Embrace Disruption Public Relations » CrossMedia To http://embracedisruption.com Top Toronto PR Firm | Best Communications, Media & Social Solutions Tue, 21 May 2024 19:12:54 +0000 en-US hourly 1 https://wordpress.org/?v=3.8.41 What Happened At CrossMedia Toronto: Part Deux http://embracedisruption.com/2013/02/28/what-happened-at-crossmedia-toronto-part-deux/ http://embracedisruption.com/2013/02/28/what-happened-at-crossmedia-toronto-part-deux/#comments Fri, 01 Mar 2013 01:50:53 +0000 http://embracedisruption.com/?p=2623 We’ve received your email requests about the second part of the Cross Media Toronto coverage, and don’t fret – we’re going to deliver the goods! The afternoon started off with a bang – as we were able to hear from Ribbon.co’s Hany Rashwan.

Hany came to talk about the innovative work they’re doing at Ribbon in order to make the purchase conversion higher within the social networking space. If you’re a retailer, or even someone who’s selling product independently online – you NEED to check out the cool stuff that Ribbon is doing. As good as Hany’s presentation was, there was one thing that really stood out to us:

Then came bit.ly’s Brian Eoff  who chatted about the BitCoin – something he claims is worth it’s weight in gold. Brian was clever enough to send some of his gold to a lucky audience member (to the tune of $50 worth). The one thing that really stood out to us from Brian’s presentation was:

After that came Trendrr’s Mark Ghuneim who spoke to the value of social TV.

Sadly after Mark’s presentation we had to duck out – but can say without a doubt, we’ll be back next year. We’ll leave you with something that we thought was really stand out about the conference – a LinkedIn wall. Yes, every single attendee who had a LinkedIn profile was on display near the entrance. Genius? We think so.

]]> http://embracedisruption.com/2013/02/28/what-happened-at-crossmedia-toronto-part-deux/feed/ 0 What Happened At Cross Media Toronto 2013: Part One http://embracedisruption.com/2013/02/21/what-happened-at-cross-media-toronto-2013/ http://embracedisruption.com/2013/02/21/what-happened-at-cross-media-toronto-2013/#comments Thu, 21 Feb 2013 23:21:48 +0000 http://embracedisruption.com/?p=2544 crossmedia

What a day! Before we begin, we must say that this was one of the best conferences we’ve had the pleasure of attending. The best part? Being able to hear from so many different speakers, thanks to the 7 minute time cap on each person.

We arrived at 8:30AM and picked up our name tag. Interesting fact: any name tags that had a blue circle on them indicated that the person/company was hiring.

FYI:

IMG_2450

We were then treated to a lovely breakfast: complete with fair-trade coffee, bagels, fruit and croissants – followed by a prompting by super-host Gavin McGarry to get seated. It must be said that this isn’t Gavin’s first time at the hosting rodeo, and he did a superb job honing in the audience and keeping the pace of the conference (all while injecting selections of his quick wit and sarcastic humour).

We felt it necessary to call out the wifi password – as it definitely set the tone for the duration of the day:

Up first was Roel Vertegaal, Director of the Human Media Lab, Queen’s University to talk about paper tablet technology. We snapped a quick video for your viewing pleasure (apologies for the shaky hands – too much fair-trade coffee!)

Here you can see Roel holding the tablet in his hand: IMG_2428

Corey Vidal (from YouTube fame) came soon after – offering up some sound advice for getting your brand out there in the Youtube space. Corey stressed many amazing points, a couple of them being:

Soon after came Deborah Hall, Head of Mobile, Torstar Digital (one of our favourite clients). Deb spoke about the future of mobile, and how important it is to remain disruptive in the space.

IMG_2436It became quite clear that DISRUPTION was the theme of the event, and you can imagine our delight!

Then came the entrepreneur lunch with the folks at Torstar Digital where we were treated to a spread of sandwiches, drinks and sweet treats! We got to meet some pretty innovative people, and fingers crossed we’ll be speaking with some of them in the near future!

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All in all, it was a fantastic morning of technology, innovation and disruption. By 1:30PM we were salivating at the thought of the afternoon’s speakers (inclusive of companies like Ribbon, Bit.ly and SavvyMom Media), and we can’t wait to share what they had in store!

Stay tuned as part two is coming your way tomorrow afternoon!

]]> http://embracedisruption.com/2013/02/21/what-happened-at-cross-media-toronto-2013/feed/ 1 We’re Headed To CrossMedia TO 2013 Tomorrow, You Should Come Too http://embracedisruption.com/2013/02/20/were-headed-to-crossmedia-to-2013-tomorrow-you-should-come-too/ http://embracedisruption.com/2013/02/20/were-headed-to-crossmedia-to-2013-tomorrow-you-should-come-too/#comments Wed, 20 Feb 2013 17:38:16 +0000 http://embracedisruption.com/?p=2540 crossmedia

In a world where interconnection is quickly becoming the norm, CrossMedia Toronto is here to showcase how to make the most out of crossover in platforms to build the best business and outreach possible. The showcase will present 26 of the most innovative firms from gaming to marketing, television to mobile. The event, which takes place tomorrow, February 21st from 8am-6:30pm at the Bram &  Bluma Salon, will feature speakers, demos, case studies and networking opportunities for attendees.

The speakers for CrossMedia Toronto represent leaders in their fields and include:

  • Roel Vertegaal, Director of the Human Media Lab, Queen’s University
  • Erik Martin, General Manager, reddit.com
  • Veronika Sonsev, CEO and Founder,inSparq.com
  • Jamie King, Founder, VODO
  • Veronica Holmes, President, Digital, ZenithOptimedia Canada
  • Andrew Macdonald, General Manager, Uber Canada
  • Mark Ghuneim, CEO/Founder of Wiredsetand Trendrr
  • Rhonda McEwen, Assistant Professor, University of Toronto
  • Brian Eoff, Data Scientist, Bitly
  • Jeffrey Remedios, President and Co-Founder, Arts & Crafts
  • Peter Vessenes,  Chairman & Executive Director, Bitcoin Foundation
  • Rob Segal, Co-Founder, Get Set Games
  • Deborah Hall, Head of Mobile, Torstar Digital
  • Paul Kontonis, GM, Magnet Media Originalsand Chairman of the Board of Directors,International Academy of Web Television
  • Ipsa Desai, Strategic Partnerships, Google
  • Adam Clarkson, User Experience Lead,Chartbeat
  • Corey Vidal, Founder and President, ApprenticeA Productions
  • Hany Rashwan is the co-founder & CEO of Ribbon
  • Asif R Khan, Founder & President,TheLBMA.com
  • Tony Walsh, Founder, Exec. Producer & Creative Director, Phantom Compass
  • Paul Sparkes, Executive Vice-Chairman and Co-Founder, Difference Capital
  • Laurie Mirsky, President, 3DPhacktory
  • Jeff Brenner, Co-Founder and CEO, Pressly
  • Minnow Hamilton , Editor-in-Chief and Co-Founder, SavvyMom Media
  • Ross Davies, Director of Member Engagement, BBM
  • Gavin McGarry, Co-Founder, Jumpwire Media

While this may seem like an impossibly long list for a single day event; CrossMedia Toronto is using a ‘quick fire’ method of presentation. Most of the speakers will have only 7 minutes to present their material to the audience. We’ll be posting a full run-down of the event on Friday, so keep your eyes peeled.

Here’s some more deets incase you’re interested in joining us there! 

What: CROSSMEDIA TO

Who: 26 top Digital Media & Tech Companies

When: Thursday February 21st, 2013 8am – 6:30pm

Where: Bram & Bluma Salon, 789 Yonge St.

Why: Showcasing innovation & the future of crossover advertising and promotion

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