Super Bowl Sunday is just around the corner — and we can’t wait! Specifically, we’re looking forward to the show-stopping halftime performance from Lady Gaga, and the dozens of new commercials bound to premiere in-between the quarters.
But what about those commercials? Are they effective for the brands who spend millions on top placements during the top-watched TV event of the year? We came across this detailed INFOGRAPHIC from USA TODAY that shares some of the ROI details from the 2014 game. Check it out below: