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Newly Formed Global Wellness Tourism Association Welcomes Bancroft, Ontario’s Madeleine Marentette to Board of Directors

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Association aims to educate consumers and create a networking platform for qualifying members of the global $563 billion wellness tourism industry.

TORONTO, ON (February 13, 2018) Grail Springs Retreat Centre for Wellbeing (2004 Bay Lake Road, Bancroft, Ontario) founder Madeleine Marentette has joined the newly created Wellness Tourism Association (WTA) as a member of the board of directors. Launched this month, the WTA was created by a group of seasoned wellness industry executives who have joined forces to form this not-for-profit, privately-held organization established and designed to serve the booming $563 billion wellness travel sector.

The new association will be a network of and for qualifying members of the wellness tourism industry. Its objectives will help to define the industry, as well as educate consumers to recognize legitimate and credible wellness suppliers and operators.

Madeleine Marentette“I’m delighted to be included in this group of industry leaders who are dedicated to helping travellers locate the best destinations to nourish their mind, body and spirit,” says Grail Springs Retreat Centre founder and recipient of Canada’s Best Wellness Retreat 2016 and 2017, Madeleine Marentette.

“Our mission is clear and concise,” says Co-Founder and Chairman Andrew Gibson, VP Wellbeing, Accor Hotels, “We plan to support and further the growth and development of the wellness tourism industry through networking, education, communication and marketing.”

Co-Founding member Tom Klein, President & COO of Canyon Ranch stated, “The WTA will fill a gap in this  global industry by providing a credible and unified voice.” Klein added, “As with all associations, the goals and objectives will be determined by the members.”

According to the Global Wellness Institute’s 2017 Global Wellness Economy Monitor, the Wellness Tourism segment is a $563 billion industry – growing faster than the tourism industry itself. “It makes perfect sense to have our own association,” says Co-Founder and President, Anne Dimon, Founder/CEO of “Especially since there is some confusion with consumers and travel agents as to what constitutes legitimate ‘wellness travel’.”

Wellness Tourism is not a new industry, as people have traveled both nationally and internationally with health or wellness the primary focus since the time of the Roman Baths. Today, the commitment to “health as your wealth” transcends borders, cultures and ages, with many new companies flocking to the sector.

Membership will be open to qualifying destination marketing organizations, hotels and resorts, destination spas, tour operators, travel advisors, wellness educators and others with an interest in supporting the industry and helping shape its future and sustainability. Dimon adds that, “while ‘wellness’ is often thought to be a luxury category of travel, we also want to ensure we represent a diverse range of members across consumer segments.”

About Grail Springs Retreat Centre for Wellbeing:

Located in the Mineral Capital of Canada, and the oldest exposed rock in the world, Grail Springs is close enough for an easy drive from Toronto International Airport, yet far enough to feel you have escaped to another world. With hundreds of acres of pristine forest, walking trails, crystal outcrop, abundant wildlife, meditation gardens and a curative spring-fed lake, individuals are inspired by the stunning natural beauty and are recharged by the potent healing environment that supports them.







About Madeleine Marentette:

Madeleine Marentette is the founder and CEO of Grail Springs Retreat Centre for Wellbeing, Canada’s leading holistic wellness destination. Bestselling author, designer, and speaker, she inspires and illuminates the path for individuals who are seeking a spiritual path to personal transformation and fulfillment.


For over twenty-five years, Madeleine has studied and taught the human-soul connection, the separation more obvious than ever in today’s political climate. A dedicated life of service to people, planet, and the sacred animal kingdom, she continues to be an advocate, write, teach, and design programs for her centre. She is presently working on her third book, a semi-autobiography about the human condition as it relates to the sacred divine and the evolutionary track of soul consciousness on our planet.


About The Wellness Tourism Association (WTA): 

The WTA is a global network for qualifying destination marketing organizations, hotels and resorts, destination spas, tour operators, travel agencies/advisors, wellness practitioners/educators and others with an interest in supporting and growing the wellness tourism industry.  Our plan is to become the voice of the industry. For more information, please visit

For photos, interviews, media requests and additional information, please contact:

Cory Stewart, EDPR, email:, phone: 647.638.1586

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