Blogging has become a standard component for the communication plan of many brands. Blogs provide an outlet in which companies can project their voice to the public and become thought leaders in their industry. Studies have found that companies who blog generate 67% more leads than ones that don’t. With blogging seen as an integral part of communications they have certainly increased in popularity, which is why it’s important that you stand out amongst competitors. The visual appeal of your blog is the first thing that’s assessed by viewers and one of the most important features to ensure blogging success.
Make sure your blog is looking its best! Check out this infographic from WhoIsHostingThis? for a brief breakdown on blogging aesthetics.