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Client News: At The Same Time Book Launch

FOR IMMEDIATE RELEASE - JULY 30, 2012

WORLDS APART: 3 COUPLES EXPOSE THEIR INTIMATE RELATIONSHIPS THROUGH EXHIBIT, ‘AT THE SAME TIME’

‘At the Same Time’ is an innovative and revealing group photo exhibition highlighting the personal relationships of six artists from the LGBT community. The exhibit will be accompanied by the launch of their new publication of the same name, which contains a compilation of content from their past exhibitions.

TORONTO, ON – On August 10, 2012, Steven Beckly and Dylan MacNeil (Toronto, ON), Ted Kerr and Zachary Ayotte (Brooklyn, NY), and Colin Quinn and Oisín Share (Manchester, UK) will draw and expand on a variety of photographic traditions through exhibition at the Canadian Lesbian and Gay Archives (CLGA).

The six artists have simultaneously discovered the nature and development of their romantic relationships from three different parts of the world. Private exchanges emerging from domestic, romantic, and sexual dimensions of relationships are openly explored, uncovering a collection of personal narratives and intimate realities.

This exhibition arrives on the heels of PRIDE celebrations the world over, and aims to pull the curtain away and expose the reality of same sex relationships in today’s culture. Karen Stanworth, Director at the CLGA comments: “As each couple has curated the photographs, their distinctive perspectives on the subject matter have emerged. I’m looking forward to seeing what Steven and Dylan bring to the Toronto installation of the photographs. We’re also pleased that the book will be launched at this final venue for the photographs.”

Join the ‘At The Same Time’ artists on August 10, 2012 from 7:30-10PM at the CLGA (34 Isabella St., Toronto, Ontario). The exhibition will run until September 24, 2012 and copies of the ‘At The Same Time’ publication can be purchased online for $25.00 at http://atthesametime.bigcartel.com or in person at the exhibit.

About the Artists:

Zachary Ayotte is an artist based in Edmonton. His work has been exhibited internationally. www.zacharyayotte.com

Steven Beckly is a photo-based artist living and working in Toronto. His work has been exhibited and published internationally. He has been collaborating with partner Dylan MacNeil for the past three years. www.stevenbeckly.com

Ted Kerr is a writer and artist from Edmonton. Currently living in New York City, he is attending the New School and working with Visual AIDS. Kerr was a founding member of Exposure: Edmonton’s Queer Arts and Culture Festival, and HIV Edmonton’s first Artist in Residence. www.tedkerr.org

Colin Quinn and Oisín Share are Irish-born artists, currently based in Manchester, UK. Their visual project, “Quinnford + Scout,” is a photo-documentation of their development as a couple. Their work has been exhibited and published internationally. www.quinnfordandscout.eu

For more information, interviews or high res photography, contact Cory Stewart

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    App Attack: Flixel – Make Your Photos Come To Life!

    It’s been awhile since I’ve had a chance to share a new and exciting app with you all. So, I’m really making up for it this time, with a very very cool tool called Flixel!

    If you’re familiar with Instagram, you know how exciting it is to change the focus on your photos, and apply a unique filter. Flixel allows you to make your photo come to life with a very fun and user friendly interface that highlights what you want your viewers to see. Check out the quick demo video:

     

    Also check out a couple finished product samples from Flixel’s Press Kit:

    At the moment, Flixel is only on iPhone. Find it in the app store and have some fun with it!

    Have an app you think I should look at? Want to be reviewed? Leave a comment and let me know!

      What Happened at Social Mix 2012: Part Deux

      For those of you who were following the earlier post: What Happened at Social Mix 2012, here’s the run down part two!   I’ll preface this  post by saying some of the following pictures are (a bit) blurry – sorry ’bout that, snapping photos while listening and tweeting proved to be challenging!

      The first two speakers hit the stage after lunch!

       

      Gini and Geoff spoke a lot about measurement and use of data to discover the true value of our digital efforts. It was amazing to see how many people were not aware of Google Analytics. Gini did a fantastic job stressing it’s importance, and rightfully so – Google Analytics is necessity online.

      Next up, Tim Burrows from the Toronto Police. Tim really stole the show with great laughs, and candid conversation. It’s safe to say that Tim definitely improved all of the attendee’s perception of the Toronto Police force.

      Scene stealer, Tim Burrows

      Next came a quick briefing on The Remix Project – a fantastic initiative helping youth in Toronto to flourish in a variety of artistic positions while providing coaching and mentoring.

      Finally, yet another scene stealer hit the stage to close out the conference – Film Friday’s Gary Vaynerchuk. Gary’s insights and outlooks on business and social media were so enlightening and refreshing.

      He made one statement that I thought was incredibly bold, yet compelling:

      Gary’s site has tons of videos and keynotes that are worth watching, check it out here. 

      FInally, 2 of my favourite pics from the day:

      Me and speaker/online buddy Amber Mac

      Cool vintage taxi parked outside of The Fairmont Royal York during the conference.

      Hope you enjoyed the brief rundown, and I’ll definitely recommend that you attend this conference next year. It was worth it’s weight in gold due to it’s fantastic speakers, content, and level of engagement.

      All in all, a ton of fun – and just what the name Social Mix should entail.

        Film Friday: The Stream Economy

        Through all the amazing content that was shared at Social Mix 2012, I was able to also see Gary Vaynerchuk speak in person! Gary is a visionary, and a great reality check for a lot of us in the digital space. If you have a moment, take a look at this quick video and see Gary talk about some of the ideas he shared yesterday. Also, you should definitely check out his website – you’ll be astounded if you end up watching any of his keynotes.

         

        More Social Mix recap will consume tomorrow! Stay tuned!

          What’s Happened So Far At Social Mix 2012

          We’re about halfway in to Social Mix 2012! So far, I’ve had the pleasure of listening to Amber Mac’s keynote, Matt Hixson from Tellagence, a panel about Social for small business and the people from Dell. The turnout is fantastic – and the content is legendary!

           

          Here’s some screen grabs of my insights so far. I always take notes at conferences via twitter – that way I’ll always have them, and they’re shared with all my followers so they can learn along with me!

          Amber Mac speaks of her childhood

          Amber showed a cool video of her young son playing angry birds before being able to speak!

          Great suggestion

          More to come later, it’s almost time for the next set of speakers to hit the stage.

            Cats, Dogs, and Why You Shouldn’t Send That Email

            Everyday I probably get around 200-250 emails. This may seem like a lot to some, but for me it’s the norm. Recently I came across some interesting information about the amount of money a company loses from non-work-related emails, and was astounded! Businesses lose $650 BILLION a year due to unnecessary emails. Shocking, right?

            Check out this inforgraphic that’s meant to guide you through the decision-making process the next time you plan to hit ‘send’.

            Do you think we send out too many useless emails? Share in the comments!

              Resumevolution: Tips For What’s Wrong On Your Resume

              Over the course of the past few years – so many things have changed in the resume writing process.  If you ever took one of those torturous ‘resume writing’ classes in high school, college, or university – chances are that what you’ve been taught has already become obsolete. As of late, there have been some fantastic examples of stand out resumes that really set the bar much higher than it has ever been before. Creativity and innovation will definitely help you stand out in a pile of boring living-obituaries (for lack of a more dramatic term). Remember: we all have to embrace the disruption, and become competitive in new spaces if we want to succeed! Below you’ll find some fresh and inspiring examples of great resumes rearing their heads online.

              Writers note: There are some workplaces and jobs where these may not be viewed as an appropriate format. However, if this is how you’d consider your personal brand to be represented on paper, perhaps the job isn’t for you.


              THE RESUMES


              Paolo shows amazing visuals to demonstrate his extensive knowledge and expertise. It’s good to have the traditional bits of a resume merged with image. Plus, his website rocks.. click image to visit.


              Karina May demonstrates her work as a content editor. She used VISUAL.LY, a free inforgraphic service.


              Michelle Magoffin’s resume has a LOT of content, but also a great amount of personality. She also offers the opportunity to scan the QR code on the image to access a traditional CV. Click on the image to see a larger size.


              Hopefully these inspire you to shake up your resume a little bit to become a more competitive player in your job hunt. Do you have any other examples of great resumes? Share links in the comments.

                Quoting Disruption: Words To Live By

                From time to time, I look to inspiring quotes to help motivate and recharge. I thought today I’d share a few of my favourites with you – so you too can benefit from some words of wisdom! Let me know your favourites, and feel free to share yours in the comments!


                “Success consists of going from failure to failure without loss of enthusiasm.”  - Winston Churchill


                “In order to succeed, your desire for success should be greater than your fear of failure.” - Bill Cosby


                A picture of Napoleon Hill“Most great people have attained their greatest success just one step beyond their greatest failure.” – Napoleon Hill


                “Don’t aim for success if you want it; just do what you love and believe in, and it will come naturally.” – David Frost


                “Most people give up just when they’re about to achieve success. They quit on the one yard line. They give up at the last minute of the game one foot from a winning touchdown.” – Ross Perot


                “It’s not enough to just give it a whirl; you’ve got to give it a whirl with purpose and direction.”  - Eric Ries


                “The person who says something is impossible should not interrupt the person who is doing it.” – Unknown


                “It’s never too late to be what you might have been” – George Eliot


                “Great minds discuss ideas. Average minds discuss events. Small minds discuss people.” – Eleanor Roosevelt


                “Your time is limited, don’t waste it living someone else’s life. Don’t be trapped by dogma, which is living the result of other people’s thinking. Don’t let the noise of other’s opinion drowned your own inner voice. And most important, have the courage to follow your heart and intuition, they somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs


                  Make A Million When You Make ‘Em Laugh

                  A while back, this video went viral across North America:

                  This video inspired over 12,000 people to subscribe to Dollar Shave Club within a 48 hour span. Impressive, right? It begs the question: why were people so on board with forking out cash to this particular subscription service?

                  First off: the concept is genius. As a guy, it’s definitely an annoyance having to constantly buy new razors at completely unrealistic prices. Really, does anyone know why we have to pay so much for such a simple tool? Men aren’t the only ones suffering from this pricey industry standard, women also have to buy the latest and greatest razors – in hopes that leg maintenance will be that much easier. But let’s be honest, it’s not only the price point that made Dollar Shave Club a success…

                  “Content is a big part of our strategy, and there will be more coming,” owner Mike Dubin says. “I wanted people to laugh, and people tend to remember something it if it gives them a visceral response.”

                  In my opinion, there couldn’t be more reason to agree with Dublin’s strategy –  I constantly hear the all important phrase: content is king. The thing is, our society demands more transparency within advertising. Perhaps the more tongue-in-cheek approach can be linked to the more likely people are going to pay attention? Obviously not every product can benefit from this type of strategic angle, but it certainly raises a good point. Why are brands that have the capability to be light-hearted taking themselves so seriously?

                  What do you think? Would you respond to more candid advertising techniques, or do you prefer companies stick to status quo?

                   

                    The Benefits Of Hiring A PR Firm

                    In light of yesterday’s Burger King post, I wanted to share an article I found recently on Notable.ca‘s blog. This post was written by Erin Davis, and outlines some of the many reasons why PR firms are so valuable to brands world-wide.

                    The Benefits of Hiring a PR Firm

                    Nowadays, it seems as though public relations professionals are everywhere. From wine tastings to product launches, they are the ones connecting the dots and making sure goals are met on both sides: the business and the consumer. Here’s why it makes sense to hire a PR professional for your business or personal brand…

                    Connections
                    Public relations is all about relationships. Seasoned PR professionals know that it has, and always will be, part of their job to network with media and influencers. Journalists and public relations people, especially in the lifestyle realm, enjoy a reciprocal relationship with one another. They each have something the other wants and needs to effectively to their job. The public relations professional or firm wants coverage for its clients and the media outlet’s life is made easier when an interesting product, business venture or other story is provided to them, with all the information neatly outlined in press releases and fact sheets. Most of the time, PR people and journalists are even friends. Either way, PR people provide access to an outlet that you may not have so easily available at your fingertips.

                    Ability to Cross-Promote
                    Public relations people are strategic, with an ear to the ground at all times as to what is going on in your city. This means that they are in-the-know when it comes to opportunities for exposure, whether that means the sponsoring of events, presence at (and access to) gifting suits and ability to cross-promote with other clients or initiatives of people and organizations in their network. For example, if your business is a gourmet catering company set to launch in the city, and your PR firm also represents a popular art gallery that is celebrating its one-year anniversary, your catering provided at the event will now be exposed to all of the media and influencers gathered to celebrate the now thriving gallery’s well-attended event. Similarly, a well-known author could hold a book launch at your new clothing store, drawing journalists and influencers to the store and exposing them to the space.

                    Writing Capabilities
                    Public relations professionals are good writers – it is a part of the job requirement. Their talent in the art of writing, and subsequent way with words, can make anything (i.e. you, your business or your product) sound like the best thing the world has ever seen. PR people have a knack for marketing as well, and know how to strategically craft a release to capture the attention of journalists, in everything from the email subject line, title and subtitle of the release. Furthermore, journalists (often bombarded with multiple releases per day) have zero patience for poor grammar, spelling errors or amateur writing. In other words, just because you received an “A” in high school English class, doesn’t mean you are the person best suited to craft promotional material.

                    Makes Your Life Easier
                    Public relations people save you time in doing things that may take you a while. They can whip together fact sheets (whereas it may take you days), can access journalists with a quick phone call (when you will likely have to plough through red tape), and have relationships with suppliers like printing houses and graphic designers who may offer discounts. In terms of marketing initiatives, where you and your team may waste countless hours in brainstorm sessions, PR people are able to think creatively and “outside the box” when it comes to both long-term strategies and accompanying tactics. PR people have seen it all and, even if you think you have come up with the best idea to market your business, it may in reality be so three years ago in the PR world.

                    Damage Control
                    It is the professional job of PR people to manage the reputations of their clients. A seasoned professional knows that his or her job goes beyond promoting their clients; they need to protect their client’s image as well and have been trained in the art of damage control and how to effectively manage any negativity surrounding your brand. A poor restaurant review can be turned on its head by a stellar media event, a lapse in judgment by a public figure can be mitigated by a strategically crafted statement for the media, and an accident or safety concern in your establishment can be addressed through access your PR people have to the media in addressing the public and assuring them that measures are actively underway to correct the problem or concern.

                    To see the article in it’s original post on Notable.ca, click here. 

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