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Launching The Pin Button Project

As you may know, Embrace Disruption helped celebrate the launch of the new social movement called ‘The Pin Button Project’ in Toronto last weekend. The Pin Button Project came from a stroke of genius by its creator, William Craddock some many months ago. While assisting at a gallery opening for the CLGA, William met someone […]

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    Client News: Pin Button Project Brings PRIDE Past to Present

    FOR IMMEDIATE RELEASE: June 26, 2012 TORONTO, ON – While most PRIDE attendees will be spending their weekend parading Church and Wellesley St. – an underground movement will begin for The Pin Button Project, an interactive website and gallery exhibition launching this Friday June 29, 2012 at the Canadian Lesbian and Gay Archives (CLGA). The […]

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      Don’t Be Tardy For The Twarty: How To Make 3.1MM Listen

      There are few things left that we as brands can really do to garner the kind of desirable attention we’re after. Simple media buying, banner ads, etc. really don’t make the cut anymore (or atleast, can’t be the sole pieces of your campaigns). The world of social media continues to evolve daily – and I’ve […]

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