian Opera Company, Charlotte Burrage</title>
		<link>http://embracedisruption.com/2013/06/20/weeklydisruptor-rising-star-of-the-canadian-opera-company-charlotte-burrage/</link>
		<comments>http://embracedisruption.com/2013/06/20/weeklydisruptor-rising-star-of-the-canadian-opera-company-charlotte-burrage/#comments</comments>
		<pubDate>Thu, 20 Jun 2013 14:06:34 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Charlotte Burrage]]></category>
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		<category><![CDATA[Clients]]></category>
		<category><![CDATA[COC]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Weekly Disruptor]]></category>

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		<description><![CDATA[Each week at Embrace Disruption we introduce you to an influential person in the digital, blogger, arts, culture, film, or media world! Every Thursday, you can check back at EDPR to find out who we think is particularly amazing at ‘embracing disruption’ within their respective industries. This week, we’d like to introduce you to the [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>Each week at Embrace Disruption we introduce you to an influential person in the digital, blogger, arts, culture, film, or media world! Every Thursday, you can check back at EDPR to find out who we think is particularly amazing at ‘embracing disruption’ within their respective industries.</p>
<p><em>This week, we’d like to introduce you to the incredibly talented rising star of the Canadian Opera Company ensemble, Charlotte Burrage!</em></p>
<p><a href="http://embracedisruption.com/wp-content/uploads/2013/06/2012-11-19-08.02.38.jpg"><img class="aligncenter size-full wp-image-3492" alt="2012-11-19 08.02.38" src="http://embracedisruption.com/wp-content/uploads/2013/06/2012-11-19-08.02.38.jpg" width="681" height="681" /></a></p>
<p><strong>What’s your official job title and where did you go to school?</strong></p>
<p><strong></strong>I am an Opera singer, specifically a Mezzo- soprano (FYI a mezzo-soprano is lower than a soprano.) I am one of the newest Ensemble members of the Canadian Opera Company.  I have been studying music since I was 8 years old, participating in private piano, voice and theory lessons, as well as several professional choirs. I went to the University of Toronto for 6 years completing an Opera Undergrad and a Masters in Voice Performance. I continued at the University of British Columbia and got a Diploma in Opera.  Even with 8 years of University   some of my best education happened with a glass of wine and a great recording or watching a life changing performance.</p>
<p><strong>Describe yourself in a nutshell (or sea shell, or any shell for that matter).</strong></p>
<p><strong></strong>I am a classical singer who loves languages, philosophy, travelling and Sons of Anarchy.  I think Opera is alive and learning to thrive in a new habitat. I am thrilled by edgy new companies that are bringing opera into the 21<sup>st</sup> century but I feel like if people just took the time to understand Opera, they would realize they can already relate.  I feel the same way about sports as most people feel about music. I like sports that offer instant gratification, like basketball but please don’t make me watch soccer (I don’t understand the different plays and strategies of the sport so I get bored watching them run back and forth even if they are incredibly sexy looking).   I am passionate about people following their passions and consider myself an advocate for Opera in my everyday life.  I love cooking and hosting dinner parties. Wine and cheese nights with my girlfriends is a favorite past time. I love any water related sport, specifically rowing. I enjoy reading and I am a frequent visitor of the Art Gallery of Ontario. Breakfast is my favorite meal and I love eating it for dinner. That is me in a nutshell.</p>
<p><strong>Why did you pursue what you’re doing now? What was the inspiration?</strong></p>
<p><strong></strong>I have been studying classical music most of my life. I don’t know if I have always loved it or if I grew to love it but once I understood why I was spending so many hours practicing I couldn’t imagine spending that much time doing anything else.  Most of our lives are spent working or thinking about work and I cannot imagine caring about something more than opera.</p>
<p><strong>What is the best part of your day-to-day?</strong><br />
<strong> </strong><br />
The best part of my day is that I get to do what I love. I never wish time away and I am always surrounded by people with passion. Every day is different and I always feel challenged.  I recently did 40 shows of Cosi fan tutte by Mozart and I never got sick of it. When the overture starts every performance is exciting, you never know what is going to happen on stage because there are so many elements and variables in constant motion.  As magical and mysterious as the stage is, the process of preparing a show is the real reward. There are many things to consider when tackling a new opera that include both musical and non-musical component s; language and libretto (usually Italian, French, German or English), which are often associated with an era, a country and its history and politics, which usually effects the musical nuances, style and orchestration. Keeping all of that in mind you must also grasp the composer’s interpretation of the poet’s text, the conductor’s interpretation of the composer’s music and the director’s overall vision that he creates through sets, lighting and costumes.  After all of that, you still need to apply good vocal technique (operas are long; if you sing poorly you will never make it to the end of the show, let alone a run), musicality, and your own personal inspiration to develop your character.  Opera is a complex web of philosophy, history, exoticism, nationalism, politics, make-believe, passion, tragedy, love and anything else humans experience.  It involves dance, art, fashion, theatre, acting and all the eccentric people that go with it. How could you not LOVE it!?!?! What was the question again?</p>
<p><strong>What’s the most challenging?</strong></p>
<p><strong></strong>The most challenging part of being an opera singer is “the unknown.”  Opera singers for the most part work on a contract basis. It is impossible to see the future and there are no guarantees.  You have to travel a lot and live out of suitcase, often missing important family events and experiencing amazing moments and milestones alone. There is also the obvious stress of reviews and critics. You cannot make everyone happy; the only way you can survive is by staying true to yourself.  Oh and presumably you have vocal chords of steel and you never get sick.</p>
<p><strong>If you took a look in the cliché crystal ball, what do you see for yourself?</strong></p>
<p><strong></strong>The crystal ball shows me a two year contract with the Canadian Opera Company, wine gums, wine, cheese, and the rolling hills of the country side because those are the things I can’t live without for long. Other than that your guess is as good as mine.</p>
<p><strong>How do you embrace disruption in your work and personal life? </strong></p>
<p>An opera career is one big disruption and I embrace it by loving what I do.  I live in the moment and never let my ipod stray too far from my side. You never know when you might need to tune out the world and tune into Patsy Cline (my go- to stress reliever).  Sometimes the best thing to do is check out altogether and have a “Fast and the Furious” marathon; keep doing your thing Justin Lin!</p>
<p><strong>What is the most memorable moment in your career?</strong></p>
<p><strong></strong>Singing in the COC ensemble competition in November was a surreal experience. Performing at the new Four Seasons Centre, for the best Opera Company in Canada, in front of some of the most important people in my profession was a dream come true.  It was life changing. It justified all of my hard work and validated that I have something to say, or rather to sing.  The result of the competition was a position in one of the most prestigious young artist programs in North America. I will never forget that night and how it changed the course of my future.</p>
<p><strong>Do you support any initiatives or charities? </strong></p>
<p>I have been involved in several ‘Opera in School’ programs, which promote Opera to young people all over Canada.  Giving young people the opportunity to experience something new and different has been a highlight in my career.  At the end of the Opera all of the singers stay on stage and answer their questions. Music in school is absolutely necessary, whether it is classical or not.  Opera is not readily accessible in most parts of our country, so touring companies are crucial for Opera awareness.   I am an advocate for Opera and for following your dreams in the arts. I am currently getting involved with a new mentoring program at the University of Toronto. There is no right way of starting a career in the arts. I was really lucky because I have always received an abundance of support from friends and family.  As someone who has experienced the good and the bad of following your dreams I want to be there as a guide for the next generation. It can be a lonely road even when you have a support system.</p>
<p><strong>Tell us what you see yourself doing at 65 years old.</strong></p>
<p><strong></strong>When I am 65 I imagine I will have stopped singing professionally, although Judith Forst is still killing it on stage (one of the perks of being a well-trained mezzo soprano is vocal longevity).  I have always said that the organ would be my retirement hobby.  I will still be engrossed in music, attending operas and concerts as much as I can (in better seats though, I hope).  There are so many different ways of being involved in the opera world that even when my voice finally retires I will look for new opportunities like, teaching, directing, researching new music or specializing in a particular musical style.</p>
<p><strong>Just for fun: if you had to pick one app in the whole APPVERSE, what would it be?</strong></p>
<p><strong></strong>I am a “renaissance woman” so a lot of technology gets lost on me.  I am sure there are many amazing apps that I have not discovered, however, there are two that make my life significantly easier; the voice memo app (which involves the uncomfortable task of listening to myself sing but it is an amazing tool for lessons and rehearsals) and the Google Maps App with GPS because I travel a lot and I actually don’t know how people got around before the iPhone.</p>
<p>Be sure to watch for Charlotte hitting the COC stage later this year, and follow this rising star on <a href="http://twitter.com/burragec">Twitter</a>.</p>
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		<title>Client News: Canadian Supermodel Stacey McKenzie Visits Cityline</title>
		<link>http://embracedisruption.com/2013/06/19/client-news-canadian-supermodel-stacey-mckenzie-visits-cityline/</link>
		<comments>http://embracedisruption.com/2013/06/19/client-news-canadian-supermodel-stacey-mckenzie-visits-cityline/#comments</comments>
		<pubDate>Wed, 19 Jun 2013 18:33:15 +0000</pubDate>
		<dc:creator><![CDATA[Embrace Disruption PR]]></dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Embrace Disruption Blog]]></category>
		<category><![CDATA[Client News]]></category>
		<category><![CDATA[Stacey McKenzie]]></category>
		<category><![CDATA[Walk This Way Workshops]]></category>

		<guid isPermaLink="false">http://embracedisruption.com/?p=4289</guid>
		<description><![CDATA[We were thrilled to take Stacey to the set of CityLine to chat with the beautiful Tracey Moore! Check out the interview below:]]></description>
				<content:encoded><![CDATA[<p>We were thrilled to take Stacey to the set of CityLine to chat with the beautiful Tracey Moore! Check out the interview below:</p>
<p><iframe src="//www.youtube.com/embed/NSCEEgdfztE" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
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