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Langley Girl Diagnosed with Cancer Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September

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Starlight Children’s Foundation™ Canada along with partner Toys”R”Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.

 

LANGLEY, B.C. (August 29, 2017) - After being diagnosed with a cancerous brain tumour at the age of four, it’s safe to say that Langley-based Starlight child Talia’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment and surgery, Talia (now six years old) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Talia with a chance to create much-needed positive memories away from the hospital, Toys”R”Us, Canada in partnership with Starlight Children’s Foundation Canada will be gifting her with a 3-Minute Dash through the Toys“R”Us store located at Willowbrook Shopping Centre, 19705 Fraser Highway, Langley, BC. On Monday, September 25, 2017 at 7:00 a.m., Talia and her family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.

The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.

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“At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Talia.”

Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.

“Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Talia and her family much fun and excitement as our team members proudly welcome them to our Langley Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.

 

More about Talia

At just four years old, Talia was diagnosed with a cancerous tumour on her brain stem. Throughout her ongoing chemotherapy treatment (of over 85 weeks), Talia likes to keep her spirits up with dancing, singing karaoke and swimming. A Barbie fan through and through, Talia loves anything pink or purple, and can often be caught listening to her favourite musical artists Megan Trainor and Bruno Mars.

This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:

  • 85 Hospital Grants – Monetary funding to support distractive entertainment for hospitalized children.
  • 10,500 ER Admit Kits – A variety of care products for children and parents during unexpected hospital stays.
  • 7,000 Baby & Toddler Fun Kits – Cuddly toys and games to distract very young children during unpleasant hospital stays.
  • 100 Starlight Treasure Chests – A box filled with toys and surprises, used by children during appointments at the hospital or clinic.
  • Baby Resources for Hospitals Program – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.
  • First Nations Resource Program – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.

 

For more information, media accreditation, photos or interview requests, please contact:

Cory Stewart, Embrace Disruption PR | cory@embracedisruption.com, 647.638.1586

 

About Starlight Children’s Foundation Canada:

Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.

Website: http://www.starlightcanada.org/

Twitter: @StarlightCanada #StarDash

Facebook: http://facebook.com/starlightcanada

Instagram: http://instagram.com/starlightcanada

Periscope: @StarlightCanada

 

About Toys“R”Us, Canada: 

Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world’s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.

Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)

    St. John’s Boy Diagnosed with Brain Tumour Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September

    Screen Shot 2017-08-22 at 3.48.38 PM

    Starlight Children’s Foundation™ Canada along with partner Toys”R”Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.

    ST. JOHN’S, NFLD (August 24, 2017) - After being diagnosed with a brain tumour at the age of five, it’s safe to say that St. John’s-based Starlight child Nathan’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment and surgery, Nathan (now seven years old) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Nathan with a chance to create much-needed positive memories away from the hospital, Toys”R”Us, Canada in partnership with Starlight Children’s Foundation Canada will be gifting him with a 3-Minute Dash through the Toys“R”Us store located at Woodgate Plaza, 58 Kenmount Road, St. John’s, NFLD. On Tuesday, September 19, 2017 at 7:00 a.m., Nathan and his family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.

    The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.

    Screen Shot 2017-08-23 at 4.57.40 PM

    “At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Nathan.”

    Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.

    “Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Nathan and his family much fun and excitement as our team members proudly welcome them to our St. John’s Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.

    More about Nathan

    On May 20, 2015, a then five-year-old Nathan had his world turned upside down, when he was diagnosed with a brain tumour. He was immediately hospitalized at the Janeway in St. John’s, and underwent what would be the first of several brain surgeries on May 27, 2015. Following two rounds of chemotherapy, Nathan’s family learned that the tumour had already started to grow back, and he was then sent to the IWK in Halifax for another surgery to remove the new growth. He then underwent 33 radiation treatments.  Following this, Nathan’s family had a year and a half of clear scans, with life seemingly getting life back to normal; Nathan started school and blossomed with his friends and his activities. In June of 2017, they learned that unfortunately two new tumours had quickly grown in his little brain. Once again he was sent to Halifax, and just weeks ago, underwent back-to-back surgeries to remove the tumours. Nathan is currently undergoing additional radiation treatments.

    Throughout it all, Nathan has kept a smile on his face and joy in his heart. With his love of swimming, playing mini golf and legos, along with video games like Minecraft and Halo, Nathan has found ways to escape his diagnosis through distractive entertainment.

    This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:

    • 85 Hospital Grants – Monetary funding to support distractive entertainment for hospitalized children.
    • 10,500 ER Admit Kits – A variety of care products for children and parents during unexpected hospital stays.
    • 7,000 Baby & Toddler Fun Kits – Cuddly toys and games to distract very young children during unpleasant hospital stays.
    • 100 Starlight Treasure Chests – A box filled with toys and surprises, used by children during appointments at the hospital or clinic.
    • Baby Resources for Hospitals Program – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.
    • First Nations Resource Program – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.

     

    For more information, media accreditation, photos or interview requests, please contact:

    Cory Stewart, Embrace Disruption PR | cory@embracedisruption.com, 647.638.1586

     

    About Starlight Children’s Foundation Canada:

    Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.

    Website: http://www.starlightcanada.org/

    Twitter: @StarlightCanada #StarDash

    Facebook: http://facebook.com/starlightcanada

    Instagram: http://instagram.com/starlightcanada

    Periscope: @StarlightCanada

     

    About Toys“R”Us, Canada: 

    Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world’s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.

    Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)

      Ottawa Boy Diagnosed with Leukemia Will Receive a Three Minute Shopping Spree through Local Toys“R”Us, Canada store this September

      Screen Shot 2017-08-22 at 3.48.38 PM

       

      Starlight Children’s Foundation™ Canada along with partner Toys”R”Us, Canada to provide eight Canadian families with a fun-filled escape away from the hospital, and their daily struggles with illness this fall.

      OTTAWA, ON (August 22, 2017) - After being diagnosed with leukemia at the age of six, it’s safe to say that Ottawa-based Starlight child Gabriel’s early life has had some challenges. From countless hospital stays to times of complete isolation during treatment, Gabriel (now 11 years old) has missed out on many opportunities to enjoy just being a kid. This year, in an effort to provide Gabriel with a chance to create much-needed positive memories away from the hospital, Toys”R”Us, Canada in partnership with Starlight Children’s Foundation Canada will be gifting him with a 3-Minute Dash through the Toys“R”Us store located at 3742 Innes Road, Orleans, Ontario. On Tuesday, September 12, 2017 at 7:00 a.m., Gabriel and his family will have the chance to race through the store to fill their shopping carts with as many free toys as possible within the three minute timeframe.

      The 3-Minute Dash program (now in its fourth successful year) is donated by Toys“R”Us as part of their long standing partnership with Starlight and will take place in eight cities across the nation this fall: Ottawa, Montreal, St. John’s, Langley, Edmonton, Calgary, Toronto and Winnipeg. Each dash recipient was randomly selected as part of a contest Starlight held earlier this summer, in which families were asked to share the details of their child’s care journey and submit them to their local Starlight Programs Coordinator for entry.

      Screen Shot 2017-08-22 at 3.50.48 PM

      “At Starlight, we see first-hand the daily struggles and challenges Canadian families face when caring for their seriously ill child,” says Starlight Executive Director, Brian Bringolf. “Programs like the 3-Minute Dash are at the heart of our organization, providing us with the unique chance to bring welcome distraction and a genuine smile to the faces of deserving children like Gabriel.”

      Over the past 19 years, Toys“R”Us and Babies“R”Us continues to be one of Starlight’s most involved and valuable partners. Through in-store and online campaigns, 3-Minute Dashes, their Starlight Gala event sponsorship, and donations to in-hospital, neonatal care and out-of-hospital programs, they have donated an incredible $17 million to Starlight and have been extraordinary advocates in the community about Starlight’s work.

      “Hope and laughter, entertainment and distraction, comfort and support are an integral part of the circle of care and make a real difference to the quality of a seriously ill child’s life. We hope our event brings Gabriel and his family much fun and excitement as our team members proudly welcome them to our Ottawa Dash!” says Mary Hewton, VP Human Resources and Customer Relations for Toys“R”Us, Canada.

      More about Gabriel

      Gabriel was diagnosed with Acute Lymphoblastic Leukemia at the age of 6, a time when boys are adventurous, curious and very active. His stays at the hospital were often difficult and, at times, prevented him from even being allowed outdoors or in public places. Gabo, a nickname lovingly bestowed by his family, enjoys creating his own worlds with Lego and can’t get enough of both Star Wars and the Cars series. An enthusiastic Ottawa Senators fan, Gabo loves both hockey and soccer, but also finds joy in playing his guitar. At the time of Gabriel’s 3-Minute Dash, he will be approaching his twelfth birthday, making the upcoming experience even more exciting for both him and his family.

      This year, in addition to the 3-Minute Dash, Toys“R”Us has also helped sponsor:

      • 85 Hospital Grants – Monetary funding to support distractive entertainment for hospitalized children.
      • 10,500 ER Admit Kits – A variety of care products for children and parents during unexpected hospital stays.
      • 7,000 Baby & Toddler Fun Kits – Cuddly toys and games to distract very young children during unpleasant hospital stays.
      • 100 Starlight Treasure Chests – A box filled with toys and surprises, used by children during appointments at the hospital or clinic.
      • Baby Resources for Hospitals Program – Supplying easy to sanitize crib mobiles and activity centers along with special infant seats to cover 100 Neonatal Intensive Care Units (NICU) and Pediatric Intensive Care Units (PICU) across Canada.
      • First Nations Resource Program – A pilot project distributing 900 books and literature promoting Native and Inuit culture to pediatric hospitals serving the First Nations Community.

       

      For more information, media accreditation, photos or interview requests, please contact:

      Cory Stewart, Embrace Disruption PR | cory@embracedisruption.com, 647.638.1586

       

      About Starlight Children’s Foundation Canada:

      Starlight Children’s Foundation™ Canada is part of Starlight’s global network, serving seriously ill children and their families through partnerships with more than 160 healthcare facilities. Over the past 25 years, Starlight has become a leading global charity that partners with experts to improve the life and health of kids and families around the world. Collaborating with innovators in pediatric healthcare, entertainment and technology, Starlight provides a unique blend of family-centered programs and services from hospital to home.

      Website: http://www.starlightcanada.org/

      Twitter: @StarlightCanada #StarDash

      Facebook: http://facebook.com/starlightcanada

      Instagram: http://instagram.com/starlightcanada

      Periscope: @StarlightCanada

       

      About Toys“R”Us, Canada: 

      Toys“R”Us (Canada) Ltd. and Babies“R”Us are part of Toys“R”Us, Inc., the world’s leading dedicated toy and baby products retailer. Toys“R”Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.

       

      Follow Toys“R”Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)

       

        Five Tips To Keep Kids Virus-Free As They Head Back To School

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        Leading child health expert and pediatrician Dr. Dina Kulik shares tips to keep your children healthy as they head back to school this fall

        TORONTO, ON (July 25, 2017) - With September just over a month away, parents are beginning the yearly tradition of preparing their children to head back to school. Beyond the usual August clothing and stationary shopping, it is important to take extra measures to educate children on how to avoid getting sick, as some kids can contract up to 12 colds in a calendar year. To help limit sick days this fall, Dr. Dina Kulik, medical director of North America’s first all-in-one medical and dental facility Kidcrew, shares five top illness prevention tips for back to school.

        nose

        1. Hands off the mug.

        As tempting as it is for kids, it’s important for them to avoid touching their face, eyes and nose throughout the day. Hands come in contact with millions of germs, particularly at school, says Dr. Kulik, making this one of the most common ways for viral and bacterial infections to get started.

        2. Wash those mitts.

        Teach your child to wash their hands often — this includes after using the toilet, after recess, and before and after eating. Make hand washing fun (and effective) by encouraging kids to sing “Happy Birthday” the full way through before finishing scrubbing and turning off the tap.

        3. Stop the sharing.

        Of course, kids should be encouraged to share in class and on the playground, but the practice should stop when it comes to meal time, says Kulik. Avoid sharing cups, food and utensils to prevent infection, and try to keep your child’s food items labelled clearly in their lunch bags.

        4. Consider the shots.

        Dangerous illnesses like chicken pox, influenza and measles pop up far too often in school environments over the fall and winter months. Consider vaccinations to fend off the contagious diseases before the whole family is forced home sick.

        5. Eat the rainbow.

        Incorporating a well balanced, nutritious diet of vegetables, fruits, grains and protein is extremely important in fighting off and preventing illness. Making sure to satisfy thirst with water (rather than sugary drinks), and ensuring kids get 10-12 hours of sleep per night largely contributes to maintaining a healthy immune system.

        Although it’s inevitable that your child will get sick at some point while back at school, these helpful tips will hopefully keep the sick days to a minimum! For more child health information, visit Dr. Dina’s blog at www.drdina.ca.

         

        For more information, republishing or interview requests, please contact:

        Cory Stewart, EDPR, p. 647.638.1586, e. cory@embracedisruption.com

         

        About Kidcrew:

        Kidcrew is a forward-thinking clinic focused on patient experience, family centered-care and wellness for children and families of all ages. From pediatricians, to allergists, neurologists, sport medicine doctors and gastroenterologists, we have your family covered from head to toe.

        Website: http://www.kidcrew.com

        Facebook: https://www.facebook.com/kidcrewmedical/

        Twitter: https://twitter.com/kidcrewmedical

        Instagram: https://www.instagram.com/kidcrewclinic/

         

        About Dr. Dina Kulik:

        Dr. Dina Kulik completed her Pediatrics Residency and Pediatric Emergency Medicine Fellowship at the Hospital for Sick Children, where she is a Staff Physician. Dr Dina is one of Canada’s leading child health media experts, providing child health information through television, radio, print media and via her blog DrDina.ca. Above all, Dina’s greatest joy is her family and being the mom of three crazy boys.

        Website: http://www.drdina.ca

        Facebook: https://www.facebook.com/DinaKulikMD

        Twitter: https://twitter.com/DrDinaKulik

        Instagram: https://www.instagram.com/drdinakulik/

        YouTube: https://www.youtube.com/user/DrDinaKulik

          INFOGRAPHIC: How Successful People Start Their Mornings | Embrace Disruption PR

          It’s always interesting to peer into the lives of those who we consider successful! We came across this fascinating infographic (below) that outlines seven things high achievers do every morning. Although some schedules may not always allow for all seven of these items to be accomplished every day (especially on busy PR mornings!), try to incorporate one or two each morning and see if they make a difference in your performance!

          productive-monday-morning-infographic

            INFOGRAPHIC: Exercises To Do At Your Desk | Embrace Disruption Public Relations

            Getting back into the grind on Monday can be difficult, especially because your body (hopefully) hasn’t been confined to an office chair over Saturday and Sunday! We came across this excellent desk exercise infographic from Creative Bloq, that’s meant for graphic designers, but really can be done by anyone who spends their day sitting at a desk.

            Check it out below!

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Kidcrew, North America’s First All-In-One Medical and Dental Facility, Opens In Downtown Toronto

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              Leading pediatrician and child health expert, Dr. Dina Kulik, opens a one stop clinic offering pediatricians, allergists, neurologists, sport medicine doctors, gastroenterologists and more, combined with a kid-approved, interactive environment.

              TORONTO, ON (July 5, 2017) - Visits to the doctor’s office will be met with newfound excitement by families in the Greater Toronto Area, as they celebrate the opening of Kidcrew, a brand new progressive, pediatric clinic located at the corner of Bathurst Street and St. Clair Street West (1440 Bathurst Street, Toronto, Ontario). This one-of-a-kind facility, owned and operated by child health expert Dr. Dina Kulik, provides a one stop solution for kids’ health, accompanied with distractive entertainment; including kid-approved perks such as a toy-filled ‘klubhouse’ and an interactive children’s playground.

              Screen Shot 2017-07-05 at 11.21.25 AM

              Spanning over 7,500 square feet, Kidcrew is home to a medical crew of over 30 specialists including: pediatricians, dentists, allergists, dermatologists, ear, nose and throat specialists, gastroenterologists, endocrinologists, hematologists, otolaryngologists, neurologists and sports medicine doctors; along with a wellness crew of lactation consultants, dietitians, psychologists, occupational therapists, physiotherapists, sleep clinicians, speech and language pathologists. Also in house: a soothing baby feeding room (dubbed the ‘milk bar’), and a private surgical recovery space.

              “Kidcrew was carefully developed as a stress free, one stop, head to toe solution for children’s health care,” says Dr. Dina Kulik, owner Kidcrew. “Knowing that many households require harmonized medical attention beyond a general pediatrician, we provide parents with a collaborative, team-based approach to kids health.”

              In addition to the services offered by the medical, wellness and dental crews during regular business hours, Kidcrew also provides seven-day a week after hours care, open to both patients and non-patients; ranging Monday to Friday from 5:30 p.m. to 7:30 p.m., and on weekends from 10 a.m. to 3 p.m. Services coming soon to the facility lineup include an audiologist, cardiologist, massage therapist, optometrist, respirologist and social workers.

              “As a mother of (almost) four young children, I know the value of time-saving solutions in a busy household — Kidcrew provides just that, plus a non-traditional, fun environment for kids,” adds Dr. Dina Kulik. 

              For a video tour of Kidcrew, click here.

              To book an appointment at Kidcrew, please visit http://www.kidcrew.com, email medical@kidcrew.com or phone 416.654.KIDS (5437).

              Screen Shot 2017-07-05 at 11.23.29 AM

              For more information, high resolution photos or interview requests, please contact:

              Cory Stewart, EDPR, p. 647.638.1586, e. cory@embracedisruption.com

               

              About Kidcrew:

              Kidcrew is a forward-thinking clinic focused on patient experience, family centered-care and wellness for children and families of all ages. From pediatricians, to allergists, neurologists, sport medicine doctors and gastroenterologists, we have your family covered from head to toe.

              Website: http://www.kidcrew.com

              Facebook: https://www.facebook.com/kidcrewmedical/

              Twitter: https://twitter.com/kidcrewmedical

              Instagram: https://www.instagram.com/kidcrewclinic/

               

              About Dr. Dina Kulik:

              Dr. Dina Kulik completed her Pediatrics Residency and Pediatric Emergency Medicine Fellowship at the Hospital for Sick Children, where she is a Staff Physician. Dr Dina is one of Canada’s leading child health media experts, providing child health information through television, radio, print media and via her blog DrDina.ca. Above all, Dina’s greatest joy is her family and being the mom of three crazy boys.

              Website: http://www.drdina.ca

              Facebook: https://www.facebook.com/DinaKulikMD

              Twitter: https://twitter.com/DrDinaKulik

              Instagram: https://www.instagram.com/drdinakulik/

              YouTube: https://www.youtube.com/user/DrDinaKulik

                Top 10 #PRTips Of The Week: June 14, 2017 | Embrace Disruption PR Toronto

                PRPROTIPSHere are our Top 10 PR Pro Tips for this week, selected by the Embrace Disruption PR team from Twitter. Remember to submit your own PR pro tip using the hashtag #PRTip or #PRTips. Your tweet could be featured here next week!

                 

                 

                 

                 

                 

                  Community One Foundation To Award $100,780 in Rainbow Grants to Foster LGBTTIQQ2S Programs and Initiatives in the Greater Toronto Area

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                  Foundation supports upcoming community projects with the help of Royal Bank of Canada during community celebration on June 8, 2017

                  TORONTO, ON (May 23, 2017) ‐ On the evening of Thursday, June 8, 2017, Community One Foundation will hold a community celebration at The 519 Community Centre (519 Church St., Toronto), which will feature a presentation of the Community One Foundation Rainbow Grants and a number of panels featuring current and past grant recipients, along with highlighting LGBT programs and initiatives in the Greater Toronto Area including Durham, Halton, Peel and York region. The Rainbow Grant program, which began in 1980, is one of many foundation initiatives supporting the LGBTTIQQ2S community, funded through donations from individual donors and corporate partners.

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                  For over thirty years, Rainbow Grants have helped nurture the early days of many Greater Toronto LGBTTIQQ2S community initiatives, grassroots projects, established organizations and one-off projects. The Grants are awarded in three different tiers; General (for projects or people that are not a part of an organization, charity or corporation), Foundation, and the Royal Bank of Canada (RBC) Community Award of $10,000 (donated by RBC).

                  “We are thrilled to celebrate such a diverse group of communities in the areas of arts and culture; health and social sciences; and research, education and advocacy this year,” said Community One Co‐ Chair Kevin Ormsby. “Thanks to the continued support from both individuals and corporate partners like the Royal Bank of Canada, Community One looks forward to providing continued support to important and innovative LGBTTIQQ2S projects in the GTA.”

                   

                  The following is a list of Rainbow Grant recipients in 2017:

                  General Grants

                  Autistiqueers – the first autistic queer/trans-led support and action group in Toronto. Autistiqueers aims to create queer/trans autistic community both by and for ourselves. Their first project is to create a zine of stories about autistic queer/trans people from their perspective.

                  Queen of Hearts - a short film about an all-powerful, black, supernatural Queen in a fictional Victorian kingdom. The film is a magical infusion of West African culture in a historically European setting. It offers a creative glimpse into the life of a complex Queen whose world is shattered.

                  Out to Win (Proud Politics) – a project that seeks to address the low number of LGBTTIQQ2S individuals in elected office and strengthen the networks and ties among those candidates and organizers to build their collective capacity to become civic leaders and champions of inclusive public policies.

                  Hall of Justice – works with youth to explore contemporary and historical social movements and the work of activists in 2SLGBTQ (Two Spirit, Lesbian, Gay, Bisexual, Trans, Queer) communities.

                  Bi Arts Festival – The Bi Arts Festival (September 22-24, 2017) will celebrate and promote bisexual visibility, culture and history through a weekend of community events including an art exhibit, a pop-up craft market, author and poetry readings, Wikipedia edit-a-thon, a zine, and a screening of independent film and video by bisexual filmmakers.

                  Toronto Arts Book Fair x Zine Production & Exchange Program – Paperhouse Outreach Collective has partnered with Toronto Art Book Fair (TOABF) and SKETCH to facilitate a week-long artists’ book and zine workshop, ZIPE (Zine Production and Exchange), in Artscape Youngplace is for 14 youth and young adults who identify and/or ally with LGBTTIAQQ2S, disabled, and POC communities.

                  Unexpectedly Trans: Holding Hands with the Awkward (Hanlon McGregor and Mihaly Szabados) – a play about a 40-year-old married mother of two – Gina – who begins a gender transition to identify as Dan, a queer, trans father. He must come out to his partner, his young children, his family and his community. Both big and small hearts are challenged.

                  Foundation Grants

                  Healthier Selves, Healthier Relationships, Healthier Communities (Ontario Rainbow Alliance of the Deaf) – provides a ten-week workshop series for LGBTQQ2SIA Deaf community members.

                  Asians in Motion II: LGBTTIQQ2SA Youth Forum (Asian Community AIDS Service) – a full-day community forum designed by and for self-identified East & Southeast Asian LGBTTIQQ2SA youth in Toronto and the GTA. The project goal is to increase youth capacity, and peer support network through training, awareness raising activities that will promote community leadership, communication, and advocacy.

                  Developing a Life Coaching Model for Asian Trans Women (Asian Community AIDS Service) – this project aims to develop a person-centred life coach model for Asian trans women to guide them in their journey to transitioning. 10-15 Asian trans women will be engaged by supporting their transitioning in the areas of real life experience, social and emotional well-being, disclosure, and other life challenges.

                  Boys In Chairs (Boys in Chairs Collective) – a devised, collective theatre piece that explores the specifics of three men’s experiences as queer disabled men.

                  An Intergenerational Gathering Telling the History of Toronto’s Black Queer Community (Intergenerational Gathering Planning Committee) – a one-day event bringing together the different generations of Toronto’s Black queer communities to share stories and learn about their history, to acknowledge and honour those involved in community building over the years including Black queer ancestors, and to celebrate the transformative work of community building.

                  Rainbow Outings and Art-Making: Seniors Celebrate Toronto Together (Sunshine Centres for Seniors) – this project will give LGBTQ seniors opportunities to celebrate Toronto’s diverse history through outings, walking tours, art-making and educational presentations. The project will enhance the health and wellness of LGBTQ seniors by providing social interaction, physical exercise, cognitive stimulation, and the chance to creatively express themselves through various artistic activities.

                  Youth Workshop Program (Buddies in Bad Times Theatre) - a free workshop series for queer youth that offers skills building and mentorship in various areas of performance, storytelling, and theatre.

                  Trans & Gender Diverse Community Drop-in / Working Group Meetings (Trans & Gender Diverse Community Working Group) – an open space with optional activities provided for Trans & Gender Diverse people in West-Toronto. Some sessions will include outside facilitators for key groups within the Trans & Gender Diverse Community. The open meetings are accessible, community-led meetings in which all Working Group planning is done.

                  PFLAG Teens & Tweens (PFLAG Durham) – a new youth services program that targets adolescents from aged 11 to 17 dealing with gender identity discrimination. This program provides a safe, affirming, positive space for these youth to connect, socialize, learn and share with others in facilitated creative, educational and social activities.

                  Heart to Heart: Queers Creating Better Relationships (Laura Krahn) – a 10-week group for LGBTQ spectrum women and nonbinary people aged 30-49 who want to create more fulfilling relationships. Participants will define “better relationships” in their own terms; explore what they need/want from themselves and others; build skills to negotiate conflict; and share knowledge and experience, making the community stronger.

                  SOY Youth Capacity Building through Volunteer Anti-Oppression Training (Supporting Our Youth) – will develop, implement, facilitate and evaluate a workshop that will provide crucial anti-oppression training to all current and future SOY volunteers and adult mentors.

                  Trans Collections Project (Canadian Lesbian and Gay Archives) – arrange, describe, digitize and create research aids for three trans collections: Denise Hudson (Transvestites in Toronto), Rachel Lewis (various trans groups) and OneSong Transgender Support Services in Regina, SK. Collect material from trans elders in the community.

                  Ladies and Gentlemen, Boys and Girls (Roseneath Theatre) – Roseneath Theatre will develop and tour “Ladies and Gentlemen, Boys and Girls” by Dave Deveau, a play that deals with gender identity, empathy and integrity to elementary schools throughout the GTA.

                  Building Pride, Music & Belonging in the City of Toronto (Singing OUT, Toronto’s LGBTQ+ Community Chorus) – A June concert theme of “One Love” will speak to loving one’s self, loving others and loving our community. It will reach extended levels of inclusiveness, highlighting young, Canadian and LGBTQ+ composers and artists. Focus will also be on Indigenous pieces that will tell a story of love, history and advancement. A parallel story of LGBTQ+ rights will be woven into the performance through narration by choir members.

                  RBC Community Rainbow Grant

                  Transitional Gender Project (LOFT Community Services) - this project will provide intensive, one-on-one, stigma-free coordinated support, and access to trans-positive services and transitional housing for trans people with multiple challenges (mental health issues, addictions, homelessness), who self-identify as wanting to transition or currently transitioning.

                  For more information, photos or interview requests, please contact:

                  Cory Stewart | Embrace Disruption PR

                  cory@embracedisruption.com

                  o: 416.963.9857 c: 647.638.1586

                   

                  About Community One:

                  Established in 1980, Community One Foundation provides grants to LGBTTIQQ2S community projects in Greater Toronto Area including Durham, Halton, Peel and York Regions, focusing on the areas of arts and culture, health and social services, and research and education. The Foundation also promotes community philanthropy through strategic partnerships such as the Bill 7 Award and the LGBT Giving Network.

                  Website: http://www.communityone.ca

                  Facebook: http://www.facebook.com/CommunityOneFoundation/

                  Instagram: http://www.instagram.com/C1foundation

                  Twitter: http://www.twitter.com/C1Foundation

                  About RBC:

                  Royal Bank of Canada is Canada’s largest bank, and one of the largest banks in the world, based on market capitalization. We are one of North America’s leading diversified financial services companies, and provide personal and commercial banking, wealth management, insurance, investor services and capital markets products and services on a global basis. We have over 80,000 full‐ and part‐time employees who serve more than 16 million personal, business, public sector and institutional clients through offices in Canada, the U.S. and 37 other countries. For more information, please visit rbc.com.

                  RBC helps communities prosper, supporting a broad range of community initiatives through donations, community investments, sponsorships and employee volunteer activities. In 2015, we contributed more than $121 million to causes around the world.

                    Toronto AIDS Candlelight Vigil Returns to Barbara Hall Park for 33rd Year

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                    Themed “In the Spirit of Wellness & Healing”, as tribute to the indigenous community, the annual event will take place on June 20, 2017 at 9 p.m.

                    TORONTO, ON (May 23, 2017) – On the evening of Tuesday, June 20, 2017, thousands of LGBTTIQQ2S+ community members will remember, honour and celebrate those who have passed from AIDS or AIDS related illnesses, or have given their lives in the fight against HIV/AIDS at the 33rd annual Toronto AIDS Candlelight Vigil held in Barbara Hall Park (519 Church Street, Toronto) at 9:00 p.m.

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                    “As we continue the fight against HIV/AIDS, this open community event provides an opportunity to recognize and honour the millions of lives that have been impacted, along with those that have been affected by this disease, including caregivers, friends, lovers, family members or social workers,” says Steven Hobé, AIDS Vigil Committee of Toronto Co-Chair. “With this year’s theme of “In The Spirit of Wellness and Healing”, we aim to shed light on the struggles the indigenous community faces with HIV/AIDS in Canada.”

                    In 2014, Canadian indigenous people were 2.7 times more likely to contract HIV compared to other ethnicities. Leonard Benoit, Client Care Coordinator in the Indigenous Community, adds “This year’s theme speaks to community: it acknowledges that we leave no one behind.”

                    The evening will be hosted by Leonard Benoit and Louise Binder, and will include performances from FORTE Toronto Gay Men’s Chorus, Ballet Creole, Francois Gallant and Bernice Chan. The event will close with a reading of the names of those who have passed from HIV/AIDS or AIDS related illnesses, followed by a candle lighting ceremony. 

                    Benoit, who holds registration with the College of Nurses of Ontario as a Registered Practical Nurse, works as a Client Care Coordinator in the Indigenous Community, where he provides a variety of services to those that have or are affected by HIV/AIDS. Binder, a lawyer and health advocate, started her work in this area in the HIV community in the early 1990s after her own diagnosis and before effective treatments were available for HIV. Binder also co-founded the Canadian Treatment Action Council (CTAC) in 1996, which successfully ensured access to treatments and quality care for people living with HIV by working with the federal and provincial governments and other relevant stakeholders to enhance drug review and approval systems, pricing policies and access to liver transplants for this community.

                    The names read prior to the candle lighting ceremony will be engraved on the long-standing AIDS Memorial in the heart of Barbara Hall Park.

                    For media accreditation, photos or interview requests, please contact: 

                    Cory Stewart | Embrace Disruption PR
                    p: 647.638.1586 | e: cory@embracedisruption.com

                    About The Toronto Candlelight AIDS Vigil: 

                    The AIDS Candlelight Vigil is an open community event held annually at the AIDS Memorial to remember, honour and celebrate the people who have died of AIDS or AIDS related illnesses, or who have given their lives in the fight against HIV/AIDS. Every year, thousands of candles are lighted to honour and remember those who have died, and to encourage and support the tens of thousands of others who live with this disease every day.

                     

                    The Vigil embraces diversity, accepting and respecting people of all cultures, faiths, traditions and communities. The Vigil welcomes all people who have been infected or affected by HIV/AIDS and embraces anyone who has experienced a loss or losses due to HIV/AIDS.

                     

                    Website: https://aidsvigiltor.wordpress.com/

                    Facebook: https://www.facebook.com/AIDSVigilTor

                    Twitter: https://twitter.com/AIDSVigilTor
                    Instagram: https://www.instagram.com/aidsvigilto/
                    Hashtag: #AIDSVigil

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