Email Marketing Is Alive And Well
Through all the innovation we see in social media, mobile and web, it’s easy to forget one of the most basic forms of digital marketing: EMAIL.
Yes, it’s the oldest tactic in the book, but it still works. Think about it: we are alerted by social streams regularly, view banner ads on both desktop and mobile – but we also receive and check email all day (and night) long.
Recently a colleague sent over this INFOGRAPHIC that explains just how effective email marketing still is. Check it out below:
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